• Title/Summary/Keyword: satisfaction of utilization

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Influence Factors of Use Intention of Chatbot by Applying Components of Experience-based Communication and Context-based Communication (체험 기반 커뮤니케이션 및 상황 기반 커뮤니케이션 구성요소를 적용한 챗봇 이용의도 영향요인)

  • Park, You-Young
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.3
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    • pp.149-162
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    • 2020
  • This paper applied components of experience-based communication in terms of experience theory of Burnd H. Schmitt and context-based communication in the messenger platform environment through the scenario-based survey method, in order to study the influence of individual experiences, shared experiences, ubiquitous connectivity, and contextual usefulness on the perceived value and use intention of chatbot. Through this, the study is to provide companies in various service industries with practical approaches to further promote the use of chatbot. The implications of this study are as follows. First, as most chatbots still do not exceed the human planning level of designing them, it is necessary to consider how to design individual experience elements functionally according to the customer's intention to speak when developing the chatbot. Second, the chatbot should be designed not only from the perspective of completing specific tasks at any real time in anywhere, but also from the overall perspective of enhancing the quality of interaction, including the situation to which the customer belongs. Third, since the chatbot is likely to be anthropomorphized by users, it is important to be cautious about determining the chatbot's 'persona' and 'tone and manner' when developing the chatbot. Customer satisfaction is the most important criterion for the success of chatbot development. In other words, the quality of planning and data rather than the quality of artificial intelligence algorithms determines the utilization of chatbot. This is why companies are trying to make interactions with chatbot as close as possible to human interactions.

A Study on Determinant Factors of the Joint Technology Development Project Performance between SMEs and Universities (중소기업과 대학 간의 산학 공동기술개발 성과의 결정요인에 대한 연구)

  • Kim, Sung-Joon;Yong, Se-Jung
    • Journal of Technology Innovation
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    • v.19 no.1
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    • pp.145-175
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    • 2011
  • The purpose of this research investigates the determinant factors of the joint technology development project performance between SMEs and universities. Reviewing existing papers we could categorize independent variables into three groups of partner characteristics, process management variables and relationship characteristics between partners. Three measures of satisfaction with the cooperation result, the intention of continuing relationship and the utilization of developed technology and product were used as dependent variable considering that we studied the joint projects of SMEs' involvement, short period and small scale. The data was collected by questionnaire survey mailed to the 1082 SMEs and university professors which executed the joint projects sponsored by Small Business Administration in 2009. We received 200 responses from SMEs, and 305 cases from professors among which 55 responses of each partner were on the same project. We analyzed the data sets individually, data of SMEs and that of universities with multiple regression analysis technique and also analyzed the common responses of 55 projects. Analysis results of the data from SMEs indicated that partners' expertise, facilities and equipment, communications, strategic importance, and trust were significant variables for the project performance. Analysis results of the data from universities showed that previous links, definition of objectives, strategic importance, trust and commitment were significant variables. Analysis results of combined data of 55 projects from SMEs and universities indicated that facilities and equipment, project management proficiency and commitment were significant variables.

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A comparative study on users' satisfaction about online catalog and card catalog (대학도서관의 온라인목록과 카드목록의 이용자 만족도 비교)

  • 강미혜
    • Journal of Korean Library and Information Science Society
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    • v.24
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    • pp.163-187
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    • 1996
  • The library catalog is considered an important tool to provide library users with conveniences making a search for necessary information. Accordingly, the purpose of this study is to investigate "behaviors and attitudes" of library users in a university library using online and card catalogs together, to compare their distinctions between online and card catalogs and then to bring about reforms for the development of future cataloging, thereby improving the utilization of online catalog and its service expansion. For this, this paper carried out a survey research which was randomly questionaired 280 library users of four universities in Seoul from March 28th to April 16th 1996. Major findings are as follow : 1. Library users tended to use more online catalog(50.0%) than card catalog (21.9%). 2. The main reasons the library users us online catalog were time saving(24.0%), convenience of use(21.3%), multiple searching possibility (16.2%), and the preferences of card catalog were location of library materials(34.6%), time saving(17.5%), Bibliographic information(14.9%). 3. The major access points which library users utilized mostly in their online catalog are title(30.3%), author(29.2%) and subject heading (17.6%), and for card catalog, title(40.5%), author(34.6%) and call no.(11.1%). 4. The methods library users learned to use online catalog are terminal screen(44.7%), online manual(26.1%), and for card catalog, library orientation(42.6%), librarian's help(18.5%). 5. It was shown that library users were not mostly satisfied about their searching results: the users satisfied with online catalog in the order of partly(46.2%), as expected(42.3%), more than expected(10.4%), and with the card catalog in the order of partly(54.6%), as expected(27.3%), more than expected(10.4%). It was found that although library users preferred online catalog more than card catalog, 54.8% of the total catalog users were not satisfied about the search results they have had. 6. The items which library users want to add to online catalog are catalogs of materials other libraries have(41.6%), catalogs of the materials the library has(29.3%), titles of serial articles(17.7%). And the additional services library users want are checking function of loan materials and reservation of materials(15.5%), subject headings(14.5%), more terminals(13.4%), catalog use explanations(12.9%), multiple access points(11.0%), searching function of contents, abstracts, and indexes(9.6%). Considering the fact that library users tend to use more favorably online catalog than card catalog and the trend that library change from card catalog to online catalog, it is strongly recommended to su n.0, pply students with formal and informal training programs for online catalog use.talog use.

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A Study on Environmental Assessment of Bikeway based on ANP Model for Sustainable Green Road (지속가능 녹색 도로 조성을 위한 ANP 모델 기반 자전거도로 환경 평가 방안)

  • Lee, Ji Hwan;Joo, Yong Jin;Park, Soo Hong
    • Spatial Information Research
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    • v.20 no.6
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    • pp.33-43
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    • 2012
  • As part of recent sustainable transport, bike has come into the spotlight as a green transport at close range to link between walking and public transit and also alterative to solve problems of existing vehicle travel. Some arguments on promotion of using bicycles have already been made in Europe, the U.S and other developed countries. To be sure, much has been written extensively in description of utilization of bike oriented by supplier, for examples, Level of Service with bike path, infrastructure such as bicycle racks and lounge etc. Therefore, our study has been differentiated in development of new evaluation model focused on level of bike user's satisfaction, comprehensively considering suitability for bikeway installation, connectivity of the public transportation system and stability in Incheon City. ANP(Analytic Network Process) analysis which is able to allow consideration of the interdependence of criteria has been hired due to multi-collinearity instead of AHP used in multi-criteria decision analysis. Last but not least, we drew bike route on a case-by-case for maintenance and improvement of its facility in Namdong-gu and Bupyeong-gu. To conclude, suggested finding has dem onstrated the validity of evaluation scheme for bikeways which is appropriate for type and purpose and ultimately this can be used to establish policy decision making for improvement of bikeway.

Awareness and Purchase of the Private Dental Insurance among Dental Patients in the Capital Region (수도권 지역 치과의료기관 이용자의 민영치과의료보험에 대한 인식과 가입 현황)

  • Yang, Dal-Nim;Choi, In Young;Kim, Kwang-Jum;Kwon, Young Dae
    • The Journal of the Korea Contents Association
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    • v.13 no.7
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    • pp.322-332
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    • 2013
  • This study investigated the awareness and purchase status of the private dental insurance. Self-reported survey was conducted with patients over the age of twenties who visited dental institutions located in Seoul Metropolitan City and Gyeonggi Province. The demographic and health related characteristics of respondents were analyzed, and logistic regression was conducted to examine factors affecting the awareness and purchase of private dental insurance. Because only four years had been passed since the introduction of private dental insurance, the awareness and purchase rate was found to be low. However, the number of people considering subscription due to the economic burden of dental care service was relatively high. Factors affecting awareness were satisfaction of the national health insurance, purchase of private health insurance and private dental insurance, self-perceived dental health status, and smoking. The variables affecting purchase of dental insurance were age, awareness, purchase of private health insurance, smoking, number of visits to dental institution. Because qualitative and quantitative change would be made in the dental care utilization due to the rapidly growing dental insurance subscribers, further studies regarding the trend of purchase rate of private dental insurance and the effect of dental insurance on use of dental institution are needed.

Issues and Challenges of Dental Hygienist Workforce Policy in Korea (우리나라 치과위생사 인력정책 현황 및 과제)

  • Lee, Hyo-Jin;Shin, Sun-Jung;Bae, Soo-Myoung;Shin, Bo-Mi
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.409-423
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    • 2019
  • The purposes of this study was to confirm the current issues of workforce policy of dental auxiliary personnel in Korea. The literature review and data collection were conducted in terms of the auxiliary personnel supply, regional distribution, legal works, working environment. Despite the rapid increase in the number of dental hygienists, the number of active dental hygienists is less than half of the total, and the dental clinics still experience the shortage. Considering the dental hygienist's work, the available dental auxiliary personnel for the dental assistance is limited. The proportion of dental hygienists is concentrated in large cities, and the ratio of dental clinics composed of only dental hygienists is high. Thus, it is essential to look for a plan to solve the disparity. The criterion for judging the legality of the works is ambiguous because a large portion of dental hygienist's work is not specified in the Medical Technicians Act. The job life is also shortened, and occupational profession and satisfaction are lowered. Thus, job burnout is accelerating. The difference between the legal works and the practiced works of dental hygienist and the conflict between the personnel might be due to the lack of utilization plans for the dental personnel at the government level. Therefore, the government should establish the roles of dental hygienist in accordance with the demands of the dental health service, institutionalize the necessary policies accordingly, and make efforts to establish plans to improve the relevant laws and utilize the manpower appropriately.

A Study on the Improvement of Computing Thinking Education through the Analysis of the Perception of SW Education Learners (SW 교육 학습자의 인식 분석을 통한 컴퓨팅 사고력 교육 개선 방안에 관한 연구)

  • ChwaCheol Shin;YoungTae Kim
    • Journal of Industrial Convergence
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    • v.21 no.3
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    • pp.195-202
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    • 2023
  • This study analyzes the results of a survey based on classes conducted in the field to understand the educational needs of learners, and reflects the elements necessary for SW education. In this study, various experimental elements according to learning motivation and learning achievement were constructed and designed through previous studies. As a survey applied to this study, experimental elements in three categories: Faculty Competences(FC), Learner Competences(LC), and Educational Conditions(EC) were analyzed by primary area and secondary major, respectively. As a result of analyzing CT-based SW education by area, the development of educational materials, understanding of lectures, and teaching methods showed high satisfaction, while communication with students, difficulty of lectures, and the number of students were relatively low. The results of the analysis by major were found to be more difficult and less interesting in the humanities than in the engineering field. In this study, Based on these statistical results proposes the need for non-major SW education to improve into an interesting curriculum for effective liberal arts education in the future in terms of enhancing learners' problem-solving skills.

The study of consumer types according to the level of digital divide (디지털 정보격차 수준에 따른 소비자유형 연구)

  • Baek, Ji-Yeon;Jang, Eun-Gyo;Lee, Jin-Myong
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.193-202
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    • 2022
  • The purpose of this study is to propose an effective informatization policy by categorizing consumer groups according to the level of digital divide and identifying the characteristics of each type. For this end, a total of 402 data were collected through an online and on-site surveys targeting consumers with internet experience, and the data were analyzed using the SPSS 26.0 program. As a result of conducting a K-means cluster analysis based on access to, capability, and utilization of digital devices, four consumer groups were categorized: 'device lover', 'proficient user', 'general user', and 'digital alienated'. By consumer type, significant differences were found in demographic characteristics, social capital, perception of the future information society, attitude toward technology as innovativeness, discomfort and familiarity, which are the antecedent variables of the digital divide. Significant differences in digital device satisfaction and intention to use, which are outcome variables of the digital divide, were also confirmed by consumer type. This study is academically and practically valuable in that it proposes customized informatization policies for each consumer group according to the level of digitization.

Determinants of International Standardization: An Empirical Analysis in the ICT field (ICT 국제표준화 결정요인에 관한 실증분석 연구)

  • Kim, Bum-Hoan;Park, Jongbong
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.37C no.11
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    • pp.1064-1076
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    • 2012
  • This study is an attempt to identify factors determining the success of international standardization and understand the relationship between the factors, such as government-driven standardization activities. Six factors were identified through factor analysis; namely, 'Direct government support', 'Indirect government support', 'Utilization of standardization bodies', 'Standardization strategy', 'Attainment of a dominant market power', and 'Adoption as an international standard.' The results showed that firstly, support from the government, whether direct or indirect, had no direct effect on the outcome of international standardization efforts, but produced an indirect influence on it through mediating factors such as the attainment of a dominant market power. Secondly, the attainment of a dominant market power proved to be the most important success factor of international standardization, suggesting that the government must direct its efforts to help boost the market power of target standards through measures like promoting a timely market entry and the development of high-quality standards, in a manner to induce market satisfaction, increasing lock-in effects and building a quasi-vertical integration system. Thirdly, direct support from the government holds the key to the success of international standardization with de jure standardization bodies, while the strategic use of standardization bodies appears the most important for the positive outcome of standardization concerning de facto standardization bodies.

Advancement Plans for Linkage of National Archives Portal Service to Improve Accessibility and Usability of National Records (국가기록물 접근성 및 활용성 향상을 위한 국가기록포털 연계 개선방안)

  • Yoona, Kang;Young Jun, Jo;Minjung, Kim;Hyo-Jung, Oh
    • Journal of the Korean Society for information Management
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    • v.39 no.4
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    • pp.99-125
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    • 2022
  • In order to understand a record, not only the contents of the record but also the production background and work context of the record must be grasped. It also requires a function that makes it easy to find related records scattered across various departments and agencies. Accordingly, the 'linkage' of information in archival information services is becoming more important. NAK also emphasizes 'linkage' as a search service function of the archives management system, but some problems were identified at the National Archives Portal Service (NAPS) such as a lack of linkage with authority data, disruption of internal service, and absence of linkage with other related organizations. To solve the limitations of the NAPS, we selected and analyzed advanced record management institutions that have built an ideal linkage service; checked the overall linkage structure of these institutions; and identified characteristics that could not be seen by other institutions. Also, elements that can be adopted from the NAPS were derived. Next, the current status of the NAPS linkage structure was analyzed to identify the parts that were not linked and the items that need to be improved in the linkage method, and specific advancement plans were suggested to solve these problems. The purpose of this study is to increase users' satisfaction with search and to advance the accessibility and utilization of records and internal services through improved linkage services of NAPS.