• Title/Summary/Keyword: relationship management

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Impact of Digital Transformation on Business Performance: Moderating Role of Innovation Resistance and Organizational Characteristics

  • Jin-Kwon KIM;Min-Chul KIM;Tony-DongHui AHN
    • The Journal of Economics, Marketing and Management
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    • v.12 no.4
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    • pp.65-76
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    • 2024
  • Purpose: This study aims to identify the relationship between SMEs' digital transformation capabilities, smart factory utilization, and management performance. It also aims to suggest how companies strategically utilize smart factories to achieve a competitive advantage and sustainable growth through empirical analysis of differences in innovation resistance and organizational characteristics. Research design, data, and methodology: This study Implement for SME's building smart factories did. The survey was conducted for 90days from October 1st, 2023 to December 31th, 2023. Total of 210 surveys were collected, and 186 surveys, excluding ones with missing value and outliers (64 surveys), were used. Results: The results of the empirical analysis based on previous research are as follows. First, digital transformation capabilities such as digital technology, digital leadership, and digital strategy affect smart factory utilization. Second, smart factory use affects operational performance. Third, innovation resistance has a moderating effect in the relationship with digital transformation capabilities, smart factory utilization, and management performance. Fourth, organizational characteristics have a moderating effect in the relationship with digital transformation capabilities, smart factory utilization, and management performance. Conclusions: Explore strategic ways to improve your organization's digital transformation capabilities. It is necessary to establish a strategy to make organizational members aware of the necessity and importance of introducing a new system through centralization of the organization.

The Relationship between Communication Competency, Interpersonal Relationship Ability and Self-Management Competency of Nursing College Students in Graduation Year (졸업학년 간호대학생의 의사소통능력, 대인관계능력과 자기관리역량 간의 관계)

  • Yu, Mi-Ok
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.7
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    • pp.406-413
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    • 2019
  • This study is a descriptive study to investigate the relationship between communication competency, interpersonal relationship ability and self-management competency of nursing college students in graduation year. Data collection was conducted from November 1, 2016, to December 9, 2016, in 135 students of 4th grade nursing students in M and K areas. The collected data were analyzed using the SPSS WIN 21.0 program. The result of this study showed that average degree of communication competency was $3.55{\pm}.34$(5 point-scale), interpersonal relationship ability was $3.79{\pm}.50$(5 point-scale), self-management competency was $3.67{\pm}.47$(5 point-scale). The communication competency of nursing college students in graduation year showed a significant positive correlation with interpersonal relationship ability(r=.65, p<.001) and self-management competency(r=.70, p<.001). In addition, interpersonal relationship ability also showed a significant positive correlation(r=.69, p<.001) with self-management competency. Therefore, this study proposes an intervention program to help nursing graduates maintain efficient interpersonal relationships through smooth communication with patients, guardians and staff at the job site after graduation by building their own management competency in their academic life.

A Study on the Effect of Relationship Benefits on Customer Value, Customer Satisfaction and Loyalty - For Parents Using Early Childhood Education Institutions (관계 혜택이 고객 충성도에 미치는 영향에 관한 연구 - 영유아 교육기관을 이용하는 학부모를 대상으로)

  • Kim, Eun Joung;Park, Jong Woo
    • Journal of Korean Society for Quality Management
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    • v.50 no.2
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    • pp.235-250
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    • 2022
  • Purpose: The main purpose of this study was to explore the factors that can increase parental loyalty from the perspective of management marketing in order to acquire information on strategies related to early childhood education institutions. Methods: For this purpose, frequency analysis, reliability and validity analysis, correlation analysis, hypothesis testing, and mediating effect analysis were performed using SPSS 22.0. Results: As a result of this study, first, among the sub-factors of relationship benefits, economic benefits, psychological benefits, and customerization benefits were found to have a significant influence on customer value. Second, among the sub-factors of relationship benefits, economic benefits, psychological benefits, and customerization benefits were found to have a significant effect on customer satisfaction. Third, customer value was found to have a significant effect on customer satisfaction. Fourth, customer value was found to have a significant effect on loyalty. Fifth, customer satisfaction was found to have a significant effect on loyalty. Conclusion: The results of this study suggest the necessity and importance of forming a relationship that considers the psychological aspect, economic aspect, and customerization aspect in the relationship with parents who use early childhood education institutions. This study sets the relational benefit as an independent variable among the variables of management marketing as a factor that affects loyalty, identifies the relationship between the variables through customer value and customer satisfaction, and intends to use it as basic data for qualitative improvement of educational institutions for infants and toddlers.

A Study on the Relationship between Family Values and Selected Clothing Behaviors for a Group of College Women (가정의 가치지향성과 개인의 의복행동과의 관계 -서울 시내의 여대생을 중심으로-)

  • Yi En Joo;Lee In Ja
    • Journal of the Korean Society of Clothing and Textiles
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    • v.7 no.1
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    • pp.45-52
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    • 1983
  • The purpose of this study was to investigate the relationship between family values and selected clothing behavior variables for a group of college women in Seoul, Korea. The findings of this study were as follows: 1. A significant positive relationship was found between family values and selected clothing behaviors. There were significant relationship between the materialistic family and one clothing behavior variable: Interest. There were significant relationship between the social climber family and six clothing behavior variables: Aesthetic, Modesty, Interest, Comfort, Attention and Dependence. There were significant relationship between the conventional family and seven clothing behavior variables: Aesthetic, Modesty, Interest, Comfort, Management, Social approval and Dependence. 2. There were differences in four clothing behavior variables according to their grades: The seniors placed significantly more importance on Aesthetic, Interest, Management, Dependence than freshmen. 3. There were differences in five clothing behavior variables a?cording to their major fields. Human social course placed significantly most important on Management. Natural science course placed significantly most important on Modesty. Art course placed significantly most important on three clothing behavior variables: Interest, Attention and Dependence.

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The Associations between SCM Collaboration, New Product Development, and Organizational Culture (SCM 협력, 신제품 개발, 조직문화의 관계)

  • Sun, Jong-Hak
    • Korean Management Science Review
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    • v.29 no.2
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    • pp.35-52
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    • 2012
  • Although many prior studies have investigated the relationship between supply chain and new product development (NPD), the causal relationship between them has not been clearly established. Therefore, this study investigated systematically over the entire process of supply chain management (SCM) from trust to NPD capability, including not only the associations between trust, commitment, collaboration, supply chain quality, and NPD capability, but also the impact of organizational culture in the context of supply chain. In particular, this study examined the mediating effect of commitment on the relationship between trust and collaboration of channel members. In addition, it studies the moderating effect of organizational culture on the relationship between collaboration, supply chain quality, and NPD capability. Using a questionnaire survey, 112 usable responses are obtained. PLS (partial least square) is employed to assess the relationships among related constructs. The results of the data analysis show that (1) commitment mediates the link between trust and collaboration (2) supply chain quality is positively associated with NPD capability, and (3) organizational culture significantly moderates the association between collaboration and supply chain quality, yet it does not the relationship SC quality and NPD capability. Finally, the implications of the results are discussed, and directions for future research are suggested.

Analysis for the Causal Relationship of Education Quality Factors in Korea

  • Lee, Jin-Choon;Lee, Hong-Woo
    • International Journal of Quality Innovation
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    • v.6 no.2
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    • pp.147-166
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    • 2005
  • The purpose of this study is to analyze the causal relationship, in the perspective of Total Quality Management, among the education quality factors, which were suggested in the previous researches. Lee et al. [16] had tried to analyze the relationship among education factors, but they did not estimate the education factor using latent variable concept, which is very reasonable and efficient to represent the constructed concepts. So this study attempts to analyze the causal relationship among education quality factors, represented as latent variables used in structural equation modeling (SEM), and compared with each other. In this study, education quality factors were measured by several measures, constructed as several latent variables, and then processed with AMOS, the most efficient statistical package in the SEM area. In order to analyze the causal relationship among the education quality factors constructed as latent variables, this study designed the structural equation model with suggested factors and established several research hypotheses. This study discovered a prominent causality among the education quality factors, such as education leadership, student scholastic performance and satisfaction of education quality, which is similar to that of previous research. This outcome is really a unique Korean syndrome manifest within our educational career orientation.

Nursing Students' Self Esteem, Assertiveness and Interpersonal Relationship according to their Style of Conflict Management (간호대학생의 갈등관리양식에 따른 자존감, 자기주장 및 대인관계)

  • Jung, Min;Kang, Heekyung
    • The Journal of Korean Academic Society of Nursing Education
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    • v.20 no.3
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    • pp.345-352
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    • 2014
  • Purpose: The purpose of this study was to describe the level of self esteem, assertiveness and interpersonal relationship according to the style of conflict management among nursing students. Methods: The subjects of this study were 236 nursing students who enrolled in sophomore classes at A university in J city. The data were analysed with descriptive analysis including t-test, ANOVA, Scheffe's test, and Pearson correlation coefficient. Results: Compromising was the most prevalent style(45.8%) for managing conflict and collaborating style was 8.5%. Collaborating style for managing conflict showed the highest score in self-esteem, assertiveness, and interpersonal relationship. Conclusion: Based on the findings of this study, developing an intervention program that can lead to change the style of conflict management and to improve self esteem, assertiveness and interpersonal relationship is suggested.

The Effect of CRM Process on Organizational Performance : The Mediating Role of Customer Equity Driver (CRM 프로세스와 조직성과의 관계에 있어서 고객자산가치 요소의 매개역할에 관한 연구)

  • Kim, Hyung-Su;Lee, Ju-Min
    • Journal of the Korean Operations Research and Management Science Society
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    • v.35 no.1
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    • pp.1-17
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    • 2010
  • This article addresses how an organization's customer relationship management (CRM) process affects customer equity drivers and, in turn, organizational performance. By raising a three-staged model including the CRM processes, customer equity drivers, and organizational performance, the authors assert that the customer equity drivers mediate between the CRM processes and organizational performance. The empirical analysis is based on a composite survey structure that gathers data from different types of informants according to the variables. Findings indicate that the expansion process has positive relationship with all the customer equity drivers. However, the acquisition process significantly influences both perceived value equity and brand equity, and the retention process significantly influences relationship equity only. In addition, the study shows that all the customer equity drivers influence the organizational performance given the existing customers. The relationship equity among the customer equity drivers has the strongest effect on the performance.

The Urban housewives에 Cognition, Usage, and Management Behavior of Credit Cards according to Home Management Behavior Pattern (주부의 가정관리행동유형에 따른 신용카드에 대한 인식 및 사용.관리행동)

  • 김나연;계선자
    • Journal of Family Resource Management and Policy Review
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    • v.1 no.1
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    • pp.57-70
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    • 1997
  • The purpose of this study is to analyze housewives’ cognition, usage, and management behavior of credit cards according to home management behavior pattern. The sample of this study was selected from the housewives’ living in Seoul who has credit cards. After class-analyzation of the sample, 523 out of 612 repondents were finally selected data. The data were analyzed by the statical methods such as frequency, mean, percentile, Factor Analysis, t-test, ANOVA, Duncan’s multiple range test, Person’s Correlation, and Multiple Regression Analysis through the SAS program package. The major findings of this study are as followers : First, housewives’ usage and management behavior of credit cards was a positive relationship between home management behavior pattern. Second, housewives’ cognition of credit cards showed a significant positive relationship with usage and management behavior of credit card. Third, the most influencial variables on housewives’usage and management behavior of credit cards were their value and home management behavior pattern.

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Implementation of Customer Relationship Management in Construction (건설에서의 고객관계관리(CRM)의 적용방안에 관한 연구)

  • Park Sang-Hyuk;Chin Sang-Yoon;Kim Yea-Sang
    • Korean Journal of Construction Engineering and Management
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    • v.4 no.2 s.14
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    • pp.82-90
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    • 2003
  • An enterprise has evolved to meet social changes and customers' requirements. The construction industry has also evolved according to the changes and requirements, therefore it comes to manage the relationships with customers. However, the customer management in the construction industry has not been quite genuine, since it has been mainly oriented for public relations and advertisements of companies. The genuine customer management should not only systemize customer data but also provide strategy to utilize it through managing relationships with customers as well as customers themselves. In order to apply customer relationship management (CRM), which is a more aggressive and structured business strategy, this paper tries to redefine customers in the construction industry; identifies differences from the existing CRM business strategy; and suggests a desired CRM business strategy and it roles in the construction industry.