• Title/Summary/Keyword: test market

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외식 프랜차이즈 본사의 기업가 지향성과 시장 지향성이 가맹점의 영역 초월 행동과 경영 성과에 미치는 영향 (The Effects of Entrepreneurship and Market Orientation of Restaurant Franchisers on the Boundary-spanning Behavior and Managerial Performance of Franchisees)

  • 전경환;하동현
    • 한국식생활문화학회지
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    • 제27권2호
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    • pp.172-183
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    • 2012
  • This study was conducted to investigate the effects of the entrepreneurship and market orientation of franchisers on the boundary-spanning behavior of franchisees in food-service companies in the Yeongnam region. This study also investigated the relationship between the entrepreneurship and market orientation of franchisers and sought to identify the effect of the boundary-spanning behavior of franchisees on their managerial performance. Based on literature reviews, 4 hypotheses were tested. The subjects responding in this study were owners or managers of franchise restaurants in Youngnam province. A total of 605 questionnaires were analyzed using the factor analysis, a reliability test, and structural equation modeling analysis. The results revealed that first, the entrepreneurship and market orientation of franchisers were positively related to the boundary-spanning behaviors of franchisees, and secondly, the entrepreneurship of franchisers was positively related to their market orientation. Finally, the boundary-spanning behavior of franchisees was positively related to their managerial performance. Therefore, food-service franchisers in Youngnam should have the entrepreneurship and market orientation to lead franchisees to have positive boundary-spanning behaviors and good performance.

Co-integration and Causality Analysis among Major Black gram Markets in Andhra Pradesh, India

  • Kumar, K. Nirmal Ravi
    • Agribusiness and Information Management
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    • 제12권2호
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    • pp.40-54
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    • 2021
  • Market integration and prices in pulse crops like black gram play an important role in determining the production decisions of the farmers and diversification towards high value nutritious crops. In this context, the present study explores extent of market integration and price transmission in selected major black gram markets in Andhra Pradesh using Johansen co-integration, Vector Error Correction Model and Granger causality test. The study used monthly prices data of black gram (Rs/quintal) sourced from selected markets of Srikakulam, Krishna and Kurnool spanning January, 1990 to December, 2019. The results of the study strongly buttressed the existence of co-integration and interdependence of selected black gram markets in Andhra Pradesh. However, the speed of adjustment of the prices found to be moderate in Krishna market and quite weaker in Srikakulam market and thereby prices correct a small percentage of the disequilibrium in these markets with the greatest percentage by the external and internal forces. So, it necessitates the need for future research, to investigate the influence of external and internal factors such as market infrastructure, Government policy and self-sufficient production, product characteristics and utilization towards market integration. As there exists only unidirectional causality from Krishna to Kurnool and from Krishna to Srikakulam markets, it calls for strengthening the information technology for flow of market information regularly to help the farmers for increasing their income.

The Impact of Financial and Trade Credit on Firms Market Value

  • ABUHOMMOUS, Ala'a Adden Awni;ALMANASEER, Mousa
    • The Journal of Asian Finance, Economics and Business
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    • 제8권3호
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    • pp.1241-1248
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    • 2021
  • This study employs data from CRSP/Compustat files for the period from 2003 to 2017 and applies a panel data analysis. The results of this study show a positive relationship between trade credit and the firm's market value, however, the results show a negative relationship if we test the impact of financial credit on the firm's market value. The results have direct policy implications for investors, the firm's management, and financial strategy. An implication of our study is that using trade credit as a source of financing may give a positive signal of the firm's creditworthiness and increase the firm's market value. Also, the results of our study indicate that the benefits of using trade credit may outperform the cost of using it as a source of finance. Prior studies examine the impact of financial leverage on the firm's value, however, this study contributes to the existing studies that examine the factors that affect the firm's market value by examining the impact of using trade credit finance on the firm's market value. The main limitation of this study is that the results are based on listed firms, using data from unlisted firms is not available.

해외시장 진출전략에 관한 연구 -정보통신분야의 벤처기업을 중심으로- (A Study on the Foreign Market Entry Strategy of Venture Firms)

  • 김진하
    • 경영과정보연구
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    • 제5권
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    • pp.185-209
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    • 2000
  • A review of shows that past research has focused predominately on foreign market entry strategy issues in relatively well-established firms. These studies have either ignored venture firms or have failed to treat these firms separately. Only recently, researchers have broadened their search to include aspects of the foreign market investment of the venture. The purposes of this study are to identify and explain the impact factors such as ownership specific advantage, transaction cost, and location specific advantage on the choice of foreign market entry strategy for venture firms. To find the perceived the foreign market entry strategy and determinant factors, 130 venture CEOs from the computer and communications equipment industries were asked to describe their venture's foreign market entry strategy through 17 questionnaire items on competitive method. Using factor analysis, the six determinant factors were categorized. To test the relationships between the foreign market entry strategy and factors such as ownership specific advantage, transaction cost, and location specific advantage, the data collected by questionnaire from 92 ventures. The main results of this research are as follows. First, the factors of ownership specific advantage have partially significant impact on the foreign market entry strategy of venture firms, Second, the factors of transaction cost have significant impact on their foreign market entry strategy. Third, the factors of location specific advantage have significant impact on their foreign market entry strategy. This study has produced evidence to demonstrate that the foreign market entry strategy profile of venture firms can be distinguished from those of relatively well-established firms. An expanded study would allow for stronger conclusions regarding the relative explanatory power of individual variables in the method. Additional research is also needed to examine other determinant variables connecting foreign market entry strategy.

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Effects of Market Diversity on Performance of Exporting Companies: An Inverted U-shaped Relationship

  • Lee, Jungeun;Kim, Chang-Bong;Lee, Dong-Jun
    • Journal of Korea Trade
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    • 제24권8호
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    • pp.121-132
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    • 2020
  • Purpose - The principle aim of this study is to further investigate the relationship between market diversity and export performance. We examine the benefits and costs of geographic market diversity regarding the number of countries exported to by firms on their export performance. Based on the financial risk reduction model and the entry costs model, we propose a way to incorporate the costs and benefits aspects of market diversity. Design/methodology - To empirically investigate our research question, the curvilinear relationship between market diversity and export performance, we built a secondary panel data set between 2015 and 2019, containing 17,863 observations of Korean exporting companies. A generalized least squares panel estimator with fixed effects was employed to test the hypothesis, and the statistical package, Stata 14, was used. Findings - Our main findings are as follows: As market diversity increases, export performance increases because exporters can diversify and reduce financial risks in export markets. However, the relationship between the two does not grow. As it peaks, the entry costs increase due to the high market diversity, thereby outweighing the benefits, leading, eventually to decrease in the export performance. Consequently, there is an inverted U-shaped relationship between market diversity and export performance. Originality/value - In the export and trade literature, the impact of market diversity on export performance has not been addressed yet, despite the importance of this subject. Many scholars have assumed a positive linear relationship between the two, considering only the decrease in market risks as the number of overseas markets increases, without examining the increase in the entry and management costs. Therefore, our study contributes by providing a new perspective for analyzing the characteristics and outcomes of market diversity.

유기발광 다이오드의 가속 수명 시험에 관한 연구 (Life Estimation of Organic Light Emission Diode by Accelerated Test)

  • 최영태;조재립
    • 대한안전경영과학회지
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    • 제12권4호
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    • pp.61-66
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    • 2010
  • Organic light emitting diode(OLED) has been developed fast from 1963 when electric light emitting phenomenon was discovered. PMOLED(passive matrix OLED) is producted earlier than AMOLED(active matrix OLED). PMOLED is mainly mounted at sub display, but AMOLED is mounted at main display. Nowadays AMOLED is expanded to PMP(portable multimedia players), navigation and TV market. Even thought OLED's market is opening to many applications, OLED's life is worried until now. If we know about OLED's real life, we need time to test so much time over 20,000hrs. Realistically, there is difficult to test such as long time with products from the information-technology sector having a short life cycle. In this paper, we study about OLED's accelerated test to reduce life test by current. We can design OLED's accelerated life model by the result of test. The model consists of design variables like ratio of light emitting, organic material structure, condition of aging, etc. In conclusion, this model can be applied to study about organic material, machine and manufacturing process etc, and also it's possible to develop a method of manufacturing process & materials, so we need to study on the subject of this paper continuously.

마이크로 가스터빈 열병합 발전시스템 성능평가 (Performance Test of MGT Combined Heat & Power System)

  • 허광범;박정극;임상규
    • 유체기계공업학회:학술대회논문집
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    • 유체기계공업학회 2006년 제4회 한국유체공학학술대회 논문집
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    • pp.313-316
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    • 2006
  • As Decentralized Generation(DG) becomes more reliable and economically feasible, it is expected that a higher application of DG units would be interconnected to the existing grids. This new market penetration of DG technologies is linked to a large number of factors like technologies costs and performances, interconnection issues, safety, market regulations, environmental issues or grid connection constrains. Korea Electric Power Corporation (KEPCO) has researched performance characteristics of the 60k W class 1) basic start-up & shutdown operation analysis 2) interconnection test 3) MGT -absorption chiller-heater system in the local condition. Variations of heat recovery from exhaust gas has measured according to micro gas turbine output of 15, 30, 45, 60kW. From those results, the performance of the MGT-absorption chiller/heater system has been evaluated. The suggested strategy and experience for the evaluation of the distributed generation will be used for the introduction of other distributed generation technologies into the grid in the future.

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차대차 충돌시 차량형상에 따른 범퍼 손상성 평가에 대한 연구 (A Study on Estimate of Bumper Damageability about Vehicle Shape on Car to Car Crash)

  • 이상제;정윤석;구도회;이문용
    • 한국자동차공학회논문집
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    • 제14권5호
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    • pp.79-83
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    • 2006
  • The present low speed crash regulations and RCAR test for insurance estimate do not tend to reflect car crash occurred on a road. Therefore, car makers are trying to readjust test standard be similar to a real situation. Passenger cars and SUV vehicles on the market will be subject to this study for car to car crash. In addition, we will discuss improvement of test methods for a low speed crash and direction of bumper design by performing this impact analysis.

Market sentiment and its effect on real estate return: evidence from China Shenzhen

  • LI, ZHUO
    • 한국컴퓨터정보학회논문지
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    • 제27권9호
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    • pp.243-251
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    • 2022
  • 부동산 산업은 경제와 높은 상관관계를 갖는 기초산업이다. 과거 20년 동안 중국경제성장을 가속화하면서 부동산 산업도 큰 변화를 보이고 있다. 이에 본 연구는 기존 경제성장지표인 GDP, 소득, 부동산 가격 및 금리 등 거시경제요인이 주택시장 가격상승을 종합적으로 설명하지 못한 점을 감안하여 행동경제학에서 심리지수가 주택시장에 미치는 영향을 분석한다. 방법론적으로 주성분분석법(PCA)을 활용하여 중국심천지역을 중심으로 부동산시장 수요자 심리지수 및 공급자 심리지수를 각각 도출하고 벡터자기회귀(VAR)모형을 통해 심리지수가 주택수익률에 대한 영향을 실증분석으로 진행한다. 그 결과 공급자의 심리는 주택시장에 긍정적인 영향을 미친 반면, 수요자의 심리는 부정적인 영향을 미치고 있다. 또한 공급자의 심리가 높은 경우에는 수요자의 심리가 높은 경우와 다른 영향을 미치고 있은 것을 밝혔다.

애견(愛犬)의 동작분석(動作分析)을 통(通)한 애견복(愛犬服)패턴 개발연구(開發硏究) (A Study on Pattern Development of Pet Dog's Wear through Movement analysis of Pet Dog)

  • 심부자;서추연
    • 패션비즈니스
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    • 제7권2호
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    • pp.1-14
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    • 2003
  • This study were to grasp the present situation of the pet wear market and the problem of pet wear, and to develop the pet wear pattern which agrees well to dog's shape and movements. We carried out survey research to analyze the actual pet wear market condition for a dog-lover, and movement analysis and sensory test to develop a pattern for Maltese which was the favorite dog among Korean. For data analysis, ANOVA with duncan test, T-test were conducted using SPSS statistic program(ver. 10.0). The results are as follows: 1. The results of the survey research, 75% of dog-lover had a pet wear and favorite was T-shirts. The problems of wearing T-shirts were 'too tight seam sleeve and bodice(front legs hole)', 'the clothes easily hang down' and 'easily taken off due to large neck size'. 2. The ease amount of the developed pattern was given according to the results of dog's shape and movement analysis, and the results of sensory test, there is a significant difference in the following items: depth of front neck line, front chest${\to}$abdomen curve, ease amount of sleeve, comfort level of leg parts. 3. The size of each parts of the developed pattern in this study were as follows : neck girth 27.0cm, body girth 40.0cm, back length 26.0cm, front leg girth 23.0cm, sleeve length 20.7cm, sleeve width 14.4cm. But, there exists some limits to generalize these results since dog's body size and shapes are various according to dog species. Therefore, further studies are needed to develop each pet wear pattern for each dog species.