• 한국조사연구학회지:조사연구
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• 제2권2호
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• pp.1-16
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• 2001

이 글은 $\ll$조사연구$\gg$에 기고할 저자들에게 논문의 성격과 범위를 정하는 데 도움을 주기 위한 것이다. 이를 위해 여기서는 조사연구 분야의 대표적인 학술지인 $\ll$계간여론조사$\gg$에 실린 논문들의 성격과 경향을 개괄적으로 살펴보았다. 최근의 경향을 파악하기 위해 1991년, 1995년, 2000년에 발간된 논문 총 83편을 내용별로 파악하고 분석방법 및 활용 자료별로 살펴보았다. 이와 함께 이들이 우리 사회의 조사연구에 주는 시사점들을 제시하였다.

• Asian Journal for Public Opinion Research
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• 제1권2호
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• pp.103-127
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• 2014

This study reviews existing research on the measurement of and the relationship between political diversity and political participation. It addresses the inconsistency in the arguments of existing studies researching the influence of political diversity on political participation. It attempts to find the cause in the variety of approaches to conceptualize and operationalize the two variables. As the measure of political diversity, political network heterogeneity and network attributes are discussed in detail in specific relation to political participation. As for political participation, an in-depth analysis of various ways to understand different forms of political involvement is presented. Implications for public opinion research are discussed.

• 국제지역연구
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• 제20권2호
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• pp.215-233
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• 2016

In 2003, the differing stances about the war in Iraq created a major diplomatic crisis among European countries. Considering various clues which have steadily emerged, this paper refutes the relevance of the debate about weapons of mass destruction and analyses the real motivations for these distinct positions through Europe: the role of the US in the transatlantic relationship, expectations towards the EU and the weight of public opinion. Then, it examines how these intrinsic divergences of political views and interests explain the difficulties encountered in implementing the European Security and Defence Policy and concludes on the keys issues which need to be addressed.

• Asian Journal for Public Opinion Research
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• 제11권3호
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• pp.182-200
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• 2023

A recent nationwide survey reported that South Koreans perceive large corporations as the party that should be the most responsible for tackling climate change. This public opinion result offers insight into the argument that defining who is responsible for the climate change issue can guide campaigners and policymakers in designing effective communication strategies. This study examines how attributing responsibility to large corporations can affect behavioral intention to support government policy and regulation via a moderated mediation model of the perceived risk of climate change and corporate social responsibility (CSR). A nationwide online survey of 295 South Koreans was conducted. The findings reveal an indirect effect of responsibility attribution on behavioral intention through risk perception. Moreover, perceived CSR moderated the causal link between risk perception and behavioral intention, such that South Koreans reported higher levels of behavioral intention when they reported higher CSR. However, perceived CSR failed to moderate the indirect effect. These findings have implications for communication processes and policymaking to address climate change problems in South Korea.

• Asian Journal for Public Opinion Research
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• 제8권1호
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• pp.41-58
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• 2020

This article attempts to explain social media use within the relationship between the public and government of Indonesia in the era of digital government, as well as to consider public opinion on this matter. This research is based on the application of social media logic and the theory of dialogic communication and action. A qualitative descriptive approach was used to observe the general behavior of social media use by 34 ministries in Indonesia, including interviews with the resource persons within the ministries and focus group discussions with members of the public and observers. The research shows that the relationship between the public and government is accommodative and in line with social media logic. The public sector implemented social media as its platform, which has been further adopted by all ministries. The public sector cannot avoid social media, as it has become part of basic connectivity, even though the use of social media by the government still tends to be in the form of presenting public information. There are advantages and disadvantages of the usage of social media by the government. The advantages include allowing the government to be more open via social media so that communication between the government as the ruling organization and its public can be more fluent. Social media provides space to the public sector in the practice of digital government. Some disadvantages arise as logical consequences that usage of social media cannot be separated from the implementation of digital government. The adaptive behavior of social media by the government can be found by following social media logic as part of digital government implementation. Social media logic causes the government to follow the rules of social media. In this context, the strength and power of the country seems to be regulated by social media. Therefore, more studies on how social media is managed in the context of its usage as digital government support is needed.

• Asian Journal for Public Opinion Research
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• 제7권2호
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• pp.75-93
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• 2019

Background: Since 2010, Korea has maintained a DNA database of those convicted of or awaiting trial for certain crimes. There have been proposals to expand the list of crimes included in this database, or conversely, omit certain crimes if they are committed during protests. An understanding of the feelings of the public as we consider the ethical, legal, and social aspects of a DNA database and as revisions to laws are made is required. Methodology: Questions related to the DNA database were included in the nationally representative Korean Academic Multimode Open Survey (KAMOS) panel (June-August 2016). Results: Of 2,000 randomly selected panel members, 1,013 respondents participated in this survey, including 89.2% who supported the existence of a criminal DNA database. The current system of storing DNA profiles until a suspect's acquittal or a convict's death was supported by 79.5% of respondents. In addition, 70.8% of respondents agreed with the expansion of crime categories included in the criminal database. Many (93.4%) respondents favored genetic testing and data storage to determine the identity and cause of death for people who die of unnatural causes. Some differences in attitude related to social class were noted, with those who self-identified as members of the upper class more likely to support the database and its expansion to include additional crimes than those who self-identified as middle or lower class. Conclusion: Our findings suggest that Koreans generally support the criminal DNA database.

• Asian Journal for Public Opinion Research
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• 제1권3호
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• pp.217-231
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• 2014

This study begins with a review of commonly discussed dimensions of public risk perception that may influence public opinion toward risks. Factors that have been revealed by the literature to have substantial impact on risk perception, such as demographic background, trust, and media environment, are also discussed. Meanwhile, we evaluate two well-known research models in the realm of risk analysis: 1) the psychometric paradigm, and 2) the social amplification of risk framework (SARF). Based on a literature review, this study suggests that, besides the psychological and social approach, models of risk perception and risk communication research should shift to a more comprehensive one by considering the interrelations between laypeople and the environment. This study proposes a research model from the perspective of social cognitive theory (SCT) as a potential framework for future studies: 1) in the societal environment, individuals' risk perception and information seeking behavior, which is determined by risk perception will be influenced by trust in regulators and interpersonal trust; 2) in the media environment, individuals' risk perception and information seeking behavior will be influenced by individuals' perceived information characteristics. Knowledge about risk accumulated through information seeking will change risk perception in a longitudinal process.

• 한국콘텐츠학회논문지
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• 제22권7호
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• pp.116-125
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• 2022

본 연구는 여론 확산을 실증적으로 분석하기 위한 사례 연구로 19대 대선에 출마했던 문재인 대통령의 지지도 데이터를 활용해 여론의 크기(특정 후보자에 대한 지지도)와 여론 확산 크기(특정 후보자에 대한 지지도 상승률)의 관계에 주목했다. 구체적으로 여론이 급속하게 확산하여 '다수의 의견'이라 지칭할 수 있는 정확한 지점이 어디인지, 또 여론이 확산하는 규모가 어느 정도인지 조사했다. 연구 결과, 19대 대선 당시 문재인 후보자의 경우, 후보자에 대한 지지도 수준과 지지도 상승률은 선형관계가 아닌 비선형 관계로 나타났으며, 지지도 상승률이 높아지는 시점은 지지도 27-8%로, 기존 대비 1.4배 높은 상승률을 보였다. 이 결과는 사례 연구로 도출되어 일반화하기는 어렵지만, 여론이 언제, 얼마나 확산하는지 구체적인 수치화를 시도한 점과 이를 분석하는 방법론을 제안한다는 점에서 연구의 학문적 의의가 있다.

• 인터넷정보학회논문지
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• 제19권4호
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• pp.53-63
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• 2018

정보를 전달하고 여론을 형성하는 전통적인 매스미디어의 기능이 ICT 기술의 발전으로 소셜미디어를 통해 정보와 의견을 공유하는 환경으로 급격하게 변해 왔으며, 그 영향력을 더욱 강화시키고 있다. 즉, 일반 대중들이 소셜미디어를 통해 정치 사회 경제 변화에 대한 여론을 생산하고 공유하는 여론의 영향력이 갈수록 커지고 있는 것이 확인되고 있으며, 그 변화는 선거활동과 같은 정치 분야에서 활용되고 있다. 소셜미디어를 활용해서 대중들의 의사를 파악하고, 반영하기 위한 노력은 정치 영역뿐만 아니라 공공 영역에서도 활발하게 이루어지고 있다. 본 논문은 교육분야 정책과정에서 소셜미디어 기반 여론을 활용하기 위한 가능성을 탐색하는 것을 목적으로 한다. 이를 위해 교육정책 중 소프트웨어교육에 관한 키워드를 중심으로 데이터를 수집하고, 문서의 주요 토픽과 토픽별 출현 확률, 토픽 트렌드를 분석하였다. 그 결과 '국내 컴퓨터 교육 시간'토픽이 전체의 43.99%를 차지하였으며, '프라임 사업 선정' 토픽이 36.81%, '인공지능 프로그램'토픽이 7.94%의 출현 확률을 나타내어, 대중의 소프트웨어교육 정책에 대한 주요 관심도를 파악할 수 있었다. 또한, 시기별 토픽 추세 및 연관성 있는 토픽간의 트렌드 비교 분석을 통하여 동일한 주제의 정책이라도 교육과정의 시기와 정책의 대상에 따라 유연한 정책수립이 필요하다는 시사점을 도출할 수 있었다.

• Asian Journal for Public Opinion Research
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• 제12권1호
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• pp.1-27
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• 2024

This study investigates the interplay between transformational leadership, personality, and work stress in public organizations, focusing on public servants in Putrajaya, Kuala Lumpur. Data from 702 public servants in Putrajaya, Kuala Lumpur, out of 800 distributed questionnaires, were analyzed. Rigorous analysis employed a structural equation model (SEM) with partial least squares (PLS-SEM) methodology. Our empirical analysis challenges the conventional belief of a positive correlation between transformational leadership and work stress in public organizations, revealing no direct link between transformational leadership and increased work stress in this context. Our study highlights a significant positive correlation between personality and work stress among public servants, emphasizing the role of individual personality characteristics in shaping work-related stress levels. Finally, personality emerged as a crucial mediator in the transformational leadership-work stress relationship, indicating that transformational leadership indirectly influences work stress through its impact on personality. This underscores the importance of considering personality as a mediating factor in understanding the transformational leadership-work stress dynamic in public organizations. In summary, our research provides insights into the relationship between transformational leadership, personality, and work stress in public organizations. These findings challenge conventional assumptions, emphasize individual differences in stress levels, and underscore the mediating role of personality in addressing work stress among public servants.