• 복식문화연구
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• 제2권2호
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• pp.337-354
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• 1994

The main purpose of the study were to investigate a selection motive of clothing and feeling of wearing of Korean junior, high school & university students. The results were as follows; 1. For underwear, the body appearance and hygienical aspect were shown as important factors in a selection motive of clothing. And the property matter and hygienical aspect were shown as important factors in the feeling of wearing. 2. For outwear, a functionality and the psychological aspect were shown as important factors in a selection motive of clothing. And a exercise and psychological aspect were shown as important factors in the feeling of wearing. 3. For pants, the functionality was shown as an important factor in a selection motive of clothing and the exercise aspect was shown as an important factors in the feeling of wearing. For skirt. the psychological aspect was shown as an important factor in a selection motive of clothing and feeling of wearing. 4. The hygienical aspect was shown as an important factor in a selection motive and the feeling of wearing of clothing for comfort.

• 한국의상디자인학회지
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• 제17권3호
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• pp.99-113
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• 2015

The purpose of the study was to explore differences in perceived importance among factors of motives for participating in outdoor sports, product selection criteria of outdoor sportswear and store selection criteria, and in buying frequencies among store types and store locations. Another purpose was to find differences in importance of product selection criteria of outdoor sportswear and store selection criteria and in buying frequencies according to store types and store locations among groups according to motives for participation in outdoor sports. The questionnaire was developed by the researcher and was collected by 221 women aged between 40 and 59. The questionnaire was composed of four parts including participation motives, store selection criteria, and product selection criteria measured by Likert type scale, and demographic characteristics measured by nominal scale. Data were analyzed by frequency test, factor analysis, repeated measure ANOVA, Bonferroni adjusted t-test, cluster analysis by Ward method, ANOVA and Tukey's test as a post-hoc test. The results of the study showed that middle-aged women rated health improvement motive as the most important factor for participating in outdoor sports. Among product selection criteria, comfort was the most important, and among store selection, personal selling was the most important. Among store types, buying frequency in off-price store was the highest and among store locations, buying frequency in stores in a residential area was the highest. Moreover, three groups were classified according to motives for participation in outdoor sports: the health improvement motive group, the conspicuous/sociable motive group, the lower motive group The health improvement motive group rated comfort as the most important factor for product selection criteria, and showed the highest buying frequency in downtown stores. Conspicuous/sociable motive groups valued design and utilization for an everyday wear and shopped more frequently in specialty store and/or in downtown stores.

• 한국의류학회지
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• 제8권1호
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• pp.75-84
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• 1984

The main purpose of the study were to investigate a selection motive of clothing and the feeling of wearing of Korean high school students. The results were as follows ; 1. For underwear, the body appearance and the hygienical aspect were shown as important factors in a selection motive of clothing. And the property of matter and hygienical aspect were shown as important factors in the feeling of wearing. 2. For outwear, a functionality and the psychological aspect were shown as important factors in a selective motive of clothing. And a exeroise and the psychological aspect were shown as important factors in the feeling of wearing. 3. For skirt, the psychological aspect was shown as an important factor in a selection motive of clothing and the feeling of wearing. For pants, a functionality was shown as an important factor in a selection motive of clothing. 4. A exercise was shown as an important factor in the feeling of wearing with the silhouette of outwear. 5. The hygienical aspect was shown as an important factor in the demand of selection motive of clothing for comfort.

• 산업융합연구
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• 제21권4호
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• pp.91-100
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• 2023

본 연구는 졸업예정 간호대학생의 전공선택동기와 전공만족도가 간호경력몰입에 미치는 영향을 확인하기 위하여 시행되었다. 이를 위해 간호대학생 4학년 215명의 자료를 수집하였고, SPSS statistics로 t-test, ANOVA, Scheffé test, Pearson correlation coefficients, multiple regression을 사용하여 분석하였다. 연구결과, 간호대학생의 간호경력몰입은 전공선택동기(r=.41, p<.001) 및 전공만족도(r=.35, p<.001)와 정적 상관관계가 있었고, 전공선택동기가 간호경력몰입의 영향요인으로 확인되었으며 설명력은 39.4%였다. 본 연구는 졸업예정 간호대학생의 간호경력몰입 영향요인을 확인하였고, 간호대학생을 위한 긍정적인 간호경력몰입 형성 교육프로그램 개발을 제언한다.

• 한국콘텐츠학회논문지
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• 제8권12호
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• pp.109-117
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• 2008

본 연구는 극장용 애니메이션 관객의 집단별 관람동기와 정보원, 그리고 내용적 속성에 따른 관람선택 기준의 평균비교와 집단 간 차이를 분석하였다. 집단별 구성은 관람빈도에 근거하여 중관람자, 중간관람자, 그리고 경관람자로 분류하였다. 전체 집단의 평균비교 결과, 첫째, 관람동기에서는 "보고 싶은 애니메이션이 있어서", "여가활동이나 시간을 보내기 위해", "유쾌한 활동을 즐기기 위해", "다른 사람의 권유나 추천" 등의 순으로 나타났다. 둘째, 정보원적 속성에 대한 선택기준에서는 "주변 소문이나 평판", "예고편", "인터넷 평가/평점" 등의 순으로 나타났다. 마지막으로 내용적 속성에 대한 선택기준에서는 "스토리", "캐릭터", "특수효과", "배경음악", "배경미술", "감독/연출", "제작사/국가", 그리고 "성우더빙" 순으로 나타났다. 집단 간 차이에 대한 검증결과, 관람동기와 내용적 속성에 대한 선택기준에서는 집단별로 유의미한 차이가 나타났다. 반면, 정보원적 속성에 대한 선택기준에서는 집단별로 유의미한 차이가 나타나지 않았다.

• 자연과학논문집
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• 제9권1호
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• pp.131-143
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• 1997

본 연구는 서울 및 대전에 거주하는 20대 초반 여대생 352명을 대상으로 의복구매동기와 의복구매행동을 연구하였다. 여대생들의 의복구매동기를 요인분석한 결과, 유행 및 개성추구요인, 경제적요인, 지위요인, 광고 및 충동구매요인등 4개요인으로 분류되었으며, 여대생들의 의복구매행동을 요인분석한 결과, 정보원사용요인은 인적요인, 전파요인, 광고 및 관찰정보요인 3개 요인으로, 의복선택기준은 실용성요인, 디자인요인, 마케팅요인, 유행 및 지위요인등 4개요인으로, 점포선택기준은 상품요인, 서비스요인, 2개 요인으로 분류되었다. 또한 의복구매동기와 의복구매행동 상호간에서 상관이 있는 것으로 나타났으며, 용돈과 전공에 따라서도 의복구매동기와 의복구매행동에 차이가 있는 것으로 나타났다.

• 한국치위생학회지
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• 제17권5호
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• pp.853-864
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• 2017

Objectives: The purpose of the study was to investigate the influence of employment preparation behavior on motive to select dental hygiene as their major, and their work value among dental hygiene students. Methods: A self-reported questionnaire was completed by 444 dental hygiene students in South Korea from November 1 to 30, 2016. To analyze the data, the study used independent t-test, one way ANOVA, Pearson's correlation analysis, and regression analysis among others. Results: There were employment preparation behavior (2.9), major selection motive (3.1), and their work value (3.8) in subject. The higher student's grade is, the better prepared he or she for employment (p<0.001). Inner work value (p<0.01) and outer work value (p<0.05) were higher among females than males. Employment preparation behavior had significant positive effect on personal, social motive to select dental hygiene as their major, and their inner work value. Conclusions: Positive motivation to employment preparation behavior leads to major motive to select major, and their work value. It is necessary to consider study of diversified manners that can be fulfilled for employment preparation behavior.

• 복식
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• 제28권
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• pp.137-150
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• 1996

The objectives of this study were to classify daily clothing selection motives and to group men into life style types and to examine the differences in daily clothing selection motives according to the life style types. Questionnaire comprised of three sections: 36 Likert type items of life style measure; 29 Likert type items of daily clothing selection motives measure: and 4 demographic variables. Samples were 267 salary men in gheir 20's to 30's in Seoul Korea. The data were analyzed using factor analy-sis cluster analysis one-way ANOVA Dun-can's multiple range test and t-test. 1. Five factors of life style were derived by factor analysis ; F. 1 'appearance oriented' f. 2. 'positive activity' F. 3 'economy oriented': F.4 'active-leisure';F. 5 'contemporary' Four types of life style of men were defined by cluster analysis of the five factors: T. 1'posi-tive activity'; T. 2.'economy interest'; T. 3'contemporary' : T 2'economy interest' T.3'contemporary' ; T. 4 'appearance interest' 2. Four factors of daily clothing selection motives were derived by factor analysis: F.1 'clothing harmony'; F.2 'clothing utility'; F.3 'psychological influence'; F.4 'exogenous situ-ation adaptation 3. There were significant differences in daily clothing selection motives according to the life style types. The types of positive activity economy interest and contemporary had 'clothing utility' motive more than appearance interest type. Economy interest type had 'hpsychological influence' motive more than other three types. Economy interest type and appearance interest type had 'exogenous situ-ation adaptation' motive more than other two types 4. 20's and unmarried men had'psychological influence' motive more than 30's and married. Upper class had 'clothing harmony' and 'ex-ogeneous situation adaptation' motives more than middle and low. Men with less education had ' clothing utility' and 'exogenous situation adaptation' motives more than did more edu-cation.

• 한국생활과학회지
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• 제19권1호
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• pp.103-117
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• 2010

The purpose of this study was broken down into four sections. First, this study identified both single workers' lifestyles and their motives for going to restaurants. The study classified the consumers and then confirmed the attributes of selection that the consumers considered important when eating out at family restaurants. Second, the study analyzed the consumers' lifestyles, motives for going to restaurants (user motive), and the attributes of selection for the restaurant. Third, the study analyzed how the attributes of selection toward the family restaurant affect the consumer's satisfaction and the consumer's intention of revisiting the restaurant. Fourth, the study analyzed how consumer satisfaction affects the intention to revisit the family restaurant. After the execution of the aforementioned four steps, the study was successful in meeting its purpose: to provide information to enhance the satisfaction of the consumer and to provide foundation material for consumer policy. In regards to the analytical method, this study performed a Frequency Analysis, Factor Analysis, Reliability Analysis, Cluster Analysis, ANOVA Analysis, and Multiple Regression Analysis. The analytical results from the study are as follows. Lifestyle was categorized into 4 factors and 4 clusters. User motive was grouped into 3 factors and 4 clusters. The attributes of selection for family restaurants were categorized into 4 factors. Based on the lifestyle cluster, the attributes of selection for family restaurants showed a statistically significant difference. In addition, based on the cluster of user motive, the attributes of selection for family restaurants showed a statistically significant difference. Lastly, the attributes of selection for family restaurants were found to affect both the intention of revisiting the restaurant and consumer satisfaction after the consumers used the restaurants.

• 한국식품조리과학회지
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• 제32권6호
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• pp.754-761
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• 2016

Purpose: This study was investigated the effects of culinary and foodservice major selection motive and work value on the major satisfaction, career search efficacy and career exploration behavior of college students. Methods: Survey comprising total 53 questions including 8 for major selection motive, 8 for work value, 6 for major satisfaction, 20 for career search efficacy, 5 for career exploration was distributed to 400 college students majoring in culinary or foodservice. Frequency analysis, factor analysis, correlation analysis, and multiple regression were conducted using SPSS Statistics (ver. 21.0). Organization of concept and analyses of the relationship between variables based on the advanced study and database is essential. Research model based on the theory and analysis of the extracted data was established; and subsequently, the proof relations between the variables were analysed. Results: The study results indicated that, only intrinsic work values among personal motivation and work values were significant. This is because personal motivation and intrinsic work values are related to subjects' aptitudes, interests, talents, and future professions when students choose their majors. Therefore, interest, abilities, achievement, high understanding, and satisfactory schooling are important factors. Conclusion: This study has newly expanded the research on career search behavior to include psychological factors and cognitive and attitudinal factors. We also determined competitive operations that enhance students' major satisfaction, career search efficiency, and career search behavior.