• Title/Summary/Keyword: social norms

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The Effects of Social Norms and Perceived Benefits on Purchase Intention for the Fashion Products of Social Enterprises (사회적 규범과 지각된 혜택이 사회적 기업 패션제품 구매의도에 미치는 영향)

  • Seo, Min Jeong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.43 no.5
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    • pp.699-710
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    • 2019
  • This study focuses on social norms and perceived benefits that are expected to lead to purchase fashion goods selling by social enterprises that can help guide the establishment of effective sales strategies for social enterprises. The relationships among two social norms (injunctive norms and descriptive norms), three perceived benefits (cause benefits, psychological benefits, and social image benefits), and purchase intention were investigated respectively. Data were collected via an online web survey and 11 hypotheses were statistically tested by using PLS-SEM analysis. Purchase intention toward the fashion products of social enterprises was influenced by four antecedent variables (injunctive and descriptive norms, cause and psychological benefits) excluding only social image benefits. However, descriptive norms only affected psychological benefits while injunctive norms only affected social image benefits. The findings suggest that the owners or marketers of social enterprises need to create a social atmosphere in which more consumers buy the fashion goods for social enterprises and emphasize consumers' psychological benefits that they feel mentally more comfortable by purchasing the fashion goods of social enterprises.

An Exploratory Study on How and Why Young and Middle-aged Adults Disclose Depressive Feelings to Others: Focusing on the Influence of Perception of Social Norms (청년과 중년 세대의 우울감 표현 방식과 이유에 대한 탐색적 연구: 감정 표현 규범 인식의 영향력을 중심으로)

  • An, Soontae;Lee, Hannah
    • Research in Community and Public Health Nursing
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    • v.32 no.1
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    • pp.12-23
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    • 2021
  • Purpose: This study explored how and why young and middle-aged adults disclose depressive feelings to others. In particular, we investigated the role of social norms to see whether using mobile instant messaging (MIM) could lower the perceived barriers of emotional disclosure. Furthermore, the motivations of emotional disclosure via MIM were compared between young and middle-aged adults. Methods: A total of 255 Koreans (128 middle-aged people, 127 young adults) participated in an online survey. Pearson's correlation coefficients, paired t-tests, SPSS PROCESS macro, and exploratory factor analysis were used to examine the relationships among the key variables. Results: The perceived social norms were found to be a significant deterrent in disclosing depressive feelings to others. However, there was a significant interaction effect between generations and perceived social norms. Although young adults with low social norm awareness were more likely to disclose depressive feelings via MIM, emotional disclosure among middle-aged adults increased with higher levels of perceived social norms. Also, different motivations were observed. Conclusion: The results confirmed the significant effect of social norms as well as generational differences when using MIM as a channel of emotional disclosure.

The Effect of the Social Norms of Mathematics Classroom on Mathematical Beliefs (수학 교실의 사회적 규범이 수학적 신념에 미치는 영향)

  • Han, Kyung-Hwa;Kang, Soon-Ja;Jung, In-Chul
    • Journal of the Korean School Mathematics Society
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    • v.8 no.3
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    • pp.343-356
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    • 2005
  • The purpose of this study is to search whether mathematical beliefs have changed when new social norms are formed in math classroom through research using survey papers about mathematical beliefs and math class video photographing. In addition, it would search for social norms of mathematical classroom which affects to students' mathematical beliefs by analyzing culture of mathematical classroom. The result was that the class focusing only general social norms wasn't enough to change students' mathematical beliefs. And as we have examined sociomathematical norms of math classroom through analyzing culture of mathematics classroom, it has affected students' mathematical beliefs.

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The Impacts of Social Norms and Personal Ethics on Recycling Behavior (재활용행동에 관한 연구 : 규범적 접근을 중심으로)

  • 유두련;김정희;박영미
    • Journal of Families and Better Life
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    • v.21 no.6
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    • pp.69-79
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    • 2003
  • The purpose of this study was to examine the effects of social norms and personal ethics on recycling behavior. For this purpose, survey data from four hundred and fifty seven individuals were collected and analyzed using an SPSS program. The major findings were as follows: First, social norms had a positive impact on personal ethics and recycling behavior. Second, personal ethics significantly affected recycling behavior. Third, awareness of the consequences of recycling behavior (AC) and ascription of responsibility for environmental problems(AR) did not significantly translate personal ethics into actual recycling behavior. Fourth, ascription of responsibility for environmental problems(AR) and awareness of consequences of recycling behavior(AC) affected recycling behavior. These results suggest that in order to encourage recycling behavior, it is necessary to inform and educate the public so as to enhance social norms and personal ethics.

Sociomathematical Norms and the Culture of the Mathematics Classroom (사회수학적 규범과 수학교실문화)

  • 방정숙
    • Journal of Educational Research in Mathematics
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    • v.11 no.2
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    • pp.273-289
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    • 2001
  • Given that the culture of the mathematics classroom has been perceived as an important topic in mathematics education research, this paper deals with the construct of sociomathematical norms which can be used as an analytical tool in understanding classroom mathematical culture. This paper first reviews the theoretical foundations of the construct such as symbolic interactionism and ethnomethodology, and describes the actual classroom contexts in which social and sociomathematical norms were originally identified. This paper then provides a critical analysis of the previous studies with regard to sociomathematical norms. Whereas such studies analyze how sociomathematical norms become constituted and stabilized in the specific classroom contexts, they tend to briefly document sociomathematical norms mainly as a precursor to the detailed analysis of classroom mathematical practice. This paper reveals that the trend stems from the following two facts. First, the construct of sociomathematical norms evolved out of a classroom teaching experiment in which Cobb and his colleagues attempted to account for students' conceptual loaming as it occurred in the social context of an inquiry mathematics classroom. Second, the researchers' main role was to design instructional devices and sequences of specific mathematical content and to support the classroom teacher to foster students' mathematical learning using those sequences Given the limitations in terms of the utility of sociomathematical norms, this paper suggests the possibility of positioning the sociomathematical norms construct as more centrally reflecting the quality of students' mathematical engagement in collective classroom processes and predicting their conceptual teaming opportunities. This notion reflects the fact that the construct of sociomathematical norms is intended to capture the essence of the mathematical microculture established in a classroom community rather than its general social structure. The notion also allows us to see a teacher as promoting sociomathematical norms to the extent that she or he attends to concordance between the social processes of the classroom, and the characteristically mathematical ways of engaging. In this way, the construct of sociomathematical norms include, but in no ways needs to be limited to, teacher's mediation of mathematics discussions.

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The Effect of Social Capital on Personal Happiness: A Focus on Service Inderstry Employees

  • JUNG, Myung-Hee
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.1
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    • pp.291-299
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    • 2020
  • The purpose of this study focuses on finding the influences of social capital on personal happiness by studying service industry employees. This current study utilized a questionnaire survey method which was used to collect the analysis data, from July 20 to August 10 in 2019. 281 questionnaires were gathered in Korea and the statistical analysis was conducted. This study recognized social capital as 3 independent variables and personal happiness as a dependent variable. Social capital is composed of the social network, social trust and social norms. First, the social network consisted of the satisfaction degree in one's social relations and the social interaction degree. Second, social trust is composed of the trust degree with ones neighbors in the same local area. Last, social norms are consisted of reciprocity, participation and a sense of belonging one feels in the same society. The findings of this study were as follows: first, it was found that social network, social trust, and social norms made affirmative influences on personal happiness of the employees. Second, the social network and social norms made statistically significant influences with personal happiness, but social trust was shown to not have similar influence.

The Relationship Between Elderly Age Norms, Social Activities, and Life Satisfaction: The Moderating Effect of Death Preparation Activities (노인의 연령규범과 사회활동 및 삶의 만족도 간 관계에서 죽음준비행동의 조절효과)

  • Park, Sun Sook
    • Journal of Family Resource Management and Policy Review
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    • v.25 no.1
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    • pp.1-13
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    • 2021
  • Using structural equation modeling, this study sought to examine the structural causality between elderly age norms, social activities, and life satisfaction and to determine the moderating effect of death preparation activities. The analysis was conducted using data for 6,288 people over 65 years old, plus their spouses and children, taken from the '2017 National Survey of Older Koreans.' The study found, first, that the more positive the age norms to which the older person subscribes, the more their social activities increase. Second, as these social activities increase, the level of life satisfaction also increases. Third, the more positive the age norms to which the older person subscribes, the more the level of life satisfaction increases. Fourth, there is a significant positive mediating effect of social activity in the relationship between the age norms of the older person and life satisfaction. Fifth, there is a significant moderating effect of death preparation activities in the structural relationship between age norms, social activities, and life satisfaction that specifically impacts the age norm-life satisfaction relationship. Based on these results, practical plans to improve elderly people's life satisfaction are recommended.

Legal Culture and Commercial Arbitration in the United States and Japan

  • Kim, Chin-Hyon;Chung, Yong-Kyun
    • Journal of Arbitration Studies
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    • v.23 no.3
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    • pp.185-212
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    • 2013
  • In this paper, a conceptual model of legal culture based on Ehrlich's "living law" theory and Cole's social-cultural explanation can explain the low utilization rates of arbitration of Japan and the high utilization rates of arbitration in the United States, simultaneously. This model highlights the clash between social norms and legal provisions in Japan. Japan has developed a two-tiered system of dispute resolution. At the official level, Japanese people accept the legal system imposed by the outside world. But, at a deeper level, they utilize diverse forms of informal dispute resolution mechanisms, such as reconcilement and conciliation, reflecting their own social norms. In contrast, there is no conflict between social norms and legal provisions in United States. This study may show that there are distinctions between American-style arbitration and Japanese-style arbitration, reflecting their own respective social norms. The question of reconciliation between the American style of arbitration and the Japanese style of arbitration can be resolved by an international arbitrator.

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Factors Affecting Social Capital Awareness of Social economy (사회적 자본이 사회적경제 인식에 영향을 미치는 요인)

  • Kuk-Gwen Lee;Seon-Gyeong Park
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.6
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    • pp.827-831
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    • 2023
  • This study sought to verify and examine the factors that influence social capital on social economy awareness. To summarize the results of the study, the results are as follows. As a result of analyzing the impact of social capital on social economy awareness, norms (t=3.228, p<.01) and participation (t=3.057, p<.01) had a significant impact on social economy awareness. In other words, the better the norms are observed and the higher the participation, the more influence it has on social economy awareness. Based on these results, the following implications were drawn. First, 'norms' refer to rules or standards that community members must adhere to within society, and these norms play a role in regulating the behavior of individuals and promoting social cooperation. Through this, it is believed that a strong normative system can have a significant impact on the way people participate or cooperate in social economy activities. Second, 'participation' is an indicator of how actively an individual or group participates in social activities. People with high levels of participation through social capital will have a high level of understanding of social economy awareness and will be able to act effectively. These results show that in previous studies, the better the norms were observed and the more trust and networks were strengthened, the higher the awareness of social economy. In contrast, in this study, norms and trust were found to have an effect, but the network did not, showing a difference from the results of previous studies, so repeated research is expected to be necessary in the future. Considering the results above, strengthening and developing the elements of social capital such as norms and participation can have a positive impact on overall socioeconomic awareness and development.

Factors related to the intention of healthy eating behaviors based on the theory of planned behavior: focused on adults residing in Beijing, China

  • Liu, Dan;Lee, Seungwoo;Hwang, Ji-Yun
    • Journal of Nutrition and Health
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    • v.54 no.1
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    • pp.67-75
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    • 2021
  • Purpose: The theory of planned behavior (TPB) was used to investigate how the psychological constructs of attitude, subjective norms, and perceived behavioral control (PBC) affect the individual intention of behaviors in adults. Social support is also important in enabling the stability of healthy eating. This study examined the relationship between three major constructs of TPB as well as social support and the intention of healthy dietary behaviors in adults residing in Beijing, China using the extended TPB. Methods: The study questionnaire was based on previously validated items and an online survey was conducted from October to November 2020. Using a total of 244 Chinese adults in Beijing, multiple linear regression analysis was used to test the relationships between three major constructs of TPB as well as the social support and intention of healthy eating. Results: Among the three major constructs of TPB, subjective norms (p = 0.044) and PBC (p = 0.000) were significantly related to the behavioral intention of healthy eating (p = 0.000), and the model explained 76.6% of the variance of the behavioral intention from the three constructs of TPB included in the multiple linear regression model. The additional inclusion of social support to the model did not increase the explanatory power of the model to describe the behavioral intention of healthy eating. The subjective norms (p = 0.040) and PBC (p = 0.000) were still significant where social support did not explain the variance of the behavioral intention adequately. Conclusion: The subjective norms and PBC may be potential determinants of the behavioral intention of healthy eating in adults residing in Beijing, China. These study results can be used to promote healthy eating in Chinese adults living in urban areas. Large-scale intervention studies will be needed to determine if social norms and PBC predict the actual behaviors of healthy eating in Chinese adults.