• Title/Summary/Keyword: the younger generation

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A Study on the development of mobile system for younger generation based on the experience-based product development process (경험디자인을 적용한 모바일 상품 컨셉 개발에 관한 연구)

  • 이종호
    • Archives of design research
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    • v.17 no.3
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    • pp.421-430
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    • 2004
  • The aim of this research is to develop communication model and tools that would help in incorporating user experience into information appliance product development. To do so, this research suggested three major modelling techniques, including user-experience model, design strategy model and experience product model. Using these modelling tools, any members in design teams (investigator and designers) will be able to communicate their own ideas and research results each other at any period of the product development process. Each tools have distinct factors that would help identify elements in the user research stages, idea generation stages and product development stages. To verify the efficiency of these models, the case study was conducted with final year students at their studio class. As a result, the benefit of using these tools were identified as 1) these tools accelerate the communication between user researchers, designers and engineers and 2) evaluation process of the product is much more dearer that before. and 3) various user research techniques can be explored.

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A Study on Performance Measurement of Generational Diversity Company using Balanced Scorecard (BSC): The case of Japanese Companies (균형성과평가(BSC)모델을 활용한 청년·고령자 고용상생기업의 경영성과측정 -일본의 사례분석을 중심으로-)

  • Kim, Moon-Jung;Chung, Soon-Dool;Kim, Ju-Hyun
    • Korean Journal of Labor Studies
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    • v.23 no.1
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    • pp.221-253
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    • 2017
  • This study aims at analyzing the management strategy and performance of companies that have been pursuing Generational Diversity. The management strategies were examined in terms of production, organizational structure and skill development. Performance was then evaluated using Balanced Scorecard (BSC). We selected four Japanese companies that practice Generational Diversity between the younger(age less then 34) and older generation(age older then 65). Our findings suggest the following. The common management strategies of the four companies include 1) creating generation-diverse teams 2) ensuring flexible work arrangements and 3) providing skill training programs. These strategies have yield positive outcomes such as sales increase, cost reduction (financial perspective) and expansion of the market share (customer perspective). Non-financial performance includes improvement of product and service quality (internal business perspective) and skill improvement of both the young and the old workers (learning and growth perspective). This study provides practical implications to domestic companies for their successful management of generational diversity in workplace.

Cultural Differences of Choice on Interaction Problem (인터랙션 문제에 대한 선택의 문화적 차이)

  • Yeoun, Myeong-Heum
    • Science of Emotion and Sensibility
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    • v.13 no.4
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    • pp.711-720
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    • 2010
  • This study is aimed to compare choices on interaction problems, and to consider the reason of the choices. It was expected that the interaction problems are influenced from national culture, age, gender and so on. The first interaction problem in this study is default answer button when user operates to delete all messages on SMS in-box. Second one is action when pop-p window warning dangerousness of install showed on web browsing. The third one is type(analog/digital) and information expression of control panel on soup maker. 639 Korean data and 784 data from China, Japan and the Netherlands are analyzed through cross-tabulation and chi-square test. In the results, many Japanese choose 'No' answer at SMS delete problem, while many Dutch choose 'Yes'. The result suggests that uncertainty avoidance effect on interaction problems. On warning pop-up, Younger generation and men choose actively 'install' than older one and women. On type of control panel, Dutch subjects preferred analog type than other countries' subjects. On expression of control panel, older generation and individualistic subjects relatively preferred text style than other style.

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Analysis of Digital Fashion Design Elements Focusing on Overseas Digital Fashion Brands (해외 디지털 패션브랜드에 나타난 패션디자인 요소의 특징에 관한 연구)

  • Yun Jung Hong
    • Journal of Fashion Business
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    • v.27 no.1
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    • pp.77-109
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    • 2023
  • This study attempted to understand current status of overseas virtual fashion brands and analyze attributes of common digital fashion brands. Based on brand analysis criteria of previous studies, digital fashion brands were analyzed for brand concept, price range, characteristic elements, and attributes. Digital fashion design elements of items, colors, materials, patterns, and effects were analyzed by collecting images of brands' digital fashion design products. Digital fashion brands could be divided into experimental and creative digital fashion brands and digital fashion brands aiming for popular brands. This study introduces a creative fashion collection that experiments sustainability and future value. It shares a new way of self-expression and a playful culture centered on the younger generation. In terms of fashion design elements, fashion items were similar to the existing fashion category, but included other accessories that reflected the lifestyle of Generation Z. Silhouette expressed a minimalistic futuristic image centered on straight silhouettes. Color showed a bold and modern color image through black and color contrast. Unique patterns reflecting the concept of the brand appeared, centering on abstract and geometric patterns. Regarding materials and effects, new elements differentiated from existing fashion design area, showing meaningful characteristics. Digital materials are developed and proposed for sustainability. Materials (such as metal, glass, plastic) and effects (such as weightlessness, flames) expand impossible senses in reality and enable new fashion experiences. This is a case study of digital fashion brands. It is meaningful in that it identifies characteristics and discusses their values and meanings.

Oceanic organism educational application for kids using smartphone (스마트폰을 이용한 유아용 바다 생물 교육 애플리케이션)

  • Park, Changwoo;Jo, Jungpil;Seo, Jeongwoo;Kim, Nagyum;Yeo, Jimin;Park, Suhyun
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2013.10a
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    • pp.496-498
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    • 2013
  • Smartphone is becoming popular from younger generation to old generation because of its convenience. Generalizing use of smartphone, it was being developed and released for education application from based on PC to smartphone. in this paper, this application was designed and developed an helpful and enjoyable application for those who very interested child education. in this paper, suggestion of the propose of education is provided on service various contetns. The children can do implement information about organism characters living in sea just selected them they want without going to sea and aquarium whenever they want. this application is implemented that children also can be relearning the organism characters by quiz that already learned them before, and developing artistic sense, creativity and imagination by coloring exercise.

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The Effect of Failure of Online Food Delivery Service Recovery Strategies on Consumer Attitude and Behavioral Intention: Focusing on Justice Theory (온라인 음식 배달 서비스 회복 전략의 실패가 소비자 태도 및 행동 의도에 미치는 영향: 공정성 이론(Justice Theory)을 중심으로)

  • Jungkun Park;Sangwoo Lee;Hyowon Hyun;Jihwan Yum
    • Journal of Service Research and Studies
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    • v.13 no.2
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    • pp.161-180
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    • 2023
  • This study empirically analyzed the effect of perceived injustice on service recovery measures proposed by online food delivery service (OFDS) companies on consumer disappointment. This study adopted interaction justice, information justice, procedural justice, and distributive justice as sub-variables of justice perception based on the justice theory. In addition, the differences by generation (MZ generation and other generations) were examined in the relationship between negative word-of-mouth behavior and switching intentions due to service recovery failure. An online survey was conducted targeting 250 adult consumers in the U.S for the empirical analysis of this research model. The results of the data analysis demonstrated that negative perceptions about the procedural justice and distributive justice among the service recovery strategies had a positive effect upon the consumer's disappointment. Furthermore, it was confirmed that the consumer's disappointment due to the perceived injustice of the service recovery strategy had a positive effect on the consumer's negative word-of-mouth behavior and switching intentions. The verification results of the moderation effect in the relationship between negative word-of-mouth behavior and switching intention, it was found that the younger the age(MZ generation), the higher the possibility of causing dysfunctional behavior. This study expands the scope of related research by presenting a new perspective on the justice perception in the service recovery process by verifying dysfunctional behavior of consumers caused due to the failure of the service recovery strategy. It is believed that the results of this study will be used as basic data for the establishment of practical strategies for OFDS companies to prevent double defection of their customers.

The Changing Advertising Campaigns of Jeans Ads in 1990's (1990년대 Jean 광과의 변화 - 광고유형과 jean의 미의식을 중심으로 -)

  • 김미영;이충연
    • The Research Journal of the Costume Culture
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    • v.8 no.6
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    • pp.791-805
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    • 2000
  • The purpose of this study is to analyze the jeans advertising campaigns of the 1990's in South Korean magazine advertisements and their relation to the beauty trends of the 1990's in South Korea. There are three significant and varying periods in the 1990's. Each period will be dissected into four categories. The four categories are 1. Catchphrases 2. Pose selection of the models 3. Selection of models 4. Overall images and themes of the ads. The results are as follows : 1. 1990∼1993 ; Youth & Freedom From 1990 to 1993, jean ads emphasized the catchphrsase and the dynamic pose more and used the Korean model. The ads displayed youthful energy and the freedom of the younger generation. 2. 1994∼1997 ; Sex Appeal From 1994 to 1997, the second transition in jeans advertisements focus shifted from the youthful images of the early 90's to more sexually oriented ads. In terms of model selections and pose, Caucasian models instead of Korean models, and static pose were used more. The ads emphasized the image more than the catchphrase. 3. 1998∼1999 ; Diversity of Individuality & Naturalism During 1998 to the present day, the jeans ads no longer focused on groups but the diversity of individuality. The other focus of ads was the naturalism and the harmony with the nature. Both the static and dynamic pose, Korean model, and the image ads were used.

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differences in the Housing Norms and Satisfactions among the three Generations of the Extended Families (3대동거가족의 세대별 침실공유실태와 노인주거에 관한 의식 및 동거만족도 비교)

  • 김은정
    • Journal of the Korean Home Economics Association
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    • v.34 no.2
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    • pp.303-314
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    • 1996
  • The purpose of this study is to investigate the satisfaction with sharing a bedroom among grandparent(s) and grandchildren, and the differences in the housing norms and satisfactions among the three generations of the extended families in Cheong-Ju city. Each three generations of the 50 extended families was interviewed with the questionnaire designed for each generation. The respondent family had at lest one child aged from 10 to 14 years old. The results showed that 40.0% of the elderly parents and 76.0% of the grandchildren shared a bedroom with someone beside a spouse, while about 90.0% of married couples had their own bedrooms. However, sharing a bedroom did not reduce the housing satisfaction of the grandparent(s) and the grandchild. The living arrangement of coresidence was mostly preferred by the grandparents, followed by the parents. The younger generations reported the more alternatives in living arrangement for the elderly. The number of bedrooms was the most important factor to be considered with coresidence of three generations but the most inadequate characteristics of the current housing to coreside. There were some differences in elderly housing norms and coresidence housing satisfactions among the three generations. The grandparents were most satisfied with coresidence living arragement, followed by the grandchildren and the daughters-in-law.

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A Study on Space Formation of the Senior Simulation Center (노인생애체험전시관의 공간구성에 관한 연구 - 한림대학교 고령사회센타 내 생애체험학습센타 사례를 바탕으로 -)

  • Lee Yunhee;Suh Hyekyung
    • Korean Institute of Interior Design Journal
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    • v.14 no.3 s.50
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    • pp.156-164
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    • 2005
  • Like other countries undergoing the aging of the population, increases in the aged population have raised serious issues in Korea. The proportion of elderly will be foreseen over $14\%$ of population in 2019, over $20\%$ in 2026 in korea. Due to the rapid increasing in the aged population, it calls for social countermeasures urgently, And recent researches about attitude to the aged find out in general negative attitude to the aged of other generations. It is thought desirable that comprehension to the aged of the commonalty should be educated on the school basis or a variety of informal ways. The study aims to determine the space formation of the senior simulation center that suggest to be considered for the effective education and preparation for the aging of all social members, particularly for the younger generation. In such space formation, it is important to work out a plan of efficiency education according to the systematic environmental setting with a focus on the minimization of problematic behaviors and living disabilities of aging, as interactive experiences gain malfunctions by aging. This study is expected to promote a focus on the integration of the whole generations and improved design management for the environment of a welfare policy for the aged.

Linguistic and social factors affecting the /ɨ/ and /ʌ/ dispersion in Kyungsang Korean

  • Choe, Wook Kyung;Lee, Dongmyung
    • Phonetics and Speech Sciences
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    • v.9 no.4
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    • pp.69-76
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    • 2017
  • The current study investigated the productions of /ɨ/ and /${\Lambda}$/ in Kyungsang Korean, which is known for undergoing a dispersion for the younger generation. Specifically, to identify the nature of /ɨ/ and /${\Lambda}$/ in Kyungsang Korean, this study examined the linguistic and social factors affecting directions and degrees of the /ɨ/-/${\Lambda}$/ dispersion. Sixteen young speakers of Kyungsang Korean repeated 112 (near) minimal pairs containing the two target vowels. The formant values of each production as well as the Euclidean distance between the two vowels were analyzed for four manipulated factors: gender (male vs. female), the existence of carrier phrases (words in isolation vs. words with a carrier phrase), the lexical status of stimulus words (real-word pairs vs. nonsense-word pairs), and the vowel position within a word (word-initial positions vs. word-final positions). The results indicated that the female speakers produced the two target vowels more distinctively than the male speakers, and so did when the words were produced in isolation. The results also revealed that the Euclidean distances were greater for the real-word pairs and in word-initial positions. Overall, the results suggested that the Kyungsang Korean speakers in their 20s could distinctively produce the two vowels /ɨ/ and /${\Lambda}$/, but this vowel dispersion is not a completed process, but an ongoing one.