• Title/Summary/Keyword: shopping searching

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Analysis of Baby Moisturizers Marketing in Korea (국내 시판중인 소아용 피부 보습 제품의 분석 및 고찰)

  • Kim, Yoon-Young;Seo, Young-Min;Kim, Jang-Hyun
    • The Journal of Pediatrics of Korean Medicine
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    • v.22 no.3
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    • pp.63-73
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    • 2008
  • Objectives : The purpose of this study is to analyze the baby moisturizers and give information about basis of herbal moisturizer. Methods : We selected 243 goods by searching with keywords as "baby moisturizer" at 6 major web search engines, 12 web shopping malls in Korea. 10 items were evaluated under three evaluation criteria such as type of product, ingredient and function of goods. Results : Study resulted that the most type of moisturizers were lotion type. 80% of the products contained medical agents. Ingredients of medical agents were herbal medicine, aroma oil, vitamin and extract. The moisturizer for atopic dermatitis contained ceramide about half. The ingredient of herbal medicine existed usually as excipients, not as active ingredient. Conclusion : It is necessary to study and develop new products contained herbal medicine as active ingredient based on the oriental medical theory.

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An Effect of Internet Usage on the Awareness of Utility and Negativeness -Focusing on the On-Line Panel of Married Men and Women- (인터넷 활용이 효용성 인지 및 부정적 인지에 미치는 영향 -온라인 조사업체 패널의 기혼자 집단을 중심으로-)

  • 차성란
    • Journal of the Korean Home Economics Association
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    • v.42 no.5
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    • pp.107-126
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    • 2004
  • As the information society matures, an analysis on possible outputs of internet usage is needed. Thus, this study was peformed in order to understand the utility cognition and negative outputs of internet users. The method used in this study was a web-based questionnaire that was administered to the internet users. Five hundred married men and women were analyzed with a factor and a multiple regression analysis. Results were as follows: First, many kinds of internet usages - information searching, internet shopping, electronic mail, instant messaging, and decision-making dependent on internet information - were differentiated with age. Second, the altitude about the internet was an important explanatory variable in the types of internet usage. Third, negative outputs of internet usage were great in terms of information resource management and unbalanced scheduling in daily time spent. Fourth, utility cognition was affected by qualitative elements on internet usage more than the quantitative ones.

Characteristics of Imitation for American Trendy Casual Styles Made by Domestic Casual Brands

  • Kim, Chan-Ju
    • International Journal of Costume and Fashion
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    • v.7 no.2
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    • pp.32-40
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    • 2007
  • American trendy casual styles can be characterized as fitted to body and rendering sexy and fashionable images and now very popular in Korea. This paper aims to identify diffusion channels of Amreican trendy casual style among Korean market and the characteristics of imitation for American trendy casual styles made by Korean casual brands. American trendy casual style was introduced and diffused mainly through 3 channels: American films and TV dramas, on-line communities, on-line shopping mall speciallized for purchasing American apparel brands. Some of American celebrities became fashion ikons and played critical roles in diffusing American trendy styles. After searching websites and fashion magazines and visiting brand stores, several Korean casual brands imitated the styles of American trendy casual brands and the scope of imitation was vast across items. Imitation was found mainly among T-shirts,jacket, jumper, pants, skirt and accessaries. Also imitation was found in almost every aspects of clothes such as shape, sihlouette, color, prints and stitching, belt, and drawstring.

Product Recommendation System based on User Purchase Priority

  • Bang, Jinsuk;Hwang, Doyeun;Jung, Hoekyung
    • Journal of information and communication convergence engineering
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    • v.18 no.1
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    • pp.55-60
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    • 2020
  • As personalized customer services create a society that emphasizes the personality of an individual, the number of product reviews and quantity of user data generated by users on the internet in mobile shopping apps and sites are increasing. Such product review data are classified as unstructured data. Unstructured data have the potential to be transformed into information that companies and users can employ, using appropriate processing and analyses. However, existing systems do not reflect the detailed information they collect, such as user characteristics, purchase preference, or purchase priority while analyzing review data. Thus, it is challenging to provide customized recommendations for various users. Therefore, in this study, we have developed a product recommendation system that takes into account the user's priority, which they select, when searching for and purchasing a product. The recommendation system then displays the results to the user by processing and analyzing their preferences. Since the user's preference is considered, the user can obtain results that are more relevant.

A Study on the Advanced Association Rules Algorithm of n-Items (개선된 n-항목 연관 규칙 알고리즘 연구)

  • 황현숙;어윤양
    • Journal of the Korean Operations Research and Management Science Society
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    • v.27 no.4
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    • pp.29-39
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    • 2002
  • The transaction tables of the existing association algorithms have two column attributes : It is composed of transaction identifier (Transaction_id) and an item identifier (item). In this kind of structure, as the volume of data becomes larger, the performance for the SQL query statements came applicable decreases. Therefore, we propose advanced association rules algorithm of n-items which can transact multiple items (Transaction_id, Item 1, Item 2…, Item n). In this structure, performance hours can be contracted more than the single item structures, because count can be computed by query of the input transaction tables. Our experimental results indicate that performance of the n items structure is up to 2 times better than the single item. As a result of this paper, the proposed algorithm can be applied to internet shopping, searching engine and etc.

A Study on Security, Interaction and Navigation Functionality for Customer Trust on Line - focus on internet bookshops -

  • Deng Hua;Kim Chang-Eun
    • Journal of the Korea Safety Management & Science
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    • v.7 no.4
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    • pp.193-206
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    • 2005
  • In recent years, electronic commerce has provided another access for consumers to purchase products. Shopping on line provides much information and less searching cost for customers, but some researches have pointed out that there are difficulties for companies to do business on web. For lack of trust, many people not prefer purchasing through virtual channels. Based on the literature review, this study aims at empirically testing the impact of website design on individual trust in internet firms. From statistic analysis, we will conclude that security, interaction, and navigation functionality will affect on-line trust. The result of this study may provide some managerial implications, especially for firms which want to enter on-line businesses.

The Strategies of Consumers to Resist their Buying Impulse (소비자의 구매충동 제어전략에 관한 연구)

  • 송인숙
    • Journal of the Korean Home Economics Association
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    • v.41 no.12
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    • pp.103-116
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    • 2003
  • It's very important to control their buying impulse for consumers surrounding in the very aggressive marketing strategies and materialistic socio-economic system. This study was to explore consumer's strategies to resist their buying impulses. The results from content analysis of interview data show various strategies and very similar to the self-control strategies of literature. The pre-stage strategies to resist buying impose were avoidances marketing strategies, pre-commitments, searching informations and bringing shopping lists and etc. The post-stage strategies were suspicions about marketing messages, considerations of negative outcomes, postponements, economic cost assessments, substitutions and etc. Developments and assessments of education programs to enhance consumer's self-control were needed.

A Study On The Improved Line Regulation For High Efficiency BoostDC-DCConverter (고효율 Boost DC-DC 변환기를 위한 Line Regulation 향상에 대한 연구)

  • Doo, Su-Yeon;Jeong, Seong-Yon;Chung, Jin-Il;Kwack, Kae-Dal
    • Proceedings of the KIEE Conference
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    • 2007.10a
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    • pp.391-392
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    • 2007
  • In recent, portable information and communication terminals such as a notebook computer, an electronic pocketbook, a hand personal computer(PC) have been regards as the leading role in the coming next generation portable multimedia terminals which have hi-directional wireless data communication capability and can receive information and communication services such as electronic mail, database searching, and electronic shopping at anytime and anyplace. Therefore, in this paper, the circuit is simulated by 0.35um memory process used Current Limit for Boost DC-DC converter. Supply voltage $2.5V{\sim}3.3V$, output voltage 5V, Clock Frequency 1MHz, output current 200mA and line regulation decreased 12.46%.

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A Study of products Searching Expert System Using Kansei Engineering (감성공학을 이용한 제품검색 시스템의 설계)

  • Ahn, Beum-Jun
    • Proceedings of the Korean Society for Emotion and Sensibility Conference
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    • 1999.11a
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    • pp.43-46
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    • 1999
  • Today multi-item and small lot production has been applied to the general production system for consumers' needs. Therefore the production for consumers' needs have been product every moment, and buying have been made through various forms. But it is not easy for consumers to find the products which they want among many products. Furthermore although in the internet shopping mall many products can be presented to consumers, there are no ways to search fast the products which they want. This study has observed the fact that generally consumers' purchasing start with the image of products for their needs. So we suggest the way to show fast the most near products which consumers want in the internet by accepting Kansei words as product image.

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A Study of Characteristics and Structure of Negotiation Message using Electronic Commerce Market Classification (전자상거래 시장 유형에 따른 거래협상 문서의 특성 및 구조에 관한 연구)

  • Hong, June-S.
    • Journal of Information Technology Services
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    • v.4 no.2
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    • pp.79-97
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    • 2005
  • With the proliferation of EC, many customers have been participating into online auction or group-buying market over searching internet shopping-malls to purchase goods. To support the customer's convenient transaction, lots of agent systems are developed to facilitate the customer's product brokering, merchant brokering, and negotiation of transaction. However, many of these systems have focused upon supporting transaction at only one type of marketplace. Since these marketplaces have different transaction settlement mechanism, it is necessary to develop the system that utilizes the customer's transaction including the selection of the type of marketplace to buy. Then we classify the kinds of B2C electronic marketplace according to the protocol by which the market operated. The structure of negotiation message is developed using XML schema and RDFS under the characteristics and message example of each marketplace in this research.