• 제목/요약/키워드: relationship management

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이동장벽으로써 인사관리변수와 경영전략군 유형과의 관계에 대한 실증연구 (An Empirical Study of The Relationship Between Personnel Variables and Strategic Groups)

  • 양화섭;유병남
    • 산업경영시스템학회지
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    • 제16권28호
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    • pp.59-67
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    • 1993
  • Recently, The concept of strategic groups is recognized as a basic unit of understanding framework in strategic management research. Researchers have consistently approached the relationship between strategic groups and organizational variables(organization structure vs strategies, management process vs strategies, management systems vs strategies, environment vs strategies, strategies vs performance). However the relationship between strategic groups and human resources has been neglected in theortical approach and empirical approach. Therefore this study explores the relationship between strategic groups and human resources management.

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정신병원의 비용투입 대비 의료수익산출 DEA 효율성, 부가가치생산성, 경영성과 간의 관계 (Relationship between DEA Efficiency of Costs-Patient Revenues, Productivity per Value Added, and Management Performance in Mental Hospitals)

  • 정용모;하오현
    • 보건의료산업학회지
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    • 제9권3호
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    • pp.57-67
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    • 2015
  • Objectives : This study has analyzed the relationship between DEA efficiency of costs-patient revenues, productivity per value added and management performance in mental hospitals. Methods : The relationship between DEA efficiency of costs-patient revenues, the productivity per value added and management performance were conducted with correlation analysis and logistic regression. Results : The DEA efficiency of costs-patient revenues had a significant causal relationship with the value added ratio to gross revenue indexing productivity per value added. On the other hand, it was revealed that the operating margin indexing management performance had a slightly significant causal relation with DEA efficiency of costs-patient revenues. Conclusions : The material costs should be focused on the management stability of mental hospitals, and known to the desirable management orientation for the higher efficiency of costs-patient revenues.

경영품질의 선행요인과 결과요인: 제조업 종사자를 대상으로 (Antecedent and Consequences of Management Quality: Focused on Employees of Manufacturing Industries)

  • 손은일;정웅섭
    • 품질경영학회지
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    • 제40권2호
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    • pp.199-210
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    • 2012
  • The objective of this study ware to explore the antecedent and consequences of management quality and to examine the mediating effects of the management quality on the relationship between antecedent and consequences. In order to verify the relationships and mediating effect, data were obtained from 328 employees working in firms at Jinju, Masan, Changwon City were analyzed by using SPSS 12.0. and AMOS 5.0. The findings are as follows: First, antecedent(psychological ownership) was positively related to management quality. Second, there were also positive relationship between management quality and consequences(employee's attitude). Third, there were also positive relationship between psychological ownership and employee's attitude(job satisfaction, organizational commitment). Finally, management quality was a partial mediating effect on the relationship between psychological ownership and employee's attitude. Based on these findings, the theoretical and practical implications and limitations are discussed in conclusion.

고객관계관리 (CRM)의 주요성공요인과 성과간의 관련성 연구 (A Electronic Intergovernmental Relations(e-IGR) between the Central Government of Korea and the Seoul Metropolitan Government)

  • 고창배;윤종수;이영식;조재완;차대규
    • 한국디지털정책학회:학술대회논문집
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    • 한국디지털정책학회 2004년도 춘계학술대회
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    • pp.369-382
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    • 2004
  • This study is to analyze the relationships between critical success factors of customer relationship management and performance of customer relationship management. To accomplish this purpose, this study performed an empirical analysis of 206 domestic companies which have introduced customer relationship management applications. The result of the study shows that most organizational factors except evaluation and compensation factor have a positively significant effect on the performance of customer relationship management, and that ease of system use and level of system integration influence on the performance of customer relationship management positively.

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Understanding University Industry Technology Transfer: Relationship Management Approaches of Leading Universities in Europe And USA

  • Schneider, Jan-Philip;Kock, Alexander;Schultz, Carsten
    • World Technopolis Review
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    • 제4권2호
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    • pp.62-78
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    • 2015
  • The importance of university technology transfer has widely been brought to the center of attention over the last decades. Research and practice thereby often concentrate on issues related to patenting and licensing or entrepreneurship but abstract away from relationship- and network-focused initiatives. In this paper, we argue that efforts to systematically develop close, long-term collaboration partnerships - although complex and resource intensive - are likely to be more beneficial for both universities and industry in the long run. Drawing on data derived from interviews with technology transfer executives of 22 leading European and U.S. universities, we analyze and discuss well-established practices of network and relationship management and their possible impact on technology transfer success. Our findings indicate that dedicated relationship management approaches can yield a sustainable competitive advantage for universities. We thereby shift the focus away from transaction-orientation towards more forward-looking relationship-centric approaches and discuss their institutionalization in great detail.

한방의료 고객관리시스템 설계 (Design of Customer Relationship Management System for Oriental Medicine)

  • 김귀정;한정수
    • 한국콘텐츠학회논문지
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    • 제8권10호
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    • pp.88-94
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    • 2008
  • 본 연구는 한방의료기관의 효율적인 고객정보관리와 분석을 위해 기존의 OCS, EMR, ERP 시스템을 통합.연계한 온톨로지 기반의 한방의료 고객관리 시스템을 설계하였다. 온톨로지 기법을 이용함으로써 고객들을 차별화하여 고객 데이터를 바탕으로 고객의 특성과 건강 상황에 따라 개인화된 한방의료 정보서비스를 제공할 수 있다. 또한, 의료전문 시스템 도입을 통한 고객관리 프로세스 표준화에 의해 고객관리, 홍보/마케팅, 서비스관리, 통계/분석의 4가지 한방의료 고객관리시스템 프레임을 설계하였다.

SCM환경에 적합한 철강산업의 CRM 시스템 구축에 관한 연구 (A Implement on CRM System for Iron & Steel Industry in SCM Environment)

  • 김용주;남호기;박상민
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2003년도 추계학술대회
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    • pp.143-150
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    • 2003
  • The environment of management is changed by the improving Information Technology, the changing market that is overflowed by product, the competing between enterprises, and the segmenting the whole market. As a result, the concept of the 1:1 marketing is appeared on the environment of management by high quality that customer needs. In this paradigm, the CRM(Customer Relationship Management) is able to be executed by the advancing of the Information Technology (IT), the constituting, Data Base, the analyzing data in Data Base. The CRM(Customer Relationship Management) offers integrated multiple view poingts and methods of the corresponding to customers. The CRM(Customer Relationship Management) is a crirical element in the business. This study considers the effective implementing CRM(Customer Relationship Management) in the steel industry which has unique characteristics

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건설공사의 분쟁관리와 상사중재 (Commercial Arbitration and Dispute Management in Construction Project)

  • 이태식;이동욱;김영현
    • 한국중재학회지:중재연구
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    • 제13권2호
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    • pp.489-517
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    • 2004
  • The resolution of the 1993 Uruguay Round and the opening of Korea's construction market in '97 marked the beginning of the globalization of Korea's domestic construction market. Consequently, the process led to changes in contracting procedures, as well as disputes in construction management. With globalization came a rapid realization of reasonable values, which forced the hierarchical vertical relationship between the owners, constructors, and subcontractors into a more equal, horizontal relationship. Once the hierarchical relationship was altered, the late 1990's witnessed a dramatic increase in managerial disagreements, in addition to escalating legal disputes and expenditures. The horizontal relationship was a new concept and brought forth many complexities. Unfortunately, because all of this was new, management of construction disputes was elementary at best. Anticipation of disputes is the key to effective dispute management. This includes thorough reviews of contract documents, document management, construction records, and checklists. Also necessary is the education of owners and contractors with pertinent knowledge concerning dispute management. The following paper focuses on the importance of observing construction disputes in order to facilitate management thereof.

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금융기관에서 관계편익이 브랜드충성도에 미치는 구조적 영향 (The Structural Effects of Relational Benefits on Brand Loyalty in Financial Institute)

  • 장정빈;김신;최정일
    • 품질경영학회지
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    • 제45권1호
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    • pp.39-54
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    • 2017
  • Purpose: This study evaluated the effect of customer relationship management (CRM) on customer's brand loyalty in the holistic perspective of relational benefits, relationship quality and relation value. This paper attempted to find out the psychological process that links the relational benefits and brand loyalty. Methods: The data was collected by using the structured questionnaires to VIP customers and general customers of major domestic banks. The proposed research model is empirically tested using 324 valid questionnaires using SPSS 23 and AMOS 23. Results: This research indicated the partially positive relationship between the relational benefits and relation values, and between relational benefits and relationship quality. The relation value and relationship quality positively affects the relation commitment and the relation commitment also positively affects brand loyalty. This study also shows that the relation value affects the brand loyalty through the mediation of relation commitment, but also the relationship quality affects the brand loyalty through the media of relation commitment. Conclusions: This study investigates the role of perceptional factors(relational value and relationship quality) and affective factors(relation commitment) to find the relationship between relational benefits and brand loyalty. It also suggest the relative influence of relational benefits on relation value.

A Study on Management Competency Affecting Organizational Performance

  • Kim, Moon Jun
    • International Journal of Advanced Culture Technology
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    • 제7권2호
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    • pp.93-102
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    • 2019
  • This study is to examine the effects of business management competency, organizational management competency, relationship formation competency, marketing competency, and entrepreneurship, which are perceived by organizational members of social enterprise, on organizational performance, economic performance and social performance. The results of this study are as follows. First, the business management competency of the executives influencing the economic performance, which is the organization performance of the hypothetical social enterprise, was adopted. In other words, the organizational management competency (H1-1), the relationship formation competency (H1-2), the marketing competency (H1-3), and the entrepreneurship (H1-4), which are executive business management competency, have a positive effect on the organizational performance of the social enterprise respectively. Second, Hypothesis 2 indicates that the business management competency of social enterprise executives has a positive effect on organizational performance, social performance, and Hypothesis 2 has been adopted. In other words, the business management competency of the management on the social performance of the social enterprise is in the order of relationship forming competency (H2-2), marketing competency (H2-3), organizationalmanagement competency (H2-1), entrepreneurship (H2-4) Showed high influence. The higher the relationship formation competency, marketing competency, organizational competency, and entrepreneurship, which are the business management competency of the social enterprise management, the economic social performance of the social enterprise is more improved.