The Effect of SNS Prosumer Activity Characteristics and Relationship Quality on User Satisfaction and Loyalty Intention (SNS 프로슈머활동 특성과 관계품질이 이용자만족과 충성의도에 미치는 영향)
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- Journal of Korean Society for Quality Management
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- v.47 no.1
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- pp.125-138
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- 2019