• Title/Summary/Keyword: subjective sensitivity

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A Study on The Quality of Impact Design of Ads Expression in Newspaper - On The Possibility To Form A Inter-subjectivity of Ads Creation Through The Lifestyle of Ads Creator - (광고표현의 '임팩트 성' -광고크리에이터의 라이프스타일을 통한 광고크리에이션의 공주체성에 관하여-)

  • Joun, Gi-Soon;Park, In-Gi
    • Archives of design research
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    • v.18 no.4 s.62
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    • pp.267-276
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    • 2005
  • Advertisement is a creation. However, it is not a sort of self-sufficient creation as can be found in the fine arts that start from and end with an artist's personal sense but an inter-subjective creation formed from the dose relationship between the inner senses of other persons as social factor and the meanings of symbols. In this respect, how to systematically express the cultural aspects seen from the convergence of 'words' and ‘images' that are coexisting within the ads expression depends on the inter-subjective mutual sensitivity between ads creator and consumer. Therefore, it is assumed that the quality of impact the ads expression has is not a personal sense of ads creator based on a consumer survey but an intuitive judgement made by both of them who share their lifestyles. In conclusion, the finding of the quality of impact of ads expression through the lifestyle of ads creator is to make sure that, by directly applying the lifestyle exposed from within the prerequisites of customer to that of ads creator, the inter-subjective ads creation needs to be formulated.

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Differences of Psychophysiological Responses due to Individual Sensitivity of Simulator Sickness (Simulator Sickness의 개인적인 민감도에 따른 심리생리학적 반응의 차이)

  • 정순철;민병찬;정은지;이봉수;이정한;김철중
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.25 no.2
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    • pp.11-18
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    • 2002
  • Psychological and physiological effects of the simulator sickness could be important bias factors for the sensibility evaluation. The purpose of the present study was to clear the differences of psychophysiological responses due to individual sensitivity of simulator sickness. The present experiment tried to investigate the simulator sickness objectively by observing the change of the simulator sickness for the different level of sickness groups (sick and non_sick group). The subjective evaluations using Simulator Sickness Questionnaire (SSQ) and physiological responses were measured every five minutes when they were driving as 60km/h in the driving graphic simulator. Response level of the subjective evaluation for all subjects on the simulator sickness was linearly increased with time for every item, and the response level of sick group was bigger than that of non_sick group. When the analysis on central nervous system was done separately on the sick and the non_sick group, there was significant difference in the parameter $\theta$/total at Fz and Cz. Although the analysis on autonomic nervous system for all subjects showed the increased activation of sympathetic nervous system, there was no significant difference between the sick and non_sick group. In summary, it is necessary to select the subjects who feel less simulator sickness in order to be accurate sensibility evaluation. The parameters to distinguish between the sick and non_sick group were the change on $\theta$/total and subjective evaluation using SSQ.

Emotion Modeling for Emotion-based Personalization Service

  • Kim, Tae Yeun;Bae, Sang Hyun
    • Journal of Integrative Natural Science
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    • v.13 no.3
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    • pp.97-104
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    • 2020
  • This study suggests the emotion space modeling and emotion inference methods suitable for personalized services based on psychological and emotional models. For personalized emotion space modeling taking into account the subjective disposition based on the empirical assessment of the personal emotions felt by the personalization process of emotion space was used as a decision support tool, the Analytic Hierarchy Process. This confirmed that the special learning to perform personalized emotion space modeling without considering the subjective tendencies. In particular to check the possible reasoning based on fuzzy emotion space modeling and sensitivity for the quantification and vague human emotion to it based on the inherent human sensitivity.

A study on the Severity Scoring Systems of Atopic Dermatitis ; Comparision, Analysis and Establishment (아토피 피부염의 평가방법에 대한 연구 : 비교 분석 및 설립)

  • 윤화정;윤정원;윤소원;고우신
    • The Journal of Korean Medicine
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    • v.23 no.4
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    • pp.15-26
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    • 2002
  • There is much confusion in the field of atopic dermatitis (AD) regarding how to best measuredisease severity objectively. Therefore, we aimed to establish a new adequate scoring system for AD, that should be based on comparisonand analysis of various scoring systems. We report as follows. Methods: We searched for data relating to severity scoring systems for atopic dermatitis in Entrez PubMed From 1990 to 2001 Results and Conclusions: 1. Properties of severity scoring systems were validity, reliability, sensitivity of change and ease of use. 2. The essential items of severity scoring systems were extent. intensity and subjective symptoms. 3. The surface extent of the lesion was evaluated by the percentage of involvement of each of 10 areas. 4. The criteria of severity were divided into intensity and subjective symptoms. Intensity items are erythema, papulation, lichenification, oozing, dryness, excoriations, and pigmentation. The subjective symptom is pruritus, evaluated according to sleep loss. 5. The significant items of severity scoring system were symptomsrather than areas. As it were, we assumed extent accounted for around 30% of each total score, with intensity and subjective symptoms representing 70%.

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The determinants of increasing privacy concerns in the mobile apps

  • Baek, Young-Mi;Ohk, Kyung-Young
    • International Journal of Contents
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    • v.8 no.2
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    • pp.43-51
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    • 2012
  • This study identifies the determinants of increasing privacy concerns in the mobile apps. The privacy affecting factors will be divided into the 3 categories on the basis of both users' and developers' perspective. First, this study explores whether the users' seeking value affects concern of the mobile apps privacy. Second, gender gap on the mobile privacy sensitivity will be tested. Third, this study identifies the meaning of apps developers' providing toolkit in the users' sensitivity on the privacy. The result showed that innovation among the customer's characteristics was identified the most significant factor to affect the mobile app privacy sensitivity. Ethical norm related variables (ethical identity, subjective norm and utilitarian value) were also identified as the meaningful variables in the mobile app privacy. Toolkits provided by app developers are also appeared a significant variable to affect the customer's app privacy sensitivity negatively. Finally gender also appears the meaningful factor in the mobile app privacy sensitivity.

Subjective Evaluation of Image Quality on Digital Image Processing of Chest CR Image (CR 영상의 디지털 영상처리에 관한 주관적 화질 평가)

  • Lee, Yong-Gu;Lee, Won-Seok
    • 전자공학회논문지 IE
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    • v.48 no.1
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    • pp.51-56
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    • 2011
  • In this paper, a variety of digital image processing technique was applied to improve the quality of medical images which is a chest CR image. And the image quality was performed. On the other hand, the high-frequency emphasis filtering and the histogram equalization were realized by MATLAB programs to better the contrast of the chest CR image. As a result of simulation, the sharpness of the original image was elevated by the high-frequency emphasis filtering and the histogram equalization. To evaluate the degree which is improved the image quality by the digital image processing, the subjective evaluation is used by the observation of the image. The sensitivity which is the probability to find a signal or a lesion is calculated. The sensitivity of the image performed the high-frequency emphasis filtering and the histogram equalization became more improved than that of the original and the digital image processing performed in the medical image improved the quality of the image.

Laboratory Measurement to Provide Threshold of Visibility for Terrestrial 4K-UHDTV Broadcasting based on HEVC over DVB-T2 (HEVC over DVB-T2 기반 지상파 4K-UHDTV 방송을 위한 양시청 기준값 실험실 테스트 결과)

  • Jeon, Sungho;Kim, Sanghoon;Hahm, Sangjin;Yim, Zungkon;Suh, Young-Woo
    • Journal of Broadcast Engineering
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    • v.21 no.4
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    • pp.506-514
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    • 2016
  • In this study, HEVC over DVB-T2 systems with a bandwidth of 6 MHz is considered, particularly for the terrestrial 4K-UHDTV broadcasting service in the Republic of Korea. The threshold of visibility carrier-to-noise power ratio (ToV C/N) and the receiver minimum required input level (sensitivity) for satisfying the subjective picture failure (SPF) condition are measured in the laboratory. It is observed, for transmitting 26.37 Mbps data stream correctly, that ToV C/N is 18.8 dB on average, and the receiver sensitivity is varied from minimum -84.2 dBm to maximum -80.0 dBm. Based on the results, the receiver noise floor is calculated by -100 dBm on average.

The Effect of Self-leadership and Rejection Sensitivity on Subjective Quality of Life in College Students (전문대학생의 셀프리더십, 거부민감성이 주관적 삶의 질에 미치는 영향)

  • Lee, Yunju;Seo, Bomi
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.9
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    • pp.156-165
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    • 2018
  • The purpose of this study was to provide a basic data required to improve the satisfaction of life in college students. A sample of 607 students attending the university in Incheon, Korea completed a survey, which consisted of a quality of life questionnaire and sociodemographic inventory. The data were collected between November 14 and November 30, 2016. Data analysis was performed using t-test, ANOVA, Pearson correlation coefficients, and stepwise multiple regression analysis with SPSS/WIN 18.0 program. The subjective quality of life was significantly correlated with self-leadership (r=.279, p<0.01) and rejection sensitivity (r=-.224, p<0.01). The significant predictors that influence the quality of life of subjects were satisfaction in major, natural reward strategies, gender, anticipated anxiety and grade, in which 27.6% (F=47.27, p<0.01) was the explained variance. (Ed note: confirm) This study showed that rejection sensitivity and self-leadership were significant factors that influenced college students' subjective quality of life. Therefore, college administrators may consider developing educational programs about rejection sensitivity and self-leadership for college students to improve subjective quality of life.

Assessment of Subjective Sensation and Purchasing Preferences for Casual Shirt Fabrics (캐주얼 셔츠소재에 대한 주관적 감각과 구매 선호도 평가)

  • Choi, Jong-Myoung;Kweon, Soo-Ae
    • Korean Journal of Human Ecology
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    • v.15 no.3
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    • pp.397-404
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    • 2006
  • The purpose of this study is to analyze the subjective sensations and preference for spring/fall casual cotton shirt fabrics, and to assist in developing shirt fabrics that offer maximum comfort in wearing sensation. The subjects of this study were male and female college students who assessed the tactile sensation of seven types of spring/fall shirt fabrics available on the market: plain weave and rib weave made of cotton and that of cotton mixed fabrics. The subjects were university students between the ages of 20 to 23, who were residing in the city of Cheongju, Korea. The questionnaires related to the fabrics hand were evaluated using a nine point bi-polar scale of 9 descriptive terms. Mean, t-test, F-test and $X^2$ were used for data analysis. The fabric hand evaluation on the seven types of shirts showed a significant difference in all of the 9 descriptive terms. There were partially significant differences in the subjective sensations according to fabric characteristics regarding shirt fabrics. As regards the difference in fabric hand according to gender, female students responded with more receptiveness and sensitivity than male students in the category of woven fabric evaluation. In particular, female students responded with more sensitivity to the sensation of dense and wrinkle sensations. There were significant differences in the purchase preference according to gender regarding casual shirt fabrics. Plain weave fabrics made of cotton was most preferred among male students, whereas rib weave fabrics made of cotton/polyester was most preferred among female students.

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