• 고전문학과교육
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• 제16호
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• pp.297-326
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• 2008

I started this study to solve the doubt about actual condition of Oksosun stories. which was recorded in Cheonyerok(天倪錄) is the first form of Oksosun stories. But this story seems a very outstanding work. had a structure of romance. The hero's character was a romantic figure but Oksosun's character was a figure of Yadam. Afterward recorded in Gyeseoyadam(溪西野譚) and recorded in Cheongguyadam(靑邱野談) took place changes in the structure of the story. A lot of narrative paragraphs were removed in these stories. So and achieved the typical structure of Yadam. In recorded in Dongyahwijip(東野彙輯), the change of style was caused once more. So we can see the transmitting and changing flow of Yadam by this study; Romantic Yadam ${\rightarrow}$Typical Yadam , ${\rightarrow}$Noverized Yadam .

• 한국의류학회지
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• 제36권7호
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• pp.714-726
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• 2012

The Korean wave 'Hallyu' has proliferated in China and the trend is remarkable especially in wedding photography. Korean style wedding photography has gained wide popularity among newly married Chinese couples because it is regarded as fresh and trendy. Accordingly, there is an urgent need to develop and supply dress designs for Chinese brides who want Korean style wedding photography. This study outlined the current status of Hallyu and wedding photography in China in order to analyze dresses for wedding photography. Chinese brides were analyzed to outline the features of preferred designs. The dresses preferred by Chinese brides for wedding photography included wedding dresses, evening dresses, and casuals (respectively), and partly featured traditional dresses. The preferred design elements for wedding dresses and evening dresses were ball gown silhouettes, strapless necklines, and gather detail. As for the casuals preferred by Chinese brides, the romantic style was most preferred and the skirts, dresses, T-shirts and blouse items were preferred for the romantic style. Through the analysis, dress designs for Chinese brides who want Korean style wedding photography were developed to reflect Hallyu content as well as 2012 S/S fashion trends for wedding dresses, evening dresses, and casuals. Currently Korean style wedding photography is gaining popularity in China and Hallyu content is considered a fresh and competitive item that may strongly appeal to Chinese consumers. This study focused on the development of designs for wedding photography dresses with Hallyu related content and is to be used as a reference for the development of Hallyu related wedding products as well as the proliferation of Hallyu.

• 자연과학논문집
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• 제19권1호
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• pp.113-139
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• 2008

본 연구에서는 한국, 중국, 일본의 전통 헤어스타일과 머리장식, 메이컵의 특성에 대하여 비교 정리해 보았다. 각 나라의 전통 헤어스타일 장식 등의 비교를 통하여 현대패션에 새롭게 해석된 오리엔탈 룩을 이해할 수 있다. 한국의 스타일은 소박하고 단순하며, 중국은 과장적이고 장식적이며 일본의 스타일은 당나라 장식의 영향과 로맨틱한 소녀적 꽃장식을 볼 수 있었다.

• 한국의류학회지
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• 제26권2호
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• pp.227-238
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• 2002

The purpose of this study is to investigate the influence of women's life-style on image evaluation of clothing styles, and on their selection of clothing styles by situations. The subject of investigation was 441 women above 20 living in Daegu. 6 types of clothing styles including classic, casual, elegant, dramatic, romantic, and mannish and 7 social situations including shopping near house, shopping in a busy street, cultural center, wedding ceremony, eating out, alumni meeting or fraternity meeting, and couples meeting were used for this study. Data analysis was performed using SPSS package, which included factor analysis, reliability test, cluster analysis, frequency, percentage, ANOVA, and $\chi$$^2$-test. The results are summarized as follows; 1. Adult women could be classified into 5 groups including activist, in-activist, the leisured well-off, the wholesomely economical, and the appearance showing-off by their life-styles. 2. The clothing image according to the 6 clothing styles was different. In the image evaluation of each clothing style by life-style groups, in-active group thought classic style most functional and leisured well-off group, mannish style. Elegant style and dramatic style were estimated positively by the leisured well-off and the appearance showing-off. 3. Selection of clothing style differed according to situations. More formal the situation was, more formal style tended to be selected and for less formal situation, active and mannish style was selected.

• 패션비즈니스
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• 제11권3호
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• pp.124-132
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• 2007

This study aims at inquiring into the image and characteristics of suitable hair style by occupation between movie actresses, TV talents, fashion models, singers and MCs who undergo the biggest influence on the management of international image and the inclination of appearance. For this, it made a survey of the image and characteristics on 177 women in their twenties to thirties living in Seoul city, providing photos of entertainers' six hair styles by image. The results of this study were as follows: First, it showed that movie stars or TV talents shone into one work of movie or TV become accustomed to natural, casual and romantic image. Second, it showed that singers or fashion models become accustomed to ethnic and unique style, as they follow an occupation that adjusts to their concept to show their clothes.

• 한국의류학회지
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• 제32권1호
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• pp.65-70
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• 2008

The objectives of this study are to forecast the pattern of adolescents that will appear in the future and to contribute to the creation of the fashion styles that meet their tastes. This study analysed the relationship between the features and the fashion of modem adolescents through a comprehensive perspective. And it was focused on a literature study and empirical study. Specifically, for the fashion style of modem adolescents, the study conducted an empirical analysis of the styles shown in pictures selected around key words out of a total of 21 volumes of ${\ulcorner}$SPORT&STREET${\lrcorner}$ from 2001 to 2006. The fashion style of modem adolescents is developing into a different pattern from the past, and by theme this can be classified into sports style, jeans style, romantic style, vintage style, hip-hop style, future style, humor style and ethnic style. The features of modem adolescents, including collective conformity, personal expression, and receptiveness to new concepts, were expressed by unique fashion styles. It is necessary to create a fashion style that modem adolescents, who have diverse tastes and dispositions and are living in this rapidly changing society, can enjoy it by understanding the nature of their features, such as collective conformity, personal expression, and reception to new concepts.

• 패션비즈니스
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• 제9권5호
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• pp.152-167
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• 2005

This study aims to aid hair fashion design for using hair style change by knowing the hair fashion images' characteristics. To accomplish this purpose, posed a questions to capital area university women students from June 3. 2005. to June 23. 2005. The hair fashion images' characteristics are; (1) avant-garde - unique style of every categories, (2) ethnic - korean style of center part, no volume, down chignon, inactivated texture, (3) romantic pretty - girl like cute style of long, wide wave, wide braid, center part or bang, activated texture, using pin or ribon, (4) elegance - graceful style of down point up style having wave, volume and activated texture, (5) sexy - sexual attractive style of long & wide wave or straight with high volume, activated texture(wet feeling hair styles also possible), (6) sophisticate - refined urban style of inactivated textured graduation and layered straight hair, (7) natural - inartificial style of no volume, inactivated long straight and binding hair, (8) sporty - activated style of activated and inactivated textured short hair.

• 복식문화연구
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• 제9권5호
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• pp.734-746
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• 2001

The purpose of this study is to investigate the influence of women's self-image on image evaluation of clothing self-image, and on their selection of clothing styles by situations. The subject of investigation was 500 women above 20 living in Daegu. 6 types of clothing styles including classic, casual, elegant, dramatic, romantic, and mannish and 7 social situations including shopping near house, shopping in a busy street, cultural center, wedding ceremony, dinning out, alumni meeting or fraternity meeting, and couples meeting were used for this study. Data analysis was performed using SPSS package, which included factor analysis, reliability test, cluster analysis, ANOVA, and X²-test. The results are summarized as follows. 1. Adult women could be classified into 4 groups such as the passive mannish, the passive feminine, the active mannish, and the active feminine by their self-images. 2. There were different opinions on each clothing style by self-image. In the image of each clothing style by self-image groups, the passive feminine group considered classic style having effect to make people look tall, mature and elegant style to make people look active and charming. Also, they rated the boldness of dramatic style and the activeness of mannish style high. The active feminine group estimated the boldness of mannish style high. 3. Selection of clothing style differed according to various situations. More formal the situation was, more classic style tended to be selected and for less formal situation, mannish style was selected.

• 감성과학
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• 제18권4호
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• pp.109-118
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• 2015

사람들은 자신이 애정을 가지고 있는 중요 타인(예. 자녀, 배우자, 연인)을 또 다른 자기(extended self)라고 생각하고 자신의 자기 개념에 부합하는 방향으로 이들의 패션 스타일을 통제하려는 경향이 있다. 본 연구는 개념적으로 통제하려는 사람이 지각한 간섭권한 정도와 패션감각 수준이 중요 타인의 패션 스타일 통제 행동에 독립적 또는 상호작용의 영향을 미칠 것이라고 제안하였다. 이를 검증하기 위해서 연애 중인 20대 여성을 대상으로 시나리오를 이용한 실험을 진행했다. 연구 결과, 20대 여성 실험 참가자가 지각한 남자친구에 대한 간섭권한 정도와 패션감각 수준은 남자친구의 패션 스타일 통제 행동에 독립적으로 영향을 미치지 않았다. 반면 간섭권한 정도와 패션감각 수준의 지각은 남자친구의 패션 스타일 통제 행동에 상호작용 효과를 미치는 것으로 밝혀졌다. 보다 구체적으로 지각한 간섭권한이 높은 경우는 패션감각 수준의 차이에 따른 남자친구의 패션 스타일 통제 행동의 차이가 없는 반면 지각한 간섭권한이 낮은 경우는 패션감각 수준을 높게 지각할수록 남자친구의 패션 스타일 통제를 더 많이 하는 것으로 나타났다.

• 한국패션뷰티학회지
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• 제2권2호
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• pp.59-70
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• 2004

The purpose of this study were to find out appeal types and variation of make-up image and make-up style in cosmetics advertising. The research of this study were collected from cosmetics advertisement printed in Amole Pacific Cosmetic industry from $1970{\sim}2004$. The results were as follow: 1. A cosmetics advertisement appeal were three types. it were models and products appeal advertisement as emotional appeal, products-appeal and mixed appeal advertisement. 2. A variation of make-up image were different by the time. In the 1970s make-up were model empersis eye-line and colorful make-up were classic and active make-up image. From the 1980s various color make-up were used and persuited of individuality and started to appeal that were romantic and elegance image. In the 1990s multi-color make-up image were manish and modern used ambivalence and multi-message, and in the $2000{\sim}2004$ natural and romantic-sexy remarkable make-up image were used of new concept of beauty.