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Service Dimensions of Apparel Product Salesperson and Importance of Service Dimension by Apparel Product Type (의류상품 판매원의 서비스 차원과 의류상품 유형별 중요도)

  • 이지영;김미영
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.5
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    • pp.933-944
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    • 2001
  • The purpose of this research was to classify service dimensions for each apparel product which was thought to be important to consumers and to examine what kind of service dimensions are assessed to be more important than others. Furthermore, whether there were significant differences in the service dimensions and importances of services dimensions were examined by apparel product type(casual, formal products). Data were collected from women who were over 20 years old that live in Seoul. A questionnaire developed based on the previous researches and data were analyzed by factor analysis, t-test, ANOVA, frequency analysis. The results of this study were as follows: First, services of salesperson were divided into six dimensions: \"focused on customers\", \"knowledge/competency\", \"courtesy\", \"appearance/image\", \"purchasing induction\", and \"concerning\". As to service dimension importance, consumers think that \"service focused on customers\" is the most important dimension of service. Second, results of examining the importance according to apparel product type showed that five of the six service dimensions in formal product sales were more important except for the \"knowledge\" related service. Last, as to demographic characteristic variables, people who were over 40 years old were likely to think \"purchasing induction\", \"appearance/image\", \"concerning\" service dimensions more important than the other ages. And it was found that consumers who spend less money on purchasing clothing in a month thought \"focused on customers\" service was more important than the other consumers. In conclusion store managers could apply these results to service education of salesperson and use on preservation and improvement of customer relationship. And according to apparel product types, the results will give some implications to various service policies.

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A Study of Ecological Flow Assesment for Environmental Development in Natural River (자연형하천의 환경개선을 위한 생태유량산정 연구)

  • Hahm, Chang-Hahk;Kim, Gee-Hyoung
    • Journal of Korean Society for Geospatial Information Science
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    • v.18 no.1
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    • pp.47-53
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    • 2010
  • The correct river discharge is a important item to keep a river role of using, controlling and ecology. Especially river role of ecology is very important for environmental development of river. In assesment of ecological flow, exact information of river life and topograph is very important. In this paper, the assesment of environmental flow is conducted using geo-spatial data of basin and river. The geo-spatial data is used as a important basic data in river restoration.

An Exploratory Study about the Importance of Selected Nursing Activities during the Puerperal Period, as Viewed by Women in the Puerperal Period and by Nurses Caring for Them (산모와 간호원이 본 선택된 산욕기 간호활동의 중요도에 관한 탐색적 연구)

  • 박주봉
    • Journal of Korean Academy of Nursing
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    • v.8 no.1
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    • pp.152-162
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    • 1978
  • The desire to maintain health is increasing, consequently the role of nursing which has as one chief aim the solving of man′s basic problems is more and more important. Today, in spite of a growing concern about the nursing activities which nurses provide for individual human having specific needs, clinically in fact, it is questionable that individual′s expectation of nursing activities agrees with nurse′s performance of nursing activities. In this study the importance and agreement of the importance of the nursing activities during the hospitalized puerperal period as viewed by women in the puerperal period and by nurses caring for them, were assessed. The present study was undertaken in an attempt to furnish the basic data for expediting the progress of research activities in this area and further to be helpful in planning maternity nursing practice. The study population defined and selected was nurses (13) caring for women in the puerperal period and doing duty on obstetric & gynecologic ward at Y. hospital, and the women in puerperal period (39) as sum of 3 women selected by each nurse during the period of May 13th-June 4th 1976. The study data was collected by the direct interview method based on the questionnaire which the investigator made out. The study result was analyzed by percentage, t - test. The findings can be summarized as follows: 1. General characteristics of nurses doing duty on puerperal ward: a. Nurses′average age was 24.8 years old. b. 84.6% had educational background of 4 years of college. c. 69.2% had a religion. d. 53.8% were married. e. 53.8% had clinical experience of 1 year -3 years. f, 61.5% did duty on puerperal ward during 1 year -3 years. g. 46.2% desired to do duty on obstetric ? gynecologic ward. 2. General characteristics of the women who were studied during their puerperal period: a. Women′s average age was 26.4 years old. b. 79.5% had educational background above high school. c. 56.4% had a religion. d. 84.6% had living standard above medium. e. 89.7% had no occupation. f, 53,8% had previous hospitalization experience. g. 56.4% had previous delivery experience. 3. Examining the importance of 39 nursing activities during puerperal period selected by investigator, studied group of women considered that the most important nursing activity was "Record precisely about condition, medical treatment and nursing activity results etc". Nurses considered that the most important nursing activity was "Notice whether having pain and care for that". Both groups considered that the least important nursing activity was "Talk with her about topics such as news, hobbies, other interests". 4. Examining the importance of nursing activities in 4 specific categories, studied group of women considered that the most important nursing activity in physical nursing category was "Be sure of safety measure to prevent accidents, injuries", and nurses considered that the most important nursing activity was "Make her sleep and rest sufficiently". Studied group of women considered that the most important nursing activity in psychological category was "Explain about medical treatment and nursing activity ahead of time so she knows what to expect" , and nurses considered that the most important nursing activity was "Explain about puerperal period so she understands". Studied group of women considered that the most important nursing activity in relation to medical care was "Record precisely about condition, medical treatment and nursing activity results etc.", and nurses considered that the most important nursing activity was "Observing, cleaning and protecting the perineum" Studied group of women considered that the most important nursing activity in nursing category in preparation for discharge was "Instruct about personnel hygiene during puerperal period", and nurses considered that the most important nursing activity was "Instruct self-care to protect the perineum". 5. The analysis of this study showed a significant amount of disagreement computed by subtracting the nurse′s score from the patient′s score. Studied group of women put greater importance on physical nursing category, psychological nursing category, nursing in relation to medical care, than the nurses. These results were statistically significant at 0.01 level.

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The Relationship between Personal Traits and the Type of Fashion-related Occupations (패션관련 직업 유형과 성격특성과의 관계)

  • Kim, Ji-Young;Park, Soo-Hee
    • Journal of the Korea Fashion and Costume Design Association
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    • v.15 no.2
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    • pp.151-162
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    • 2013
  • Studying employees' personality and relationship to their job would help to improve high unemployment and turnover rate in the current Korean fashion and textile industry. Based on personality which is an important influential factor, this research studied types of fashion and textile-related occupations and differences among employees' personalities related to the types. Using disclosed data from Korea Employment Information Service, 27 fashion and textile-related occupations were selected for the final analysis. Ward's Minimum Variance Cluster Analysis, MANOVA, and ANOVA by SAS 9.3 was used to analyze data. First, fashion and textile-related occupations were classified into three groups. Group 1 was mostly consisted of occupations related to manufacturing process of fashion and textile including mechanical technicians. Group 2 included occupations in garment designing and manufacturing. Designers and manufacturers including shoes, bags, and jewelry belong to group 3. Second, after observing differences in personalities among the three groups, group 1 answered that most of the personalities were not important for performance of their duties, group 2 said that only some of them were important, and group 3 regarded most of them as important. Specifically, group 1 considered precision as the most important personality but rest of the personalities not as necessary. It was revealed that personalities in relationship with other personnel such as sociality and leadership were not important. The results in this study will be used for analyzing whether job seekers' desired occupations in fashion field corresponds to their personalities and is expected to become a basic data of students' career counseling for educators.

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What is Most Important in Science Class: Various Perspectives on Teaching Abilities (과학 수업에서 무엇이 가장 중요한가: 학습지도 능력에 대한 다양한 관점)

  • Han, JaeYoung
    • Journal of Science Education
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    • v.35 no.2
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    • pp.138-148
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    • 2011
  • Science class is the starting point of science education where science teacher and students meet together to teach and learn science. Therefore successful science class is the main concern of various educational partakers, such as teachers, students, parents, school administrators, and science education researchers. In order to find what is important among the teaching abilities of science teachers, a survey was conducted to the various educational partakers. As the result of survey, students chose 'progressing a lesson' and 'teacher's attitude' are important, and in-service teachers chose 'analyzing learner characteristics and curriculum' and 'teacher-student interaction' are important, while the pre-service teachers and parents chose 'teacher-student interaction' and 'progressing a lesson' are important. In addition, the school administrators chose 'setting up teaching-learning strategy' and science education researchers chose 'understanding curriculum and developing teaching-learning method' is important along with 'analyzing learner characteristics and curriculum.' In the communication on science education among different educational partakers, these result can be used as the basic information to understand the different perspectives on a science class.

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An Efficient Syntax Rule for Selective Coding (선택적 부호화를 위한 효율적인 구문 표현)

  • 이종배
    • Journal of Korea Multimedia Society
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    • v.2 no.3
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    • pp.347-354
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    • 1999
  • Image sequence is compressed and stored as the unit of frame in computer, and reconstructed with desired quality according to several applications. In some cases specific parts are more important than other parts within a frame and these important parts must be reconstructed with high quality compared with the other parts and several schemes are suggested for such application and these schemes need to separate the important parts from a given frame, and also the syntax of shape, texture, and motion information must be defined for important parts and the other parts. But syntax rule in H.261, MPEG1 or MPEG2 is not suitable for our application because the syntax rules in the existing scheme can not express shape information for separating the important regions from each frame. So we propose a new syntax rule which represents the shape, texture and motion information in the circumstances where specific important parts exist in a frame.

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A Cross-National Comparison of the Importance of Apparel Store Attributes for Shopping Values between Korean and Chinese College Students (한국과 중국 대학생들의 쇼핑가치에 따른 의류점포속성 중요도 비교)

  • Park, Na-Ri;Jang, Young-Sil;Park, Jae-Ok
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.12
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    • pp.1862-1872
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    • 2009
  • This study identifies the apparel shopping value segments of Korean and Chinese college students to examine the differences in the importance of apparel store attributes. Data from 504 questionnaires filled out by college students from Seoul and Beijing were used for statistical analysis. The four segments of apparel shopping values are, hedonic shopping segment, low involvement shopping segment, high involvement shopping segment, and utilitarian shopping segment. In the high involvement shopping segment, Korean respondents considered store atmosphere, convenience, and the services of salespersons to be more important than the other segments. Chinese respondents in both the hedonic shopping segment and high involvement shopping segment considered store atmosphere more important than the other segments. Korean respondents considered store service more important than the Chinese respondents in the hedonic shopping segment, but Chinese respondents were more likely to consider store convenience to be more important than Korean respondents. In the low involvement shopping segment, Korean respondents considered store atmosphere, store services, and the selection of goods more important than Chinese respondents did. In the high involvement shopping segment, Korean respondents considered the services of salespersons to be more important than the Chinese respondents but the Chinese respondents evaluated store convenience as more important than Korean respondents. In the utilitarian shopping segment, Korean respondents were more likely to consider store service, the selection of goods, and services of salespersons more important than Chinese respondents did.

A Study on the Locational Factors of Small Industry in Pusan, Korea (釜山市 小規模工業의 立地와 意思決定에 關한 硏究)

  • Lee, Hee-Yul
    • Journal of the Korean Geographical Society
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    • v.28 no.1
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    • pp.16-39
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    • 1993
  • This study aims to analyze the locational factors which the small firm enterpreneurs in Pusan City mainly consider in deciding location choices for their plants, and then to grasp the differences of the factors in terms of nature of firms, managerial personal characteristics and zoning areas. In order to implement the purpose of the rescarch, data are collected from selected small firm enterpreneurs throughthe questionaire. The main results are summerized as follows. First, it is pointed out that small firm indu-strialists for the regional choice consider crucial rationale as non-economic factor of personal reson with additional consideration of transpor-tation, infrastructure, service, market and labor forces. But in selection of site, they are apt to have high regard on the such factors as infra-structure, service, land and transportation factor. These factors to select the site demonstrate differentiation in terms of character of enter-prises, managerial characteristics and zoning areas. For example, land in the light of indu-strial sector is regarded as an important factor with longer the time of the establishment of firms or more aged or experienced enterpreneurs, wheras infrastructure and service in the heavy and chemical industrial sector are taken up as an important one with shorter the time of establishment of firms or less aged or experienced or higher educational background of enterpren-eurs. In addition, the non-economic factors such as the residential livebility and personal reason are picked up as important factors with smaller the firm or more aged or experienced, lesser educational background of entrepreneurs. Taking into consideration zoning area, infra-structure and service in the industrial area such as the exclusive and semi-industrial areas, land in green belt area, and transportation in the commercial and residential areas are singled out as the most important factors respectively. In addition, the non-economic factors of the resi-dential livability and personal reason in the non-industrial areas are also highly regarded. Second, land is picked up as the most impor-tant one of pulling factors toward the present site while other factors such as infrastructure, service, personal reason are also regarded as the secondary reason for the move-in decision; the pulling factors for the present plant location show somewhat differences in terms of the charcter of the enterprises, managerial chara-cteristics and zoning areas. Policy measures including land, infrastructure under the environmental aspects, service and transportations are, in turn, pointed out as the important ones for pushing factors. Meanwhile, as the important staying factor in the present place, transportation, infrastructure and service under the aspect of the agglomeration benefit, market, personal reason are considered. The pushing and staying factors also shows somewhat distinctive differences in terms of the character of enterprises, managerial chracteristics and zoning area. In the case of zoning area, land is regarded as the most important factor to move out, especially in the non-industrial areas inclu-ding the commerical and residential areas policy measures, infrastructure and service are indicated as important factors to move out. In the mean-time, as the important staying factor, industria-lists in the exclusive and semi-industrial areas point out transportation, infrastructure and service. Whereas the counterparts in the com-mercial area regard transportation and market as important factor, those in the residential area consider the non-economic factors such as personal reason and residential livability. Taking into consideration the result of this analysis, it is identified that the locational chara-cteristics of the intraurban small firm industries are not only associated with the character of enterprises, but also with manager's personal character and the trait of zoning area. Therefore, it seems that the thorough review or examination of enterprises, industrialists' characteristics and zoning areas will have meanin-gful significance in attemption explanation of small firm industries at the intrauban scale in the future. Especially, it appears that the eco-nomic factors such as land, infrastructure, service, transportation, and the non-economic factors such as residential livability and personal reason play together important parts to determine the locational choice of small firm industries along with non-industrial benefit. Thus, such status reveals the obvious implication for the intraurban industrial policy in the future.

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Attribution of Goal Achievement to Efforts and Traits according to Pride Types and Lay Theory (목적성취에 대한 프라이드 유형별 노력과 자질의 귀인과 사고의 틀)

  • Choi, Nak-Hwan
    • Journal of Distribution Science
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    • v.14 no.2
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    • pp.57-63
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    • 2016
  • Purpose - The present study aimed to investigate the difference between entity theorists and incremental theorists in the extent of attributing efforts and traits of consumers for the realization of pursued goals. Furthermore, the present study was conducted to determine the difference depending on circumstances. In this regard, the circumstances where consumers felt pride were divided into those in which important goals and ordinary life goals were achieved. Research design, data, and methodology - An empirical study was performed, which was divided into group 1 and 2. Group 1 is the experimental group concerned with the important goal achievement, and group 2 is the control group related to daily ordinary goal achievement. 80 college students were assigned to each group, respectively. The empirical study for each of the two groups was performed respectively by means of questionnaire survey. In the experimental group, t-test was used to verify the hypotheses for the empirical study. In the circumstances of the control group, t-test was also used to examine whether the results were same as those shown from the analysis of experimental group data or not. Results - According to the group 1 and 2, the t-test of the empirical study showed that entity theorists tended to attribute the achievements of goals to their traits more than incremental theorists did, whereas the incremental theorists tended to attribute achievements of goals to their efforts more than entity theorists did in the important goals-achieved circumstance. In the circumstance of daily life goals-achieved, additional questionnaire survey and analysis were conducted, however, there was no difference between incremental and entity theorists in regard to attributing realization of goals to their efforts, and it leads to assess the difference in the meaning of invested efforts between important goal and ordinary goal achievement. Conclusions - Considering that the feeling of consumers has been regarded as one of the significant factors in marketing mix management, the results of this study are considered as significant implications for management. The implications can be said that when incremental consumers feel authentic pride in the important goals-achieved circumstance, marketers are requested to emphasize the fact that the efforts of consumers have contributed to realization of the important goals. By contrast, when consumers feel hubristic pride in both circumstances, marketers are requested to approach to entity-oriented consumers by way of trait. Authentic and hubristic pride are pervasive and engendered by important events or daily routines, and they could have effect on delaying making decisions. Therefore, it is necessary for future research to examine the unexplored difference of effect between incidental authentic and hubristic pride on consumer's self-control. In particular, future researches are related to the extent of difference in attributing efforts and traits. The consumers'realization for the previously pursued goals between entity theorists and incremental theorists affects their present or long distant decisions in self-control dilemmas. The consumers are faced with choosing one between virtuous long term- related option and vice immediate option.

Comenius' Pansophism as a Historical Origin of Science Education (코메니우스의 범지주의적 교육학과 과학교육의 사상적 기원에 관한 문제)

  • Chung, Byung-Hoon
    • Journal of The Korean Association For Science Education
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    • v.14 no.3
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    • pp.379-392
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    • 1994
  • One of the historical origins of the modern science education was investigated in this paper. From the view point of the pansophistic educational philosophy which emphasized "man should teach completely all things to all mankind(Omnes, Omnia, omnino)", J.A.Comenius proposed in his book "Didactica magna"(1658) that 'physica' should be learned as one of the most important school subjects. He suggested the completion of human being as a wholeness of the universe could be achieved through the physics teaching. His ideas of science education was, however, directed not to the 'rational konwledge' about the natural world, but to the 'divine wisdom'. His main thoughts and influences on science education can be summarized as follows: 1) The human being as a God's image should know the divinely created nature, because the invisible God's existence can be sensorially recognized in the nature. 2) Physics or science should be regarded as more important objects than verbal learning in general school education. 3) The cognitive union between the words('representative' or 'das Dargestellte') and things('presentative' or 'das Dargebotene') can be achieved through the objects lesson ('Anschauungsunterricht') 4) The realistic and sensor-cognitive learning theory of the object lesson is yet very important especially in the science education of elementary school, even though the inquiry learning process has became more important in the last years. 5) The religious aspect of his idea could not satisfy the social needs of industrialization and the development of professonal technics in the 18 to 19th century.

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