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IS Continuance of Hedonic Information Systems (헤도닉 정보시스템의 지속적인 사용에 관한 연구: UCC를 중심으로)

  • Seo, Ho-Cheol;Ahn, Joong-Ho;Yang, Ji-Youn
    • Asia pacific journal of information systems
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    • v.17 no.3
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    • pp.25-53
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    • 2007
  • The Expectation Confirmation Model (ECM) of information systems investigates the continued information systems usage behavior. This paper expands the original post-adoption beliefs and searches the applications in the emerging hedonic information systems. Previous IS researches focused on the organizational environments. However as the information technology (especially internet) evolves, information systems have not only emerged for the organizations but also for the individual users, such as internet portals, internet communities, on-line games etc. These information systems so called Hedonic Information Systems aims to provide self-fulfilling value rather than instrumental value to the users. Researches in other disciplines, including marketing and consumer behavior research, illustrate that the hedonic and utilitarian perspective of goods and services have different influence on the consumer behavior. Goods and services used to be classified into either hedonic or utilitarian aspect but now they may belong to both aspects simultaneously. Moreover consumer's goals or tasks have both hedonic utilitarian aspects. When a consumer makes a decision to purchase or repurchase goods or services, he/she compares the hedonic and utilitarian perspectives of goods to find most suitable ones to satisfy their goals/tasks. Finally, consumer's behavior is determined by the trade-off between what the goods can provide to the consumers and in what extent the goods fulfill consumer's purchase behavior. Consumer also shows that the salience of hedonic perspective is relatively greater when consumer decides which of several items to give up (forfeiture choices) than the time when they decide which item to acquire (acquisition choices). Some researches in MIS discipline have found out that the information systems also have both hedonic and utilitarian perspectives. The decision process of whether to use information systems or not is similar to that of a consumer's decision of purchasing or repurchasing goods or services. However most of researches in MIS tend to focus on the extrinsic motivation variables which only cover the utilitarian perspective of information systems. It is only recent that researches start to investigate the intrinsic motivation variable - Perceived Enjoyment - for the hedonic perspective. Considering the consumer's purchasing decision process, users of information systems evaluate the systems through balancing between intrinsic (hedonic) and extrinsic (utilitarian) variables according to their main tasks or tendencies. This paper proposes a model that is based on the ECM of IS Continuance model modified from Expectation Confirmation Model to fit into the continued usage of information system. It first started from the decision process regarding hedonic and utilitarian perspectives in the consumer behavior literatures. The model deals with continued usage of information systems beyond the mere technology adoption as in most of the previous MIS researches. This research is particularly important to the hedonic information systems, because their business model depends on the frequent usages rather simple adoption at the beginning. Because the basic model only considered the extrinsic motivations (perceived usefulness) to explain the users' behavior and as the information systems can have both hedonic and utilitarian dimensions, it should consider both perspectives. Therefore, this newly proposed model considers intrinsic variable (perceived enjoyment) as well. Since the individual user can have a preference on either aspects that is between the hedonic and utilitarian perspective depending on his/her main tasks or goals, some variables (Hedonic Orientation and Utilitarian Orientation) meaning the extents of users' pursuing from the information system were additionally studied.

Prediction of the Fire Curtain Effect through a Numerical Simulation of a Reduced Scale Model for Fires in Theaters (공연장 화재 축소모형의 전산시뮬레이션을 통한 방화막 영향 예측)

  • Kim, Dong Hwan;Lee, Chi Young;Kim, Duncan
    • Fire Science and Engineering
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    • v.32 no.3
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    • pp.51-59
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    • 2018
  • Although a fire curtain plays an important role in preventing smoke from spreading to the auditorium in a theater fire, there has been insufficient research on fire curtains. In this study, to check the accuracy of numerical simulation, for previous experiments using a reduced scale model, a numerical simulation was carried out, and the results were compared with previous experimental data. The fire curtain effect was then predicted numerically. A Fire Dynamics Simulator (FDS) was used, and the natural exhaust vent sizes were set to ~10%, ~5%, and ~1% of the stage floor area. The smoke movement was visualized, and the mass flow rates and temperatures were measured and analyzed. In addition, the law of similarity was used to examine the influence of a fire curtain in a real scale theater fire. Without the fire curtain, the present numerical simulation results were in agreement with the previous experimental data within reasonable accuracy. Meanwhile, the fire curtain affects the mass flow rates through the natural exhaust vent and proscenium opening, as well as the start time of soot outflow to the auditorium. Overall, the present results can be used to develop a fire curtain system.

A Study of Microvascular Changes in Masticatory Muscles of Myofascial Pain Patients During Music Listening (근막동통 환자의 측두근에서 측정된 음악에 의한 혈액관류 변화)

  • Kwon, Eun-Hyung;Lee, Ju-Young;Chun, Yang-Hyun;Hong, Jung-Pyo
    • Journal of Oral Medicine and Pain
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    • v.31 no.1
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    • pp.37-45
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    • 2006
  • The use of music as a means of inducing positive emotions and subsequent relaxation has been extensively studied by researchers. A great deal of this research has focussed on the use of music as a means of reducing feelings of anxiety and stress as well as aiding in the relief of numerous pathologies. The purpose of this study was to evaluate this effect of music using laser doppler flowmeter that monitors relative changes in the muscular blood cell perfusion, concentration of moving blood cells, mean velocity of the myofascial pain disorder patients. Total of 30 subjects were selected. They were monitored by LDF(Laser Doppler Flowmeter) during music listening for 3 minutes. LDF probe was placed over the temporalis muscle. The obtained results were as follows: 1. The average blood perfusion for 3 minutes of music listening at surface of temporalis muscles were elevated on both affected and unaffected parts compared to rest time. 2. The average of blood perfusion elevated during music listening at surface of temporalis muscles were higher in affected part than unaffected part. 3. Increase of blood perfusion during music listening is proportioin to that before music listening. In summary, these results may encouraging start to the elucidation of the hemodynamic events occuring during music listening and aimed to serve as a base for further studies.

A Study on the Issue of "Existence" for Merleau-Ponty (메를로-퐁티에 있어서 '실존'의 문제)

  • Sim, Gui-yeon
    • Journal of Korean Philosophical Society
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    • v.139
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    • pp.81-104
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    • 2016
  • Given that the goal of study lies in the pursuit of truth and that philosophy asks questions about the origin of being, dealing with existence rather than essence is distant from the original meanings of philosophy. In spite of this, people talk about existence because it is closely related to the academic goals of phenomenology. It is true that phenomenology is Wesenswissenschaft ("the science of essences") in that it tries to restore the original nature of philosophy and establish philosophy as a strict science, but it cannot be ignored in phenomenological research that essence starts from existence. The purpose of this study is to examine the issues that traditional philosophy has sought after and missed by focusing on the issue of "existence." Existence is man's participation in the world, thus being expressed as being-to-the-world. All that has been perceived is understood in total unity and accordingly cannot be restored to ideological essence. In the end, the issue of existence should make a new start at the root of perception. Man is a thinking being and, at the same time, acting being. Here, an attempt to determine the priority between thinking and acting will be meaningless, indeed, and make an issue where there is none. Human beings will not thus stay at Descartes cogito argument' and try to go out into the world through the door opened by cogito. With these reasons in mind, this study examines the issue of existence with a focus on a phenomenal field and body.

Analysis of the Effect of Sincere Learning Attitudes on Academic Achievement in On-line Education (온라인 교육에서 성실한 학습 태도가 학업 성취도에 미치는 영향 분석)

  • Lee, Eunjoo;Jeong, Youngsik
    • Journal of The Korean Association of Information Education
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    • v.23 no.5
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    • pp.481-489
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    • 2019
  • In order to explore the learning attitude of the learners and the effects of conscious learning attitudes on academic achievement in On-line education system of open high school, we analyze the log data of 2,965 first graders who studied English, Math, Integrated Society and Integrated Science during the first semester of 2018. This study examines the learning status according to the learner's background variables, and analyzes the number of lessons per hour, learning progress rate, learning period, learning start month, and formative evaluation results for each class. In addition, to verify the effects of conscious learning attitude on academic achievement, skewness and kurtosis are calculated by using learning frequency values for each class. As a result, in almost all fields, the average number of lessons per class, study duration, progress rate, and grades, women are higher than men. In addition, the older ones are, the higher they are and the Seoul area is higher than the other area. The average learning period is 2~3 months, and the longer the learning period, the higher the formative evaluation score. Lastly, even though the number of learning is lower than that of learners who concentrate on a certain period of time, the formation scores of learners who learn consciously are higher.

How Retirees' Evaluation of Starting Food Service Business Affects Effectiveness of Their New Business and Quality of Life

  • Lim, Jeoung-sook;Ryu, Ki-hwan
    • International Journal of Advanced Culture Technology
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    • v.9 no.4
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    • pp.18-28
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    • 2021
  • This study surveyed how retirees' evaluation of starting food service business affects the effectiveness their new business and quality of life, based on personal factors such as entrepreneurship and business-starting capability and environmental factors by using questionnaires. Bootstrapping was carried out in order to find out factors affecting rapidly changing new business environments and retirees' initial intent to start a business so as to verify basic hypothesis about relation between retirees' evaluation of starting food service business (social, economic, and psychological effects) and the effectiveness of their new business and quality of life and confirm whether the effectiveness of the new business acts as a medium between the evaluation of starting food service business and quality of life. In addition, PLS-MGA was performed in order to verify whether the correlations among test factors can be varied according to the kind of job the target retirees had. Having examined the basic thesis, it was found that social and economic factors had significant positive effect on the effectiveness of the new business, and social and psychological factors had significant positive effect on the quality of life. Having analyzed whether the effectiveness of new business acted as a media between evaluation of starting food service business and quality of life, there was no significant effect as a medium. Having studied whether the kind of job of the retirees controlled or affected the relations among evaluation of starting food service business, effectiveness of new business and quality of life, the results were as follows: in the office job retiree group, the greater economic factor led to increase of effectiveness of new business, while social and psychological factors influenced the quality of life; In the physical labor group, the higher social factor resulted in higher effectiveness of new business, which showed significant positive effect on the quality of life. Having researched about which element is considered to be most important in starting food service business, the most important element was found to be dish/menu, followed by staff management, accounting management, business management, and service education. Having analyzed relation between accomplishment and important consideration for starting food service business, "managers with entrepreneurship," "appropriate distribution of time to prepare for starting business," and "operation of practical field education programs" showed higher importance compared to the degree of satisfaction, so it is needed to more concentrate on the above matters. This study intends to raise retirees' awareness of starting business and help them live better life based on the analysis results, and further suggest detailed mechanism and specific operations of factors affecting retirees' decision making on starting business, such that they can use the information as basic materials to make better choices that can lead to successful business.

A Study on the Characteristics and Policy Demand of the Unmanned Vehicle Industry in Gyeonggi-do (경기도 무인이동체 산업 특성과 정책수요)

  • Kim, Myung Jin
    • Journal of the Economic Geographical Society of Korea
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    • v.24 no.3
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    • pp.283-299
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    • 2021
  • As the intelligent revolution triggered by digital technology, unmanned vehicles such as self-driving cars, robots, and drones appeared, which brought about innovative changes in the industry. Gyeonggi Local government has established both an ordinance and a basic plan regarding unmanned vehicles. It is time to prepare a data-based policy by understanding the current state of the unmanned vehicle industry in the province. As a result of the survey, the unmanned vehicle industry in Gyeonggi Province is 25% of the nationwide, and more than 88% is concentrated in the southern part of Gyeonggi Province. The land sector such as the robot and autonomous vehicles are focused on 71.4% and the aviation sector such as drones are 26.7%. However, unmanned vehicle companies in Gyeonggi-do are mostly small-sized businesses with less than 10 years of experience and are in the stage of introduction and growth level. They have a plan to improve technology through continuous R&D by hiring human resources. Therefore, Gyeonggi-do needs to consider policy support for sustainable growth of start-up and small enterprises and for fostering professional manpower and technical skills as well as for establishing an unmanned vehicle industry network to create, share, and spread knowledge.

The Influencing Factors and Consequences of Overdependence on Smart Devices for Infants and Toddlers: An Exploratory Analysis on the Moderating Effects of Parental Control Method, Supervision Method, and Type of Contents on Children's Smart Device Use by Parents (영유아 스마트기기 과의존 영향 및 결과 요인 고찰: 부모의 자녀 스마트기기 사용에 대한 통제 방법, 지도관찰 방법, 주 사용 콘텐츠 종류에 따른 조절효과의 탐색적 분석)

  • Lee, Ae Ri;Park, Yong Wan;Oh, Joohyun
    • Knowledge Management Research
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    • v.22 no.3
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    • pp.173-199
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    • 2021
  • As the use of smart devices such as smartphones and tablets has become common, the time to start using smart devices is getting earlier, such as using smart devices from the age of one. Also, the use of smart devices by infants and toddlers is continuously increasing. Smart devices have become convenient means of acquiring pleasure and knowledge, but the side effects of addiction and overdependence are becoming issues as much as the benefits of smart devices. This study pays attention to young children's overdependence on smart devices, and focuses on the aspects of parents' perception, control, and observational behavior about smart devices, which can have a profound effect on young children. This study examines how young children's overdependence on smart devices can consequently affect children's characteristics in terms of activity, emotional sensitivity, and social aspects. In particular, this study attempts to explore that the factors influencing children's overdependence on smart devices and the results can vary depending on the moderating variables (parents' control method for children's smart device use, supervision method, and type of contents mainly used). Based on the findings, this study can provide guidelines and implications for parents on how to effectively use smart devices for their young children.

The Possibility and Occupational Characteristics that Humanities College Graduates are Employed in a Science and Engineering Field Occupations (인문계 대졸자의 이공계 직업 취업 가능성 및 관련 직업 특성 탐색)

  • Jang, Hyun-jin
    • Journal of vocational education research
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    • v.37 no.2
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    • pp.77-99
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    • 2018
  • The purpose of this study was to investigate the employment possibility of the humanities college graduates to science and engineering field occupations, and to identify the occupational characteristics related to employability perceived by workers. To do this, basic statistical analysis, correlation analysis, and hierarchical multiple regression analysis were conducted using the data surveyed on 2,600 workers in the science and engineering field in the 'Research on Korean Occupational Index for Career and Employment Service(2017)'. The main results are as follows. First, the employment possibility of the humanities college graduates to science and engineering field was low, except for some occupations in the information communication, manufacturing and processing fields. Second, the occupational characteristics affecting the employment possibilities of the humanities college graduates to science and engineering field are as follows: low importance of the final education, low importance of the major, low importance of qualification, high importance of vocational training, easy to return after the career break, high level of gender equality, high level of pleasant work environment, high employment retention, easy to self-employment or start-up, and increasing number of jobs. Based on the results of this study, to support employment of humanities college graduate from the occupational aspect, it is necessary to find out some detailed jobs or to develop convergence occupations. At this time, it is possible to utilize the occupational characteristics factors that increase the employment possibility of humanities college graduates to science and engineering occupations.

A New Spray Chrysanthemum Cultivar, "Water Fog" with Single Type and White Petals for Cut Flower (절화용 백색 흩꽃 스프레이국화 "워트포그" 육성)

  • Hwang, Ju-Chean;Chin, Young-Don;Chung, Yong-Mo;Kim, Su-Gyeong
    • Korean Journal of Breeding Science
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    • v.40 no.2
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    • pp.159-163
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    • 2008
  • A New spary chrysanthemum (Dendranthema grandiflorum) cultivar 'Water Fog' was bred by open pollination of 'Angaesoguk'. Its characteristics were investigated three times from 2004 to 2006 under forcing culture in spring and retarding culture in autumn. The natural flowering time of 'Water Fog' was 24 October, but year-round production was possible by shading and lighting. It had flower diameter of 2.3 cm, 46.5 petals and 34.4 flowers per stem in autumn. The petal was narrow(0.4cm) and the color of petal was white with presence of green at flower center. Days to flower from short-day start for 'Water Fog' was about 48 in spring. 'Water Fog' showed the vase life of 22.6 days in autumn. This cultivar was registered for a commercialization in 2007. 'Water Fog' would be cultured under greenhouse and rain shelter condition in Korea.