• Title/Summary/Keyword: product order

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Effect of Space Order on New Product Adoption: Moderated by Product Newness (공간 정리가 소비자의 신제품 수용 의도에 미치는 영향: 제품의 새로움의 조절 효과)

  • Zhou, Xiaobin;Joo, Jaewoo
    • Journal of Distribution Science
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    • v.17 no.2
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    • pp.71-76
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    • 2019
  • Purpose - People have long thought that disorderly space would influence their lives negatively. However, disorderly space may have positive impact such as increasing sales for new products for store managers. Borrowing the prior findings that disorderly space enhances creativity, we developed two hypotheses regarding space order, product newness, and new product adoption. We hypothesize that space order negatively influences new product adoption and that the proposed negative effect of space order on new product adoption is moderated by product newness. Research design, data, and methodology - We conducted a pre-test in China using 70 undergraduate students to test whether two newly developed cosmetic products were appropriate for the experimental stimuli. We confirmed that a fragrance patch concept, which is unavailable in the market, is a RNP (Really New Product), and an edible fragrance, which is available in the market, is an INP (Incrementally New Product). Next, we conducted a main experiment with a 2 (Space order: orderly vs. disorderly) × 2 (Product newness: RNP vs. INP) between-subjects design in China using 100 undergraduate students. Half of the participants answered questions on the disorderly desk and the other half answered questions on the orderly desk. Results - We obtained evidence from the main experiment that consumers' new product adoption is the function of space order and product newness. First, participants were more likely to adopt the RNP when they were in the disorderly space than in the orderly space. However, the effect of space order on new product adoption disappeared when the product was INP; the adoption rates for the INP did not differ between the participants who answered questions on the disorderly desk and the participants who did so on the orderly desk. Conclusions - Our findings are counter intuitive. Contrary to the conventional wisdom that neat and tidy space benefits store managers, the research demonstrated that disorderly space increases sales, providing fresh insights into store managers to manage their stores and shops to sell new products. In order to help store visitors understand the value of really new products, store managers will have to sacrifice space order to some extent.

A Framework for Product Development including HW and SW Components (하드웨어와 소프트웨어가 포함된 제품개발을 위한 프레임워크)

  • Do Nam-Cheol;Chae Gyeong-Seok
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.05a
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    • pp.1329-1333
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    • 2006
  • This paper proposes a framework for product development including hardware and software components. The framework provides separation of the hardware dependent software, an integrated product development process, and integration of software components with product configurations and product structures. In order to separates the hardware dependent software, the framework considers product configuration modules and engineering changes of associated hardware and software components. The proposed product development process integrates development of the hardware dependent software into the existing product development process. In order to integrates the hardware dependent software with product configurations and product structures, the framework represents software components by existing product data models in Product Data Management (PDM). The framework is applied to development of a robot system including hardware and software components in order to show its effectiveness.

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Effect of information direction and order of product review posts on consumer responses: The case of cosmetics power bloggers

  • Ji, Hye-Ri;Yoh, Eunah
    • Fashion, Industry and Education
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    • v.16 no.1
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    • pp.19-35
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    • 2018
  • This study explores the effect of information direction and order of cosmetics power bloggers on consumer responses. A total of 488 undergraduate students participated in experiments with mock-up stimuli of sunscreen product reviews by power bloggers. The study was conducted with four stimuli of product review posts (i.e., positive reviews only, positive-negative reviews in order, negative-positive reviews in order, negative reviews only) of the power bloggers. The results showed a significant difference in consumer responses according to information direction and order of product reviews of the power bloggers. Specifically, negative reviews were considered more objective and more useful than positive reviews were. However, positivity of reviews is crucial in generating more positive attitudes toward products, greater purchase intention, and greater word-of-mouth intention. In regard to information order, the negative-positive reviews generated more positive attitudes toward the product and greater purchase intention than did the positive-negative reviews, emphasizing the importance of ending product reviews with positive information so as to create positive responses. Referring to the findings, power bloggers and marketers using bloggers as a promotional tool would benefit by carefully designing information content in consideration of an appropriate direction and order of information to better fit their purpose.

A Representation of Engineering Change Objects and Their Integrity Constraints Using an Active Object-Oriented Database Model (능동형 객체지향적 데이터베이스 모텔을 이용한 설계변경 개체 및 제약조건의 표현)

  • 도남철
    • Journal of Information Technology Applications and Management
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    • v.10 no.1
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    • pp.111-125
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    • 2003
  • This paper proposes a product data model that can express and enforce integrity constraints on product structure during engineering changes (ECs). The model adopts and extends an active object-oriented database model in order to Integrate IC data and their integrity constraints. Tightly integrated with product structure, It will enable designers to maintain and exchange consistent EC data throughout the product life cycle. In order to properly support operations for ECs, the model provides the data, operations, and Event-Condition-Action rules for nested ECs and simultaneous EC applications to multiple options. in addition, the EC objects proposed In the model integrate the data and Integrity constraints into a unified repository. This repository enables designers to access all EC data and integrity constraints through the product structure and relationships between EC objects. This paper also describes a prototype product data management system based on the proposed model In order to demonstrate its effectiveness.

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A Product BOM Management Scheme Due to Specification and Engineering Changes in Customer-Oriented Make-To-Order Manufacturing Environments (고객지향 수주생산 환경에서 사양 및 설계 변경에 따른 제품 BOM 관리 방안)

  • Shin, Jung-Bum;Kim, Jae-Gyun;Jang, Gil-Sang
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.31 no.4
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    • pp.121-133
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    • 2008
  • In manufacturing companies, engineering information is a central data which defines a product to be produced. This is changed by various factors such as changes of product configuration, changes of drawings information of a technology's licensor, etc, and these changes essentially accompany the changes of a product BOM (Bill of Materials) structure. Thus, engineering changes gives a heavy burden to information management within enterprise because the changes of product BOM have an influence on each departmental BOM such as a procurement BOM, a manufacturing BOM, a quotation BOM, etc. Especially, these changes of product BOM due to the engineering changes is inevitably and frequently happened by a customer's requirements in a customer-oriented make-to-order manufacturing environments. In these manufacturing environments, information gap among each department from the first contact point of customer to engineering, materials, production, quality, and management is very close, and thus it is very important that the change information of product BOM due to changes of product specification and engineering information are efficiently communicated among each department. This paper describes a procedure of determining product specification and of generating product BOM, and proposes an efficient management scheme for the change process of product BOM information due to changes of product specification and engineering. Also, to show the effectiveness of the proposed product BOM management scheme, a product BOM management system is implemented for the ship engine division of 'H' company, one of customer-oriented make-to-order manufacturing enterprises.

XML based Image Product Order Interface S/W Development (XML 기반의 영상 제품 주문 접속 S/W 개발)

  • Kang, Ji-Hoon;Kim, Su-Jin;Ahn, Sang-Il
    • Aerospace Engineering and Technology
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    • v.8 no.1
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    • pp.10-16
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    • 2009
  • Recently, the north-pole reception and processing station of KOMPSAT-2 has been installed. KOMPSAT-2 can contact maximum 14 times per a day and download maximum 70 minutes of image data. According to these feature, over 1500 product can be acquired using north-pole station. However, the product order interface of legacy system had been used non-automatic order interface which can cause human-error. In this paper, the automatic order interface, which uses XML format, is described. Using the Product Order Interface, a product can be accurately ordered without any kind of error.

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A Study on the Product-Service Valuation of Handset Manufacturer using Fuzzy Integral (퍼지적분을 이용한 휴대폰 제조업체의 제품-서비스 가치 평가에 관한 연구)

  • Yang, Hyo-Seok;Hwang, Eui-Yeong;Yoo, Choon-Burn
    • Journal of Korean Society for Quality Management
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    • v.38 no.1
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    • pp.85-95
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    • 2010
  • In this paper we propose a product-service valuation model which is usable as a decision-making tool in order to attain a competitive advantage in service in the manufacturing industry. With this purpose, service quality, product quality and costs as valuation criteria are selected. Also, the paper utilizes an AHP model in order to differentiate a fuzzy theory and valuation factors to ensure objectivity in the evaluated results while excluding subjective factors in conducting the product-service valuation. Accordingly, the product-service valuation model and valuated results proposed in this paper are expected to be useful as a basic data for decision-making in order to draw competitive advantage strategies of service in the manufacturing industry.

An Approach to Semantic Mapping using Product Ontology for CPC Environment (CPC 환경을 위한 Product 온톨로지 기반 의미 공유 접근법)

  • Kim K.-Y.;Suh H.-W.
    • Korean Journal of Computational Design and Engineering
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    • v.9 no.3
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    • pp.192-202
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    • 2004
  • This paper introduces an approach to semantic mapping using Product ontology for CPC environment. In CPC environment, it is necessary that the participants in a product life cycle should share the same understanding about the semantic of product terms. For example, they should know that although 'COMPONENT' and 'ITEM' are different word-expressions, they could have the same meaning. In order to handle such terms in the information system, it is desirable that the system automatically recognizes that the terms have the same semantics. Serving this purpose, we described an ontology design methodology using first order logic, knowledge interchange format, and knowledge engineering process. In our approach, we investigated domain knowledge of the Bill Of Material, and then designed Product ontology of it. Based on the ontology, we described syntactic translation, semantic translation, and semantic mapping procedure with an example.

Development of Product Data Integration System for Customer-Oriented Manufacturing Enterprises: 'H' Company Case Study (고객지향 수주생산기업을 위한 제품품정보통합시스템 구축: 'H' 중공업 적용사례)

  • Jang, Gil-Sang
    • Information Systems Review
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    • v.11 no.2
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    • pp.209-231
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    • 2009
  • In recent, a general trend is observed towards more customized products and shorter product life cycles in manufacturing enterprises. In these enterprises, customers often wish to influence the product they order and to get a variant of product that meets their requirements. This is called as customer-oriented make-to-order manufacturing environment. This paper establishes a methodology of implementing information system for developing product data integration system (PDIS) which is suitable for customer-oriented make-to-order manufacturing enterprise, and also presents the case of implementing PDIS for a ship engine product in 'H' heavy industry using the established methodology. At present, the implemented PDIS is successfully operating. As a result, PDIS reduces delivery time and improves customer relationships. Moreover, the case shows that PDIS can be used as a tool for improving inter-department coordination within a company during product life cycle.