• 아동학회지
• /
• 제38권1호
• /
• pp.153-167
• /
• 2017

Objective: This study was aimed to examine the mediating effects of mother's marital conflict and satisfaction between father's child-rearing involvement and mother's warmth of parenting style, and the moderating effect of mother's depression and self-esteem. Methods: The analyses involved using cross-sectional weights from the 1,703 samples of the 5th Panel Study on Korean Children to classify them into high and low depression groups, and high and low self-esteem groups. Path analysis and multiple group comparison analysis were conducted, controlled by child sex, mother's age and highest education level, and household financial assets. Results: The results were as follows: First, mother's marital conflict and satisfaction had a mediating effect on the relationship between father's child-rearing involvement and mother's warmth of parenting style. Second, mother's depression and self-esteem levels had a moderating effect the relationship between father's child-rearing involvement and mother's warmth of parenting style. In particular, mother's depression level affected the path between marital conflict and warmth of parenting style, and mother's self-esteem level affected the path between marital satisfaction and warmth of parenting style. Conclusion: Father's child-rearing involvement and mother's psychological level affect mother's marital relations and parenting style. Also, father's parenting involvement and psychological support is needed for a mother to regulate mood disorders, including depression and any self-serving bias.

• 벤처혁신연구
• /
• 제6권2호
• /
• pp.145-157
• /
• 2023

본 연구는 최근 직장인들과 인사담당자들의 관심을 받고 있는 직무적합, 일의의미, 직무몰입, 경력만족이 서로 어떠한 관계가 있는지를 확인하고자 하였다. 선행연구를 통해서 이들 변인들은 직무적합에서 시작하여 일의의미, 직무몰입을 거쳐 경력만족에 이르는 경로가 논리적으로 타당한 것으로 확인되었으며, 이러한 이중매개효과를 검증하고자 하였다. 283명의 직장인을 대상으로 설문조사를 실시하였으며, SPSS 21과 Process Macro를 통하여 자료를 분석하였다. 연구의 주요 결과는 다음과 같다. 직무적합, 일의의미, 직무몰입, 경력만족은 각각 정적인 상관을 보였으며, 직무적합과 경력만족 간의 관계에 대한 일의의미와 직무몰입의 이중매개효과는 통계적으로 유의미한 것으로 확인되었다. 이러한 결과는 일의의미와 직무몰입, 경력만족 등의 긍정적 심리변인의 수준을 높여 인적자원의 이탈을 막고, 조직의 지속적인 성과를 위해서 직장인이 자신의 직무가 자신의 특성과 적합하다고 지각할 수 있도록 직무를 설계할 필요가 있다는 것을 의미한다. 연구의 시사점, 한계점 그리고 향후 연구에 대한 제언 등을 결론에 제시하였다.

• 한국의상디자인학회지
• /
• 제13권1호
• /
• pp.1-10
• /
• 2011

The purpose of this study was to compare consumers' post acquisition behavior by analyzing the influence of consumer involvement, product price and discount. The data were collected through a survey based on three stages: two pre-tests and a main survey conducted in the U.S and Korea. A total of 520 participants from each country were used. The results of this study are as follows. First, clothing involvement, price and discount had no difference, but there was relationship on discount rate between countries. In addition, there were gender differences in involvement between the countries, and Korea showed a significant relationship in price discount. In general, the involvement of both American and Korean students was high and women had higher involvement than men indicating that women showed more interest in clothing than men. The discount rate was higher in the U.S and had a wider range of discount than Korea. Second, consumer involvement and price discount affected the satisfaction of Korean students whereas only involvement affected the satisfaction of American students. This study will extend understanding of consumer satisfaction between Korea and the United States. With the results of this study, apparel marketers will be able to understand how consumer involvement, price and discount may influence consumer satisfaction and develop effective marketing strategies for their profit.

• 대한가정학회지
• /
• 제30권3호
• /
• pp.33-43
• /
• 1992

The objective of this study were to (1) investigate the relationship between evaluations of apparel advertising, fashion involvement, and social attitudes, (2) examine how evaluation of apparel advertising, fashion involvement, and social attitudes vary according to gender, and (3) investigate the possible differences in purchase attitudes toward the advertised apparels according to gender and advertisement slogan. Questionnaire for evaluations of apparel advertising was comprised of four sections; apparel advertising acceptance, evaluation of advertisement slogan, purchase attitude toward the advertised apparels, and perception of effective media for apparel advertising. For evaluation of advertisement slogan, 5 sets of apparel advertisements were selected. Each set had two advertisements; one advertisement contained an image-oriented slogan, while the other had a quality-oriented slogan. "The Social Attitude Scale' by Kerlinger and 'Fashion Involvement Index' by Tigert, Ring & King were used. All the items were selected on the Cronbach's alpha reliability. The subjects were 217 college male and famale students in Seoul; 60 were asked about purchase attitude toward the image-oriented slogan, 60 purchase attitude toward the quality-oriented slogan, and 97 all the items included in evaluation of the two slogans. The data were analyzed using Pearson's correlation coefficient, X2-test, t-test, two-way ANOVA, and multiple regression analysis. The results of the study were the followings. 1. Fashion involvement had positive relationship with apparel advertising acceptance. The higher the level of conservative attitude males had, the more positive attitude they had in fashion involvement and apparel advertising acceptance. Subjects high in conservative attitude, fashion involvement, and apparel advertising acceptance. Subjects high in conservative attitude, fashion involvement, and apparel advertising acceptance had more positive in purchase of the advertised apparels. 2. Females high in apparel advertising acceptance were more favorable toward image-oriented advertisements. 3. Fashion involvement and apparel advertising acceptance were significantly higher in females than in males. Liberal attitude was significantly higher in males than in females. Evaluation of advertisement slogan did not differ according to gender. 4. Males perceived 'TV' was the most effective media for apparel advertising while females perceived 'display' was the most effective. 5. No significant interactions between advertisement slogan and gender were found in purchase attitude of the advertising apparels. 6. Apparel advertising acceptance was influenced by fashion involvement, social attitude, and sex. The explanatory power of the three variables was 17%.

• 수산해양교육연구
• /
• 제27권1호
• /
• pp.29-40
• /
• 2015

This study analyzed the relationship of elementary after-school physical activity program satisfaction on commitment and intention of continuing involvement. Of the subjects residing in the P City to participate in after-school physical activity program for elementary school students in using convenience sampling, 228 people were sampled. This research made a frequency analysis and reliability analysis of the obtained data using SPSS 17.0 program while making a correlation analysis, confirmatory factor analysis and structural equation model analysis using AMOS 7.0. were also used. Research results are as follows. First, the satisfaction of the leaders had influenced on the commitment. second, the satisfaction of the facility had influenced on the commitment. third, the satisfaction of the leaders hadn't influenced on the intention of continuing involvement. fourth, the satisfaction of the facility hadn't influenced on the intention of continuing involvement. fifth, the commitment had influenced on the intention of continuing involvement.

• 아동학회지
• /
• 제33권2호
• /
• pp.223-242
• /
• 2012

The main purpose of this study is to examine the relationship between the variables of infant temperament, maternal emotional availability, infant emotional responsiveness and involvement. A total of 60 infants and their mothers participated in this study. Mother-infant dyads were observed and mothers then completed questionnaires. Data was analyzed by means of descriptive statistics, t-tests, Pearson's correlations and hierarchical regressions. In terms of infant emotional responsiveness, maternal sensitivity and non-hostility, these were revealed to have had an effect on infant emotional responsiveness. Moreover, infants who have mothers who had the ability to read their infants' emotional signals accurately, responded in appropriate ways and interacted with affection, showed a higher level of responsiveness. In terms of infant emotional involvement, maternal structuring had an effect on infant emotional involvement. That is, infants who have mothers willing to support their infants through appropriate guidance and facilitate their interaction were more emotionally involved during the play sessions. In conclusion, maternal sensitivity, non-hostility and structuring were all related to infant emotional responsiveness and involvement, however, the degree of the effects of these variables differed.

• 한국의류산업학회지
• /
• 제3권2호
• /
• pp.156-161
• /
• 2001

The purpose of this study was to investigate the relationship of use of clothing advertisements in magazines as an information source to clothing involvement. Questionnaires were administered to 131 women living in Sangju City during April of 2000. Data were analyzed by using factor analysis, t-test, ANOVA and Scheffe test. Attitude toward clothing advertisements in magazines was factor analyzed resulting three factors such as quality information & degree of use, fashion & brand information, and communication. Clothing advertisement was not considered as a useful information source and was not understood the message of advertisement clearly. There were significant differences between high involvement group and low involvement group in attitude toward clothing advertisements as information sources. High involvement group considered clothing advertisements as information sources more positively and used advertisements to search information about fashion and product quality. Also, significant differences were shown according to marriage state, age, and education level.

• 동아시아식생활학회지
• /
• 제22권2호
• /
• pp.199-207
• /
• 2012

Many factors influence food choices and many studies show personal traits that influence food choices, which can be called food neophobia and food involvement. For example, an individual's food-related tastes are thought to certainly influence personal food choices. This study aimed to determine food choice motives, the food neophobia scale (FNS) and food involvement scale (FIS) of Asians staying in or leaving Korea, and the relationship of those personal traits and food choice motives. Subjects (N=370) completed a questionnaire consisting of food choice motives (15 questions), FNS (10 questions), FIS (12 questions) and socio-demographic conditions (10 questions). Items were analyzed to determine the differences according to nationality using ANOVA. Factor analysis and reliability analysis were conducted to identify the indicators of food choice motives. And correlation analysis was conducted to confirm the relationship between food choice motives and food neophobia / food involvement. The result of analysis suggests that food neophobia and food involvement affect food choice motives and that food choice motives are unique to ethnicity and culture.

• 융합경영연구
• /
• 제11권2호
• /
• pp.47-55
• /
• 2023

Purpose: The purpose of this study is to investigate the relationship between product characteristics, product preference and purchase intention for Mongolian tourists visiting Korea, and in particular, to analyze the moderating effect of product involvement and tourist image in the relationship between product characteristics and purchase intention. Research design, data, and methodology: A research model was derived through existing literature research and a survey was conducted on Mongolian tourists visiting Korea. SPSS and AMOS24.0 were used for data analysis and hypothesis testing. Results: The tourism product characteristics affect the product preference and purchase intention. Tourist image and involvement have moderating effects between product preference and purchased intention. Conclusions: This study demonstrated that product characteristics at travel destinations is a key factor in order to enhance the product preference and purchase intention for foreigners visiting Korea. On the other hand, since the purchase intention of the tourism destination vary depending on tourist image and involvement, it suggests that travel industry practitioners or researchers should try to various efforts to enhance the factors which affect the involvement or the tourists or image of the tourist site.

• 웰빙융합연구
• /
• 제5권2호
• /
• pp.11-14
• /
• 2022

Purpose: The purpose of this study is to investigate the structural causal relationship between the SNS marketing attributes of luxury brands on brand awareness, brand involvement, and brand attachment. Research design, data and methodology: To this end, a survey was conducted on 427 users of large Internet communities and SNS. The results of the empirical analysis are summarized as follows. Results: First, among SNS marketing attributes, information, reliability, and update had a significant positive (+) influence on purchase intention. Second, among SNS marketing attributes, informativity, interaction, playability, and update had a significant positive (+) influence on brand recognition. Reliability, interaction, and update had a significant positive (+) effect on brand involvement. In addition, in brand attachment, playability and up-to-dateness had a significant positive (+) influence. Conclusions: Looking at the causal relationship between brand attitudes, there was a significant positive influence on brand involvement, and a significant positive influence on brand involvement, but the effect of brand awareness on brand attachment was not significant.