• 한국의류학회지
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• 제32권8호
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• pp.1190-1201
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• 2008

The objective of this study is to compare and analyze middle and high school boys' and girls' uniform wearing conditions. The survey was conducted online and data were obtained from 907 middle and high school boys and girls. The results of this study are as follows. First, most boys and girls did not know their body sizes other than their height and weight. Second, when purchasing the school uniforms, over 70% of the boys and girls chose to try on the uniforms before their purchase and over 60% of the boys and girls had trouble selecting their sizes just by reading the labels. Third, both boys and girls considered the fit as the most important factor. When purchasing jackets, both middle and high school boys considered the shoulder width as most important. Middle school girls considered the jacket and sleeve length as most important, whereas high school girls considered the shoulder width, waist, and bust as most important. When purchasing skirts or slacks, waist girth was considered as most important. Fourth, boys repurchased more school uniforms than girls. Boys have outgrown their uniforms usually in the length categories, whereas girls have outgrown in the girth categories. Fifth, more girls(72.7%) modified their uniforms than the boys(56.8%). Boys usually bought bigger uniforms, modified them to fit and when they grow out of their uniforms they planned to modify their uniforms again whereas girls modified their uniforms to follow the trend. Sixth, the online shopping mall survey has revealed that both boys and girls liked the idea of 3D model that reflect their own body shapes, but they had low preference to purchase school uniforms online. Online purchase has been more attractive to the boys than to the girls, while the way of fashioning uniforms has been more attractive to the girls than to the boys.

• 패션비즈니스
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• 제24권4호
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• pp.1-18
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• 2020

The purpose of this study is to identify the design features appropriate for the altered physical characteristics of pregnant women and formulate the direction of future design and development of maternity wear. A Delphi research method based on a panel of experts and pregnant women was used and the survey was conducted to determine the suitability of maternity wear. The survey found that A-line silhouette outerwear with round necklines, with wide sleeves and snap-button fastening on the front with a formal and decent look was considered appropriate as maternity and postpartum wear. Shirts and blouses long enough to cover the hip area to complement women's curvy and full figures, especially around the bust, waist, and hip areas during the later stages of pregnancy were found to be appropriate. Calf-length pleated skirts were comfortable to wear during pregnancy due to the abundant freedom of movement and space offered by pleats. Ankle-length straight leg pants were rated appropriate in terms of comfort and style both during late stages of pregnancy and at work postpartum. Dresses decorated with pleats from the armholes all the way down to the knees were found to provide high levels of comfort at the abdomen, chest, and hips, and considered appropriate. Based on this study results, a follow-up study will be conducted to examine the design of maternity wear during pregnancy as well as at work after pregnancy.

• 한국의류학회지
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• 제36권7호
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• pp.714-726
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• 2012

The Korean wave 'Hallyu' has proliferated in China and the trend is remarkable especially in wedding photography. Korean style wedding photography has gained wide popularity among newly married Chinese couples because it is regarded as fresh and trendy. Accordingly, there is an urgent need to develop and supply dress designs for Chinese brides who want Korean style wedding photography. This study outlined the current status of Hallyu and wedding photography in China in order to analyze dresses for wedding photography. Chinese brides were analyzed to outline the features of preferred designs. The dresses preferred by Chinese brides for wedding photography included wedding dresses, evening dresses, and casuals (respectively), and partly featured traditional dresses. The preferred design elements for wedding dresses and evening dresses were ball gown silhouettes, strapless necklines, and gather detail. As for the casuals preferred by Chinese brides, the romantic style was most preferred and the skirts, dresses, T-shirts and blouse items were preferred for the romantic style. Through the analysis, dress designs for Chinese brides who want Korean style wedding photography were developed to reflect Hallyu content as well as 2012 S/S fashion trends for wedding dresses, evening dresses, and casuals. Currently Korean style wedding photography is gaining popularity in China and Hallyu content is considered a fresh and competitive item that may strongly appeal to Chinese consumers. This study focused on the development of designs for wedding photography dresses with Hallyu related content and is to be used as a reference for the development of Hallyu related wedding products as well as the proliferation of Hallyu.

• 복식문화연구
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• 제15권3호
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• pp.394-404
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• 2007

The purpose of the study was to analyze the difference in knitwear purchasing behaviors of female college students in the U.S., Korea, and China. It was developed questionnaire that included knitwear purchasing behavior that is fashion information sources, evaluation criteria of knitwear products, store attributes of knitwear, knitwear buying places, and purchasing experience of foreign-made knitwear. The final sample used in this study consisted of 119 female college students in U.S., 150 female college students in Korea, and 217 female college students in China. Aged from 18 to 33. ANOVA, factor analysis, Duncan's multiple range test, frequency, and percentage as analysis methods were used. The results of the study were as follows. The preference of knitwear among the respondents was shown highly. This result is due to a world-wide trend of casual clothing, and is to prove, that knitwear is that made with flexibility, drape, and stretch, is the item that is able to satisfy consumer's desires. Knitwear preference of knitwear the U.S. respondents was shown highly, and buying intention of them was also high, not only for sweaters and t-shirts but for pants, skirts, jackets, coats, and dresses as well. Knitwear information the U.S. respondents considered important, was not only purchasing experience but also shop display and magazine advertisements. By evaluating criteria of knitwear, the U.S. respondents considered good fit, design, color, and comfort important, and they didn't consider the country of origin important. By store attributes of knitwear, the U.S. respondents specially considered the display, variety, price level, and sale frequency of merchandise. The respondents of China was shown higher than them of Korea in the intention of all items. Knitwear information the China respondents considered important, was not only purchasing experience but also shop advertisements of Newspaper and magazine and fashion articles in Newspaper and magazine. By evaluating criteria of knitwear, the China respondents considered good fit, design, color, and comfort important, and they considered fiber content and the country of origin higher than the respondents of U.S. By Store attributes of knitwear, the China respondents specially considered product knowledge and friendliness of sales personnel, Layaway payment plan, Brand names, New Fashion, and Dressing Facilities higher than the respondents of U.S. or Korea.

• 한국잠사곤충학회지
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• 11호
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• pp.87-94
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• 1970

양잠농촌 부녀자들의 의복 꼭 변천과정을 구명하기 위하여 전국에서 임의로 선택한 양잠농촌부녀자 총 183 명을 대상으로 1961년∼1969년까지 3년간에 걸쳐 신조한 의복(양복 한복)을 조사하여 연령별 연도별로 비교 검토한 결과는 다음과 같다. 1. 양복신조율은 한복에 비하여 2배정도 높았으며 젊은 층일수록 이 비율이 높았다. 연도별로는 점차양복이 한복에 비해증가되는 경향을 보였다. 2. 의복의 유형은 양복에서는 브라우스, 원피스, 스카트가 대부분이었고 한복에서는 저고리와 치마가 거의 전부를 차지하였다. 년도별로는 점차 원피스가 많아지는 경향을 보였다. 3. 의복 제조방법은 자가 제조나 기성복은 적었고 대부분이 맞춤이었다. 이를 연령별로 보면 자가제조와 기성복은 연장자일수록 젊은 층보다 더 많았다. 4. 착용 계절별로는 양복은 하절에 한복은 동절에 많았고 복종별로는 하절에는 원피스 춘추에는 투프스가 많았으며 치마는 계절에 따른 변화가 거의 없었다, 5. 의복종류별로 보면 양복은 폴리에스텔과 이의 혼방물이 가장 많았고 견직물이 가장 적었으며 한복은 이와 반대로 견직물과 견사혼방물이 많았다. 년도에 따라서는 합성섬유가 점차 증가되는 경향을 보였다. 6. 기호색은 양복에서는 백색, 청색, 갈색, 흑색의 순이었고, 한복은 백색, 청색, 녹색, 회색의 순이었다. 연령별로는 젊은 층일수록 색의 선택이 다양하였고, 연도별로는 뚜렷한 차이를 인정할 수 없었다.