• 지식경영연구
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• 제17권4호
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• pp.163-189
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• 2016

The importance of Information technology (IT) has been growing. Thus, it is critical for firms to choose the optimal information technology development mode in order to ensure that maximum benefit is derived from IT. Despite its importance, however, there is little comprehensive research on choosing the IT development mode that firms undertake. To fill this gap, this study attempts to propose a parsimonious as well as comprehensive IT development framework based on strategic value and the uniqueness of IT resources. In addition, this study analyzes the impact of the fit between the theoretically proposed IT development mode and the actually used mode on the performance of Korean firms. This study contributes to and expands the literature on IT development modes by considering various development modes in real time. Moreover, the results serve as a stepping stone for managers who want to develop or adopt IT effectively.

• 품질경영학회지
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• 제23권3호
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• pp.1-19
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• 1995

This study sets a purpose to realize what top managements in companies think as critical success factors of QM, using CSF(Critical Success Factors) method. The methodology of this study consists of literature research and empirical analysis using data collected from interviewing and questionnaire. Medium and small sized manufacturing companies are the subject of this study. Following CSFs of QM are found. (1)Management philosophy of attaching great importance to customer and customer satisfaction. (2)Creation of atmosphere that attach great importance to technology. (3)Philosophy of honesty and faithfulness. (4)Positive thinking and creation of atmosphere that help with each other. (5)Rearmament of entrepreneur spirit. (6)Need on recognition of partnership between labor and management. (7)Participation and will of top management. (8)Principle of Participation of entire members. (9)Harmony of innovation and continuous improvement. (10)Establishment of overall quality-related system. A Recognition of need on ISO-9000 series.

• 한국항해항만학회:학술대회논문집
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• 한국항해항만학회 2002년도 추계공동학술대회논문집
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• pp.53-61
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• 2002

항만산업의 관련기관들은 각기 다른 목표를 가지고 있다. 본 논문은 상이한 목표를 가지는 항만산업체의 최적활동을 달성하기 위한 공급연쇄 모델링 과정을 제시하며, 이를 분석하는 프레임을 제공하고자 한다. 연구의 목표를 달성하기 위해 시뮬레이션 방법을 사용하였으며. 시뮬레이션 변수로서 정보공유와 파트너쉽을 설정하였다.

• 경영과학
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• 제16권2호
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• pp.93-108
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• 1999

There seems to be a renewed interest in interorganizational relationship to search ofr strategic information partnerships. It is particularly noteworthy that no study has yet reported configurations at the level of interorganizational relationships nor compared such configurations across different types of IOS(interorganizational Infromation System). This paper seeks to uncover dominant configurations of interorganizational relationships across the various types of IOS. We integrate relevant theoretical concepts from transaction cost economics, organization theory and political economy to develop a conceptual model of interorganizational relationships based on the fit between information processing needs and information processing capabilities. We empirically uncover a set of hypothesis toward the patterns of interorganizational relationships. Moreover the implications for further research pertaining to the logic and development of configurations were proposed.

• International journal of advanced smart convergence
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• 제10권1호
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• pp.62-74
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• 2021

We compare Over-the-Tops (OTTs), Netflix and Amazon Prime Video (APV) with five success factors of innovation. Firstly, Netflix offers better personalized service than APV, because APV has collaborative filtering algorithms to recommend safe bets, not the customers really want. Secondly, APV' user interface is undercooked to lock the members in, even if it has more content and better price offer than Netflix retaining its loyal customers despite the price increase. Thirdly, Netflix has simple subscription model with three tiering, but APV has complicated pricing model having annual and monthly, APV and Prime Video (AV) app, Amazon subscription and extra payment of Amazon Prime Channels (APCs). Fourthly, Amazon has fewer partnership than Netflix especially when it comes to local TV series. Instead, Amazon has live TV channel collaboration including sports content. Lastly, both have strategic and operational agility in their organization well.

• Asia Marketing Journal
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• 제20권4호
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• pp.21-47
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• 2019

This study empirically examines the synergy effect of a corporate-level loyalty program on customer equity (CE) known as the lifetime value of current and future customers (Blattberg et al. 2009). A corporate-level loyalty program refers to a company-wide integration loyalty program at the corporate-level in which subsidiaries (multi-divisions) participate as program members. It does not merely examine whether there is an integration effect of a corporate-level loyalty program from the CE perspective, but it provides practical implications for a firm's strategic focus by identifying which value creation channels (i.e., acquisition, retention, and cross-selling), brand characteristics (i.e., size of the customer base before integration, diversity of products, and sales channel type), and consumer characteristics (i.e., customer relationship stage, transaction amount before integration, transaction period, and number of purchased brands) are affected the most by the synergy effect.

• 경영과정보연구
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• 제29권4호
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• pp.267-286
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• 2010

정부는 사회적기업의 지속성을 높이기 위해 사회적기업육성법의 재정을 통해 경영지원, 시설비 지원, 공공기관 우선구매, 조세 및 보험료 지원, 재정지원등과 같은 다양한 정부지원제도를 구축하고 있고, 기업 및 지역과의 연계방안 활성화, 예비사회적기업의 활성화, 자본시장의 활성화, 연구기관의 활성화, 사회적기업에 대한 사회인식의 활성화, 지역특화 사회적기업의 활성화와 같은 사회적기업 기반구축 및 문화의 형성에 노력하고 있다. 정부의 이러한 노력이 사회적기업 현장에서 효율적으로 반영되고 정책수용자인 사회적기업가들이 만족하는 정책이 되기 위해서는 많은 정책들의 중요성과 우선 순위에 대한 평가가 따라야 할 것이다. 따라서 본 연구는 부산지역의 사회적기업 전문가들을 대상으로 정부정책에 대한 AHP분석을 통해 정책의 우선순위를 알아 보고자 하였다.

• 지적과 국토정보
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• 제44권1호
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• pp.195-212
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• 2014

본 연구는 부동산 분양 및 개발 사업의 성패에 큰 영향을 미치는 부동산 마케팅 전략의 영향요인을 구축하고, 유형별 만족도의 영향요인을 PLS 회귀분석을 통해 도출하고자 한다. 자료 구축은 부동산 분양 및 개발 사업을 전문으로 하는 집단을 대상으로 실시하였으며, 부동산 유형 분류는 사업적 분류방식에 의해 주거용(residential)과 비주거용(nonresidential)으로 구분한다. 분석결과 주거유형의 경우 브랜드 신뢰, 제휴 및 협력관계 강화, 교통환경, 분양 조건 완화, 사업설명회, 미분양 특전, 납부 조건 완화 요인이 중요하게 도출되었으며, 비주거유형의 경우 납부 조건 완화, 고객지향성, 생활환경, 제휴 및 협력관계 강화, 커뮤니케이션 요인이 만족도에 영향을 주는 것으로 도출되었다.

• 한국전자거래학회지
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• 제17권3호
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• pp.105-116
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• 2012

SI 산업에서 SI 프로젝트 개발 수행 작업의 80% 이상을 차지하는 외주 협력업체와의 협력관계 향상은 생산성 향상과 원가절감을 위한 SI 업체의 핵심과제에 위치하고 있으며, 이러한 인식을 바탕으로 대형 SI 업체들을 중심으로 우수 협력업체 육성, 협력 및 상생 관계 강화에 집중하고 있다. 그러나, 기존 SI 산업의 협력업체 관리는 협력업체 선정, 평가 반영 과정에서 객관적인 시스템 및 정보공유, 의사소통 등의 부족으로 장기적 협력관계의 단계로 나아가지 못하고 있는 실정이다. 본 연구는 SI 업체와 외주 협력업체와의 협력관계 향상을 통한 생산성 증진을 도모하기 위해 협력관계이론에 기반한 새로운 전략적 파트너십의 성공요소를 제시하고, 이를 바탕으로 협력 업체 평가 및 관리모델을 제시하였다. 또한 이 모델을 실제 대표적인 SI 업체인 A사의 평가 시스템으로 활용하여 신규 프레임워크 모델의 적용가능성을 타진하였다.

• 국제학술발표논문집
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• The 9th International Conference on Construction Engineering and Project Management
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• pp.33-41
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• 2022

Infrastructure procurement has been a major engagement route between China and Africa. This contributes immensely to the gradual infrastructure development seen on the continent. However, maturing discourse purports that these infrastructure collaborations lack intentionality in the continuous development of strategic guidelines and policies for effective implementation despite their uniqueness and criticality. This study proposes that an efficient approach to policy recommendations is through the political and economic analysis (PEA) of these partnerships using public-private partnership (PPP) optics. Unquestionably, these partnerships are representative of the concept of diplomatic transnational public-private partnership (DT-PPP) where infrastructure is procured through the collaboration of public (African governments) and private sector (Chinese state-owned corporations) who provide the managerial, financial, and technical resources for the project implementation. Given the quest for sustainable win-win, this study identifies strategies towards the realization of win-win in the implementation (i.e enablers of win-win) such that fairness and co-benefit, as well as interests, will be achieved. Thus, based on the PEA framework, case scenarios from Ghana and Nigeria using expert interviews identify the criticalities and best practices for the realization of these enablers at the development phase. Findings indicate more effort is required of the public sector (African host countries) in terms of people, structure/institutions, and the implementation processes. Recommendations include improvement of environmental management structures, contract administration procedures, external stakeholders/local community engagement mechanisms, knowledge and technology transfer procedures, and sector-based project operation and maintenance culture and systems. Additionally, actors must have emotional intelligence, good problem-solving abilities, and overall ensure cordial relationships for continued bilateral cooperation.