• 제목/요약/키워드: role awareness

검색결과 865건 처리시간 0.023초

A Study on the Effect of Corporate Association of the Hypermarket on Relationship Quality and Customer Loyalty

  • Youn-Chul JANG;Min-Jung KANG
    • 유통과학연구
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    • 제22권2호
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    • pp.115-123
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    • 2024
  • Purpose: Using the association concept as a basis, businesses offer association cues-trademarks and logos, for example-to support consumers' associative memories. These stimuli can be connected to anything, including a product's unique personality or the advantages it offers the company that made it. The purpose of this study is to comprehend how hypermarkets' business affiliation, relationship commitment, and trust affect consumers' attitudes and behaviors. Data, methodology, and research design: Regression analysis was used in this study to confirm the relationship between the independent and dependent variables, as well as to forecast how the changes in the independent variable would affect the changes in the dependent variable. Results: These are the findings of the research. First, it was discovered that trust and relationship commitment were significantly impacted by the hypermarket product association, corporate management-related associations, and social responsibility associations. Second, it was discovered that both behavioral and attitudinal loyalty were impacted by hypermarkets' level of trust. Third, it was discovered that both behavioral and attitudinal loyalty were impacted by a hypermarket's relationship commitment. Conclusions: Corporate associations with the hypermarket play an important role in shaping and maintaining consumers' awareness of the company or brand. Since this is affected by various factors such quality of products and services, and corporate social activities, companies need to positively induce awareness of products or services.

A Study on the Determinants of Satisfaction for The Generational Integration Programs

  • Mi-Hwa JANG;Woo-Sik LEE
    • 웰빙융합연구
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    • 제7권2호
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    • pp.13-21
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    • 2024
  • Purpose: The purpose is to expand the role of local senior welfare centers as a place for intergenerational integration by analyzing the intergenerational awareness and satisfaction of participants in the intergenerational integration program. Research design, data and methodology: The empirical study conducted a survey on 205 participants (114 seniors, 91 teenagers) of the generation integration program being implemented at a senior welfare center located in Seoul. Results: Regarding the satisfaction of participants in the generation integration program, both the elderly and youth showed that the more contact they had between generations, the higher the satisfaction with participation. In the case of the elderly, the better the subjective health status, the older the respondent, and the lower the educational level, the higher the satisfaction, and the more frequently they met youth, the higher the satisfaction. On the other hand, the longer the youth participated in the program, the weaker their negative emotions toward the elderly, and the higher the degree of visits to grandparents, the higher their satisfaction with participation. Conclusions: The biggest determinant of satisfaction with the generational integration program at senior welfare centers is the intensity and frequency of contact between the elderly and youth generations.

Understanding the Perspectives of Paediatric Physicians on Physiotherapy in Paediatric Rehabilitation in Chennai, India: A Qualitative Approach

  • Vadivelan Kanniappan;Abishek Jayapal Rajeswari;Pearlyn Esther Padma Lawrence;Subash Sundar
    • Journal of Preventive Medicine and Public Health
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    • 제57권2호
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    • pp.157-166
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    • 2024
  • Objectives: Children with disabilities may exhibit a multitude of symptoms, and treatment requires a multidisciplinary approach for a satisfactory outcome. Lack of awareness among physicians, lack of referral, and lack of inter-sectoral coordination have hindered paediatric practice in Tamil Nadu, a state in India with a striking childhood disability rate that warrants a timely interdisciplinary approach. However, the perspectives of paediatricians on paediatric physiotherapy are unknown. The aim of the study was to investigate the perspectives of practicing paediatric physicians in Chennai on the role of physiotherapy in paediatrics. Methods: For an in-depth exploration, qualitative semi-structured interviews were conducted in person with 10 paediatricians. Audio from the sessions was recorded and transcribed, and data saturation was achieved through iterative analysis. Results: A grounded theory analysis of the results yielded 5 domains under which the perspectives and expectations of the physicians were described, along with the barriers experienced by patients' parents as explained by their paediatrician. The responses highlighted deficits in awareness, structural support, accessibility and direct communication between physicians and physiotherapists. Conclusions: Paediatric physicians have different opinions, and some ignorance persists concerning paediatric physiotherapy. This study warrants a proper structure of the paediatric rehabilitation unit and regular interdisciplinary meetings and focus group discussions to increase access for parents and improve patient outcomes.

암호화폐 가치 특성이 투자 의도에 미치는 영향에 관한 실증적 연구 : 가치 기반 수용모델을 중심으로 (An Empirical Study on the Impact of Cryptocurrency Value Characteristics on Investment Intention : Focusing on the Value-based Adoption Model (VAM))

  • 김상일;서재석;김정욱
    • 디지털산업정보학회논문지
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    • 제20권2호
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    • pp.141-157
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    • 2024
  • This study examines the impact of cryptocurrency value characteristics on cryptocurrency investment intention. Stock craze and information provided through various media, including YouTube, play an essential role in helping investors recognize the value of cryptocurrency and develop positive investment intentions. In this study, we applied the Value-Based Adoption Model (VAM) to verify the relationship between cryptocurrency value characteristics and investment intention. We surveyed 500 cryptocurrency investors to assess network externalities, awareness, compatibility, cost benefits (fees), technicality, security, perceived value, and investment intentions. SEM (Structural Equation Modeling) using AMOS 26.0 was used for data analysis. Results show that network externalities, awareness, compatibility, cost benefits (fees), security, and perceived value significantly impact investment intention. This study provides insights that help investors accurately perceive cryptocurrencies and develop strategies to increase investment intentions. It also contributes to improving investors' decision-making ability. This comprehensive approach will foster the growth of the cryptocurrency market and strengthen investor confidence.

Resident Perceptions of Competency-Based Korean Medicine Education: A Qualitative, Content Analysis Study Conducted using Focus Group Interviews

  • Jiseong Hong
    • 대한한의학회지
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    • 제44권4호
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    • pp.59-71
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    • 2023
  • Objectives: The new educational system emphasizes acquisition of clinical competency by the time of graduation from Korean medicine colleges that allow Korean medicine doctors to immediately perform clinical tasks. This study investigated awareness of competency-based education in Korean medicine hospital residents who must simultaneously undergo training and assist medical students in clinical practice. Methods: This was a qualitative research that was conducted using focus group interviews (FGIs) to investigate the awareness of demands for improvement in competency-based Korean medicine education in Korean medicine hospital. To apply the principles and procedures of FGIs, a semi-structured questionnaire was developed. Data analysis was conducted using the five steps of framework analysis. Results: According to contents analysis, first competency-based education that reflects actual clinical practice tasks is needed. Second, sufficient basic skill mastery education must be reinforced. Third, an intermediate curriculum that mediates clinical practice and basic education is needed. Fourth, the Objective Structured Clinical Examination and Clinical Performance Examination must be expanded to prepare for the Korean medicine doctor practical test. Conclusions: Korean medicine residents reported the gap between clinical practice and use of knowledge and skills acquired in the curriculum while acting as direct observers and educations of clinical clerkship in hospitals. Based on this exploratory study it is necessary to conduct research on the educational competency of Korean medicine residents who play an important role as educational leaders in Korean medicine clinical practice training.

Issues of Literature, Language, and Identity in Southeast Asia: Poetry by Marjorie Evasco and Dư Thị Hoàn from a Feminist Perspective

  • Nguyen Thi Thuy Hanh
    • 수완나부미
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    • 제16권2호
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    • pp.147-184
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    • 2024
  • At the dawn of the 20th century, Southeast Asian female poets increasingly delved into introspective reflections on gender, giving rise to a heightened self-awareness in their artistic contemplations. This shift in perspective brought forth numerous crucial topics for discussion, such as the historical role of female poets, women's experiences, feminine language, female voices, and female identity. The exploration of language has empowered female poets to discover a "third space" that allows them to exist and eliminate the pervasive gaps of women in Southeast Asia, creating social changes, fostering concepts of feminine culture, and establishing progressive social institutions. Marjorie Evasco (1953-) and Dư Thị Hoàn (1947 - ) are exemplary representatives of contemporary Southeast Asian women's poetry due to their significant artistic contributions and pivotal roles in promoting feminist literature in their respective countries. This study compares their poetic works, focusing on three crucial aspects: self-awareness of femininity and feminism as an identity autonomy, writing between two languages to express their identities, and constructing the image of mother and motherhood from personal and historical perspectives. Hence, the article highlights that Southeast Asian female poets, throughout different historical contexts, persistently forge their identities and strive for equal footing with men in society. Also, their invaluable contributions have significantly enriched the feminist literary tradition in Asia.

Do Saudi Nurses in Primary Health Care Centres have Breast Cancer Knowledge to Promote Breast Cancer Awareness?

  • Yousuf, Shadia Abdullah;Al Amoudi, Samia Mohammed;Nicolas, Wafa;Banjar, Hasna Erfan;Salem, Safaa Mohammed
    • Asian Pacific Journal of Cancer Prevention
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    • 제13권9호
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    • pp.4459-4464
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    • 2012
  • Background: Breast cancer is one of the leading causes of death among cancer patients in Saudi Arabia. It is known that nurses play a key role in promoting breast cancer awareness among women in any society. Nurses in primary health care centres (PHCC) have more direct contact with general population. This study aimed to investigate nurse knowledge of breast cancer and practice of early screening in PHCC in Jeddah city. Methods: A cross-sectional study was conducted using a self-administered questionnaire to assess the general knowledge of breast cancer, risk factors, and practice of 210 PHCC nurses. Data were analysed using SPSS v.16. Results: The mean age of the PHCC Nurses was 36.9 (SD ${\pm}8.6$). Only 11% percent scored <50% of the total score for general epidemiological knowledge on breast cancer, about 35% scored <50% of the total score for breast cancer risk factors. Sixty seven percent scored >75% of the total score on breast cancer signs. Majority of nurses 62.8% practiced BSE, but only 4% practiced regularly every month. Some 28% practiced once per year. About 81% of the nurses had not had a clinical breast examination and only 14% had had a mammography. The results of the study failed to show any correlation between the knowledge scores with age, education, year of experience, family history of BC and marital status of the nurses. Conclusion:The results from the study reflect that there is a need to provide continuing nursing education programmes for PHCC nurses to improve their breast cancer knowledge and practice.

노인들의 혈액형과 인지 기능 및 행동 성향과의 관계 연구 (A Study on the Effects of One's Blood Type Cognitive Function and Emotional Character for the Elder)

  • 백기자;안상균;이혜경
    • 한국산학기술학회논문지
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    • 제11권6호
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    • pp.2072-2077
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    • 2010
  • 이 연구는 노인들의 혈액형이 인지 기능 및 행동성향과 상관관계가 있는지를 개인이 지닌 뇌신경 생리학 적 지표인 뇌파 측정을 이용하여 비교 하여보았다. 대상자는 2008년 9월에서 2009년 6월까지 한국정신과학연구소에 뇌파측정 의뢰한 노인(60세 이상)을 기준으로 선정한 자료이다. 노인 여자 311명 노인 남자 451명 총762 명이다. 노인의 혈액형 분포도는 A>B>O>AB형 순이었다. 분석 결과 노인들의 혈액형과 행동성향과의 분포도에서 여자노인 에서는 무관하였고 남자노인에서는 유의미한 차이가 있었다. B형과 O형의 남자노인에서 부정성향이 높다고 본다. 인지기능과의 관계에서는 정서지수(p=.001)와 활성지수(우)(p=.040)에서 유의미한 차이를 보였다. 정서지수에서는 A형이 가장 높았고 활성지수에서는 AB형이 가장 높았다. 이 연구 결과 몇 개의 범주에서 혈액형과 의미있는 관계를 보여 주었으나 미치는 영향이나 유전적인 역할이 어떻게 영향을 주는지의 작용기전을 규명하는 연구가 필요하다고 사료된다.

커피 전문점에서 서비스 습관이 구매에 미치는 영향: 여대생을 중심으로 (Effects of Service Habit on Customer Purchase in a Coffee Shop: Focused on Female University Students)

  • 김병수
    • 한국콘텐츠학회논문지
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    • 제15권11호
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    • pp.447-455
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    • 2015
  • 치열해지고 있는 커피 시장에서 고객들의 커피 구매 메커니즘을 이해하는 것은 점점 중요해지고 있다. 고객들의 커피 구매 결정이 빈번하게 발생하지만, 대부분 서비스 경영 연구들에서 서비스 습관이 중요한 역할을 함에도 불구하고 고려되고 있지 않다. 본 연구에서는 이런 한계를 극복하고자 재구매 의도와 서비스 습관을 커피 구매의 핵심 선행 요인으로 고려하였다. 그리고 고객 만족, 서비스 품질, 브랜드 인지도가 고객들의 커피 구매 행태에 미치는 영향을 살펴보았다. 제안한 연구 모형은 여대생 233명을 통해 검증하였으며, PLS를 활용하였다. 연구 분석 결과 고객들의 커피 구매는 서비스 습관만 커피 구매에 유의한 영향을 미쳤고, 재구매 의도는 유의한 영향을 미치지 못했다. 고객 만족과 브랜드 인지도는 서비스 습관 형성에 핵심적인 역할을 담당하였다. 또한 서비스 품질은 고객 만족에만 유의한 영향을 미쳤다.

경찰공무원의 대테러리즘 인식에 관한 연구 - Comprehensive Emergency Management Model을 중심으로- (A Study on Police Officers' Awareness Of Counter-Terrorism - Focused on the Comprehensive Emergency Management Model -)

  • 주성빈
    • 융합보안논문지
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    • 제17권3호
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    • pp.103-114
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    • 2017
  • 테러리즘은 개인적 법익에서부터 국가적 법익에 이르기까지 포괄적인 법익의 침해가 가능하다는 점에 있어 그 심각성이 크다. 그리고 이러한 법적 가치가 훼손될 경우에는 원상회복될 가능성이 매우 희박하므로 제도적 개선 및 대안적 정책을 제시하는 것 못지 않게 사전 예방적 활동의 중요성을 인식하는 것이 선행되어야 한다. 사전 예방적 작용과 절차적 합법성을 담보하기 위해서는 형사사법기관의 역할이 무엇보다 중요한데 구체적 절차 및 법적 접근이 이루어지기 전에 이들의 테러리즘 본질에 대한 인식은 어떠한지 살펴보는 것은 의미가 있을 것이다. 이 연구에서는 이러한 문제 인식을 바탕으로, 대테러리즘 인식을 살펴보기 위한 다양한 기준 중 포괄적 위기관리 모형(Comprehensive Emergency Management Model)에서 제시하고 있는 위기발생의 시차별 진행과정을 기준으로 예방과 완화, 준비, 대응, 복구 등 4단계로 분류하여 인식의 차이를 분석해 보고자 하였다.