• 생명과학회지
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• 제21권9호
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• pp.1336-1345
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• 2011

본 연구에서는 국내외 실버화와 일반적인 운동화에 대한 1차 운동기능학적 분석을 통하여 노인에게 가장 적합한 신발을 정하고 2차 운동생리학적 실험을 통해 체지방률변화, 운동강도에 따른 대사량의 변화 그리고 에너지 소비량의 변화를 분석하였다. 본 연구의 대상으로는 특별한 질병을 가지고 있지 않은 남자 어른들 20명을 대상으로 하였으며, 평균나이는 $62.78{\pm}4.32$세, 신장은 $170.89{\pm}3.56cm$ 그리고 몸무게는 $75.12{\pm}8.76kg$이었다. 실험 전 실험에 대한 충분한 설명을 하고 동의서를 받은 후 데이터를 수집하였다. 본 연구를 위하여 운동 기능학적 실험과 운동 생리학적 실험을 수행하였으며, 본 연구결과 걷기나 달리기 시 최초 발 뒤꿈치 접촉 시 발이 회내(pronation)되는 정도와 최대 회내가 되는 정도를 알아 본 결과 걷기속도가 가장 빠르게 나온 B형의 신발이 회내값($-2.3{\pm}1.05^{\circ}$)이 가장 크게 나타났으며 일반걷기용 신발에서 가장 작은 값($-1.5{\pm}0.49^{\circ}$)을 보여주고 있다. 또한 노인들의 일상생활에서 착용하는 건강증진용 신발을 대상으로 운동 생리학적 부분을 살펴보면 체지방율의 변화는 모든 그룹에서 감소는 하였으나, 통계적으로 유의한 차이가 나타나지 않았는데, 이는 체지방율의 변화를 가져오기 위해서 일시적인 운동이 아닌 규칙적이고 장기적인 운동이 필요할 것으로 사료되어지며, 노인들이 건강증진용 기능화를 장기적으로 착용하여 운동할 경우 체 지방율에 긍정적인 영향을 미칠 것으로 사료되어진다.

• 마케팅과학연구
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• 제19권1호
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• pp.47-58
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• 2009

The marketing environment has become competitive to an extent that requires firms to target their products at markets that span national boundaries. However, competitive clout cannot be achieved in global consumer markets unless firms thoroughly understand and adequately respond to the core values and needs of those consumers. Brand equity is one of the most important assets to a company. Especially in sportswear markets, brand equity is the crucial value added to a product by its brand name. Factors such as country of origin also influence customer's attitude towards brand equity. Therefore, this paper discusses the relationship between country of origin effect and brand equity, and how they influence consumers' loyalty for respective brands. This paper focused on the sports shoes market, because it is an increasing area of opportunity for world manufacturers. The objectives of this study were the following. (1) Test the effect of country of origin on brand equity. (2) Test how brand equity influences consumers' brand loyalty. (3) Find whether there are differences in the effects of country of origin and brand equity among the three countries. (4) Find whether there are differences in the effects of country of origin and brand equity among the different lifestyles. Based on the review of literature results, the hypotheses are concluded as the following: H1-a: Country image has positive influence on country of origin. H1-b: Product perception has positive influence on country of origin. H2-a: Perceived quality has positive effect on brand equity. H2-b: Perceived price has positive effect on brand equity. H3: Country of origin has positive effect on brand equity. H4: Brand equity has a positive impact on brand loyalty. Research model was constructed (see Fig. 1). After data analysis, the following results were concluded: sports shoes purchase behavior showed significant differences among Korean, Chinese, and American consumers for favorite brand, purchased brand, purchased place, information usage, and favorite sports games. The results of this study also extend the research of the relationship among country of origin, brand equity and brand loyalty to the sports shoes market. Brand equity was proven to have a significant relationship with brand loyalty for all countries. The factors which can influence brand equity are different for different countries. The third finding of this paper is that we identified different three lifestyles, adventurer, follower, and laggard, for Korean, Chinese and American consumers. Without the nationality boundary, seeing the emergence of a new group of consumers who have similar preferences and buy similar brands is more important. All of the consumers consider brand equity to keep their brand loyalty. Perceived price is the only factor which can influence brand equity for adventurers; brand is more important for them. The laggards were not influenced by any factor. All of the factors expect perceived price are important for the followers. Marketing managers should consider brand equity when introducing their brand into a new market. Also localization is the basic strategy that all the sports shoes companies should understand. But as a global brand, understanding the same characteristics for each country is more important to build global strategy.

• 패션비즈니스
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• 제21권1호
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• pp.45-57
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• 2017

This study explored the current implementation status of corporate social responsibility (CSR) among textiles and apparel manufacturers and retailers in Korea, based on the Triple Bottom Line (TBL). We also investigated the provision of information related to CSR practices on the websites of companies. A quantitative content analysis was conducted to analyze the website disclosures of 61 listed companies categorized in the textiles, apparel, shoes, and luxury industry. Analysis was focused on the presence, accessibility, and the level of CSR website disclosure. Seven themes emerged by applying the constant comparison analysis. Using Scott's formula for pi, a high level of inter-coder reliability was achieved, ranging from 0.91 to 0.97. Regarding the three dimensions of CSR suggested in TBL, economic dimension was relatively more emphasized in the website disclosures of most companies, compared to social and environment dimensions. Website disclosures were further investigated, based on the product categories of each company. Limitations of this study and suggestions for future studies are discussed.

• 복식문화연구
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• 제25권6호
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• pp.893-912
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• 2017

Crowdsourcing models in which organizaions obtain needed product ideas and services from a crowd in a network-based society are rising as a global industry trend. The purpose of this study was to figure out the types and characteristics of crowdsourcing design shown in the domestic fashion brands, and to provide implications for design strategies using crowdsourcing. This study was based on qualitative research which was brand case studies on crowdsourcing design in the fashion industry from January 2006 to July 2017. Also, quantitative analysis using frequency and percentage was applied. The results were as follows: First, crowdsourcing design was used in almost all types of fashion brands, such as sports and outdoor wear, men's wear, women's wear, men's and women's casual wear, shoes, bags, school uniforms, jeans, accessories, etc. Crowdsourcing design in the fashion industry was classified into three types: crowdsourcing graphics and artwork; crowdsourcing customized designs; and crowdsourcing product designs. Of the three types, crowdsourcing graphics and artwork was used most. There were four methods to choose the best crowsourced design: review only by experts, voting by crowd and review by experts, crowdvoting, and crowdfunding. Second, the characteristics of crowdsourcing design were openness, participation, reward and acknowledgement, sharing and interaction, and individualized collective intelligence. Crowdsourcing design could be used as an open innovation strategy in the fashion industry, which could collect new and creative design ideas for product development, resulting in the satisfaction of consumers and benefitting the company.

• 대한가정학회지
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• 제46권1호
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• pp.47-61
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• 2008

The purpose of this study is to provide information about domestic living of Korean immigrants in Australia and Canada who have the same cultural background for comparative study. For this, usage of domestic space and living style in housing of 52 Korean households in Melbourne of Australia and 32 Korean households in the region of Waterloo of Canada were analyzed. Ethnographic research with questionnaire were used. Results of the research were as follows. 1. Korean immigrants in each countries were living in houses which was built by company of Australia and Canada. 44.2% of Korean immigrants in Australia were using L+D K and 53.1% of Korean immigrants in Canada were using L D K. 2. Laundry was indispensable for Korean immigrants in both countries and they all wanted to use the laundry as a utility room which could dry, ironing and so on. 3. Drain hole on the floor of the bathroom was not indispensable for most Korean immigrants in both countries for hygienic reason. 4. Korean immigrants in both countries were ironing in master bedroom and they all wanted to separate it from there through renovation and extension and so on. 5. Korean immigrants in Canada were more active to use the formal lounge which has been planned as a traditional element of western house. 6. The seating style of Korean immigrants in both countries belong to chair-seating style mostly. But it was clear that they were making Kimchi with floor seating style in both countries. 7. A level of satisfaction about using carpet was not high for Korean immigrants in both countries cause of uneasiness to clean and it was considered to relate to the floor seating style of them. 8. Almost Korean immigrants were took off the shoes inside of the house and they had shoes cabinet beside the entrance or basement usually. 9. The most popular heating system was ducted heating in both countries. The level of satisfaction about this was different for Korean immigrants in Australia and Canada but most desirable heating system was Ondol for them in both countries commonly.

• 대한영양사협회학술지
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• 제17권3호
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• pp.229-242
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• 2011

The purpose of this study was to investigate the status of the safety system and safety education in institutional foodservices in the Changwon and Masan areas. The survey was conducted from February 1 to March 31, 2009 via questionnaires that were sent to 300 dietitians, and 142 dietitians responded. It was determined that most of the safety managers were 'dietitians (87.1%)', whereas facilities/equipment managers consisted of 'dietitians (45.7%)', 'department of facilities management in the organization (36.4%)' and 'outsourced company of facilities management (17.9%)'. Out of the 11 safety practices, seven safety practices showed less than 50% of total implementation ratio, which meant that the safety systems were not functioning properly. Except for 'non-skid shoes (85.9%)', other safety equipment was seldom used. The survey respondents recognized that safety education was very necessary (4.47 points); however, they responded so-so (3.46 points) to the question of whether or not the actual frequency and time spent on safety education were enough. The average time spent on safety education was 28 minutes 11 seconds. Regarding the difficulties in performing safety education, 'not many safety education materials and media (3.44 points)', 'not many varieties in the subjects and contents for safety education (3.40 points)', and 'not much organizational support on safety education (3.33 points)' showed higher scores than 'lack of education time due to workload (3.20 points)'. The following were cited as education materials that should be developed as it is currently difficult to obtain relevant information and data: 'root causes of musculoskeletal injury and preventive measures (15.8%)', 'healthcare and disease preventive exercises for employees who do simple and repetitive works (14.9%)', and 'instruction on safe handling of chemicals (12.7%)'

• 한국농촌생활과학회지
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• 제9권1호
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• pp.1-7
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• 1998

The purpose of this study is to investigate the effect of wearing sweat suit on sweating rate during jogging. 4 healthy female students served as subjects in the experimental chamber which was controlled 22$\pm$1$^{\circ}C$, 60$\pm$10%RH and no wind. The experimental clothes were Sweat Suit (SS) and General Suit (GE), SS was the product of R sports wear company which was consisted of long-sleeved jumper (100% polyester) and full length trousers (100% polyester) and GE were consisted of long sleeved shirt (100% cotton) and full length trousers (100% cotton). The subject wore same socks and shoes in both experimental clothes SS and GE. The subject reported at the experimental chamber at the same time on each experimental day. exchanged their clothes to the experimental clothes SS or GE, wore all sensors for the physiological measurements and had a rest in a sitting posture about 40 minutes. After rest, the subject carried out 30 min jogging on the tread mill with the speed 3.6miles/hour and during the jogging rectal temperature, skin temperatures (7 sites of the skin surface), heart rate, VO2, and evaporative weight loss were measured continuously and compared between two experimental clothes SS and GE. The major findings were as follows : The increase in rectal temperature during 30 min jogging was higher in experimental clothes SS than in GE and mean slim temperature kept higher in SS than in GE. VO2 and heart rate were a little bit higher in the later period of jogging in SS than in GE. The evaporative weight loss was greater in SS than in GE. These results indicate that the thermophysiological responses and sweating rate differs according to the wearing suit even though the subject performed same exercise.

• PNF and Movement
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• 제20권3호
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• pp.431-441
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• 2022

Purpose: The purpose of this study was to compare the changes in the contact area, maximum pressure, maximum mean pressure, and maximum force of functional insoles and general insoles when walking. Methods: Foot pressure was measured by the ignition of functional insoles and general insoles on Company N shoes. The foot pressure was measured using a precision pressure distribution meter (Pedar - X mobile system, Novel, Germany). Each insole sensor contained 99 independent cells and was inserted between the foot and the shoe. A wireless Bluetooth-type program was used to measure the pressure detected by the measuring insoles. In order to eliminate adaptation and fatigue caused by wearing the guide during the experiment, sufficient rest was taken between each experiment, and the wearing order was randomly selected. Results: Functional insole significantly increased the forefoot and midfoot (medial, lateral) (p<0.05), while total foot, forefoot, and rearfoot peak pressure significantly decreased (p < 0.05) compared to the general insole. Conclusion: In the functional insole, a high contact area was measured inside, even in the middle of the foot, leading to a proper change in foot pressure. It was confirmed that the contact area was reduced and dispersion occurred well. In addition, it was found that the maximum pressure in the front and back of the entire foot was reduced, so the weight pressure dispersion in the functional insole was evenly distributed, and the maximum average pressure change was similar.