• 유통과학연구
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• 제20권6호
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• pp.109-123
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• 2022

Purpose: This research presents a practical tool aimed at increasing collaboration between designers and marketers for effective retail space branding. We present a design-related information processing model (DIP Model), which is a schematic map that includes cognitive theories which have design applications to retail space branding. Research design, data and methodology: Through literature review and practitioner opinion survey, 43 theories pertaining to the brand communication in retail spaces were selected, and design applications of the theories were analysed through field trips to stores of global brands. Results: The DIP Model consists of two axes: the information processing axis (i.e., encoding vsretrieval) and the regulatory focus axis(i.e., promotion vs prevention). Theories related to information processing axis are theories that facilitate the encoding and retrieval of information as intended by the company. Theories related to regulatory focus axis are theories that reinforce positive cognition and prevent negative cognition regarding the brand. Conclusions: The DIP Model is developed as a tool to categorise cognitive theories that are applicable to the design of brand communication in retail spaces. As such, the model can provide a better understanding of the role of behavioural design, with the aim of building stronger brands in retail spaces.

• International Journal of Contents
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• 제18권3호
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• pp.11-20
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• 2022

Human Emotion Recognition is an exciting topic that has been attracting many researchers for a lengthy time. In recent years, there has been an increasing interest in exploiting contextual information on emotion recognition. Some previous explorations in psychology show that emotional perception is impacted by facial expressions, as well as contextual information from the scene, such as human activities, interactions, and body poses. Those explorations initialize a trend in computer vision in exploring the critical role of contexts, by considering them as modalities to infer predicted emotion along with facial expressions. However, the contextual information has not been fully exploited. The scene emotion created by the surrounding environment, can shape how people perceive emotion. Besides, additive fusion in multimodal training fashion is not practical, because the contributions of each modality are not equal to the final prediction. The purpose of this paper was to contribute to this growing area of research, by exploring the effectiveness of the emotional scene gist in the input image, to infer the emotional state of the primary target. The emotional scene gist includes emotion, emotional feelings, and actions or events that directly trigger emotional reactions in the input image. We also present an attention-based fusion network, to combine multimodal features based on their impacts on the target emotional state. We demonstrate the effectiveness of the method, through a significant improvement on the EMOTIC dataset.

• 한국학교ㆍ지역보건교육학회지
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• 제24권3호
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• pp.1-11
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• 2023

Objectives: The purpose of this study is to examine the effects of five personality factors and perceived stress on psychological well-being of college students. This study also examines the mediating role of perceived stress in the relationship between the five personality factors and psychological well-being of college students. Methods: The subjects of the study were 210 college students (94 males and 116 females), and a self-report questionnaire was conducted. The data were analyzed using SPSS 22.0. Results: Three personality factors(openness, neuroticism, and agreeableness) and perceived stress were found to have a significant effect on college students' psychological well-being. Perceived stress partially mediated the relationship between personality factor 2(neuroticism and agreeableness) and psychological well-being. Conclusions: This study should be supported by health education or related efforts that can improve individual personality characteristics and cognitive flexibility by exploring intrapersonal factors that can affect psychological well-being of college students.

• 대한가정학회지
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• 제36권5호
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• pp.107-123
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• 1998

Mothers play a major role in children's consumer socialization but little is known about differences in mother's consumer socialization tendencies and the antecedents causing the differences. This study addresses two research questions: First, what are the underlying dimensions of mother's consumer socialization? Second, what are the antecedent variables causing differences in mother's consumer socialization tendencies; can parental style, consumption-related attitudes (attitude toward marketplace and ads., attitude toward consumerism and consumption-oriented attitude) be used as a conceptual basis for hypothesizing these differences? The findings of this research were as follows: 1. Factor analysis suggested five underlying dimensions of mother's consumer socialization of children; Mother-child communication about consumption, Mediation of media, Reaction to purchase requests, Restriction of allowances and Restriction of consumption. 2. The differences in the mother's consumer socialization tendencies among different parental groups matched the differences in child-rearing behaviour suggested by Developmental Psychology and this provided support for expected relationships between general-consumer socialization tendencies, as measured by mothers' behaviour. 3. Differences were found on all factors according to mothers consumption-related attitude. This provided support for the expectation that mothers' consumption related attitudes are important antecedent variables causing differences in consumer socialization tendencies. Some implications and directions for future research were discussed.

• Asian Journal for Public Opinion Research
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• 제8권3호
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• pp.180-196
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• 2020

This paper considers Japanese political interviews to integrate conversation and facial expression analysis. The behaviors of political leaders will be disclosed by analyzing questions and responses by using the turn-taking system in conversation analysis. Additionally, audiences who cannot understand verbal expressions alone will understand the psychology of political leaders by analyzing their facial expressions. Integral analyses promote understanding of the types of facial and verbal expressions of politicians and their effect on public opinion. Politicians have unique techniques to convince people. If people do not know these techniques and ways of various expressions, they will become confused, and politics may fall into populism as a result. To avoid this, a complete understanding of verbal and non-verbal behaviors is needed. This paper presents two analyses. The first analysis is a qualitative analysis that deals with Prime Minister Shinzō Abe and shows that differences between words and happy facial expressions occur. That result indicates that Abe expresses disgusted facial expressions when faced with the same question from an interviewer. The second is a quantitative multiple regression analysis where the dependent variables are six facial expressions: happy, sad, angry, surprised, scared, and disgusted. The independent variable is when politicians have a threat to face. Political interviews that directly inform audiences are used as a tool by politicians. Those interviews play an important role in modelling public opinion. The audience watches political interviews, and these mold support to the party. Watching political interviews contributes to the decision to support the political party when they vote in a coming election.

• 인지과학
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• 제30권4호
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• pp.239-268
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• 2019

영상기억은 시각기억 처리 과정의 최초 저장 기제로서 오랫동안 이론적인 타당성을 인정받아왔다. 그러나 최근 관심이 대폭 증가한 시각단기기억과 시각장기기억에 비해 영상기억에 대한 연구자들의 관심은 상대적으로 부족했던 것이 사실이다. 이러한 관심의 부족은 영상기억 및 시각지속 현상에 대한 이론 및 방법론적 이해의 결여가 그 원인인 것으로 짐작된다. 본 연구는 영상기억 및 시각지속 현상에 대한 이론적 배경과 경험적 연구 사례를 개관해 영상기억에 대한 상세한 이해를 도모하였다. 더 나아가 영상기억의 타당성에 대한 현상학적, 생태학적 비판들의 핵심 내용들을 토대로 향후 영상기억 연구의 방향을 가늠하는데 목적을 두었다.

• 한국안전학회지
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• 제31권5호
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• pp.158-170
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• 2016

It has been applied several ways in order to prevent traffic accidents and speed management on the road which is one of very important factors to prevent accidents. In this study, it is analyzed whether the facility such as the flashing and crosswalk, speed cameras and intermittent warning signs affect on a driving deceleration or not. It has been shown that the flashing and crosswalk and speed cameras except intermittent warning signs play a role of reducing the driving speed. The result showed that these traffic safety facilities help to improve the average speed as well as velocity distribution which was derived by the speed deviation even if there were the difference between facilities. Speed limit display does not affect the deceleration of the driver. Therefore, it was founded in this research that there were the driving speed reduction effect due to the facilities on the road. In order to control the driving speed on the road, it is necessary to install facilities with appropriate location and spacing on the road. In addition, place that turns out suppressed speeding through speed management also are required adequate facilities such as speed cameras.

• 대한임상검사과학회지
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• 제41권3호
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• pp.93-104
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• 2009

This short review was aimed to provide the information for the people who are interested in genetic counselor education and certification system in Korea. A large part of this study is indebted to HJ Kim's articles on the genetic counselor system, the global standards of genetic counseling curriculums, training program accreditation (TPA), and a certification process for genetic counselors (CPGC) in the US and Japan. The US and Japanese educational systems showed a high degree of similarities in curriculum, accreditation, and certification programs. Based upon this review, we hereby propose that the Korean Society for Medical Genetics should take a key role in providing the TPA and CPGC for non-MD genetic counselors. Requirement for the entrance to a Master's degree genetic counseling program should be open to successful four year undergraduate students for all areas, provided the candidates demonstrate the abilities to master the graduate level study in human genetics, statistics, psychology, and other required subjects. Besides accredited program graduates, eligibility for certification should also include the qualified candidates of genetic counseling with no formally approved education, but with a sufficient amount of clinical experience.

• 아동학회지
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• 제37권4호
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• pp.57-67
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• 2016

Objective: This study examined the relations between maternal meta-emotion philosophy, child interpersonal problem solving, and peer competence among children aged 4-5 and their mothers and teachers. Methods: A total of 54 children from 24 kindergartens were assessed on their interpersonal problem solving and peer competence. Their mothers reported on meta-emotion philosophy. Their teachers were assessed on child peer competence. Results: The major findings of this study were as follows. First, maternal meta-emotion philosophy, child interpersonal problem solving, and child peer competence showed positive correlation patterns. Second, child interpersonal problem solving and peer competence was found to be influenced by maternal child-directed meta-emotion philosophy but not by maternal self-directed meta-emotion philosophy. Conclusion: Findings highlight the importance of maternal meta-emotion philosophy and that their emotion socialization play a significant role in identifying the mechanisms leading to child social cognitive ability and social adjustment. Furthermore, these results could lead to important basic studies in developing parent/teacher education programs.

• 웰빙융합연구
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• 제2권2호
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• pp.19-37
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• 2019

Over the last few decades, the atmospheric carbon dioxide emission has been amplified to a great extent in Turkey. This amplification may cause global warming, climate change and environmental degradation in Turkey. Consequently, ecological condition and human life may suffer in the near future from these indicated threats. Therefore, an attempt was made to test the relationship among a number of expected factors and carbon dioxide emissions in the case of Turkey. The study covers the time series data over the period of 1970-2017. We employed the modern econometric techniques such as Johansen co-integration, ARDL bound testing approach and the block exogeneity. The results of the Johansen co-integration test show that there is a significant long-run relationship between carbon dioxide emissions and expected factors. The long-run elasticities of the ARDL model show that a 1% increase in the GDP per capita, electric consumption, fiscal development and trade openness will increase carbon dioxide emissions by 0.14, 0.52, 0.09 and 0.20% respectively. Further, our findings reveal that the environmental Kuznets curve (EKC) hypothesis and inverted U-shaped relationship between carbon dioxide emission and economic growth prevails. Therefore, the EKC hypothesis is valid and prevailing in the Turkish economy. The diagnostic test results show that the parameters of the ARDL model are credible, sTable and reliable in the current form. Finally, Block exogeneity analysis displays that all the expected factors are contributing significantly to carbon dioxide emissions in the Turkish economy.