Moderating Effects of Relationship among Purchase Motivation, Satisfaction, and Loyalty of Consumers in Farm Direct Markets (직거래 농산물 시장에서 성별에 따른 구매동기, 만족, 충성도의 구조 관계)
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- Journal of the Korean Society of Food Culture
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- v.27 no.4
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- pp.331-339
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- 2012