• 제목/요약/키워드: traditional values

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The Impact of Traditional Market Properties and Relationship Quality on Customer Value : Approach from the viewpoint of the Means-end Chain Theory

  • Cho, Hee-Young;Han, Sang-Ho;Yang, Hoe-Chang
    • 유통과학연구
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    • 제12권1호
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    • pp.13-19
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    • 2014
  • Purpose - This study investigated relationship quality and/or loyalty, from the viewpoint that merchants and consumers could develop the traditional market. It reorganized variables to find the conditions of values that could stimulate consumers' motives to revive the traditional market. Research Design, data, and methodology - This study employed 202 copies of effective questionnaires, based on the data of Yang & Ju (2012), to conduct correlation, regression, and structured equation modeling (SEM). Results - The results emphasized product and store atmosphere as store selection attributes to consider in the minimum error correction (MEC) model; service factor was not significant. Further, consumers valued relationship quality in the test of mediated effects of the sub-factors of store selection attributes, including consumers' social and emotional value. The relationship quality significantly influenced consumers' value in traditional markets that needed to improve and develop using several variables. Conclusions - This study revealed connections between attributes, consequences, and values using the causal relation model, to generate an optimal model based on a practical and theoretical background and proposed ways to obtain consumer-related information easily.

White Hanbok as an Expression of Resistance in Modern Korea

  • Seo, Bong-Ha
    • 한국의류학회지
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    • 제39권1호
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    • pp.121-132
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    • 2015
  • All aspects of clothing, including color, are a visible form of expression that carries invisible value. The purpose of this work is to study the expression of resistance in the white Hanbok in modern culture, specifically after the 1980s. Koreans have traditionally revered white color and enjoyed wearing white clothes. In Korea, white represents simplicity, asceticism, sadness, resistance against corruption, and the pursuit of innocence. This paper looks at: (i) the universal and traditional values of the color white, (ii) the significance of traditional white Korean clothing, (iii) the resistance characteristics of white in traditional Korean clothes, and (iv) the aesthetic values of white Hanbok. The white Hanbok often connotes resistance when it is worn in modern Korea. It is worn in folk plays, worn by shamans as a shamanist costume, worn by protestors for anti-establishment movements, and worn by social activists or progressive politicians. The fact that the white Hanbok has lost its position as an everyday dress in South Korea (instead symbolizing resistance when it is worn) is an unusual phenomenon. It shows that the white Hanbok, as a type of costume, is being used as a strong means of expression, following a change in the value of traditional costumes as it take on an expressive function.

부모와 유치원 교사의 전래동화에 대한 인식 (A Study on the Recognition of Parent and Kindergarten Teacher Toward the Traditional Fairy Tales)

  • 김영주;유안진;공인숙;한미현
    • 가정과삶의질연구
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    • 제20권2호
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    • pp.185-191
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    • 2002
  • The Purposes of this study were to improve the understanding of how the Korean traditional fairy tales were recognized, by examining the recognition of parent and teacher toward the traditional fairy tales, and to serve as the basis for teacher and parent to guide children appropriately, by developing a desirable teaching activity, using the Korean traditional fairy tales. The subject in this study were 238 parents, and 77 kindergarten teachers in Seoul, Sunchon, Chonan, Ichon and Ulsan city. And the questionnaire was used. The collected data were handled by frequency, percentage and t-test. The findings of this study were as below: These Parents and teachers thought the Korean traditional fairy tales are appropriate because of moral, ethical values, and knowledge. On the older hand, they thought these are inappropriate because of unrealistic things or image.

옻칠가구 디자인 개발을 위한 감성공학적 연구 (A Study to Sensibility Technology for the Development of the Traditional Lacquered Furniture Design)

  • 박혜숙;김수경
    • 한국실내디자인학회논문집
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    • 제14권5호
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    • pp.205-211
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    • 2005
  • The purpose of this study was to analyze the preference of traditional lacquered furniture and to suggest furniture design guideline. Subjects consisted of 336 residents aged up 20 years old in Seoul and Kyung-ki. area. The data were analyzed using the SPSS statistical package. The results of descriptive statistics, factor analysis, t-test and ANOVA are presented. The result of this study showed that the traditional and environmental values of the traditional lacquered furniture were highly appraised. With a furniture plan, modernized and stylelike design was desired and the table type furniture were wanted. And preference of traditional lacquered furniture was distinct by sex and age groups. Women and older age group wanted more decorative and luxury design than other groups. These results provide a practical guideline for the development of the traditional lacquered furniture design for users.

전통민화를 활용한 안경소품디자인의 연구 (A Study on the Use of Korean Traditional Folk Paintings for Eyewear Accessories Design)

  • 장준영;최병진;이경숙
    • 한국안광학회지
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    • 제15권2호
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    • pp.131-136
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    • 2010
  • 목적: 민화의 한국적 이미지를 활용한 안경 소품디자인의 연구개발. 방법: 전통민화에 나타나는 생동감 있는 색채와 독특한 조형미를 분석하고 그러한 미의식을 안경클리너와 안경케이스에 적용하여 현대적 미감을 가진 디자인으로 재해석한다. 특히 안경클리너와 안경케이스의 넓은 평면은 시각적으로 한국적 특징을 표현하기에 적합한 공간을 가지고 있다. 결과: 현재 민화는 세계적으로 주목받는 문화콘텐츠이다. 그러므로 민화를 활용하여 제품의 이미지를 문화적 이미지로 변화시킴으로써 '문화적 소비'를 촉진할 수 있다. 결론: 민화의 예술성을 접목한 안경소품 디자인은 안경 제품의 이미지에 긍정적인 영향을 줌으로써 세계시장에 안경소품디자인 시장이 확대될 것을 기원한다.

한국거주 외국인 채식주의자의 한국음식 선호도 및 한식선택속성 (Survey of Preferences and Choice in Korean Cuisine of Foreigners who are Vegetarian)

  • 이시은;서모란;정희선
    • 한국식품조리과학회지
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    • 제30권5호
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    • pp.579-587
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    • 2014
  • Korean food is being recognized for its excellence. This paper attempts to provide material for the popularization of Korean cuisine with respect to foreign nationals living in Korea who are vegetarian by studying their Korean cuisine knowledge and preferences. The results of an Importance-Performance Analysis showed that though the importance values of traditional spice use such as garlic and the consideration of ingredient price were high, their performance values were low. Thus, these were areas identified as needing major improvement. Repeated measured data analysis was performed to determine variations in the perception of major factors for the development of Korean cuisine. The results indicated that simplification of seasoning was the most important factor followed by diversification of food ingredients, resale of vegetables in small quantities, ease of obtaining Korean cuisine recipes, and popularization of herbal and temple food, in that order. The least important factor in developing Korean cuisine was determined to be the reduction in levels of salt. Conjoint analysis was performed on the choices affection the selection of Korean cuisine, and price was found to be the most important factor. It was also determined that the effectiveness in the combination of fusion style, health oriented, concurrently served, medium to low price Korean cuisine was highest in preference. The next highest preferred combination was traditional style, health oriented, concurrently served, medium to low price Korean cuisine. The most significant factor to keep in mind in developing Korean dishes for foreign vegetarians was determined to be price. Furthermore, it was important to not simply reduce caloric intake but to use healthy ingredients and cooking methods.

당침시간을 달리한 인삼정과의 품질특성 (Quality Characteristics of Ginseng Jung Kwa after Different Soaking Times in Sugar Syrup)

  • 백진경;김준희;윤숙자
    • 한국식품조리과학회지
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    • 제22권6호통권96호
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    • pp.792-798
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    • 2006
  • This study was conducted to investigate the quality characteristics of Ginseng Jung Kwa prepared with different soaking times in sugar syrup. As soaking time in sugar syrup increased, the moisture content of Ginseng Jung Kwa decreased and the sugar concentration increased. In addition, L values of Ginseng Jung Kwa decreased significantly. A and b values were the highest at S2 and S1, respectively, and gradually decreased. Hardness, gumminess and chewiness of Ginseng Jung Kwa increased as soaking time in sugar syrup increased, but springiness and cohesiveness were not significantly different. The results of sensory evaluations showed that overall preference scored the highest for Ginseng Jung Kwa soaked in sugar syrup for 2 days.

조선시대 사랑채와 현대주거 내 업무공간의 연계성 연구 (Research into the Connections between the Sarangche of the Chosun Dynasty and Modern Residential Work Spaces)

  • 노진희;최경란;성윤정
    • 한국주거학회논문집
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    • 제22권5호
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    • pp.37-46
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    • 2011
  • Residential space has come to maintain a degree of specialization dependent upon the division of space according to function, while roles and functions have either expanded or ceased to exist corresponding to shifts in social values. However, various human behaviors connected to lifestyle habits and values are in fact becoming obsolete. This research will examine the mental, social, and functional aspects of the relationship between residential work spaces in modern homes and the sarangche as well as the communal space of daily and social life of the Chosun Dynasty to enhance the value and function of traditional residential space. As the boundary between family and work blurs with the home office environment of today, we are experiencing a deterioration of health and seeing problems in securing family domain as well as the prolonging of overwork. While the function of the traditional sarangchae encompassed a wider variety of activities than today's homes, the sarangchae achieved an efficient use of space divisions between rooms according to the particular purpose and situation. Accordingly, a reinterpretation of modern residential work space is needed through its connection to the sarangchae with consideration to the philosophy and values of the life of the noble class and the habits of our traditional lifestyle that have previously taken place within the sarangchae in an exterior space.

조선시대 규범서(朝鮮時代 規範書)에 나타난 밥상머리 예절교육(禮節敎育) 내용에 관한 고찰(考察) (Consideration of the Courtesy Education at the Dining Table in the Books of Social Norms of Joseon Dynasty Era)

  • 주영애;원미연
    • Human Ecology Research
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    • 제54권4호
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    • pp.415-426
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    • 2016
  • We researched the modern meanings of traditional dining table courtesy education and its correlation with the main values of contemporary personality education based on dining table courtesy education stated in the social norms texts of the Joseon dynasty. Among the social norms of the Joseon dynasty, we chose Sohak, Naehun, Dongmongsuji, Seonghakjibyo, Gyeongmongyogyeol, Jeungbosallimgyeongje, Sasojeol, and Koamgahoon for research. As a result of our research on these documents and books, the modern meanings of the courtesy education at the dining table can be summarized as follow. First, the courtesy education has table manners appropriate for the development level of early children. Second, it teaches right-handed dining manners that match the features of Korean food culture. Third, it has the self-discipline and the values of community life, sharing, solicitude, and communication. Fourth, parents and grandparents are involved in the education. Fifth, it has the core values of modern personality education: manners, filial piety, respect, solicitude, communication, cooperation, and responsibility. Future courtesy education at the dining table should include practical education programs that can consolidate the bond of sympathy between the home, school, and society, and can improve its practice; in addition, to expand the opportunities for education, proactive social support is demanded.

으뜸도라지 막걸리의 저장기간별 품질특성 및 항산화활성 (Quality Characteristics and Antioxidant Activities of Traditional Korean Rice Wine, Makgeolli, Fermented with Etteum Bell Flower Root Variety in Platycodon grandiflorum)

  • 이연진;변광인;진소연
    • 한국식생활문화학회지
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    • 제33권2호
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    • pp.133-141
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    • 2018
  • This study investigated the quality characteristics and antioxidant activities of Makgeolli (a traditional Korean rice wine) made with Etteum bell flower root (0.5, 1, 1.5, and 2% with steamed rice) during fermentation. The pH values of Makgeolli with Etteum bell flower root powder decreased after 3 days of fermentation and then increased after 5 days of fermentation. Sugar content decreased after 3 days of fermentation. Color evaluation showed the L values of these drinks decreased during fermentation, whereas a and b values both increased. The alcohol content of Makgeolli increased after fermentation, reaching a maximum concentration of 7.90-8.07% by the end of fermentation. Total phenolic compound contents and DPPH radical scavenging activities increased as the ratio of Etteum bell flower root increased. Sensory scores of Makgeolli fermented with 1.5% Etteum bell flower root ware greater than those of Makgeolli prepared by other treatments. Therefore, Makgeolli added with 1.5% Etteum bell flower root added considered to be the most suitable for manufacturing.