• Title/Summary/Keyword: push factor

Search Result 126, Processing Time 0.033 seconds

Influence of Parent-child Travel Push-pull Motivation, Experience on Behavioral Intention (자녀 동반 가족여행에서의 Push-pull 동기, 경험이 행동의도에 미치는 영향)

  • Wei, Yuqian;Park, KeunSoo;Liu, Hengyu;Zhao, Yizu
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.2
    • /
    • pp.462-473
    • /
    • 2021
  • With the development of society, changes in the family structure of China's residents and the increase in family income, parent-child travel has gradually become a new hotspot for tourism consumption. It is important for tourism marketers to understand the needs and motivations of parent-child travelers. This study explored the push and pull motivations of parent-child travelers by conducting a questionnaire survey of 290 travelers to parent-child farms and validated the path relationships between push and pull motivations, experiences and behavioral intentions. The result indicated that: 3 push factors were derived from the factor analysis of 13 push items and were named as 'For children & Family', 'Escape & Relax', and 'Socialization'; 3 pull factors were derived from the factor analysis of 11 pull items and were labeled: 'Facilities & Safety', 'Theme activities', and 'Environment'. Through sub hypotheses testing, the results show that push-pull motivation of parent-child travelers has a positive effect on their experience(4Es) for attending. 'Esthetics Experience' has the highest effect on the parent-child travelers' behavioral intentions, followed by 'Education Experience' and 'Entertainment Experience'.

Factors Influencing Decision Making of People Migrated to Rural Area for Farming - Case of Gyeongsangbuk-do - (귀농·귀촌의 의사결정요인에 관한 연구 - 경상북도 6개 시·군을 대상으로 -)

  • Woo, Seong-Ho;Lee, Seong-Keun
    • Journal of Agricultural Extension & Community Development
    • /
    • v.22 no.2
    • /
    • pp.101-116
    • /
    • 2015
  • This study aims to identify the decision-making factors of people who have returned to rural areas for farming and residence according to personal characteristics and regions. The survey was conducted on 420 return farmers of six cities and counties in Gyeongsangbuk-Do from September 1st to October 11th 2013. For data analysis, researchers used 280 answered sheets and utilized two-way ANOVA and multinomial logistic regression analysis. Research results indicate three factors of returning to farm which are pull to rural area, push from city, and policy factor. The highest scores of factor is pull to rural area (2.93), the second one is push from city (2.31), and the lowest score is politic factor (2.18). In addition, these three factors of returning to farm are elucidated by environmental variable, economic variable, and information and opportunity provided by government. In other words, the factor of pull to rural area is related environmental variable and the factor of push from city is affected by economic variable. Lastly, politic factor pertains to information and opportunity provided by government.

Testing the Push and Pull Factors for National Parks in Mountain Regions (산악형(山岳型) 국립공원(國立公園)의 방문객(訪問客) 동기요인(動機要因)과 유인요인(誘因要因)의 검정(檢定))

  • Han, Sang-Yoel;Choi, Kwan;Lee, Ju-Hee
    • Journal of Korean Society of Forest Science
    • /
    • v.89 no.3
    • /
    • pp.356-367
    • /
    • 2000
  • The purpose of this study was to identify the underlying dimensions of push and pull motivators for Soraksan, Kayasan, Naejangsan, and Pukhansan national parks in mountain regions. This study also examined the nature and extent of the reciprocal relationship between the push and pull factors. The result showed that four dimensions were derived from 12 push items, which were cultural and natural experience, escape and rest, health, and socialization and novelty motivators. Three dimensions also were derived from 12 pull items, which were facilities and culture, nature, and accessibility. The push and pull dimensions were correlated and regressed against each other. Given the nature of relationship between the push and pull factors, facilities and culture pull factor was affected by the cultural and natural experience motivation. Nature pull factor had strongly associated with culture and nature, escape and rest, health, and socialization and novelty motivations. Finally, accessible attraction pull factor had a positive relationship with health motivator, however, had a negative with cultural and natural experiencing motivation.

  • PDF

Factors Affecting the Customer Satisfaction of Rural Experience -Applying Unified PPM Model - (농어촌 체험 고객 만족에 영향을 미치는 요인)

  • Choi, Yang-ae;Chung, Byoung-gyu
    • Journal of Venture Innovation
    • /
    • v.2 no.2
    • /
    • pp.79-94
    • /
    • 2019
  • The purpose of this study is to explore the factors affecting rural experience by applying the unified push-pull-mooring model. The theoretical model is an unified PPM model that introduces new variables based on PPM. The pull factor of the newly introduced variables were reconstructed based on the Schmitt's Experience model and ServQual model. The hypothesis is set as follows. The push factor will have a negative effect on experience satisfaction and the pull factor(experience attributes, service quality)will have a positive effect on experience satisfaction. Also, mooring factors will have a negative effect on experience satisfaction. The research model of this study was tested by structural equation model based on 314 effective questionnaire data. Service quality had a positive effect on experience satisfaction. Mooring factors have a negative effect on experience satisfaction. Push factor and experience attributes factor were analyzed to have a no significance effect on experience satisfaction. These results theoretically test that the mooring factors also have an important effect on the experience satisfaction in the rural experience. Based on the Schmitt's Experience model and ServQual model introduced as a pull factor, the proposed unified PPM model proved to be a useful analysis framework. In practice, it was able to provide implications on what factors should be strategically and marketingly focused to activate the 6th industry experience.

A Study on Satisfaction by Visitors' pull factors and push factors - Focusing on Yangdong Ethnic Village in Kyeong-Ju - (전통민속마을 방문의 추진 요인 및 유인 요인이 만족도에 미치는 영향 연구 - 경주 양동민속마을을 대상으로 -)

  • Kang, Young-Eun;Yang, Byeong-E
    • Journal of Korean Society of Rural Planning
    • /
    • v.17 no.4
    • /
    • pp.1-11
    • /
    • 2011
  • This study analyzed push, pull motivation factors and satisfaction of visitors who visited Yangdong village in order to maintain, conserve and seek for effective utilization of this village. The result of this study was summarized as follows. Firstly, the result was that 'personal relations' has a positive impact on 'regional environment' and 'amenities', 'the pursuit of knowledge' has a positive impact on 'regional environment' and 'amenities' on the correlation between the visit motivation and the visit satisfaction. Secondly, 'the pursuit of knowledge' and 'the desire to new experience' have positive impact on the visit satisfaction on a part of the push factor generally. Physical environment was a only factor that has a positive impact on the visit satisfaction on a part of the pull factors. Thirdly, the intention of recommendation was a only factor to has a positive impact on the visit satisfaction on the correlation between the intention of return visit, recommendation and the visit satisfaction. It was proved that the intention of return visit was strongly associated with the intention of recommendation. This result of this study confirmed the important pull and push factor to enhance the tourist attraction of Yangdong village. It will be helpful to make the preliminary data for planning and conservation guidance of traditional village.

Analysis of Health-related Push and Pull Factors in Mountain Climbing (등산활동의 건강관련 동기요인과 유인요인 분석)

  • Kim, Jae Jun;Lee, Hye Rin;Lee, Min Ha;Kang, Min Ji;Park, Su Jin
    • Journal of Korean Society of Forest Science
    • /
    • v.100 no.3
    • /
    • pp.327-333
    • /
    • 2011
  • This study was aimed to specify health-related push and pull factors in mountain climbing and provide effective management strategy for mountain-based recreational setting through the identification of the reciprocal relationship between the push and pull factors. The results of survey by 440 mountain climbers at Mt. Dobong, Mt. Bukhan, Mt. Kwanak, and Mt. Cheonggye showed that three dimensions were respectively derived from health-related 15 push items and 11 pull items; therapeutic care, mental health, physical fitness in push factors and cultural, socio-economic, and natural environment in pull factors. According to an analysis of influence between push and pull factors, natural environment was reported to be the greatest influencing pull factor on therapeutic care and physical fitness, and socio-economic environment was on mental health.

Evaluation of Capture Efficiencies of Push-Pull Hood Systems by Cross Draft Directions and Velocities Using Smoke Visualization Technique (기류 가시화기법을 이용한 방해기류 방향과 속도에 따른 푸쉬풀 후드 효율 평가)

  • Song, Se-Wook;Kim, Tae-Hyeung;Ha, Hyun-Chul;Kang, Ho-Gyung
    • Journal of Korean Society of Occupational and Environmental Hygiene
    • /
    • v.15 no.1
    • /
    • pp.36-44
    • /
    • 2005
  • A push pull hood system is frequently applied to control contaminants evaporated from an open surface tank in recent years. Efficiency of push pull hood system is affected by various parameters, such as cross draft, vessel shapes, size of tanks surface, liquid temperature, and so on. Among these, velocity of cross draft might be one of the most influencing factor for determining the ventilation efficiency. To take account of the effect of cross draft velocities over 0.38m/s, a flow adjustment of ${\pm}$20% should be considered into the push and +20% into the pull flow system Although there are many studies about the efficiency evaluation of push pull hood system based on CFDs(Computational Fluid Dynamics) and experiments, there have been no reports regarding the influence of velocities and direction of cross-draft on push-pull hood efficiency. This study was conducted to investigate the influence of cross draft direction and velocities on the capture efficiency of the push-pull ventilation system. Smoke visualization method was used along with mock-up of push-pull hood systems to verify the ventilation efficiency by experiments. When the cross-draft blew from the same origins of the push flows, the efficiency of the system was in it's high value, but it was decreased significantly when the cross-draft came from the opposite side of push flows Moreover, the efficiency of the system dramatically decreased when the cross-draft of open surface tank was faster than 0.4m/s.

Analysis of consumers' needs and satisfaction related to food culture in Jeonju Hanok Village: Application of the Push-Pull factor theory (전주 한옥마을 음식문화에 대한 소비자 요구도 및 만족도 분석 : Push-Pull factor theory를 적용하여)

  • Na, Hee Ra;Park, Eun Ju;Yang, Soo Jin;Cha, Youn-Soo;Lee, Min A
    • Journal of Nutrition and Health
    • /
    • v.50 no.2
    • /
    • pp.192-200
    • /
    • 2017
  • Purpose: The purposes of this study were to analyze visitors' food needs and identify the Push-Pull factor in Jeonju Hanok Village. Methods: A questionnaire was developed based on previous research to survey Korean adults who visited Jeonju city. A total of 580 questionnaires were used for the analysis. Results: Most of the subjects who visited Jeonju Hanok Village had food purchase experiences in Jeonju Hanok Village (96.4%). 'Traditional Korean food (26.5%)' was the most purchased food, followed by 'foreign food (25.8%)' and 'Korean food combined with foreign food (16.8%)'. Satisfaction of food purchases (3.35 points) was higher than average. The primary reason for satisfaction was 'the food is delicious (23.0%)', and the reason for dissatisfaction was 'the food is expensive (48.1%)'. In the push and pull factor analysis for identifying visit motivation, 'local food seeking', 'experience seeking', 'relaxation seeking', and 'friendship seeking' were push factors while 'traditional culture', 'facility convenience', 'experience activity', and 'food experience' were pull factors. There was a significant correlation between the push and pull factors. Regression analysis showed that all push factors influenced satisfaction. However, among pull factors, only 'food experience' and 'traditional culture' influenced satisfaction. Conclusion: In conclusion, this study indicates that food-related factors are destination characteristics (Pull factor) influencing intrinsic visit motivation (Push factor) and satisfaction. It is necessary to develop various food tourism products to satisfy visitors' needs and continuous visits in Jeonju Hanok Village. This study suggests the importance of research on food factors and provides useful basic data to establish positioning strategies for food cultural development in Jeonju Hanok Village.

Electronic Ballast using Current-Fed Push-Pull Resonant Inverter with Bypassing Capapcitor for Power Factor Correction (전류원 방식 푸시-풀 공진형 인버터로 구성된 단일단 고역률 형광등용 전자식 안정기)

  • 류태하
    • Proceedings of the KIPE Conference
    • /
    • 2000.07a
    • /
    • pp.489-492
    • /
    • 2000
  • A novel low-cost simple and unity-power-factor electronic ballast is presented. The proposed electronic ballast employs a bypassing capacitor and load networks composed of ballast capacitors and small charge pump capacitors as power factor correction circuit combined with the secondary winding of the transformer in the self-excited current-fed push-pull resonant inverter(CF-PPRI) resulting in cost-effectiveness and higher efficiency. By analyzing the principles of power factor correction mathematically optimum design guidelines are presented. Since the lamps are used in power factor correction stage the input power is automatically adjusted according to the number of the lamps.

  • PDF

A Study on the way to use push notification through analysis of push notification system in mobile social network games : focus on Puzzle games (소셜 네트워크 게임 내 푸시알림 시스템 분석을 통한 푸시알림 활용 방안 : 퍼즐게임을 중심으로)

  • Shin, Hyun-Ju;Lee, Dong-Lyeor
    • Journal of Digital Convergence
    • /
    • v.13 no.11
    • /
    • pp.427-432
    • /
    • 2015
  • Recently, Mobile Social Network Game market has grown rapidly because Smart devices has been spreading to many people and improving performance. Push notification, which is a success factor of the mobile social network game brought about stress to the user. However, there is no study on push notifications in the mobile social network game; it was difficult to understand for the use of push notifications. The Games of Kakao talk platform has various push notification system and provides detailed descriptions. On the other hand, the game linked to Facebook has minimal push notification system. In the future, if game companies develop push notification system by the characteristics of user, mobile social network games be able to derive the user's use continuously.