• Journal of Energy Engineering
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• v.28 no.3
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• pp.42-54
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• 2019

The solar and wind power is spreading as a means to $CO_2$ reduction, but it has the characteristics of the volatility depending on the weather changes. This article aims to estimate the additional integration costs in Korea electric system in response to such volatility of increasing solar and wind power generation, using Korea electric power trading analyzer(KEPTA). The analysis utilizes the statistics of "8th Basic Plan for Long-term Electricity Supply and Demand" and "Renewable Energy Plan 3020". As the results, integration costs will be estimated 13.94Won/kWh~32.55Won/kWh, consisting of 8.94Won/kWh as back-up costs, 1.03Won/kWh~4.45Won/kWh as balancing costs, and 3.97Won/kWh~19.16Won/kWh as grid-costs. These results suggest that when the integration costs are secured, Korea electric system will be expected in the stable situation. This article leaves the further studies with taking the technological development of solar and wind power generation, the introduction of energy storage system, and wholesale price of electricity into consideration.

• Journal of the Korea Society of Computer and Information
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• v.18 no.11
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• pp.255-264
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• 2013

This research was conducted to analyze parents' attitudes on the issues related to the Smart Education Initiative Korea. The questions included the usefulness of major digital tools for educational purposes, knowledge on the Smart Education, necessity for better educational methods, and Bring Your Own Devices (BYOD) policy. A total of 432 response cases from the parents were analyzed considering the parents' age, academic level, and income. As a result, parents regarded desktop PCs as more effective tools for learning when compared to tablet PCs. Meanwhile, mobile devices and SNSs were hardly considered as instructional tools. Second, familarity and understanding of the Smart Education were proportional to household income and mothers' education levels. Third, parents needed for the change in educational methods and agreed with the importance of students' self-regulated learning, collaboration, inquiry ability and creativity. Fourth, regarding BYOD, parents were willing to buy devices with a reasonable price. In conclusion, it is required to reflect the results of the study when implementing the Smart Education throughout the nation.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.38 no.6
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• pp.887-894
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• 2018

An electric vehicle is emerging as an alternative to the response of global climate change and sustainability. However, an Electric vehicle has not been popular due to the constraints such as its price or technical limitations. In order to analyze the effect of purchasing electric vehicles, this study conducted a binary logistic regression model that demonstrates the relation between purchasing and influencing variables. Variables which have high correlation were excluded from the model through the correlation analysis to prevent multicollinearity. Socio-economic variables such as the number of owned vehicles, sex, ages are not significant. On the other hand, Variables related to prices, charging and policy are found to have a significant to effect on the purchase of electric vehicles. In accordance with the model estimated result, it seems to be necessary to improve the charging incentives, or to provide electric car information and to expand opportunities for experience electric vehicles. The result is also expected to be helpful for spreading electric vehicles and formulating policies.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.9
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• pp.175-181
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• 2019

In the case of a conventional single stage decompression regulator used for large depressurization in the hydrogen fuel cell system of a fuel cell electric vehicle (FCEV), problems can arise, such as pulsation, slow response, hydrogen brittleness, leakage, high weight, and high cost due to high decompression. Most of these problems can be overcome easily using two decompression mechanisms (two-stage structures). In addition, a wide outlet-pressure control range can be secured if an electronic solenoid is applied to the second decompression. Accordingly, it is necessary to improve the precision of the outlet pressure of a two-stage pressure-reducing regulator and develop techniques, such as leakage prevention, durability, light weight, and price reduction. Therefore, to improve the outlet pressure accuracy and prevent leakage, the structural part before and after decompression to improve the air tightness were divided and the analysis was carried out assuming that the valve part was closed (open ratio: 0%) after each initial internal pressure application.

• Journal of Internet Computing and Services
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• v.22 no.6
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• pp.51-57
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• 2021

If a company's actions to save or avoid taxes are judged to be tax evasion rather than legal tax action by the tax authorities, the company will not only pay tax but also non-tax costs such as damage to corporate image and stock price decline due to a series of tax evasion-related news articles. Therefore, this study measures the frequency of occurrence of tax evasion controversial keywords in internet news portal as a factor to measure the severity of the case, and analyzes the effect of the frequency of occurrence on corporate value. In the Korean stock market, we crawl related articles from internet news portal by using keywords that are controversial for tax evasion targeting top companies based on market capitalization, and generate a time series of the frequency of occurrence of keywords about tax evasion by company and analyze the effect of frequency of appearance on book value versus market capitalization. Through panel regression and impulse response analysis, it is analyzed that the frequency of appearance has a negative effect on the market capitalization and the effect gradually decreases until 12 months. This study examines whether the tax evasion issue affects the corporate value of Korean companies and suggests that it is necessary to take these influences into account when entrepreneurs set up tax-planning schemes.

• Health Policy and Management
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• v.33 no.3
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• pp.243-252
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• 2023

This paper aims to introduce Korea's total current health expenditure (CHE) and National Health Accounts of the year 2021 and their 2022 preliminary figures constructed on the basis of the System of Health Accounts 2011. As CHE includes expenditures for prevention, tracking, and treatment of coronavirus disease 2019 (COVID-19) and compensation for losses to medical institutions from 2020, the details are also introduced. Korea's total CHE in 2021 is 193.3 trillion won, which is 9.3% of gross domestic product (GDP). The preliminary figure in 2022, 209.0 trillion won, exceeded the 200 trillion won line for the first time, and its "ratio to GDP" of 9.7% is expected to exceed the average of Organisation for Economic Co-Operation and Development member countries for the first time. Korea's health expenditures, which were well controlled until the end of the 20th century, have increased at an alarming rate since the beginning of the 21st century, threatening the sustainability of national health insurance. The increase in health expenditure after 2020 is partly due to a temporary increase in response to COVID-19. However, when considering the structure of Korea's health insurance price hike, where the ratchet effect of increased medical expenses works particularly strongly, it is unlikely that the accelerating growth trend that has lasted for more than 20 years will stop easily. More aggressive policies to control medical expenses are required in the national health insurance which not only constitutes the main financing sources of the Korean health system but also has the most powerful policy means in effect for changes in the health care provision.

• The Journal of Bigdata
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• v.8 no.1
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• pp.23-34
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• 2023

Nowadays, the Designated Driver Services employ dynamic pricing, which adapts in real-time based on nearby driver availability, service user volume, and current weather conditions during the user's request. The uncertain volatility is the main cause of price increases, leading to customer attrition and service refusal from driver. To make a good Designated Driver Services, development of a demand forecasting model is required. In this study, we propose developing a demand forecasting model using data from the Designated Driver Service by considering normal and peak periods, such as rush hour and rush day, as prior knowledge to enhance the model performance. We propose a new methodology called Time-Series with Conditional Probability(TSCP), which combines conditional probability and time-series models to enhance performance. Extensive experiments have been conducted with real Designated Driver Service data, and the result demonstrated that our method outperforms the existing time-series models such as SARIMA, Prophet. Therefore, our study can be considered for decision-making to facilitate proactive response in Designated Driver Services.

• Asia Marketing Journal
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• v.13 no.3
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• pp.249-264
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• 2011

Brand is the major enduring asset of a company and more valuable than the totality of specific products and facilities. Thus brands are powerful assets that must be carefully developed and managed. The company should design and implement marketing activities and marketing communication programs to build and grow the brand value. Strarbucks, Samsung Galaxy, and Nike brands get a price premium and generate strong customer loyalty. A power brand has high brand equity, which is the differential effect that brand knowledge has on consumer response to the marketing of that brand. Brand equity is created when brands have strong, favorable and unique brand associations with customers and high level of brand awareness. Therefore marketers in building a strong brand should ensure to develop the right type of customer experiences with products and effective integrated marketing communication(IMC) programs to create the brand equity. Since 2007 Sinhan card acquiring the LG card has developed the new brand identity and carefully managed the advertising campaign and other marketing communication mix tools to create the high brand awareness and differential brand image. In this case study we examine how Sinhan card with the goal of being No.1 brand in the credit card market has developed and implemented the IMC Strategy to build a high level of consumer brand awareness, unique brand image and strong customer relationship.

• Journal of Ginseng Culture
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• v.6
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• pp.116-134
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• 2024

This study aimed to identify the issues in Korean ginseng exports through analyzing the ginseng market. Therefore, the study examined the current ginseng production status in South Korea and China, the major ginseng-producing countries in Northeast Asia, including cultivated areas, harvested areas, and production volumes. For South Korea, specific data on ginseng, such as average prices, operating costs, and production costs, were compiled to demonstrate the production competitiveness of Korean ginseng from a production perspective. Furthermore, as major ginseng-exporting countries, South Korea, China, and Hong Kong's export trends, including export quantities, export values, and export prices, as well as crucial export items and tariff rates, were summarized to showcase the export competitiveness of Korean ginseng. Additionally, this study aimed to understand the consumption patterns of ginseng in China, Hong Kong, and Taiwan by presenting various cases and events in these countries. Based on information related to production, export, and consumption, this study identified obstacles in the ginseng export process, including market downturns, weakened price competitiveness of Korean ginseng, increased market share of competing products like Chinese and Western ginseng, a lack of promotion and marketing, and insufficient development and export of various ginseng products. In response, strategies for overcoming these obstacles were proposed, including diversifying exports, establishing effective production systems, enhancing quality and branding, strengthening promotion and marketing efforts, and developing various ginseng products.

• Journal of the Korean Society of Food Science and Nutrition
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• v.38 no.10
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• pp.1373-1380
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• 2009

To increase the intake of calcium in elementary school children, 20 high calcium dishes (HCD) were developed. The pictures of HCD with the calories, calcium content, and the price per serving were given for the evaluation of HCD to 118 school dietitians. Along with the evaluation, a questionnaire concerning the perception on calcium nutrient and calcium fortified foods (CFF), the use of school milk and CFF, and the need and their endeavor for HCD was administered. Over 90% of subjects were aware of the importance of calcium in school lunch menu and 80% of them recognized the necessity for exploring HCD, though their endeavor remained at a 30% level. HCD that reached the requirement of calcium for the school lunch was 3 and the preference response over 4 (maximum 5) was 2 HCD with better acceptance by younger subjects. 70.3% of subjects were aware of CFF and their response on them were diverse as a positive conception 42%, negative 33% and willing to use 40%, not to use 40%. The dietitians who provided school milk or willing to develop HCD were more positive to use CFF. These results indicate that school milk is the most important calcium source and further pursue for HCD and CFF is needed to achieve the calcium requirement for the elementary school lunch.