• 제목/요약/키워드: the exhibition

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일본과학계박물관의 전시수법과 연출에 따른 이용자행동반응에 관한 연구 (A Study on the Visitors' Behavior by the Exhibition Method and the Presentation in Science Museum)

  • 박종래;최준혁;배선화;임채진
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2004년도 춘계학술발표대회 논문집
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    • pp.127-130
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    • 2004
  • In order to verify the validity of the exhibition moethod in a science museum, this study undertakes a visitor follow-up survey, and clarifies the influence an exhibition method affect visitor's behavior, and its feature. The tracking research performed the visitor follow-up survey to family company children. The characteristic of the visitor's behavior by the exhibition method; Use frequency becomes low in order of 'Experience type' 'Participation type' 'Fixed type'. Experience type has tendencies, such as repetitive and continuing use, and use time was long. Otherwise use time of Fixed type was short. As a result, although the use frequency of Hands-on is high and its use time is longer than Hands-off, it turns out that is influenced according to factors, such as the exhibition method, presentation and the contents of exhibition.

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단위 전시공간의 단면형태 특성에 관한 고찰 -박물관 환경디자인에 관한 기초적 연구(3)- (A Study on the Typological Characteristics of a Section form of Exhibition Space -A basic Study on the Environmental Design of museum(3)-)

  • 임채진;하미정
    • 한국실내디자인학회논문집
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    • 제16호
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    • pp.190-201
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    • 1998
  • The purpose of this study is to consider the correlational factors of space sections based on the fact the exhibition space plays an important role as a medium of displaying art works. And an another purpose is to investigate the characteristics of various types of exhibition unite space from which In intend to suggest basic sources of exhibition design. I classified domestic and foreign museum which are chosen as objects of study according to form and shape of a section plan. Then comparing exhibition space's form and scale exhibited genre lighting system layout composition display and its correlation with an already established thesis on museum architecture I will infer the characteristics of each type of a space. From these studies proper display conditions requested at the museum are different from the genre and property of the exhibited objects. And lighting system display angel of view and appreciation type affect the exhibition area. The shape of space classifies types of section which cause space's characteristics.

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RADIANCE 프로그램을 이용한 미술관 전시공간의 주광 환경 디자인 평가 (The Evaluation of Daylighting Performances in Museum Exhibition Spaces Using Computer Program RADIANCE)

  • 김창성;정승진
    • 한국실내디자인학회논문집
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    • 제18권6호
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    • pp.77-84
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    • 2009
  • Daylighting is one of the major elements in architectural design. It also plays an important role in the museums focused on displaying artistic works. Many architects have tried to predict daylighting performances in exhibition spaces during the design process of museums. The aims of this study are to present the design methods using the computer program RADIANCE that is available for the evaluations of daylighting performances in indoor space and to help architects design daylighting systems for better exhibition spaces of museums. For this study, Seoul Museum of Art was chosen and it was evaluated the recommended illuminance and the impacts of direct sunlight under the conditions of overcast sky and clear sky with sun. According to simulation results, they indicated that the alternative toplight system(sawtooth shape) was more effective for daylighting of exhibition spaces than the existing toplight system(pyramid shape) and this study showed a method to evaluate daylighting effects in exhibition spaces with various shapes of toplight systems.

감성마케팅을 적용한 홍보전시관 디자인에 관한 연구 -수도권 G지역 종합 홍보전시관과 D지역 뉴타운 홍보전시관을 중심으로- (A Study on Public Exhibition applied Emotional Marketing - Focused on Public Exhibition Proposals of the G Environment Improvement Project and D New Town -)

  • 양혜진;김남효
    • 한국가구학회지
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    • 제21권1호
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    • pp.40-53
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    • 2010
  • The purpose of this study was verified the effect of analyzed emotional factors and compare with competed design proposals of G and D public exhibition to plan the public exhibition applied emotional marketing which strengthen the effect with touching the emotion. The results are first, public consumer preferred to experience 5 senses and gives a positive effect, second, preference according to factor of scene gives differences by ages, but various ages preferred to experience the factor of scene, third the result of analyze the relation between preference of scene and 3 groups of 5 senses, which is high, middle, and low preferred had significant relation, and fourth, public consumer preferred to several levels of exhibition than only one level, the space preferred was 'experiencing' space.

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관람자 이용행태와 전시평가의 기초연구 - 국립중앙과학관의 상설전시관을 중심으로 - (A basic study on the Visitors Behavior and Exhibition Evaluation - Focused on the Permanent Exhibition in National Science Museum -)

  • 황은경;홍수미;임채진
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2005년도 춘계학술발표대회 논문집
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    • pp.154-158
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    • 2005
  • The purpose of exhibition is not putting exhibits on display but communicating the information and message of them to people effectively. The exhibition evaluation is very important because it allows the whole process of exhibit development to be reviewed. The purpose of this study is to examine the exhibition evaluation method into preceding research and to grope the proper evaluation method through analyze visitors behavior on the Permanent Exhibition in National Science Museum.

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전시공간의 구성축과 관람순로에 관한 기초적 연구 (Study on the Movement and Structural Axis in Exhibition Space)

  • 정수영;차소란;임채진
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2003년도 춘계학술발표대회 논문집
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    • pp.44-49
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    • 2003
  • Exhibition can be a type of mass-communication since it should contains some 'meaning' or 'message' that is to be delivered. The purpose of visiting museum is to view exhibits. Thus, factors, such as exhibits, exhibition media, show-case, direction signs, and gates, form visual perception, which means there exists homogeneity between visual perception and action. Visitors acquire knowledge by the space interaction when one can acknowledge the consecutive time flow while moving along the exhibition space. Visitors' movements can be formed by visual and perceptive experience that follows environmental stimulus and individual desire. Therefore, museum visitors experience certain shift flow with visual perception caused by the continuity of space. Thus, the research on development of focus in continuity is required. In addition, if the quality of exhibition space and organized continuity with visual diversity can be improved in exhibition design, it would expand the function of communication in exhibitions.

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근접 무선 통신 기반 박람회 지원 서비스의 구축 및 운영 : 모터쇼 적용 사례 (The Development and Operation of NFC-based Exhibition Support Service : A Motor Show Case)

  • 전정호;최명희;이경전
    • 한국IT서비스학회지
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    • 제13권2호
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    • pp.83-97
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    • 2014
  • With NFC technology, visitors can easily enjoy exhibit-related information and services. The participating firms can accumulate the visitor data and build up networks with potential visitors. This paper is to report an implementation and operation case of an NFC-based exhibition support service which creates new value as above. For this objective, we introduce the issues in constructing NFC-based exhibition support service. Moreover, we analyze visitor behaviors based on the tag touch data collected, and calculate the economic values generated. The NFC-based exhibition support service in this paper was applied to Hyundai Motors' booth in the 2013 Seoul Motor Show. This paper concludes with implications for business operators that are interested in applying NFC technology to exhibition spaces.

Exhibition Guide System Acceptance for Smart MICE

  • Heejeong Han;Chulmo Koo;Namho Chung
    • Asia pacific journal of information systems
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    • 제28권1호
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    • pp.61-74
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    • 2018
  • Meeting, Incentive travel, Convention, Exhibition (MICE) industries recently introduced new information systems, such as the exhibition guide system (EGS), to keep pace with Smart MICE and maximize the effect of exhibition performance. We investigate how persuasive EGS can affect the EGS acceptance of attendees via cognitive and affective response. We analyzed data from 442 EGS users at an exhibition. We found that information accuracy, information relevance, and source credibility were predictors of cognitive response. Source credibility had a significant effect on affective response. Furthermore, cognitive response was found to be a positive predictor of affective response and EGS acceptance. We also found affective response is a predictor of EGS acceptance. The theoretical and practical implications of the study were presented based on the results.

동선공간과의 관계로 본 미술관 전시공간의 유형 분류에 관한 연구 (A Study on the Typological Classification of Exhibition Area in Museum Regarding Circulation area)

  • 이한기
    • 한국실내디자인학회논문집
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    • 제13호
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    • pp.18-24
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    • 1997
  • Museums after '70's shows remarkable development in public area as well as exhibiiton area. One of the main changes in recent museums is to extend the concept of circulatin area, which regarded solely as a corridor connecting exhibition areas, as a multiple function area with various service facilities. This study aims to outline atypological classification of exhibition area considering with circulation area in museum. On the base of two principal types of exhibition area, that is room type vs open plant type, 30 representative worldwide museums are analyzed and four different types are identified as a result. 1) Loop type as a rotating structure of serial exhibition rooms 2) Cluster type which produce complicated circulation with rooms lied one upon another 3) Centrum type which is specially available to multistory exhibition area 4) Loft type with maximum flexibi쇼 and accessbility.

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인터랙티브 전시 환경에서 개인화 마케팅 서비스를 위한 모바일 프레임워크 설계 (Designing Mobile Framework for Intelligent Personalized Marketing Service in Interactive Exhibition Space)

  • 배종환;소수환;최이권
    • 지능정보연구
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    • 제18권1호
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    • pp.59-69
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    • 2012
  • 기존의 전시환경에서 전시 참여업체는 처음에 작성된 개인 정보를 사용하여 모든 관람객에게 동일한 마케팅 정보를 전달하게 된다. 즉, 전시 관람객의 선호도나 반응의 변화에 따른 적절한 대비가 어렵고 개인 별 선호 취향에 따른 개별 대응이 힘들다. 관람객 개개인에게 차별화된 맞춤형 서비스를 제공하기 위해서는 관람객 개개인의 의도를 인지할 수 있어야 하고, 그 인지된 정보를 기준으로 해서 선별적인 서비스를 제공해야 한다. 본 논문에서는 전시 공간에서 관람객 개개인의 선호도와 상황을 인식하고, 인식된 정보를 기반으로 하여 관람객 개인별로 가장 적합한 전시 참가 업체의 마케팅 정보나 부스 정보를 관람객이 소유한 스마트 폰을 통해 제공 하며, 전시 공간에 설치되어 있는 인터랙션이 가능한 디바이스들과 전시 관람객 개개인이 소지하고 있는 스마트 폰 간의 인터랙션 서비스를 제공하기 위한 모바일 프레임 워크를 설계하였다.