• Proceedings of the Korean Institute of Interior Design Conference
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• 2005.05a
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• pp.164-167
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• 2005

The aim of this study is to establish the actual conditions of the exhibition's facilities, especially on the focus of the exhibition booth. In general, exhibition booths are perfectly advanced on time. So, we surveyed on 14 convention center which each province has one or two in nation, and then analysed types of exhibition focused on booth type. Second survey of exhibition of booth exhibition in COEX. We find that the present system of the booth's design, however, neither meets this qualification nor has the standard one. And they also have no recycling and reusing of it. Therefore, our study makes a suggestion that the present booth system will be replaced with new one. The conclusion of this study is as follow; firstly, the booth of iron system which has standardization, but it needs to prove design. and the booth of wood system which has various design, to prove standardization. Secondly, mixed booth of iron and wood system that is able to require from users will be designed as soon. Finally, there are several types of exhibition booth that have a flexibility as follows; rectangle system, triangle system, and freely system.

• Korean Institute of Interior Design Journal
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• v.20 no.5
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• pp.114-124
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• 2011

The development in modern world media made information expansion and conversion much easier. These changes in media environment required a lot of companies to quickly respond to the overall environment and come up with new appropriate marketing strategies. Companies use experiential exhibition halls to enhance their images. The goal of the research is to set the basis for digital signage exhibition production characteristics as a spatial mechanism by presenting the need to use the digital signage as a tool. Digital signage expands senses and connects internal and external space. There are many types of digital signage (display, projection, special media, etc) and they are informative, aesthetic, inductive, and amusing. For research methods, Korean companies' exhibition halls sample analysis and surveys were executed to analyze the awareness, expression characteristics, effects, and usage status of digital signage. In conclusion, corporate exhibition halls should: 1. be an interesting and comfortable space that can be used as a communication tool between the company and consumers 2. increase corporate potentials and faith by expanding human senses and inducing new experiences 3. continue to capture the interest of spectators through diversity.

• Korean Institute of Interior Design Journal
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• v.21 no.5
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• pp.355-362
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• 2012

Water Culture Pavilion was constructed as a part of dam construction and Four-major rivers restoration projects, which have the purpose to prevent damage of natural disaster, localized heavy rain and drought, and has several functions; promotion, education and region culture community. Exhibition space in this culture pavilion should have the excellent connection of various media, contents, and exhibition space because of limited space. The purpose of this study is to analyze flows, continuation and connection of exhibit space with the perspectives of the attribute of water and to suggest various content things, technical, spatial types. This study targets Four-major rivers Water Culture Pavilion in Korea and suggests exhibition presentation methods as analyzing contents, media and constituent of exhibition space for each pavilion exhibition. The result of this study is as follows : First, the circulation is common expressed attribute of water in these four water culture pavilion. The reason is that there is a connection between Four-major rivers restoration projects and the physical attribute of water circulating the steps of evaporation, condensation and precipitation. Second, each pavilion presents circulative solid exhibit, circulative background exhibit, circulative reflective exhibit based on circulation. These three types of exhibition is related the floor separation. Third, each pavilion exhibit zone shows the most circulation, solid, background, reflexibility through educational contents and promoting contents by using graphic, video, sound media.

• Smart Media Journal
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• v.13 no.1
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• pp.76-85
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• 2024

This study examined the Presence experience, resulting effects, and re-viewing intentions of visitors to experiential exhibition content. For this purpose a survey was conducted targeting 246 visitors to experiential exhibition content based on Hyecho's travel story and SilkRoad cultural heritage. As a result of the survey, understanding and interest in the content material and similar exhibition viewing experience did not affect Presence experience. In addition the higher the Presence experience of exhibition content, the greater the awareness and emotion that is the effect of Presence. And among the effects of Presence, emotion had a positive effect on revisiting intentions. Therefore, it was confirmed that future experiential exhibition contents require planning, production, and exhibition that allow users to experience Presence.

• Korean Institute of Interior Design Journal
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• v.20 no.5
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• pp.78-86
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• 2011

The world is suffered from severe environmental problems such as climate change and global warming due to radical industrialization after the Industrial Revolution. With advancement of science and information technologies, national borders have become meaningless. In this global trend, movable exhibition shall be supposed to pursue "Local in Global." Thus, movable exhibition should get involved in an effort to find a cultural identity in the globalization and to better our position among the various cultures. As an alternative, movable exhibition can be established by combining biomimicry, which is biomimicry of life by imitating biological system, with Flexibility of movable space. By providing a hint to environmental problems and cultural uncertainty, this alternative will generate an advanced exhibition trend that is more environmental-friendly and more efficient. As a cumulative concept created by the nature for 3.8 billion years, biomimicry has evolved a lot more than the modern science. By catching this point, "A study on flexibility of movable exhibition through biomimicry notion" is providing a revolutionary paradigm stepping beyond the current exhibition trend, which pursues coexistence of human beings and the nature and, at the same time, introduces our culture.

• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.9
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• pp.966-978
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• 2012

Fashion exhibitions in museums and galleries is a form of fashion communication media. This thesis examines the messages, objects, and space of fashion exhibitions as fashion communication media as well as analyzes the method of fashion communication. This thesis first provides a theoretical study on fashion exhibition and conducts a case study of the 2012 Nora Noh Retro Exhibition La Vie en Rose (2012/5/23-6/2, Horim GNB Gallery, Seoul), dedicated to the first Korean female fashion designer. The message of the exhibition was the fashion philosophy and the fashion style of the designer as well as the intention of the curator. The objects presented were the dresses kept by the loyal customers of the brand, and the homage items by designers of present generation. The space designs of the exhibition were the layout and total coordination of the opening event. The methods of fashion communication for the fashion exhibition, in the case of the La Vie en Rose exhibition, were communicated (1) from the past to the present, (2) from designers to celebrities and (3) from the designer to the celebrity and the viewers. From the past to the present, the designer's style throughout the 60 years of her fashion career is conveyed to the present generation fashion people, in the form of homage designs and collaboration works. From designers to celebrities, her fashion philosophy was delivered in the form of movie and stage costumes. Some present generation celebrities tried reinterpretations of the garment. From the designer to the celebrity and the viewers of the exhibition, the intention of the curator and the designer were individualized and internalized by the viewers.

• Korean Institute of Interior Design Journal
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• v.26 no.6
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• pp.3-12
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• 2017

As the quality of life has improved today, there is a growing desire among consumers for new space and interest in spending their valuable time in 'the third space' has tended to increase. Cafes have been integrated with sales and exhibition space as the representative third space. For example, it's cafe type automobile exhibition centers. The purpose of this study is to examine the characteristics of 'the third space' in cafe type automobile exhibition centers and suggest a plan for effective spatial characteristics. It checked the necessity of the third space' in automobile exhibition centers by analyzing automobile consumption trends of the 21st century according to industry change and restructures a checklist by grasping cafe type automobile exhibition centers and the concept and characteristics of 'the third space' based on the precedent studies. A questionnaire is made through the checklist drawn and a survey is conducted targeting users of the target areas of cases. The target areas of cases are 4 cafe type automobile exhibition centers opened in Korea since 2014. The analytical results of the target areas of cases that reflected the characteristics of 'the third space' are as follow: First, cafe type automobile exhibition centers must be built to make customers enter the space and at the same time, receive information on automobiles and space naturally. Second, in order to increase satisfaction with the space and brands, there is the necessity to arouse their interest through various experiences including test driving cars directly. Third, revisit intention can be found to be more influenced by spatial design than brand satisfaction. Fourth, partitions or interior for dividing the space need to be improved. In the next studies, specific research on plans about creating design to improve corporate image and brands and induce customers to revisit cafe type automobile exhibition centers by applying the characteristics of 'the third place' to them is required.

• Korean Institute of Interior Design Journal
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• v.15 no.6 s.59
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• pp.205-212
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• 2006

The premise of this study is that an ultimate objective in planning an exhibition space is spectators' experiences shaped by a result of their first-hand experiences and responses within an exhibition space, and this result can be recognized in the spectators' movement. Thus, the sign system that can directly affects viewers' main line of flow and movement patterns was examined vis--vis a mutually complementary relation in a triangular composition with the structure of exhibition space and the exhibition contents. Based on the findings, predictive values before and after a complementary application of the sign system to the structure of exhibition space was analyzed and its validity was assessed. The results of this research analysis were drawn as follows. It was shown that an understanding of the locations of direction signs and the degree of recognition can function as an important factor to predict viewers' movement, along with an understanding of topological characteristics of an exhibition space. In terms of the connection and disconnection of space units that form the space structure, it suggests that the distribution of signs and the degree of recognition can adjust the degree of connection and disconnection. Even though exhibition spaces for research subjects were selected from a relatively large number of museums, but the research was limited with a focus on the structure of exhibition space and sign systems. Thus, it is proposed that future studies should be conducted by including varieties of exhibition and environmental factors.

• The Korean Journal of Archival Studies
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• no.13
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• pp.287-320
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• 2006

The ultimate purpose of records management is for reference service. Archival exhibition provides an opportunity to raise the public's interest at archives and maintain records management and to offer the reference service to unknown users. As for archivists, archival exhibition allows to summarize generally the archives that he may have and to appraise its value. At the opening of the Memorial hall for the history and culture of Korean buddhism, the Archives of Jogye Order of Korean Buddhism held an archival exhibition by showing archives of Korean Buddhism History to the public. The exhibition mainly consists in 2 themes: History of Jogye Order of Korean Buddhism and its activities. Over 300 archives were selected in accordance with historicity, rarity and particularity of each archives that the Jogye Order of Korean Buddhism posses. The present paper aims to suggest different models of Archival Exhibition with the help of detailed explanation on Exhibition planning, Selection of archives and the practice.

• The Journal of the Korea Contents Association
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• v.8 no.11
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• pp.162-170
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• 2008

The promotion of new product is one of most important object for exhibition design. The majority of conventional exhibition technique has been implemented through one-way communication. However, using digital technology, development of new exhibition techniques is necessary for promotion of high-tech products and consideration of the phases of the times. This paper propose the various possibilities of exhibition design model which is using camera sensing and video input/output. Interactivity is efficient method to communicate between viewers and displays. Viewers can be participate actively and exhibition goal will be accomplish through this. Using camera as visual senses, video input/output technique is offered not only introducing new product but also entertaining viewers through various ways of representation. Physical experience and learning process can be expected from the exhibition space and the object. The classification of the artist who are using video input/output technique and exhibition examples are described. The collaboration on a work with the new media artist and the exhibition design will be complement each other. It will be solved the problems of realization and corporation of idea and technology.