• Title/Summary/Keyword: smart media use

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A Study on Public Interest of Smart Media and Online Service Policy of Public Broadcasting Stations (공영방송의 스마트 미디어 및 인터넷 정책의 공익성에 관한 연구)

  • Choi, Min-Jae
    • Korean journal of communication and information
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    • v.64
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    • pp.31-58
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    • 2013
  • With the expansion of digital media platform, there has been a new conceptualization about public function of public broadcasting in and around European countries. Although there are differences between countries, Universal Access including smart and Internet media has been emphasized in Britain and France. However, there is lack of public discussion on service strategy of Internet and smart media platform when public function of public broadcasting is discussed. Therefore, this study tried to investigate not only the public function of public broadcasting in the field of Internet and smart media through audience research but also how the national public broadcasting stations ensure public interest and competitiveness in the field of Internet and smart media platform. The results suggested that smart phone users evaluated real-time broadcasting and VOD are the most important services among the public functions which public broadcasting stations have to persue. Futhermore, the users showed high intension to use when the free real-time broadcasting service is offered. Therefore, public broadcasting stations have to improve the social recognition on necessity and public interest of public broadcasting stations through the free real-time broadcasting services on Internet and smart media platform. And policies which can ensure competitiveness in the era of digital media are needed to become important broadcasting institute.

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Impacts of Small and Medium Enterprises' Recognition of Social Media on Their Behavioral Intention and Use Behavior (중소기업의 소셜미디어에 대한 인식이 활용의도 및 실제 활용에 미치는 영향 - 기업특성의 조절효과를 중심으로 -)

  • Lee, Jung Woo;Kim, Eun Hong
    • Journal of Information Technology Services
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    • v.14 no.1
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    • pp.195-215
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    • 2015
  • Recently, as the number of smart-phone users has been rapidly increased, enterprise managers have a keen interest in business application of social media. Most previous studies have focused on perspective of the individual unit of analysis instead of enterprise level unit. The study is focused on the relationship between the enterprises' recognition and behavioral intention (and use) about social media application. The purpose of this study is to develop the model of small and medium enterprises' social media application, and to find the factors affecting their behavioral intention or use behavior. The moderating effects of four corporate characteristics on the relationship between the enterprises' recognition and behavioral intention are also examined. We surveyed 900 corporate staffs and received 203 responses. After questionnaires with unreliable responses had been excluded, 182 effective samples were used in the final analysis. The findings suggest that Performance Expectation, Social Influence, Facilitating Conditions significantly affect Behavioral Intention of social medea, and Behavioral Intention affects USE. Furthermore, some corporate characteristics have moderating effect on the relationship between recognition of social media and Behavioral Intention.

Size Estimation for Shrimp Using Deep Learning Method

  • Heng Zhou;Sung-Hoon Kim;Sang-Cheol Kim;Cheol-Won Kim;Seung-Won Kang
    • Smart Media Journal
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    • v.12 no.3
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    • pp.112-119
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    • 2023
  • Shrimp farming has been becoming a new source of income for fishermen in South Korea. It is often necessary for fishers to measure the size of the shrimp for the purpose to understand the growth rate of the shrimp and to determine the amount of food put into the breeding pond. Traditional methods rely on humans, which has huge time and labor costs. This paper proposes a deep learning-based method for calculating the size of shrimps automatically. Firstly, we use fine-tuning techniques to update the Mask RCNN model with our farm data, enabling it to segment shrimps and generate shrimp masks. We then use skeletonizing method and maximum inscribed circle to calculate the length and width of shrimp, respectively. Our method is simple yet effective, and most importantly, it requires a small hardware resource and is easy to deploy to shrimp farms.

Customer-based Recommendation Model for Next Merchant Recommendation

  • Bayartsetseg Kalina;Ju-Hong Lee
    • Smart Media Journal
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    • v.12 no.5
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    • pp.9-16
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    • 2023
  • In the recommendation system of the credit card company, it is necessary to understand the customer patterns to predict a customer's next merchant based on their histories. The data we want to model is much more complex and there are various patterns that customers choose. In such a situation, it is necessary to use an effective model that not only shows the relevance of the merchants, but also the relevance of the customers relative to these merchants. The proposed model aims to predict the next merchant for the customer. To improve prediction performance, we propose a novel model, called Customer-based Recommendation Model (CRM), to produce a more efficient representation of customers. For the next merchant recommendation system, we use a synthetic credit card usage dataset, BC'17. To demonstrate the applicability of the proposed model, we also apply it to the next item recommendation with another real-world transaction dataset, IJCAI'16.

OWC based Smart TV Remote Controller Design Using Flashlight

  • Mariappan, Vinayagam;Lee, Minwoo;Choi, Byunghoon;Kim, Jooseok;Lee, Jisung;Choi, Seongjhin
    • International Journal of Internet, Broadcasting and Communication
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    • v.10 no.1
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    • pp.71-76
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    • 2018
  • The technology convergence of television, communication, and computing devices enables the rich social and entertaining experience through Smart TV in personal living space. The powerful smart TV computing platform allows to provide various user interaction interfaces like IR remote control, web based control, body gesture based control, etc. The presently used smart TV interaction user control methods are not efficient and user-friendly to access different type of media content and services and strongly required advanced way to control and access to the smart TV with easy user interface. This paper propose the optical wireless communication (OWC) based remote controller design for Smart TV using smart device Flashlights. In this approach, the user smart device act as a remote controller with touch based interactive smart device application and transfer the user control interface data to smart TV trough Flashlight using visible light communication method. The smart TV built-in camera follows the optical camera communication (OCC) principle to decode data and control smart TV user access functions according. This proposed method is not harmful as radio frequency (RF) radiation does it on human health and very simple to use as well user does need to any gesture moves to control the smart TV.

Food Media Content Study for an AI Smart Speaker

  • Kim, Kyoung-Ah
    • Journal of Multimedia Information System
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    • v.6 no.4
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    • pp.197-202
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    • 2019
  • Society advances through technology, and technology has changed many lifestyles. The need for food is varying, but the availability of food is constantly changing as trends in production change. Combining the food industry and technology, a robot that delivers food and also cooks it has been developed. The time has come for a combination of food content and technology to advance the restaurant industry. This study discusses the application of a recommended food content media providing system using a curation engine that recommends contents according to individual tastes and preferences for the convenience of those who use food contents, using artificial intelligence speakers. We discuss the technologies required to develop video contents optimized for AI speakers with screens and shapes, combined with inset top boxes.

Exploratory Study on Smart Usage of Smartphone Using the Second-order Measurement Model (스마트폰의 '스마트한 이용'에 대한 탐색적 연구 '스마트함', '스마트하다'의 이용행태에 대한 2차 측정모형을 중심으로)

  • Kim, Ki Yoon
    • Korean journal of communication and information
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    • v.74
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    • pp.72-108
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    • 2015
  • The more mobile technology evolves, the more users are trapped in mobile technology by being encouraging the replacement with state-of-the-art technology. However, the use of device is not entirely determined by technology's attributes itself. The meaning of smartness can be varied by 'how users accept and perceive immediate spatial perception from reality to mobile space' without recognizing the boundaries between them. This study focuses on the analysis of 'smart usage' for smartphone and this is verified the concept of 'smart usage' by the second-order measurement model. The result show that the concept organization of 'smart usage' had been differentiated and elicited by the six factors - 'multifunctional use readiness', 'administrative efficiency', 'embedded media', 'device connectivity', 'user-friendly optimization', and 'external connectivity(being connected). According to the conceptual factors, 'smart usage' can be explained in an individual's autonomous ability to control a mobile interface and to utilize a wide range of applications of smartphones.

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The Effect of the Use of Smart Devices by the Elderly on Life Satisfaction : Focusing on the Mediating Effects of Self-esteem (노인의 스마트기기 활용이 삶의 만족도에 미치는 영향 : 자아존중감의 매개효과를 중심으로)

  • Kim, Ja-Young
    • The Journal of the Korea Contents Association
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    • v.22 no.5
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    • pp.424-434
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    • 2022
  • This study is to verify the mediating effect of self-esteem on the effect of the elderly's smart device use on life satisfaction. To this end, secondary data analysis was conducted using the Korea Media Panel Survey conducted by the Information and Communication Policy Institute in 2021. The responses of 3,211 people in their 60s or older who are the subjects of this study were utilized. For analysis, descriptive statistics, correlation, and multiple regression analysis were performed using SPSS, and the Sobel test was conducted to verify mediating effects. As a result, smart device utilization averaged 2.13 points out of 5, indicating that the actual utilization level was less than half. The use of smart devices, an independent variable, had a positive effect on the dependent variable, life satisfaction. Self-esteem, which is a parameter, has been verified as a partial mediating effect in that smart device use affects life satisfaction. Based on the results of this study, various policy and practical measures were proposed to increase the smart device utilization rate of the elderly in Korea, improve self-esteem and life satisfaction, so that they can spend a happy old age.

SmartPhone-based Application Development for the Implementation of the Ubiquitous Livestock Barn (유비쿼터스 축사 구현을 위한 스마트폰 어플리케이션 개발)

  • Hwang, J.H.;Yoe, H.
    • Smart Media Journal
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    • v.1 no.1
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    • pp.53-57
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    • 2012
  • Smart phone and its applications are currently bringing about significant changes in our lives and it is expected that applying such technology in the area of agriculture could increase the value added and productivity of agriculture with its various uses. This paper proposed a smartphone-based application for monitoring and managing livestock barn in real-time anytime, anywhere. In the proposed application, the livestock barn environment and video information collected in ubiquitous livestock barn based on wireless sensor networks can be used by user to monitor the livestock barn in real-time through the use of smart phone to control the livestock barn facilities anytime, anywhere. This application can provide user convenience and increase productivity by allowing users to control their livestock barn facilities.

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An Indoor Location Trace System using Smart Devices and Wi-Fi infrastructure (스마트 기기와 Wi-Fi 인프라를 이용한 실내 측위 시스템)

  • Cho, Eighyun;Hwang, Taegyu;Kim, Daeho;Hong, Jiman
    • Smart Media Journal
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    • v.4 no.2
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    • pp.68-76
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    • 2015
  • Recently, research on indoor locating techniques using smart device sensors has been conducted actively, Owing to the exponential increase in the use of various smart devices. However, in order to develop indoor location techniques, there are limitations due to the requirement that the tracking system has to function without GPS. In this paper, we propose an accurate indoor locating system that does not require additional infrastructure. The proposed scheme is developed based on the idea that the advantages and disadvantages of "Wi-Fi Fingerprinting" and "Step Detection" techniques are complementary. In the proposed scheme, we track users with "Step Detection," and correct errors with "Wi-Fi Fingerprinting." In this paper, we demonstrate the effectiveness and feasibility of our proposed scheme through experiments.