• Journal of the Korean Society of Costume
• /
• v.61 no.2
• /
• pp.47-59
• /
• 2011

This study provides a systematic investigation about objective personal image consulting, tool development and image-making research by analyzing the status of the Korean image-consulting industry and education. For the research, we carried out literature surveys of books on image consulting and previous research reports. In particular, we surveyed image consulting businesses that have internet web sites, and educational institutes. The results of the survey are as follows: First, domestic image consulting businesses in Korea are investigated about 93 private companies and 4 associations. They do the image making, color consulting, and education for individuals and business. Second, professional image consulting education is carried out not only in the 93 private companies, but also in the continuing and professional studies for adults of 10 universities. Furthermore, more then 90 universities have specific academic programs related to the image consulting such as facial management, beauty coordination, cosmetology, stylists, fashion events, broadcasting stylists, and so on. Third, a typical image consulting job is the personal shoppers who assists VIP customers in department stores. Professionals and politicians have personal fashion stylists for their image making. Today, the job has expanded to public fashion therapist. Fourth, the contents of an image consulting education have appeared in similar industries and educations. These contents include fashion styles, personal color analysis, make-up, facial expressions, gestures, perfumes, accessories, etc. This study is based on research on the current Korean image-consulting industry, and will enable follow-up details to be implemented. using the basis of this study for a strategic self-image formation system.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.14 no.4
• /
• pp.179-190
• /
• 2012

During recent few years, Bike is arising as one of the most important item of sports market. As well as in domestic markets, customers are demanding specific brands only for young aged riders. Therefore, this study researched current bike wears and suggest digital textile printing with sports wear trends which also have safety and visual impact effectiveness, so it can be satisfied as green products and we also try to suggest sports sensitivity of existing cycle wear to city fashion. The purpose of this study is to figure out 20's-30's female biker attitude for bike wear and their purchasing habits and also their preference, digital textile design of city biker wear based on present condition research of riding wear markets and to establish high quality products with occupying high percentage of global markets and making high profits. For this study, bike wear distributors Survey First, foreign companies generally meet evenly sampling the 20s and 30s targeted vendors 10 companies were selected. 'city sporty ware' or 'casual line' dual 'extreme line' from all manufacturers, including, however did not distinguish it from all the vendors. This higher proportion of the recent upsurge in public and non-professional riders, despite the fact that you can see that the lack of 'Extreme line' compared to the 'casual' line of the city sporty ware production. overall seasonal sales in the spring appeared windbreak jacket, leggings and sweat emissions and at the same time built into the fabric dry faster T-shirt and shorts in the summer sales were higher. autumn jacket and produced excellent warm in winter fleece fabric T-shirts, pants, windshield jacket higher sales. showed improvements in design, improved in the order of the highest and perfect for everyday wear for both. As mentioned, we figure out 20's-30's female rider's attitude for riding suit and their purchasing habits and also their preference, so we can develop riding suit design based on their needs and suggest new design patterns.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.23 no.2
• /
• pp.17-28
• /
• 2021

The baby-tech industry, which combines IT with existing parenting product, is attracting increasing amounts of attention. Consequently various types of baby products incorporating functionality and design are being launched. In recent years, particularly as the market segments increases for babywearing products, parenting products that account for the child's comfort and parents' convenience are required. Therefore, this study examines the characteristics and consumer perception of babywear products, which are important for the emotional stability, development, and rearing of children. The study utilizes text mining and a network analysis by collecting unstructured text data. An examination of the network, based on the frequency of keywords for each babywear product and the degree of the connection to the centering index, revealed that consumers value convenience and price when purchasing products. The consumer perception and consideration factors that appear individually according to the product were also identified. In addition, studying body parts with high TF-IDF values revealed a difference in the body parts considered by consumers for each product. Lastly, through the visualization data based on the keywords that appeared in public, commonly appearing keywords, and those that appeared individually were examined. Through SNS, product characteristics as well as a new parenting culture that shared child-rearing routines were confirmed. This study suggests planning and marketing directions for the development of babywear products that meet consumer needs.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.25 no.3
• /
• pp.127-141
• /
• 2023

The purpose of this study is to develop a textile pattern design using the columnar joints motif and a Tyvek fashion clutch bags using it. As a research method, first, through a literature review, columnar joint and Tyvek are understood, and design cases were considered. Second, through a survey, the purchase perception and design preference of columnar joints cultural products were analyzed. Third, based on the results of the survey on color and print, the pattern design for each type of columnar joint were developed, and the uv-printed Tyvek clutch bag was developed. The results of this study are as follows. First, the reason why the public was not attracted to the purchase of cultural products was dissatisfaction with practicality, price adequacy, and aesthetics. Therefore, it was analyzed that quality, practicality, price, carry-on storage, collection value, and casualness, as well as aesthetic design were important factors for purchasing factors pursued by consumers. Second, consumers preferred small goods the most for cultural products, and they pursued the use of colorful and contrasting colors, modern and geometric patterns, and eco-friendly materials, such as Tyvek. Third, columnar joint can be classified into three cross sections and four arrangements. The design unit of the columnar joint could be expressed as a hexagonal column, and 12 different pattern designs could be developed according to the cross sections and arrangements type. In addition, it was found that it was easy to produce fashion products suitable for the sensibility of modern people by utilizing Tyvek materials.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.10 no.1
• /
• pp.69-78
• /
• 2008

A new coinage which calls a modern was appeared variously by values, taste, feature of lifestyle and the meaning of a new coinage has influence in the change of lifestyle. Particularly a popular star is a person who situates in the center of a new coinage, his role, behavior, and appearance have great influence in the birth of a new coinage. He is a fashion leader as well as the object of fashion imitation to the new generation being sensitive for fashion. As his fashion is appeared with important fashion icon in fashion market, fashion companies have developed actively star marketing marking him as an advertising model. Therefore, because the fashion trends of a popular star introduce season's fashion trends and can be important factor forecasting fashion behavior of consumer, this study aims at analysis for fashion trends of a popular star including a public entertainer. The dates of this study were collected by TV drama, internet, and magazines, etc. The fashion trends were divided into feminine fashion trend, sexy fashion trend, tomboy fashion trend, and retro fashion trend. Feminine fashion trend was based on feminity but it was classified in masculine look, simple look, chic look, and natural & romantic look according to the standard of a transformation of feminine image. Sexy fashion trend was divided into two sexy images according to the method wrapping oneself in a dress and the method exposing a specific body part. Tomboy fashion trend could be the immature boyish style which concealed bust or hip or pelvis symbolizing feminity. Retro fashion trend could be style being based on 1980's style and Y line. Fashion items as leggings, baby doll dress, tunic style, dot pattern, garsonne look were come into fashion.

• Journal of the Korean Society of Costume
• /
• v.33
• /
• pp.175-188
• /
• 1997

the main purpose of this study was to inves-tigate the consumer dissatisfaction and com-plaining behavior in purchase and use by con-sumer value. The subjects participated this study were 204 female students. They were classified into 3 groups by important degree of instrumental value which is one of the 2 value categories that divided by the Rokeach. In order to assess consumer dissatishaction in purchase and use of clothing by those groups. The Clothing Purchase Dissatisfaction Inventory was used and The Consumer Complaining Behavior Inventory was adapted to asses consumer complaining behavior. The Clothing Purchase Dissatisfaction Inventory has 4 subscales(Price related factor Produt and Quality related factor Information and Service related factor Purchase decision-mak-ing related factor)and The Consumer Complaining behavior Inventory consisted in 3 subscales(Do nothing Private complaining Public complaining) Using SAS package in order to examine Clothing Purchase Dissatisfaction Inventory scores anaslysis of variance (MANOVA) was excuted And turkety test a kind of post-hoc multiple comparisons methods was adapted to compare Clothing Purchase Dissatisfaction In-ventory scores of each groups. in order to in-vestigate consumer complaining behavior by each groups and grade major pocket money a month the mean purchse price of clothing a month x2-test Frequency Percent were executed. Conclusion eached in this study are as fol-low: 1. Each group had differences in price re-lated factor Product nad Quality related fac-tor Information and Service related factor ex-cept Purchase decision -making related factor Groups which made much of value tend to dis-satisfy in price related facor Product and Quality related factor Information and Service related factor. 2. Group that made much of value had more high scores in private complaining complainto third party and the middle group had more high scores in private complaining . Group made little of value tended to do nothing. 3. Grade major pocket money a monty the mean purchase price of clothing a month didn't have difference signficantly in consumer behavior. but major had difference on private complaining.

• The Research Journal of the Costume Culture
• /
• v.29 no.5
• /
• pp.679-693
• /
• 2021

The aim of this study was first to expand participation types in the field of beauty design by examining activities in the field, and second, to seek practical methods for addressing the important issue of social responsibility amid the current pandemic situation. Accordingly, social responsibility in design was examined through a review of previous studies. The features of practice domains and design performance fields were examined comparatively. As a result, it was found that social practices take place in various sectors, with sensibility toward the environment being escalated to a new level in the cosmetics industry. In terms of cosmetics enterprise practices, collecting, recycling, manufacturing, and retail networking has been established to reuse up to 95% of waste resources. Furthermore, ethical responsibility and participation concerning product and service waste resources are recommended, resulting in the supply of eco-friendly products in a virtuous cycle. In terms of systematic policy, even component transformation (such as organic certification and excluding toxic substances) is being carried out. However, it was difficult to identify such responsible activities in Korea; thus, systematic practice is needed. Designers take part in talent donation activities, and it was the sector they prefer the most. However, it is necessary to conduct studies on limitations such as venues equipped with cosmetics procedure equipment and public cosmetics sanitation and make systematic improvement, such that activities can be led with initiative from passive participation.

• Journal of the Korean Society of Costume
• /
• v.50 no.5
• /
• pp.131-142
• /
• 2000

The philological consideration of Korean Buddhist Monk's robe and its reviving have been investigated in traditional way. The configuration and colour of Korean Buddhist monk's robes have been properly adapted for an period, territory, and atmospheric phenomena. In case of Korea, introduced Buddhism from China realize modern robe from under the influence of fusion of Chinese ornament culture and Korean traditional ornament culture. As a result of this modern robe has been consisted of a Buddhist monk's robe and a cope. The modem robes has been significantly affected by industrialization, contrary to ancient time taxed robes as public imposts. At present be familiar in mass production we have a preference for the easier way in making and even color forming. In this paper it is focused on dyeing part, which recognized its important in latest time, at first declined according to appearance of chemical dye, evaluated its convenience in use. That is, it is increased natural dye, people begin with recognition of difference of physical properties for dress dyed with chemical pigment and that with natural pigment. In consequence, I have presented that both making colour of gray using traditional method, and three demolished-color prescribed by Buddhist law. Of course, though it become generally know that dyeing of robes occupied significant part of traditional natural dyeing. But in case of religion, it also is important to know symbolical meaning involved in its colour. Most of Buddhism-believers or even Buddhists who actually be dress in robe are without knowing the meaning of colour, or its revealing method. There, I have considered mating three colour of demolished- color included blue, black, and red, and also represented dyeing method of Buddhist monk's robe using both charcoal and ink-spick. From religious font of view, as robes contains involving of blessing, I have an intention of improvement way in dyeing and succession and development of traditional culture through consideration of traditional dyeing method. And I have also intended to restoration the value of robe's colour, disappeared by the time. moreover, I have shown that dyeing with natural pigment is profitable for both environment and sanitary aspect.

• The Research Journal of the Costume Culture
• /
• v.27 no.5
• /
• pp.415-432
• /
• 2019

The purpose of the present study was to generate a list of business ethics components according to business area for small and medium-sized fashion companies. Based on the literature review, 21 components of business ethics components were identified within five business areas. Ten CEOs(Chief Executive Officers) each participated in an in-depth interview, sharing ethical and unethical cases from their own businesses. Constant comparative analysis was used to generate important business ethics components from those cases. In results, important business ethics components for each business area are: 1) using human-friendly materials, strengthening sustainable technologies, using vegan materials, concerning safe process, and reducing waste in the material production and sourcing area, 2) enhancing an efficiency in design, developing recycle/reuse designs, avoiding to copy designs, and using messages for public interest in the product design area, 3) concerning fair-trade, reducing harmful substance, saving energy, and using ethical supply channels in the distribution and logistics area, 4) acquiring certifications, promoting consumer protection, avoiding exaggerative/false advertisements, and promoting social contributions in the management and marketing area, and 5) promoting workers' rights, complying with the law, and investing on employee educations in the labor management area. All of the ethical and unethical cases of the ten companies have involved aspects of the 21 components, thereby enhancing understandings on how each issue is being seriously considered and/or handled in the small and medium-sized fashion companies. Study findings may provide a basis for development of a research model for quantitative studies and/or educational programs related to business ethics in the fashion industry.

• Journal of the Korea Fashion and Costume Design Association
• /
• v.19 no.1
• /
• pp.1-14
• /
• 2017

The purpose of this study is to classify the environmental awareness attitudes of university students and analyze their differences in social support pursuit, and apparel consumption behavior. Questionnaires were administered to 236 college students living in Daegu City and Kyoungbuk province. Frequency, factor analysis, reliability analysis, cluster analysis, ANOVA, Duncan-test, and t-test were used for data analysis. The findings were as follows. The environmental awareness attitudes had factors as recognizing the importance of environmental issues, purchase of eco-friendly products, public opinion legislation awareness, interests on eco-friendly product, and eco-friendly practice. Social support pursuit were found as marginal people support pursuit, emotional support pursuit, informational support pursuit, and problem-solving support pursuit. Apparel consumption behavior were found as planned purchase, social participation attitude, clothes recycling, life practice, low-price orientation, emphasis on designs, clothing-life practice, and consciousness over others. The environmental awareness attitudes of university students were classified into four groups of Consumers of Environment-Awareness, Consumers of Environment-interests, Consumers of Environment-practice, and Consumers of Low Environment-awareness. The groups showed significant difference in social support pursuit, and apparel consumption behavior. Gender of university students showed significant differences the environmental awareness attitudes, social support pursuit, and apparel consumption behavior. It is meaningful to find out the significant relationship in a social context between environment recognition and social support pursuit related by friends. This study also offered a basic information related to social support pursuit by the types of university students' environmental awareness attitude and consumption on clothing, which is necessary for environmental education and green consuming behavior.