• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.9_10
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• pp.1352-1363
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• 2007

The purpose of this study is to understand consumer needs through fashion sensibilities on Character T-shirts. This study suggests the basis of planning effective design of Character T-Shirts by categorizing. The results were summarized as follows: 1. Fashion sensibility factors such as aestheticism, visibility, cutesiness, flexibility occupied 57.2% of the total. 2. The types of the Character T-Shirts were classified into four groups. The four types showed significant differences in all fashion sensibility. Aestheticism had its highest and lowest values in types 3 and 4, respectively; visibility in types 4 and 1, respectively; cutesiness in types 2 and 4, respectively; and flexibility in types 2 and 1. respectively. 3. As for the relation of consumer sensibility to fashion sensibilities, impulse related to eight adjectives; buying to nine adjectives; and recommendation to twelve adjectives. Impulse, buying and recommendation related to aestheticism and visibility.4. In the demographical aspect of fashion sensibilities and consumer sensibilities, significant differences found in age, gender, job and academic level. Therefore, the results of this study can be used as criteria of improving fashion sensibility consumer sensibility of Character T-Shirts. Especially, enhanced comsumer sensibility is expected by the elimination of texts and the choice of preferred character actions and vivid warm colors.

• The Research Journal of the Costume Culture
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• v.14 no.2
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• pp.299-309
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• 2006

This study was intended to analyze the wearing practices and the subjective fabrics preferences for men's dress shirts. It was performed by means of convenience sampling survey of male office workers wearing dress shirts who were living in Seoul, Geonggi, and Chungcheong area. Collected data were analyzed by frequency analysis, cross-tabulation analysis, t-test, and ANOVA using SPSS. The results were as follows: Most of the male office workers owned 5 dress shirts, and blue color dress shirts were preferred to white one. It was shown that most of the respondents wore dress shirts at the office almost every day with necktie. The preferred sensations of the dress shirt fabrics were the soft, wrinkle-free, smooth and dry ones. There were partially significant differences according to gender and age of male office workers in the wearing practices and subjective fabrics preferences of dress shirts.

• Journal of the Korean Society of Costume
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• v.59 no.7
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• pp.17-33
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• 2009

The purpose of this study was to get some pieces of prior information to eventually develop high value-added fashion cultural products design using local cultural resources, to promote the cultural tourism festival. For this purpose, this study is carried out the investigation of cultural product stores and visitors' questionnaire survey. The subjects of this study were festivals which were selected as cultural tourism festival by the Ministry of Culture, Sports and Tourism from 2000 to 2008. Of them, six festivals were finally selected but food festival was excluded. The results of this study were as follows; First, the store survey was conduced to analyze the situation of the products of cultural tourism festival. The most frequent product was accessories. And a T-shirt was found to be sold every festival probably because it was the most popular item and basic item which people could buy without burden. While the most diverse kinds of products were found in the Andong, the Jinju and Gangjin were found not to develop various products. In the design motif used for cultural products, most products did not use festival or local image. The highest use of the festival and local image was found in Gangjin and Muju. The Andong and Chungju were found to sell very common products buying anywhere rather than products using local cultural resources or image. In the material of cultural products, most products use metal. And In the price of cultural products, 10,000-30,000 won was found highest. Second, the purchase conditions of cultural tourism festival visitors were examined. The visiting goal and companion of visitors was found to vary with the type of cultural tourism festival. The types of visitors were also found to have an effect on the choice of items in the purchase of cultural products sold in the festival. Only one third of respondents responded buying one and more cultural products. The purchase rate was found high in the festival where cultural product items were various and there were many products symbolizing festival or region. The most purchased item was a mobile phone hanger and the amount of purchasing cultural products was 10,000-30,000 won. The reason not to purchase cultural products was dissatisfaction with utility, originality, possibility of a present, symbolism, and price. The most important attribute in the purchase of cultural products was design, followed by symbolism, price, originality, and innovation. The highly preferred product group included clothing, miscellaneous goods, and accessories. Specifically, T-shirt was found highest. Based on these research results, it was found that the design strategy for the cultural products development should consider both regional and festival images. The items and designs of the cultural products should reflect visitors' characteristics and the price zone should be varied.

• International Journal of Human Ecology
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• v.12 no.1
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• pp.101-113
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• 2011

This research aims to enrich the field of decorative designs for the T-shirts of youth clothes. Youth T-shirts have been chosen because they are essential apparel and one of the most important casualwear. T-shirts are probably the number one item sold across the world. Every tourist shop has many of them, worldwide. The decorative ideas have been inspired from some symbols of Coptic arts. This incorporates the cultural power of Coptic art as a vital starting point for new design ideas and development of products. However, the purpose of this research is to make our youth know something about the Coptic arts of Egypt, as a part of their history, and on the other hand for tourists as well. Youth are very suitable tools for spreading our new ideas where they are energetic and full of life. In this work, twenty-one designs are presented inspired from ten Coptic symbols. Five designs have been implemented in three different ways of printing and embroidery, i.e. there are fifteen models have been formed. An opinion poll has been occurred for two groups of youth, one is younger and the other is older, hence T-test has been applied. It is clarified that our designs are approved by the younger group than the older one. The results of this work can offer some good reasons for further investigations on the fashionable decorated designs for youth and tourists as well; in addition to the decoration education development.

• The Research Journal of the Costume Culture
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• v.19 no.3
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• pp.460-472
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• 2011

This paper developed motifs through the use of images of masks with which the Korean innate consciousness of aesthetics is expressed. The motifs were applied to fashion items. This paper investigated the concept, origin and types of traditional masks through the existing literature. Using the computer graphic programs of Illustrator and Photoshop CS2, three basic motifs were set from the images of the nobleman, Bune of Hahoi Tal and Byeongsan Tal. Each motif was extended into two motifs by changing shape and color. For the basic motif design, this study sought to express contemporary images, suitably for each fashion item, while maintaining the basic shape of the masks and their traditional images. In addition, this study set the concept of the design so that could be accepted by various age groups. For the design of handkerchiefs, a rotating array, involving enlargement, reduction, repetition, and the gradation of motifs, as well as a diagonal symmetric array, and all-over patterns were developed. The T-shirt design created here was divided into a half-sleeve box type, a round neckline sleeveless type, a V-neckline close-fitting sleeveless type, and a V-neckline close-fitting cap sleeve type. For the design of necklaces, OLED or LED, which are considered as a future display type, was used. Additionally, the production of an entertainment styled new atmosphere is proposed.

• Journal of Fashion Business
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• v.12 no.3
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• pp.1-15
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• 2008

The purpose of this study is to analyze women's street fashion in Shenyang and to understand the regional design preference. The city, Shenyang is not only known as the one of three major northeastern province in China, but also known as the city where large numbers of Korean fashion companies have launched in. The observation focused mainly on young/young adults and missy in Oe Market and ZungJie(中街) which are the most busy streets in Shenyang. A digital camera or a camcorder were used to take photos of these women. In addition, video captures or photos were analyzed by three fashion experts. Finally, the photos were classified by item and data was coded for statistics and reviewed through frequency and percentage. As a result, it was found that most young women in Shenyang liked to wear a casual style such as easy t-shirt, denim pants or skirt and a feminine style such as a one-piece dress in summer. Top items that were favoured by young women in Shenyang were t-shirts and blouse types, while they favoured to wear denim pants of indigo blue for bottom items. Frequently found colors among these womens' clothing were white, black, vivid blue, red and red purple. I strongly believe this study will provide basic but significant information for the establishment of design and marketing strategies to the Korean fashion brands, who is trying to access Chinese fashion market.

• Journal of the Korean Society of Clothing and Textiles
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• v.34 no.9
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• pp.1470-1478
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• 2010

This study investigates the suitability of outdoor wear among female trekkers in their twenties or thirties and provides data for developing outdoor wear more suitable for young females. Recently climbing has gained popularity as a leisure activity to enjoy the beauty of nature that increases physical and mental stamina. A survey was conducted on 304 female consumers in their twenties and thirties who enjoyed climbing in order to investigate the suitability of outdoor wear among young female consumers. The questionnaire covered the subjects' demographic information, duration and goal of climbing, purchase and suitability of outdoor wear, and preferred design for outdoor wear. As for the yearly situations, when they utilized outdoor wear, the biggest number of respondents chose "autumn" as the season for climbing. Most of the respondents were non-professional trekkers who enjoyed climbing as a hobby or for health. As for the size, the upper garment was 90 and 85 in the order, and the lower garment was 70 and 67 in the order. The pants were the most common item they owned, followed by round T-shirts, windbreaker jackets, zipup T-shirts, and waterproof jackets. They mentioned moisture absorption and dry fabric breathability as the basic functions required of outdoor wear. The subjects displayed a preference for partial details under the design category. They most preferred the hood-type jacket with a detachable stand collar, the sleeve hem with a partial rubber band and velcro strap, a T-shirt with a stand color and zipper, the waist fit with proper room, pants with a partial rubber band waist, and straight silhouette pants.

• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.4
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• pp.179-190
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• 2012

During recent few years, Bike is arising as one of the most important item of sports market. As well as in domestic markets, customers are demanding specific brands only for young aged riders. Therefore, this study researched current bike wears and suggest digital textile printing with sports wear trends which also have safety and visual impact effectiveness, so it can be satisfied as green products and we also try to suggest sports sensitivity of existing cycle wear to city fashion. The purpose of this study is to figure out 20's-30's female biker attitude for bike wear and their purchasing habits and also their preference, digital textile design of city biker wear based on present condition research of riding wear markets and to establish high quality products with occupying high percentage of global markets and making high profits. For this study, bike wear distributors Survey First, foreign companies generally meet evenly sampling the 20s and 30s targeted vendors 10 companies were selected. 'city sporty ware' or 'casual line' dual 'extreme line' from all manufacturers, including, however did not distinguish it from all the vendors. This higher proportion of the recent upsurge in public and non-professional riders, despite the fact that you can see that the lack of 'Extreme line' compared to the 'casual' line of the city sporty ware production. overall seasonal sales in the spring appeared windbreak jacket, leggings and sweat emissions and at the same time built into the fabric dry faster T-shirt and shorts in the summer sales were higher. autumn jacket and produced excellent warm in winter fleece fabric T-shirts, pants, windshield jacket higher sales. showed improvements in design, improved in the order of the highest and perfect for everyday wear for both. As mentioned, we figure out 20's-30's female rider's attitude for riding suit and their purchasing habits and also their preference, so we can develop riding suit design based on their needs and suggest new design patterns.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2003.11a
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• pp.1321-1327
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• 2003

본 연구에서는 캐주얼 티셔츠의 디자인을 평가하는 감성 요소를 도출하고, 이것이 소비자 감성에 미치는 영향을 분석하여, 그 결과를 토대로 효과적인 캐주얼 티셔츠 디자인 프로토타입을 제시하였다. 캐주얼 티셔츠 디자인에 대한 소비자 감성의 주요 하위차원으로는 맵시, 평범성, 활동성의 요인이 도출되었다. 또한 캐주얼 티셔츠의 collar형태, 장식유형, 로고의 위치와 크기 그리고 인구 통계학적 특성이 소비자 감성에 영향을 미칠 것이라는 가설에 대한 분산 분석의 결과, 여러 항목에서 유의한 차이를 얻었다. 본 연구에서 의미 있는 감성 효과를 나타난 디자인 세부 요소들은, 캐주얼 티셔츠의 디자인 기획 시에 체계적인 평가기준으로서 활용될 수 있을 것으로 기대된다.

• The Research Journal of the Costume Culture
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• v.5 no.4
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• pp.112-129
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• 1997

This research, focused on the curved of the lower body, designated abdomen and hip gradient, crotch depth and crotch width the factors for which are able to influence on the appearence and the function of Divided Skirt and analized the changes when that were applied to a real pattern, and so the purpose of this research is to show the basic documents needed to design a Divided Skirt pattern fitting with the wear purpose and usage. The following are the results of this research. 1. The abdomen and hip gradient turned out as the most influential factor on the appearance and the function of Divided Skirt. The pattern of which the abdomen and hip gradient was designated as vertical zero degree, showed an excellent appearance and in case of function, the pattern of which thw angle of the abdomen and hip gradient of human body type was applied to itself without a particular designation turned out excellent. 2. In case of crotch depth, the pattern which had crotch depth＋2㎝, had a better appearance but influced nothing on function. 3. The factor of crotch width didn\`t have any influence on the appearance and function of Divided Skirt. 4. Referring to the results of the above, the Divided Skirt pattern of which the appearance and the function turned excellent, had the angle of abdomen gradient 4 degrees, the angle abdomen gradient 4 degrees, the angle of hip gradient/2+2.5 degrees, crotch depth+2㎝ and crotch width following human body type. In case of Divied Skirt worn when going out, the pattern which had the angle of abdomen and hip gradient vertical zero degree, crotch depth+2㎝ and crotch width following human body type, turned out suitable. Also, the suitable pattern of Divided Skirt for working had the abdomen and hip gradient following human body type, crotch depth+2㎝ and covering girth diameter/2±1㎝.