• 제목/요약/키워드: the exhibition

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컨벤션센터 부스디자인 현황에 관한 연구(1) (A Study on the Actual Conditions of Exhibition Booth's Design in Convention Center)

  • 오대종;정건채
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2005년도 춘계학술발표대회 논문집
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    • pp.164-167
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    • 2005
  • The aim of this study is to establish the actual conditions of the exhibition's facilities, especially on the focus of the exhibition booth. In general, exhibition booths are perfectly advanced on time. So, we surveyed on 14 convention center which each province has one or two in nation, and then analysed types of exhibition focused on booth type. Second survey of exhibition of booth exhibition in COEX. We find that the present system of the booth's design, however, neither meets this qualification nor has the standard one. And they also have no recycling and reusing of it. Therefore, our study makes a suggestion that the present booth system will be replaced with new one. The conclusion of this study is as follow; firstly, the booth of iron system which has standardization, but it needs to prove design. and the booth of wood system which has various design, to prove standardization. Secondly, mixed booth of iron and wood system that is able to require from users will be designed as soon. Finally, there are several types of exhibition booth that have a flexibility as follows; rectangle system, triangle system, and freely system.

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기업홍보관의 디지털 사이니지 전시연출특성에 관한 연구 (A Study on the Exhibition Characteristics of the Digital Signage in Corporate Exhibition Hall)

  • 장현하;한혜련
    • 한국실내디자인학회논문집
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    • 제20권5호
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    • pp.114-124
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    • 2011
  • The development in modern world media made information expansion and conversion much easier. These changes in media environment required a lot of companies to quickly respond to the overall environment and come up with new appropriate marketing strategies. Companies use experiential exhibition halls to enhance their images. The goal of the research is to set the basis for digital signage exhibition production characteristics as a spatial mechanism by presenting the need to use the digital signage as a tool. Digital signage expands senses and connects internal and external space. There are many types of digital signage (display, projection, special media, etc) and they are informative, aesthetic, inductive, and amusing. For research methods, Korean companies' exhibition halls sample analysis and surveys were executed to analyze the awareness, expression characteristics, effects, and usage status of digital signage. In conclusion, corporate exhibition halls should: 1. be an interesting and comfortable space that can be used as a communication tool between the company and consumers 2. increase corporate potentials and faith by expanding human senses and inducing new experiences 3. continue to capture the interest of spectators through diversity.

물의 속성과 전시연출에 관한 연구 - 4대강 물문화관을 중심으로 - (A Study on Attribute of Water and Exhibition Composition - Focused on Four-major River Water Culture Pavilion in Korea -)

  • 송현지;김남효
    • 한국실내디자인학회논문집
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    • 제21권5호
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    • pp.355-362
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    • 2012
  • Water Culture Pavilion was constructed as a part of dam construction and Four-major rivers restoration projects, which have the purpose to prevent damage of natural disaster, localized heavy rain and drought, and has several functions; promotion, education and region culture community. Exhibition space in this culture pavilion should have the excellent connection of various media, contents, and exhibition space because of limited space. The purpose of this study is to analyze flows, continuation and connection of exhibit space with the perspectives of the attribute of water and to suggest various content things, technical, spatial types. This study targets Four-major rivers Water Culture Pavilion in Korea and suggests exhibition presentation methods as analyzing contents, media and constituent of exhibition space for each pavilion exhibition. The result of this study is as follows : First, the circulation is common expressed attribute of water in these four water culture pavilion. The reason is that there is a connection between Four-major rivers restoration projects and the physical attribute of water circulating the steps of evaporation, condensation and precipitation. Second, each pavilion presents circulative solid exhibit, circulative background exhibit, circulative reflective exhibit based on circulation. These three types of exhibition is related the floor separation. Third, each pavilion exhibit zone shows the most circulation, solid, background, reflexibility through educational contents and promoting contents by using graphic, video, sound media.

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체험형 전시 콘텐츠의 프레즌스 경험과 효과에 관한 연구 (Presence Experience & Effect of the Experiential Exhibition Content)

  • 설연수;주정민
    • 스마트미디어저널
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    • 제13권1호
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    • pp.76-85
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    • 2024
  • 본 연구는 체험형 전시 콘텐츠 관람객의 프레즌스 경험과 이에 따른 효과, 재관람 의도에 대해 살펴보았다. 이를 위해 혜초의 여행기 왕오천축국전, 실크로드 문화유산을 소재로 한 체험형 전시 콘텐츠 관람객 246명을 대상으로 설문조사를 실시하였다. 조사결과, 콘텐츠 소재에 대한 이해 및 관심도는 프레즌스 경험에 영향을 미치지 않았으나 유사한 체험형 전시 관람 경험은 프레즌스 경험에 긍정적인 영향을 미쳤다. 아울러 전시 콘텐츠의 프레즌스 경험이 높을수록 프레즌스의 효과인 각성과 감동도 컸다. 그리고 프레즌스의 효과 중에서 감동은 재관람 의도에도 긍정적인 영향을 주었다. 따라서 향후 체험형의 전시콘텐츠는 이용자들이 프레즌스를 체험하게 하는 기획, 제작, 전시가 필요하다는 사실을 확인하였다.

바이오미미크리 개념을 통한 이동식 전시의 가변성에 대한 연구 (A Study on Flexibility of Movable Exhibition through Biomimicry Notion)

  • 이용진;윤상영;조경영
    • 한국실내디자인학회논문집
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    • 제20권5호
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    • pp.78-86
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    • 2011
  • The world is suffered from severe environmental problems such as climate change and global warming due to radical industrialization after the Industrial Revolution. With advancement of science and information technologies, national borders have become meaningless. In this global trend, movable exhibition shall be supposed to pursue "Local in Global." Thus, movable exhibition should get involved in an effort to find a cultural identity in the globalization and to better our position among the various cultures. As an alternative, movable exhibition can be established by combining biomimicry, which is biomimicry of life by imitating biological system, with Flexibility of movable space. By providing a hint to environmental problems and cultural uncertainty, this alternative will generate an advanced exhibition trend that is more environmental-friendly and more efficient. As a cumulative concept created by the nature for 3.8 billion years, biomimicry has evolved a lot more than the modern science. By catching this point, "A study on flexibility of movable exhibition through biomimicry notion" is providing a revolutionary paradigm stepping beyond the current exhibition trend, which pursues coexistence of human beings and the nature and, at the same time, introduces our culture.

패션 커뮤니케이션 매체로서의 패션 전시에 관한 연구 -2012 노라 노 <라 비 엥 로즈> 전시 사례를 중심으로- (Fashion Exhibition as Fashion Communication Media -Focus on the 2012 Nora Noh La Vie en Rose Exhibition-)

  • 한수연
    • 한국의류학회지
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    • 제36권9호
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    • pp.966-978
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    • 2012
  • Fashion exhibitions in museums and galleries is a form of fashion communication media. This thesis examines the messages, objects, and space of fashion exhibitions as fashion communication media as well as analyzes the method of fashion communication. This thesis first provides a theoretical study on fashion exhibition and conducts a case study of the 2012 Nora Noh Retro Exhibition La Vie en Rose (2012/5/23-6/2, Horim GNB Gallery, Seoul), dedicated to the first Korean female fashion designer. The message of the exhibition was the fashion philosophy and the fashion style of the designer as well as the intention of the curator. The objects presented were the dresses kept by the loyal customers of the brand, and the homage items by designers of present generation. The space designs of the exhibition were the layout and total coordination of the opening event. The methods of fashion communication for the fashion exhibition, in the case of the La Vie en Rose exhibition, were communicated (1) from the past to the present, (2) from designers to celebrities and (3) from the designer to the celebrity and the viewers. From the past to the present, the designer's style throughout the 60 years of her fashion career is conveyed to the present generation fashion people, in the form of homage designs and collaboration works. From designers to celebrities, her fashion philosophy was delivered in the form of movie and stage costumes. Some present generation celebrities tried reinterpretations of the garment. From the designer to the celebrity and the viewers of the exhibition, the intention of the curator and the designer were individualized and internalized by the viewers.

카페형 자동차 전시장에서 고객만족도에 영향을 미치는 '제3의 공간' 특성 (The Characteristics of 'The Third Space' that has a Great effect on Customer Satisfaction in Cafe Type Automobile Exhibition Centers)

  • 오수민;한혜련
    • 한국실내디자인학회논문집
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    • 제26권6호
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    • pp.3-12
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    • 2017
  • As the quality of life has improved today, there is a growing desire among consumers for new space and interest in spending their valuable time in 'the third space' has tended to increase. Cafes have been integrated with sales and exhibition space as the representative third space. For example, it's cafe type automobile exhibition centers. The purpose of this study is to examine the characteristics of 'the third space' in cafe type automobile exhibition centers and suggest a plan for effective spatial characteristics. It checked the necessity of the third space' in automobile exhibition centers by analyzing automobile consumption trends of the 21st century according to industry change and restructures a checklist by grasping cafe type automobile exhibition centers and the concept and characteristics of 'the third space' based on the precedent studies. A questionnaire is made through the checklist drawn and a survey is conducted targeting users of the target areas of cases. The target areas of cases are 4 cafe type automobile exhibition centers opened in Korea since 2014. The analytical results of the target areas of cases that reflected the characteristics of 'the third space' are as follow: First, cafe type automobile exhibition centers must be built to make customers enter the space and at the same time, receive information on automobiles and space naturally. Second, in order to increase satisfaction with the space and brands, there is the necessity to arouse their interest through various experiences including test driving cars directly. Third, revisit intention can be found to be more influenced by spatial design than brand satisfaction. Fourth, partitions or interior for dividing the space need to be improved. In the next studies, specific research on plans about creating design to improve corporate image and brands and induce customers to revisit cafe type automobile exhibition centers by applying the characteristics of 'the third place' to them is required.

박물관 전시부문의 관람객 유도사인과 공간구조 (A Study on the Analysis of the Directional Information Sign to Destinations and Spatial Configuration in the Exhibition Spaces of Museum)

  • 임채진;박무호
    • 한국실내디자인학회논문집
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    • 제15권6호
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    • pp.205-212
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    • 2006
  • The premise of this study is that an ultimate objective in planning an exhibition space is spectators' experiences shaped by a result of their first-hand experiences and responses within an exhibition space, and this result can be recognized in the spectators' movement. Thus, the sign system that can directly affects viewers' main line of flow and movement patterns was examined vis--vis a mutually complementary relation in a triangular composition with the structure of exhibition space and the exhibition contents. Based on the findings, predictive values before and after a complementary application of the sign system to the structure of exhibition space was analyzed and its validity was assessed. The results of this research analysis were drawn as follows. It was shown that an understanding of the locations of direction signs and the degree of recognition can function as an important factor to predict viewers' movement, along with an understanding of topological characteristics of an exhibition space. In terms of the connection and disconnection of space units that form the space structure, it suggests that the distribution of signs and the degree of recognition can adjust the degree of connection and disconnection. Even though exhibition spaces for research subjects were selected from a relatively large number of museums, but the research was limited with a focus on the structure of exhibition space and sign systems. Thus, it is proposed that future studies should be conducted by including varieties of exhibition and environmental factors.

대한불교조계종 중앙기록관 역사기록전시 - 기록으로 보는 한국불교와 조계종 - (The Archival Exhibition organized by the Archives of Jogye Order of Korean Buddhism - Korean Buddhism and Jogye Order through the archives -)

  • 김재훈;이경훈
    • 기록학연구
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    • 제13호
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    • pp.287-320
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    • 2006
  • 기록을 관리하는 궁극의 목적은 이용 제공에 있다. 기록물전시회는 기록관 및 기록관리에 대한 대중적 인지도를 높이고, 이에 대한 관심을 제고시킬 수 있는 기회가 된다. 또한, 미지의 이용자에게 적극적으로 접근하여 서비스를 제공할 수 있다. 아울러, 아키비스트에게는 소장하고 있는 기록물에 대한 개괄적인 분류 및 평가를 할 수 있는 기회를 제공하기도 한다. 이러한 기록전시의 기능과 중요성에도 불구하고 기록물전시회를 개최한 기관 및 단체는 아직 많지 않은 형편이다. 본고에서는 대한불교조계종 중앙기록관의 역사기록전시 사례를 바탕으로 전시기획, 기록물 선별 및 전시 실제에 대하여 소개함으로써 기록전시의 참고 유형을 제시하고자 한다.

디지털미디어와 전시디자인기법개발의 상관성 -카메라 센서와 비디오 입출력작업을 중심으로- (Relationships between Digital Media and Exhibition Design Methods Development -Focused on Camera Sensing & Video Input/Output Works-)

  • 안호은
    • 한국콘텐츠학회논문지
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    • 제8권11호
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    • pp.162-170
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    • 2008
  • 새로운 제품의 홍보는 전시디자인의 중요한 목적중 하나이다. 대부분의 전통적인 전시기법은 아날로그 매체로 구현되어 왔으며 일방형구조로 실현된다. 그러나 시대상을 반영하고 첨단제품 등을 홍보하기 위해서는 디지털기술을 이용한 새로운 전시기법의 개발이 필요하다. 이 글은 카메라 센서기술과 비디오 입출력 기법을 활용한 디지털미디어분야와 전시디자인에 결합 가능성을 제시하고자 한다. 관람자와 전시물간의 상호작용은 홍보하고자하는 주제 및 제품에 대해 관람자로 하여금 보다 적극적인 참여를 유도할 수 있으며 이를 통해 효과적으로 전시목표를 달성할 수 있다. 비디오 입출력을 활용한 다양한 디스플레이 기법은 직간접적인 제품의 소개와 더불어 재미의 속성을 관람자에게 전달하게 된다. 관람자는 물리적인 경험과 학습의 효과를 전시를 통해 경험할 수 있으며 해당 기업이나 제품에 대해 긍정적인 이미지를 얻게 된다. 비디오 입출력을 이용한 작가의 사례와 이를 활용한 전시디자인의 예시를 분류하여 유형별 가능성을 살펴보았다. 뉴미디어 작가와 전시디자인의 결합은 상호결함을 보완할 수 있으며 아이디어와 기술의 결합 그리고 현실화의 문제를 해결할 수 있을 것이다.