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브랜드의 언어 현지화가 고유 브랜드와의 이미지 유사성 인식과 구매의도에 미치는 영향 (A Study on Brand Language Localization Affecting Original Brand Image Similarity Recognition and Purchase Intentions)

  • 전지영;홍종숙
    • 한국식생활문화학회지
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    • 제24권3호
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    • pp.286-294
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    • 2009
  • The purpose of this study was to determine whether foodservice brand language localization affects consumer attitudes in terms of similar brand image recognition with an original brand. Many global foodservice companies have tried to modify their own brand identity according to local situations in order to attract more consumers. According to this study's results, consumers who similarly recognized both the original brand image and localization brand image tended to have greater purchase intention than those who did not recognize them similarly. In addition, when the original brand identity was changed to the local language, consumers more similarly conceived the original brand image and localization. And for local store marketing, foodservice companies should have a thorough marketing research plan since there can be difference results according to brand name recognition gaps or demographic characteristics. Original brand image similarity recognition by consumers affected their attitudes. In other words, the group that similarly recognized both the original brand company image and the localization brand company image tended to have greater purchase intention. Because brand language plays an important role in consumer attitudes with respect to recognizing a brand and distinguishing another brand, this study suggests that franchise foodservice companies have a local store marketing plan.

변환공간 뷰를 기반으로한 공간 조인 (Spatial Join based on the Transform-Space View)

  • 이민재;한욱신;황규영
    • 한국정보과학회논문지:데이타베이스
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    • 제30권5호
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    • pp.438-450
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    • 2003
  • 공간 조인이란 서로 겹치는 관계를 가지는 공간 객체의 쌍들을 찾는 질의이다. 색인 기반 공간 조인에는 원공간 색인인 R 트리가 널리 사용된다. 원공간 색인이란 원공간상에서 표현된 공간 객체를 색인하는 구조로, 이를 활용한 조인은 크기를 가지는 공간 객체를 다루기 때문에 정형적인 방법이 아닌 휴리스틱에 의존하는 단점을 가진다. 반면, 변환공간 색인은 원공간 상의 공간 객체를 변환공간 상의 크기가 없는 점 객체로 변환하여 색인한 후에 이들을 다루기 때문에, 이를 활용한 공간 조인은 상대적으로 단순하고 정형적인 방법을 사용하는 장점을 가진다. 그러나, 이 방법은 R 트리와 같이 원공간 객체를 색인하는 원공간 색인에는 적용될 수 없는 문제점을 가진다. 본 논문에서는 이 두 방법의 장점만을 취하는 새로운 방법을 제안한다. 즉, 변환공간 뷰(transform-space view)라는 새로운 개념과 이를 사용한 공간 조인 알고리즘인 변환공간 뷰 조인 알고리즘(transform-space view join algorithm)을 제안한다. 변환공간 뷰란 원공간 색인에 대한 가상의 변환공간 색인으로서, 이미 구축된 원공간 색인을 구조적으로 변경하지 않고서 별도의 추가비용 없이 가상의 변환공간 색인으로 해석할 수 있게 한다. 실험 결과, 변환공간 뷰 조인알고리즘은 R 트리를 원공간에서 조인하는 알고리즘들과 비교하여 디스크 액세스 횟수 측면에서 최대 43.1%까지 더 좋은 성능을 보인다. 본 논문의 가장 중요한 공헌은 R 트리와 같이 널리 사용되는 원공간 색인을 변환공간 뷰라는 새로운 개념을 통하여 변환공간에서 해석하여 사용할 수 있음을 보인 것이다. 우리는 이 새로운 개념이 다양한 공간 질의 처리 알고리즘들이 변환공간에서 새롭게 개발될 수 있는 프레임워크를 마련했다고 믿는다.

그룹홈과 일반가정 아동의 어머니 양육행동과 형제자매관계 및 사회적 적응 (Maternal Child Rearing Behavior, Sibling Relationship and Children's Social Adjustment in Group Home and Original Home)

  • 조성연
    • 한국생활과학회지
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    • 제13권3호
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    • pp.381-391
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    • 2004
  • The purpose of this study was to investigate the maternal child rearing behavior, sibling relationship, and children's social adjustment in group home and original home. Subjects of this study were 159 mothers and their children in Seoul and Gyounggi-do. Mothers responded to 'Korean Maternal Behavior Inventory', 'Sibling Relationship Questionnaire' and 'Social Maturity Scale'. The collected data were analyzed by ANCOVA, Pearson's partial correlation, factor analysis, and Cronbach's ${\alpha}$ for internal consistency by SPSS PC program(10.0 version). The results were as follows; first, there was a significant difference in maternal rearing behavior between group home and original home. Original home mothers showed higher scores in reasoning guidance, affect, authoritarian control, achievement, overprotection, active involvement, and limit setting. Second, there was a significant difference in sibling relationship among two different homes. Sibling relationship in original home was more worm, intimate, and competitive. Third, there was no significant difference in social adjustment in those homes. Finally, there were different correlations among those homes. In original home, there were significant correlations between maternal rearing behavior and children's social adjustment, but there were no significant correlations between those variables.

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《東医宝鑒》 方劑引文与代表性中医原著比較硏究 (A Comparative Study on the Difference Between Herbal Formulations in Dongeuibogam and their Original Chinese Medical Texts)

  • 강혁준
    • 한국의사학회지
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    • 제22권1호
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    • pp.91-128
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    • 2009
  • This is a study on the difference between herbal formulations cited in Dongeuibogam and their original Chinese texts. We focused on the changes of herbal formulations from their original Chinese texts in the course of compilation of Dongeuibogam. We searched for the reason of this change on various aspects. Our findings confirmed the need for further studies in this field Through this study, we concluded that the changes between the original Chinese texts and Dongeuibogam are a consequent phenomena of historical progression. We hope lor this study to act as a foundation for further advanced studies.

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근사 함수를 이용한 Point-Based Simplification (Point-Based Simplification Using Moving-Least-Squrares)

  • 조현철;배진석;김창헌
    • 한국정밀공학회:학술대회논문집
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    • 한국정밀공학회 2004년도 추계학술대회 논문집
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    • pp.1312-1314
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    • 2004
  • This paper proposes a new simplification algorithm that simplifies reconstructed polygonal mesh from 3D point set considering an original point set. Previous method computes error using mesh information, but it makes to increase error of difference between an original and a simplified model by reason of implementation of simplification. Proposed method simplifies a reconstructed model using an original point data, we acquire a simplified model similar an original. We show several simplified results to demonstrate the usability of our methods.

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원문정보공개 서비스에서의 개인정보 보호 실태 (The Status of Personal Information Protection for Original Text Information Disclosure Service)

  • 안혜미
    • 한국기록관리학회지
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    • 제19권2호
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    • pp.147-172
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    • 2019
  • 원문정보공개 서비스가 제공되면서 원문정보의 공개를 결정하는 데에 소모되는 시간이 매우 짧아지고 원문정보공개 건수는 크게 증가하였다. 공공기관에서는 개인정보 노출의 위험성 또한 높아졌다. 본 연구에서는 원문정보공개 서비스에서의 개인정보 보호 실태를 알아보고 개인정보 노출 원인을 분석하여 개선방안을 제안하였다. 실태 조사 결과는 다음과 같다. 첫째, 수집한 원문정보 중 13%의 원문정보가 비공개 대상정보인 개인정보를 포함하고 있었다. 둘째, 비공개 대상정보인 개인정보가 포함된 원문정보 중 공무원의 개인정보가 포함된 원문정보가 가장 많은 비중을 차지했다. 특히 휴가 병가에 관한 기록물이 많았다. 셋째, 계약업무를 주로 다루는 기관에서는 대표자 개인에 관한 정보가 노출되는 사례가 많았다. 넷째, 개인정보 필터링에 감지되지 않는 개인정보가 많았다. 개인정보 노출 원인을 분석하여 제안한 개선방안은 다음과 같다. 첫째, 개인정보 보호지침을 재설계해야 한다. 둘째, 원문정보의 공개 비공개를 결정하는 업무담당자의 교육을 강화해야 한다. 셋째, 정부의 양적 실적 위주의 과도한 정보공개정책을 완화해야 한다. 넷째, 원문정보공개 시스템의 개인정보 필터링 기능을 개선해야 한다.

발란싱축소화로 구한 축소모델로부터 원 시스템 상태변수를 구하는 방법 (Approximation of the State Variables of the Original System from the Balanced Reduced Model)

  • 정광영
    • 제어로봇시스템학회:학술대회논문집
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    • 제어로봇시스템학회 2000년도 제15차 학술회의논문집
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    • pp.333-333
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    • 2000
  • When the generalized singular perturbation method is used for model reduction, the state variables of the original system is reconstructed from the reduced order model. The state reduction error is defined, which shows how well the reconstructed state variables approximate the state variables of the original system equation.

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Pose Estimation of 3D Object by Parametric Eigen Space Method Using Blurred Edge Images

  • Kim, Jin-Woo
    • 한국멀티미디어학회논문지
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    • 제7권12호
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    • pp.1745-1753
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    • 2004
  • A method of estimating the pose of a three-dimensional object from a set of two-dimensioal images based on parametric eigenspace method is proposed. A Gaussian blurred edge image is used as an input image instead of the original image itself as has been used previously. The set of input images is compressed using K-L transformation. By comparing the estimation errors for the original, blurred original, edge, and blurred edge images, we show that blurring with the Gaussian function and the use of edge images enhance the data compression ratio and decrease the resulting from smoothing the trajectory in the parametric eigenspace, thereby allowing better pose estimation to be achieved than that obtainable using the original images as it is. The proposed method is shown to have improved efficiency, especially in cases with occlusion, position shift, and illumination variation. The results of the pose angle estimation show that the blurred edge image has the mean absolute errors of the pose angle in the measure of 4.09 degrees less for occlusion and 3.827 degrees less for position shift than that of the original image.

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Original Antigenic Sin Response to RNA Viruses and Antiviral Immunity

  • Mee Sook Park;Jin Il Kim;Sehee Park;Ilseob Lee;Man-Seong Park
    • IMMUNE NETWORK
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    • 제16권5호
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    • pp.261-270
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    • 2016
  • The human immune system has evolved to fight against foreign pathogens. It plays a central role in the body's defense mechanism. However, the immune memory geared to fight off a previously recognized pathogen, tends to remember an original form of the pathogen when a variant form subsequently invades. This has been termed 'original antigenic sin'. This adverse immunological effect can alter vaccine effectiveness and sometimes cause enhanced pathogenicity or additional inflammatory responses, according to the type of pathogen and the circumstances of infection. Here we aim to give a simplified conceptual understanding of virus infection and original antigenic sin by comparing and contrasting the two examples of recurring infections such as influenza and dengue viruses in humans.

The effect of Cu flux variation on 3 stage process in the CIGS thin films

  • Jo, Hyun-Jun;Bae, In-Ho;Leem, Myoung-Kun;Sung, Shi-Joon;Kang, Jin-Kyu;Kim, Dae-Hwan
    • 한국진공학회:학술대회논문집
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    • 한국진공학회 2010년도 제39회 하계학술대회 초록집
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    • pp.237-237
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    • 2010
  • We investigated physical properties of CuIn1-xGaxSe2 thin films grown by co-evaporator under various Cu environments. To study the effect of the Cu environments on absorber layer properties, thin films were fabricated under various reaction periods for different Cu flux on 2 stage process. We find the structural and electrical characteristics were affected by the reaction period on 2 stage process. The correlation between Cu flux variation on 2 stage process and solar cell performance was studied. The structural and electrical properties for various Cu flux were discussed.

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