• Journal of the Korean Society of Costume
• /
• v.57 no.4 s.113
• /
• pp.143-158
• /
• 2007

This study considers enlargement phenomenon in hair style as one of Costume types and analyzes its artistic characteristics based on the comparison between Hair style in the late Chosun Dynasty and that of the Rococo. First, its formative property, one of the common aesthetic characteristics, breaks the concept of traditional balance in Clothing and emphasizes its transformation, changes, and space beauty. This formative property shows the Enlargement and exaggeration beyond the concept of Space. Its sensuous property reflects women's psychological minds; exaggeration and sensualism. Artistic property doesn't focus on hair style only or clothing style only and considers hair style as renter of beauty as well as its important element. It shows the traditional beauty of nature and creativity in the Chosun Dynasty. Second, its formative property, one of the differential aesthetic characteristics, shows these following differences considering the aesthetic characteristics in the late Chosun Dynasty and that of the Rococo; mutual transformation, independent transformation, focus on distortion, harmony in scale, disharmony between irregularity and exception, extension and separation in space, etc. Sensuous property shows the temperate beauty and metaphorical sense, affected by the Practical Science, in the late Chosun Dynasty while it shows the secular sense and exaggerated beauty, affected by the Enlightenment, in the Rococo. Artistic property shows the harmony with the Clothing style, balanced wearing lines, and natural beauty, as one part of Clothing, in the late Chosun Dynasty. However it shows creativity, as separate part from Clothing, in the Rococo.

• Journal of the Korean Society of Costume
• /
• v.48
• /
• pp.37-52
• /
• 1999

The purpose of this study was to find out the clothing-consumption propensity(CCP) and to classify consumption types in CCP and to classify consumption types in CCP and to compare the classfied groups on their consumer characteristics among Korean female X-generation. The survey method was conducted for this study. The subjects are 477 Koran femal X-generation whose age ranges from 18 to 29 and who reside in Seoul and its adjoined areas. The span of the survey was February through March in 1998. the results were analyzed by using of SPSS/PC+package. 1. The clothing consumption motives among the female X-generation were the sensuous satisfaction for posession motive the were practical necessity of the purcahse successively in order. The clothing consumption attitude were the practical electicism the effective value the favorable attitude on low price goods toward sale items and the self-control over their consumption. 2. According to the CCP consumers were classified into five groups: electice and practical group ostentatious and extravagant group passive and economical group sensuous and practical group and sale-fond group. The respective group showed significant difference in the nine factors of the CCP. 3. Consumtion type group had significantly difference in lifestyle among consumer factor and materialistic propensity influence of economic recession follow consumption among social influence factors.

• Journal of the Ergonomics Society of Korea
• /
• v.30 no.4
• /
• pp.451-458
• /
• 2011

Objective: This study is to develop a design and evaluation guide to the ergonomic design of the farm working convenient equipments in order for the elderly to use them easily and safely. Background: The aging population has already increased in farm villages. But due to the usage of the farm working equipments that did not reflect the characteristics and functional changes of aging, accidents and patients with disease are increasing. Method: The study investigated the functional changes and physical, cognitive, and sensuous characteristics of the aged. By determining the criteria for classification of the convenient equipments by crop, and by finding out the items necessary for the ergonomic design, a guide to this study is proposed. Results: It is obvious that the physical, cognitive and sensuous functions change as the aging process continues. Therefore, for the design and evaluation of Control Panel, Control Lever, Frame Size, Shape, and Equipment Weight that are the necessary items for the ergonomic approach for the farm working equipments, such characteristics have to be reflected. Conclusion: Through this study, a guide to the design and evaluation of convenient equipments for the farm works that reflected the aging characteristics and functional changes has been proposed. Application: The result of this study is to expect not only designers but also related specialists to make the best use of it.

• The Journal of Asian Finance, Economics and Business
• /
• v.2 no.3
• /
• pp.5-15
• /
• 2015

This research paper has been attempted to inventory the atmospheric factors, contributing to better sales. Exploratory study was undertaken to identify various signs of store atmospherics variables that influence the buying behaviour of buyers. Thirty-four variables identified from this study were used to create a structured questionnaire. This questionnaire was then administered among shoppers in NCR Delhi using non-probability convenience sampling. To determine the atmospheric factors, Principal Component Analysis (PCA) along with Varimax Rotation was attempted. Using principal component factor analysis on the data collected, nine factors were identified to have impact on the store atmospheric. These were Querulous, Music, Sensitive, Budget Seeker, Sensuous, Light, Idler, Space seeker and Comfort Seeker. Contrary to the various earlier studies where music, space seeker and comfort seeker were considered to be most significant factors, light and querulous have emerged out to be the major factor that influences the store atmospheric. This study shows that customers are sensitive, space seekers and sensuous. Constituents of these factors reveal distinct patterns. This research may be used as guidelines for development and management of shopping malls in emerging countries. Retail marketers in India can take this cue in designing their strategies to attract consumers.

• Management & Information Systems Review
• /
• v.30 no.1
• /
• pp.159-185
• /
• 2011

We can divide brand experience in the brand community of online blog into the following five types: sensuous experience, emotional experience, cognitive experience, behavioral experience, and relational experience. And this study is aimed at looking into what differences are among the effects those five have on the consumer-brand relationship. Also we wanted to analyse empirically what structural relations this consumer-brand relationship through the whole experience has with brand attachment and brand commitment. The outcome shows that emotional experience, cognitive experience and relational experience affect the consumer-brand relationship but sensuous experience and behavioral experience. And our analysis of what structural relations the consumer-brand relationship through brand experience has with brand attachment and brand commitment revealed that the consumer-brand relationship through brand experience has a direct effect on brand attachment but it doesn't have on brand commitment. Brand commitment was confirmed to be affected only through brand attachment. Finally, this is in agreement with the result of the precedent study that brand commitment is an effect variable of brand attachment.

• Archives of design research
• /
• v.13 no.3
• /
• pp.69-80
• /
• 2000

Body has been high-lightened as one of the most important theme since the philosophy and the arts are focused on it in the late 20 century. Resurgence of interests in human body has been based on the skepticism on rapid digitalization and do-materialization currently undergoing in electronic media environments. Artists have been endeavoring more and more to find a synthesis which links the conceptual and the sensuous in their works as digitalization gets faster and faster. The Bodily-oriented art uses its visceral qualities, either literally or metaphorically, to engage our total being, not just our mental consciousness, in building a sensuous, evocative statement. Its transcendent ideas are inter- mixed with the fabric of the world. We are touched by this art not only because we understand it cognitively, but because we "feel"it. These characteristics of textile arts caused gradual increase of soft-sculpture works using textiles and implies possibilities of inter-grade of physical and mental world. Ann Hamilton, Magdalena Abakanowiz, Folly Apfelbaum and Pallid Dougherty are, for example, related to the fiber arts. It would be of worth to study the characteristics of contemporary faber-art works, especially done by Abakanowiz who has been regarded as a dominant pioneer in the contemporary fiber arts from the viewpoint of inter-grade of the physicals and the mental. This paper, therefore, deals with the Abaknowiz′works in the context of human body and body-signs. Life and works might be classified into 5 stages; first, learning period since her birth in 1930, second, creation period of Abakan, third, remodelling period of Abakan, fourth, composition and dissolution period of Abakan and the last and fifth, new transformation period of Abakan. ′Abakan′through her whole life as an artist has been a plastic language and based ultimately on external human body but in various materials and forms.

• Fashion & Textile Research Journal
• /
• v.15 no.4
• /
• pp.514-522
• /
• 2013

This study reviews the principles for the techniques of Impressionist paintings as well as analyzed contemporary fashion designs with a focus on a motif-building technique based on the laws of a screen equivalent as a visual formative approach. We provide design principles based on fashion design painting techniques. Previous research on the laws of the screen equivalent of Impressionist paintings were studied and a qualitative analysis was conducted on fashion design cases from 2011, 2012 S/S and F/W collections. The analysis resulted in the following outcomes. First, the development of new motifs were found directly correlated to the creativity of design if it was a motif-building design. Second, in the selected fashion design cases, cutting lines and details were covered by motifs and their shapes collapsed in regards to overall visual uniformity so that specific details were hard to identify. Third, clothing shapes are recognized the changing colors of motifs and not through construction pattern lines; therefore, the expressions of diverse visual forms were available without being disturbed by construction pattern lines. This is deemed equivalent to an Impressionist painting style that depicts shapes with colors instead of lines. Lastly, the cases covered in this study have created new visual aspects that replace the stereoscopic spatial depth of clothes with a 'sensuous surface'. The pleasures derived from the sensuous surface are deemed equivalent to the visual pleasures created by Impressionist paintings.

• Korean Institute of Interior Design Journal
• /
• v.25 no.4
• /
• pp.23-34
• /
• 2016

The purpose of this study was to investigate the influential factors of space marketing, and then to empirically analyze how they were reflected on the facade elements of sports stores. In order to achieve such a purpose, the research was firstly based on the perspective of space marketing to extract various features into 4 types of factors, namely sensuous factors, differentiated external appearance factors, image-associating factors and story-creating factors. Secondly, this study extracted the elements of facade design for sports stores including architectural elements, visual elements and display elements. Thirdly, it clarified the correlation of the influential factors of space marketing with the external space elements of sports stores. Fourthly, the qualitative analysis method was applied to analyze eight selected cases in Busan and eight selected cases in Fukuoka, Japan in order to explore the various different methods of expression of facade design. Lastly, the study found that the stores in Busan mostly take advantage of contrasting effects to deliver a strong visual impression to customers in the sensuous factors. Besides, the facade shapes in Busan were designed to be straight in order to enhance the main doors with its distinguished formative features to maximize the effective expression of the differentiated external factors, along with other expression methods of the image associating and story creating factors. This was done to associate with the brand identity in comparison with the stores in Fukuoka.

• Hwankyungkyoyuk
• /
• v.13 no.2
• /
• pp.63-73
• /
• 2000

The purpose of this study are two-fold; 1) to identify the differences in the view of environmental value between 6-years-olds and 12-years-old, 2) to identify the differences in the attitude towards animals and plants between male-and female students. To accomplish the purposes of this study, two researchers deeply interviewed ten 6-years-old and 12-years-old boys and girls, respectively. First, the interviewees are asked to rank six constituents in nature, human-being, tiger, ant, gingko tree, weed, and stone, from their views of environmental value. Then, the interviewees were asked to talk about their various interaction with animals and plants. The results of this study are as follows; 1) In evaluating the value of nature constituents, 12-years-olds tended to be affected by scientific knowledge. On the other hand, 6-years-olds tended to evaluate the value of nature constituents by their emotional feeling; 2) From the perspectives of environmental ethics, 12-years-olds showed attitudes in anthropocentric or holistic ethics. On the other hand, 6-years-olds showed attitudes in nonanthropocentric ethics; 3) In evaluating the value of nature constituents, 12-year-olds tended to consider the constituent′s instrumental values and 6-years-olds tended to consider their intrinsic values; 4) From the perspectives of "ethics of care", females, especially 12-years females tended to take care of plants. The results propose more emphasis of environmental "sensuous" in school environmental education. And male- and female students should be expected fairly in their environmental attitudes, especially in taking care of natural creatures.

• Journal of the Korean Home Economics Association
• /
• v.37 no.7
• /
• pp.127-141
• /
• 1999

The purpose of this study is to classify the elderly over the age of 60 according to their lifestyles and analyze the health and economic status of them that are classified. Data were obtained from 463 elderly living in urban areas. Factor analysis was used for examining dimensions of lifestyles and cluster analysis for classifying the elderly by lifestyles. This study found six different types of lifestyles, Le., the actively self-developing type, the individualist seeing the negative aspects of the world, the sensuous joy oriented type, the obedient to the tradition type, the conservative with discontented attitude toward the world, and the introspective self-fulfilling type. There were significant differences in living status as well as socio-economic characteristics of the elderly among six types of lifestyles. From the results of this study, it is found that the elderly have various lifestyles and, therefore, the understanding the lifestyles of the elderly will enable researchers to capture the problems the elderly face and provide more insight into their living status.