• Fashion & Textile Research Journal
• /
• v.9 no.4
• /
• pp.363-372
• /
• 2007

T-shirt has changed into advanced and stylish outwear by new paradigm, taste of consumer, awareness of recycling, spread of subculture, DIY culture, refusal of standardization and pursuit of high quality goods, etc. The purpose of this study was to analyze aesthetic characteristics of t-shirt designs that changed into diverse designs in world fashion college since 2000. The method of this study was to analyze documentaries, fashion magazines and internet fashion site. Aesthetic characteristics of t-shirt designs were expressed in deconstruction, mixture, integration and imitation. And each of external expressions and internal meanings was as follows: First, deconstruction was expressed in partial cutwork and three dimensional texture by sewing and construction drape. It means breaking the conventional structure and break-ing the boundary of t-shirt and another item and possibility of multi-vocal analysis. Second, mixture was expressed in collage of diverse ornaments, diverse fabrics and diverse patterns. It means exceeding the limit of material, elaboratenes and high quality of handwork, reflection of self-identity, brand image, fashion trend, consumer's psychology and mind of experimentation and couture. Third, integration was expressed in extension of length, width, use and style. It means unification of functions, deconstruction of items and extension of meanings and images. Forth, imitation was expressed in stain of dye, irregular and ripped sign, cut out, rough warp, drawing and washing, etc. It means subculture, rarity value, monopolization, diversity, familiarity, yearning and uniqueness.

• The Research Journal of the Costume Culture
• /
• v.14 no.4
• /
• pp.596-608
• /
• 2006

The purpose of this study was to reveal the relationship between self confidence in fashion coordination and fashion information search of men. This study also examine the utility of services of fashion coordination in fashion store. A questionnaire was developed and data was collected from 248 male consumer in the age of $20{\sim}29$ living in Busan and it was analyzed by the statistical method of frequencies, factor analysis, analysis of variance and regression. The results of this study were as follows: First, information contents of fashion coordination include four dimension, such as fashion style information, knowledge about fashion item, way of putting-on for stylish appearance and beauty information. And degree of search fashion information was significant different among groups classified by consumer's level of self confidence in fashion coordination. Second, multiple regression analysis revealed that consumer's self confidence in fashion coordination could be predicted from the amount of search fashion information contents and information sources. In conclusion, fashion information search was important factor which influenced on self confidence in fashion coordination. and male consumers perceived fashion coordination services in fashion store will be useful information.

• Journal of the Korea Furniture Society
• /
• v.25 no.3
• /
• pp.155-164
• /
• 2014

The culture of Korea shows political and religious discrimination by changed the era, but in the culture the inherent spirit of Koreans has been more specific at various angles to. But in the last several decades looking at the domestic furniture design field, the introduction of Western technology with high-tech, the mechanical plastics of modern Western European furniture, and imitations have been flooded. Owing to them our spirit were soon altered and made to face the current leads to confusion. Fortunately, in the latest national and international design fair the domestic furniture companies are breaking the ambiguous identity of the design in the meantime they keep studying and developing of our spirit and the demands of the times. Moreover, a new awareness and heightened interest on Korean traditional and stylish furniture are more elevated. At this moment, a study on the Connectivity of Aesthetic Consciousness Appearing in Korean Traditional Architecture and Furniture is required to overcome the today's confusion and to establish identity and the direction of the domestic furniture industry. Thus, this paper purposes to present the new direction for domestic furniture industry by researching and analyzing on the Korean traditional architecture and traditional furniture with the Korean spirit and a sense of beauty.

• Journal of Fashion Business
• /
• v.15 no.4
• /
• pp.28-42
• /
• 2011

Philp Lim, Alexander Wang and Jason Wu are the American fashion designers as descendants of Chinese immigrants. They had the honor of being given the Swarovski Awards- new premier fashion designer- from CFDA(Council of Fashion Designers of America). The purpose of this study were to investigate the characteristics of their collection, and offered the informations for Korean designers entering the American market. This research categorized characteristics of these designers'- whole characteristics and the characteristics of details such as formal characteristics, optimistic characteristics, tactile characteristics-, and fashion styles from the S/S season of 2009 to the F/W season of 2010 were analyzed. These young and male designers being received attention as a star, didn't make creative art pieces. But they made pragmatic, commercial, and con-temporary works in whole characteristics and succeeded in their fashion business like other American designers. On the other hand they oriented high fashion clearly in terms of the detail characteristics - their own accent color, tiny change in variety, unique material, delicate ornaments. Therefore Lim created chic and stylish, Wang made a sporty street style, Wu made a luxury style with mannish and casual through work characteristics suitable for their costumer.

• Journal of the Korean Home Economics Association
• /
• v.43 no.5 s.207
• /
• pp.93-105
• /
• 2005

This study focused on the development of scales measuring the characteristics related to appearance management behaviors of businessmen for on-line image consulting. The purposes of this study were, 1) to develop a tool which can measure the ideal image, 2) to develop a tool which can measure personality, and 3) to develop a scale measuring the physical characteristics and body cathexis. The data were collected from 380 businessmen in Seoul, Korea and were analyzed by frequency, factor analysis, reliability test, cluster analysis, correlation analysis, one-wav ANOVA and Duncan test. The results from this study were as follows .1)Five factors of the ideal image were identified: stylish, able, active, neat/confident and easy. The total variance was 74.29$\%$ and Cronbach's alpha of the 5 factors ranged from .74-.90. One item was selected to represent each factor. 2) Five factors of personality were identified: preference of social function, sociable, dynamic, achievement-motivated, and success-oriented. The totai variance was 60.63$\%$ and Cronbach's alpha ranged from .56-.83. One item was selected to represent each factor. 3) Five factors of body cathexis were identified: satisfaction with girth, length, physique, nose and eyes. The total variance was 73_46$\%$ and Cronbach's alpha ranged from .68-.85.

• Journal of the Korean Society of Costume
• /
• v.60 no.4
• /
• pp.30-44
• /
• 2010

The definition of pregnancy has changed as society and its values have developed through different periods of history. In the ancient period, the definition of a woman's fertility was that female deities provided fecundity to barren women and barren land, and protected both the pregnant women during the period of gestation and also the land during the time of growth. These goddesses also administered the appropriate ceremonial rituals for conception and childbirth, and for planting and harvesting. After that, for the last 2,000 years, the most conspicuous icon has been "The Virgin Mary with the Infant Christ". Mary was the mother of Jesus Christ and model for Christian women. However, the centuries the image of woman and pregnancy has been changed, modern society through education, careers and job opportunities allows many women to be more than just a wife or a mother. Moreover, in the 21st century, many pregnant women want stylish maternity wear because they are proud and their minds are opened by these new icons of birth culture as like the pregnancy of many famous stars. From this the purposes of this study are as follows, Firstly, to study on the meaning of woman's fertility from ancient period to present time by social changes. Secondly, to investigate the historical concept of the maternity wear for current modern maternity fashion market. Finally, to expect to use this study would be helpful basic data for develop of the new researches of the maternity fashion in the future.

• Journal of the Korea Furniture Society
• /
• v.18 no.3
• /
• pp.166-176
• /
• 2007

Thanks to the recent apartment housing sales in new cities and metropolitan area, the public-use furniture market is greatly animated with the development of customized furniture. Nevertheless, the situation becomes difficult because of the fierce competition among the furniture suppliers with quoting at the lower price to get the order. In order to produce unique and stylish living cabinets, it is required for the furniture designer to create the design under the systematic design process collaborated with the construction company and make the design proposal thereby to the construction company. The present paper is focused on the re-usability of TV set currently possessed by the tenant, variability, uniqueness, pricing level suitable for the cost of real estate sales, modern design and so on. in the development of apartment living room cabinet. Thus, it is important for the furniture supplier to realize the importance of the design field in order to enhance the competitiveness of the customized furniture in the apartment housing. Accordingly the present researcher has developed the modem variable living room cabinet in accordance with the systemic design process by realizing the leads of tenant of the apartment housing and then establishing the concept focused on the design required by both the tenant and construction company.

• Asia Marketing Journal
• /
• v.22 no.2
• /
• pp.87-98
• /
• 2020

HANSSEM is a furniture company that leads the market of residential space in Korea. The goal of this case study is to focus on how HANSSEM copes with IKEA, the world's largest furniture retailer after entering the Korean market in December 2014. IKEA's entry into Korea is possible to destroy the existing orders in the retail industry and reduce the profit of incumbent local players by realigning industry relationships. However, HANSSEM achieved rapid growth with the largest market share in the furniture market through its internal capabilities. The authors propose the main success factors in three ways: (1) residents-database including apartment floorplans in Korea, (2) high-quality human services provided by construction and A/S (After-sales Service), (3) channel diversification that provides comprehensive consultations (e.g., flagship stores, home shopping channels, stores in marts, and interior dealers). Especially, there have been various consumer needs in Korean market, such as creating their own stylish space economically. HANSSEM meets customer's needs by reinforcing the space-package (complete-interior is provided to customer in a package rather than combining individual piece of furniture) and opening showrooms, which makes customers freely experience the products and receive detailed consultations on interior designs by alleviating customers' difficulties in decorating their homes. Based on HANSSEM's outstanding activities and new investments, we look forward to seeing that HANSSEM will achieve its ultimate goal of maintaining the position of number one furniture company by attaining customer satisfaction through higher quality in Korea.

• Journal of Fashion Business
• /
• v.28 no.1
• /
• pp.51-67
• /
• 2024

Recently, as the "Kidult" culture has become the culture of life, the vintage fashion doll market is rapidly emerging. This change, coupled with a tendency to cherish childhood memories among adults, shows a phenomenon that vintage dolls are gaining popularity. This study explored the possibility of creative fashion doll clothing design, aiming to satisfy consumers' more diverse and unique emotional needs and provide new perspectives and inspiration to the doll fashion industry and the fashion doll industry. Therefore, this study attempted to propose a fashion doll costume design using the Y2K fashion style that is currently popular. Based on publications and prior research considerations, the Y2K fashion style could be categorized into four main styles: 'Future Technology', 'The Matrix', 'Millennium Spice Girl', and 'Harajuku'. Based on characteristics of these four styles, this study designed and produced eight stylish doll costumes incorporating the Y2K style under themes of 'Ex Machina', 'Digital Warrior', 'Rebelious Sugar', and 'Harajuku Dopamine'. This can inspire fashion doll costume design and production based on trendy styles. This study can be a useful foundation for presenting more diverse directions for fashion doll costume design.

• Journal of Digital Convergence
• /
• v.12 no.1
• /
• pp.531-537
• /
• 2014

As Fashion becomes more important in the field of fashion styling and fashion stylists' roles, there has been a strong demand for more unique and stylish fashion. Under these circumstances, the fashion stylist has upgraded the fashion industry as an expert in various fields. The fashion stylist's roles include creation of a fashion image depending on circumstances, improvement of contributionsto product awareness and advertisements by inspiring curiosity and interest from customers and promotion of purchase behaviors. In addition, the fashion stylist should be able to create appropriate attire and hairdos for models in fashion magazines depending on the theme and concept of the fashion and have keen insight, fashion sense and appropriate analyzing and planning skills to follow current trends. This study has investigatedthe field of fashion styling, which has emerged recently and fashion stylists' roles. It appears that fashion styling could develop into a high-growth, high value-added industry as a professional occupation that helps customers have an appropriate fashion sense.