• Title/Summary/Keyword: representative items

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An alternative way of Animation Industry : Focusing on Avatar sevice's Lock-in Effect (애니메이션 산업의 대안적 연구 - 아바타 서비스의 소비자 고착화(lock-in) 전략을 중심으로)

  • Han, Chang-Wan
    • Cartoon and Animation Studies
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    • s.6
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    • pp.152-171
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    • 2002
  • This study analyses the avatar service, which is recognized as an alternative strategy of animation industry. The research questions of this study are following: (1) How have the avatar services been developed and what are the present dominant types? (2) Which structural characteristics of e-business environment are needed for the success of avatar services? (3) What is the economic characteristics of avatar business model? To solve these research questions, the basic conditions and the structural characteristics of avatar services have been investigated. In the first place, two forms of avatar service are classified. One is the internet service site whole primary service is to provide chatting service based on avatar service. The other is the portal site in which many kinds of products and services are presented as bundles to meet the needs of internet users. So avatar service is one of bundles which those portal sites are providing with. In this study, the big five internet service sites are selected based on the profits they earned through the sales of avatar service. The result of analysis is that the pricing strategy of those big five sites is very different from those of traditional off-line markets. The pricing mechanism are based on the value which internet users endow with the avatar items, not based on the costs of making the products. Avatar is the representative informative goods. The informative goods have the original cost structures, constant fixed costs and zero marginal costs, so the providers of avatar services make much of the subjective values of consumers. The sayclub, which is the most successful avatar service site and earn the average sales of 3 billing won a month, takes the aggressive strategy of pricing avatar items at highest price in the industry. The avatar service providers which make lots of profits are planning of making differentiate the services, introducing well-known brand items and star-named items. Nevertheless, the fact that the members of the sayclub are not decreasing means that the network effect of the site is so strongly manifest. Moreover, the costs the members have paid for the avatar items are so big not as to switch from one site to the other site, it can be very costly. These switching costs are endemic in high-technology industries and digital contents industries. It can be so large that switching suppliers is virtually unthinkable, a situation known as 'lock-in'. When switching costs are substantial, competition can be intense to attract new customers, since, one they are locked in, they can be a substantial source of profit. The consumers of avatar items have switching costs if they subscribe for the new avatar service site. The switching costs can be subscription costs as well as the costs of giving up the items they already paid for. One common example of switching costs involves specialized supplies, as with inkjet printer cartridges. In this example, the switching cost is the purchase of a new printer. The market is competitive ex ante, but since cartridges are incompatible, it is monopolized dx post. So the providers of printer/cartridges set pricing printer so cheap and cartridges expensive. On the contrary, since the avatar service can be successful with the strong network effect, the providers of avatar services have to compete aggressively for new customers. So they allow the subscription at a low price(almost marginal cost) in the early market. The network effect can be maximized when the members are sufficiently growing. The providers which have the monopoly power with sufficient subscribers. begin to raise the prices over the lifetime of the product and make profits.

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A Study on Marchande de Modes in the late 18th Century France (18세기말 프랑스의 모드 상인(Marchande de modes) 연구)

  • Choi, Yoojin
    • Journal of the Korean Society of Costume
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    • v.65 no.3
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    • pp.15-27
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    • 2015
  • This study is the first research that examines the fashion manufacturers and merchants of the late 18th century France. Fashion specialists, (known as) Marchande de modes, started to appear in literature in the mid 18thcenturyandthe profession was officially recognized by the guild system in 1776. Rose Bertin was elected as the first representative. At the same time, there were two types of fashion specialists, tailleur and couturi${\grave{e}}$re. Tailleur had monopolized the production of the bodice and the skirt, which were the most important female dress parts. On the contrary, couturi${\grave{e}}$re only had the right to make petticoats, but they were not allowed to decorate it. In 1781, the couturi${\grave{e}}$re obtained the right to make and decorate the other parts of the dress, and this resulted in the two groups fighting over the rights to make dresses. And during this struggle, the Marchand de modes started to appear as a new occupation. Marchande de modes were privileged fashion merchants making or selling trimmings for dress and coiffure, and had authority to make capes and bonnets. Contemporary critics praised their talents for creating innovative and beautiful fashion styles, while some criticized them as women who just made luxury items. These records revealed how marchande de modes were viewed during that time.

A Study of TV Drama Clothes Analysis in Domestic Fashion Style - Focused on 2002's TV Drama - (국내 패션 스타일에 반영된 TV 드라마 의상 분석에 관한 연구 - 2002년 이후 드라마 '겨울연가', '옥탑방 고양이', '요조숙녀'를 중심으로 -)

  • Lee Ji-Hyoun;Chung Eun-Sook
    • Journal of the Korean Society of Costume
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    • v.55 no.7 s.98
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    • pp.22-37
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    • 2005
  • The purpose of this study is to analyze TV drama clothes that is reflected in domestic TV fashion style. Frist of all, luxiry look is one of drama cloth's signiture look. It takes a imported brand wear and a high price accessories. Especially, the hero and heroine of the drama 'Fine lady' wear imported brand jacket and a accessories as earrings, shoes and bags are in fashion. Also the hero of the drama 'The room of a roofiop's cat' wear Armani shirts and Kenzo suits. Second, nowadays sportive look is one of fashion trend and young people's representative look. The drama 'The room of a rooftop's cat' has define trends when it comes to training wear. And the training wear is a big hit because of drama 'The room of a rooftop's cat' hero and heroine. Third, utility look shows a practical wear and comfortable wear The utility look's items is shirring T-shirt, cargo pants and jeans. In addition to that drama's hero and heroine make a lots of fashion. The hero of drama 'Winter sonata' of hair style and matching muffler is in fashion. Also TV drama's fashion is a potent influence.

The Effect of Patient-Physician Communication Satisfaction on Healthcare Utilization (환자만족이 의료이용에 미치는 영향 - 환자 - 의사 커뮤니케이션 만족을 중심으로)

  • Yoon, Hyejung;You, Myoungsoon
    • Korea Journal of Hospital Management
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    • v.24 no.4
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    • pp.43-56
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    • 2019
  • Purpose: Importance of patient satisfaction related to patient-centeredness has been emphasized, and it is known to have effect on various health outcomes including health resource utilization. However, the effect of patient satisfaction has been discussed mostly in terms of hospital marketing in Korea. This study aims to examine the effect of patient satisfaction in patient-physician communication on healthcare utilization in a nationally representative adult population of South Korea. Method: Patient satisfaction with physician communication is assessed using 4 items in the 2011 Korea Health Panel Survey. Generalized linear regression analysis is conducted using 9,325 adults' healthcare utilization in 2012. Findings: Adjusting for the socio-demographic, economic factors, individual health status, health behaviors and healthcare utilization in 2011, more satisfied individuals, more likely to utilize the outpatient service, especially in clinical setting. Practical Implications: The study findings suggests that in context of South Korea healthcare system such as insufficient medical consultation time and the absence of health delivery system, patient satisfaction as a subjective healthcare quality indicator would have effect on the individual's outpatient visit. This study contributes to stimulate patient satisfaction research and discussion in South Korea to further explore its relationship with potential and various health related outcomes. Further implications of the study are discussed.

The Study on Brassiere Size Charts in Adult Women (한국 여성 브래지어 치수 분포에 관한 연구)

  • 이경화
    • Journal of the Korean Home Economics Association
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    • v.33 no.6
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    • pp.199-211
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    • 1995
  • The purpose of this study was to provide a brassiere size chart for making the well-fitted brassiere. The subjects are 2811 women whose range of age is 12 to 59. These woman were classified into 5 age groups by seniority ; age group 1(12~19), age group 2(20~29), age group 3(30~39), age group 4(40~49), age group 5(50~59). statistical differences of measurements were analyzed among 5 age groups through ANOVA. Correlation between measurements were analyzed by correlation analysis. In addition, new brassiere size chart and production rate tables were proposed in this study. The results of the study were as follows. 1) Most of the body measurements were significantly different among 5 age groups. The height was decreasing by getting older while weight was increasing significantly. The 3 girth measurements(top bust, bust, under bust girth) in breast, bust width, bust depth were apt to increase definitely. The 3 girth measurements had high Correlation coefficients among 3 girth mesurements. Therefore, it is valid to pick out cup size and under bust girth for representative items of size chart. 2) Under bust girth and cup size were chosen as 2 axes of brassiere size chart. From the dual distribution table whose intervals had been determined by KS size chart, 17 sizes, which had more than 2% of appearance, were suggested for brassiere size chart. Through these new size charts, the suggested brassiere sizes covered 82.5% of all subjects. The suggested brassiere size chart would be more helpful than KS size chart in making the well-fitted brassiere.

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A Implementation of an Efficient Starting Line-up System using the Forward Channing Technology (전향참조 기법을 이용한 효율적인 선발 라인업 시스템 구현)

  • Park, Hong-Jin;Kwon, Soon-Hwan
    • Journal of Internet Computing and Services
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    • v.9 no.3
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    • pp.79-90
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    • 2008
  • This paper introduces how we have designed and implemented an efficient starting line-up system of professional baseball players, using the forward chaining technology which is an expert system technology. The knowledge base adopted holds 286 players and 148 evaluation Items. Each player's competitiveness is measured as a numerical value in points through 2 different phases. The 1st phase point represents the static information of the target player and the 2nd his dynamic information. This paper gets a representative value of the player, which is used as the basis on which an efficient line-up system in views of both game environments and counterparts is constructed.

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Analysis on Research Trend of "Journal of the Korean Society of Marine Environment & Safety" ("해양환경안전학회지"의 연구경향 분석)

  • Kim, Sang-Goo;Lee, Won-Il
    • Journal of the Korean Society of Marine Environment & Safety
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    • v.16 no.4
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    • pp.415-420
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    • 2010
  • "Journal of the Korean Society of Marine Environment & Safety" is representative scientific journal about ocean environment and ocean safety in Korea. This study analyzed research trend of "Journal of the Korean Society of Marine Environment & Safety" through review of articles published in the journals for 10 years tram 2000 to 2009. On the basis of the pursuit of learning and academic constitution of "The Korean Society of Marine Environment & Safety", criteria items of analysis for research trend such as authors institution of employment, region of authors' institution, form of participation in research, article's educational nature, article's method of study, article's area of study, etc. were set up and applied to 310 research articles published in "Journal of the Korean Society of Marine Environment & Safety" for 10 years.

Study on Analyses of Pleasure Trends and Aesthetic Characteristics of Accessories of Haute Couture Design - Focused on Haute Couture Collections from 2005 S/S to 2013 S/S -

  • Wang, Ling;Kim, Eunsil;Lee, Misuk
    • Journal of Fashion Business
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    • v.17 no.3
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    • pp.122-136
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    • 2013
  • This study supplements clothes by studying pleasure shown in accessories of haute couture designers and finds out pleasant characteristics represented in items which play an important role in producing personalities through collections, so the study aims at prospecting design development directions accessories henceforth. For the study period and methods, 295 photo materials were analyzed being judged to show pleasure centered on Mode et Mode, representative fashion magazine, from 2005 S/S Paris haute couture collections to 2013 S/S Paris haute couture collections. At this time, the photos analyses were conducted and selected by two experts (Ph. D holders majored in fashion design) through two times. After analyzing pleasure features represented in fashion collection focused on haute couture accessories, I could know that surrealistic pleasure, anonymity-expressing pleasure, natural pleasure, and exaggerative pleasure were shown. The pleasure, as element that supplements and emphasizes clothes, has had an effect on bringing laughs characteristically.

A Study on the Elderly-Friendly Analysis of an Apartment by the Barrier Free Guidelines for the Elderly Housing (고령자 주택 설계지침에 의한 아파트의 고령친화도 연구)

  • Lee, Teuk-Koo;Lee, Ho Sung
    • Journal of The Korea Institute of Healthcare Architecture
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    • v.15 no.3
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    • pp.9-20
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    • 2009
  • Today, as proved in many foreign developed countries, the concept of 'Aging in Place' is the most desirable goal of welfare policy for an aging society. While multi-family housing is the most representative form of residence in Korea, it has not actively reflected convenient space lay-out for the elderly and barrier-free designs. As a foundation for the planning of elderly-friendly multi-family housing, this study suggested the comparative analysis of the five domestic design guidelines for elderly housing so as to apply the elderly-friendly flexibility for apartment units. In result, the most importantly treated items and factors of the silver house guidelines were analyzed, and based on which ten unit houses of domestic apartment housing were evaluated in order to find out the most barrier-like spaces and factors for the present domestic apartment housing to reflect flexibility as elderly housing. Finally, the way to resolve the problem was suggested as a conclusion.

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The Analysis of the Matrix of Greg Lynn's Digital Space Design based on the Natural Elements (그레그 린의 자연기반 디지털 공간디자인 매트릭스 분석)

  • Lee Hanna;Park Hyun-Ok;Lee Jongsook
    • Korean Institute of Interior Design Journal
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    • v.14 no.1
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    • pp.37-44
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    • 2005
  • Currently, the space design has been expressed the space in kinetic design by digital technology. To look into the concept of digital design, there is the tendency to pursue the harmony of the nature. The digital space designer, Greg Lynn who has been paid attention by international researchers. To compared with the reputation of his works, the information about him has been limited to us. The purpose of this study was to investigate the Greg Lynn's digital design matrix toward the design process in his representative 11 works in his website; www.glform.com. The contents analyses methods were used in this study. Greg Lynn's internet website survey was carried out in the respects of thinking method, space formative language and animate form. The major results of this study are as follows: \circled1 Lynn's design concept and digital methodology were affected by Paolo Soleri and Peter Eisenman: natural architectural concept and digital animate form \circled2 Lynn's space formative languages were 10 items; blob, blob, fold, strand, shred, flower, skin, teeth, branch and lattice \circled3 Lynn's digital design matrix was divided into 3 types; MS(Mass + Structure), PC(Path + Circulation) and FD(Form + Detail) \circled4 According to the analysis of longitudinal, his works have been changed from the MS and PC to FD. This research will be a basic reference to understand digital space design.