• Title/Summary/Keyword: presentation methods

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The Effect of Presentation Methods of Apparel Products on the Internet on Purchase Decision Making. - Focused on the purchase of jeans apparel far college students - (인터넷상의 의류상품 제시방법과 구매의사결정과의 관계 연구 -여대생의 청바지 구매를 중심으로-)

  • 최은영
    • Journal of the Korean Society of Costume
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    • v.50 no.5
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    • pp.103-115
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    • 2000
  • There are various presentation methods of apparel products on the internet shopping mall. The objective of this study was (a) to identify the effect of information supply about the criteria to evaluate a garment according to presentation methods and (b) to investigate the relation between the consumer's evaluation of presentation methods and confidence in purchase decision. For this experiment. 4 presentation methods of jean were selected from internet shopping mall. They were rotating appearance on the body, enlarged product picture, apparel items coordination method and just picture of wearing appearance. Each presentation method was evaluated by panels using questionnaire. Consumer's evaluation of presentation methods were developed 5 point likert scale. The major findings drawn from this study were as follows : 1. There were significant differences in degree of information supply about product criteria according to presentation methods. Enlarged product picture introduction was good for confirmation of sewing state, fabric and detail. Apparel items coordination method was good for judgement of styling and current fashion suitability. 2. Dimension of information evaluation was composed of providing pleasure, utility of information, reliability & attractiveness, negative emotions. All of these factors affect confidence in purchase decision and intention of revisiting the site. The most important factor for confidence in purchase decision making was reliability & attractiveness. as compared to this, intention of revisiting the site was more influenced by providing pleasure.

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Presentation Attacks in Palmprint Recognition Systems

  • Sun, Yue;Wang, Changkun
    • Journal of Multimedia Information System
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    • v.9 no.2
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    • pp.103-112
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    • 2022
  • Background: A presentation attack places the printed image or displayed video at the front of the sensor to deceive the biometric recognition system. Usually, presentation attackers steal a genuine user's biometric image and use it for presentation attack. In recent years, reconstruction attack and adversarial attack can generate high-quality fake images, and have high attack success rates. However, their attack rates degrade remarkably after image shooting. Methods: In order to comprehensively analyze the threat of presentation attack to palmprint recognition system, this paper makes six palmprint presentation attack datasets. The datasets were tested on texture coding-based recognition methods and deep learning-based recognition methods. Results and conclusion: The experimental results show that the presentation attack caused by the leakage of the original image has a high success rate and a great threat; while the success rates of reconstruction attack and adversarial attack decrease significantly.

A Study on Characteristics of Perceptual Presentation Methods of Interior Design (실내디자인의 지각적 프리젠테이션 방법의 특성에 관한 연구)

  • 이종란
    • Korean Institute of Interior Design Journal
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    • no.28
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    • pp.265-265
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    • 2001
  • The perceptual presentation of interior design is to represent an interior space planned by a designer as if people see it in reality. The perceptual presentation methods that have developed are perspectives, full-scale models, small-scale models, photography of models, video taping of models, computer images, computer animation, and virtual reality. The purpose of this study is to investigate limits of those perceptual presentation methods according to their characteristics. The methods have characteristics that are either static or dynamic and either monoscopic or stereoscopic. In terms of representing interior spaces and perceiving interior spaces, the dynamic characteristic is more helpful than the static characteristic because the dynamic characteristic provides consecutively changing views of interior spaces when people walk around within the spaces. The stereoscopic characteristic is more helpful than the monoscopic characteristic because the stereoscopic characteristic provides the binocular depth perception. Full-scale models, small-scale models, virtual reality that have dynamic and stereoscopic characteristics, are most effective. The next effective methods are video taping of models and computer animation that have dynamic and monoscopic characteristics. The last effective methods are perspectives and photography of models that have static and monoscopic characteristics. But the most effective methods can not be said that those are perfect because each of them still has limits. Designers have to consider the limits of each perceptual presentation method to find a way that shows their designs most effectively. To develop the perceptual presentation methods of interior design, researchers should focus on the helpful characteristics that are dynamic and stereoscopic.

A Study on Characteristics of Perceptual Presentation Methods of Interior Design (실내디자인의 지각적 프리젠테이션 방법의 특성에 관한 연구)

  • 이종란
    • Korean Institute of Interior Design Journal
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    • no.29
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    • pp.265-272
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    • 2001
  • The perceptual presentation of interior design is to represent an interior space planned by a designer as if people see it in reality. The perceptual presentation methods that have developed are perspectives, full-scathe models, small-scale models, photography of models, video taping of models, computer images, computer animation, and virtual reality. The purpose of this study is to investigate limits of those perceptual presentation methods according to their characteristics. The methods have characteristics that are either static or dynamic and either monoscopic or stereoscopic. In terms of representing interior spaces and perceiving interior spaces, the dynamic characteristic is more helpful than the static characteristic because the dynamic characteristic provides consecutively changing views of interior spaces when people walk around within the spaces. The stereoscopic characteristic is more helpful than the monoscopic characteristic because the stereoscopic characteristic provides the binocular depth perception. Full-scale models, small-scale models, virtual reality that have dynamic and stereoscopic characteristics, are most effective. The next effective methods are video taping of models and computer animation that have dynamic and monoscopic characteristics. The last effective methods are perspectives and photography each of models that haute static and monoscopic characteristics. But the most effective methods can nut be said that those are perfect because each of them still has limits. Designers have to consider the limits of each perceptual presentation method to find a way that shows their designs most effectively. To develop the perceptual presentation methods of interior design, researchers should focus on the helpful characteristics that are dynamic and stereoscopic.

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Virtual Presentation and Customization of Products Based on Internet

  • Pan Zhi-geng;Chen Tian;Zhang Ming-min;Xu Bin
    • International Journal of CAD/CAM
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    • v.4 no.1
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    • pp.1-10
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    • 2004
  • Through reviewing and comparing the current virtual shopping malls web sites integrated VR into E-commerce, this paper analyzed both the advantages and disadvantages of two kinds of methods for product presentation: 2D image based and 3D model based presentation method. Using the virtual shopping mall (EasyMall) as a showcase, we presented the architecture of the system and the development technologies, especially those in the mixed presentation method. The presentation and customization methods in the two related modules, including the PhoneShow for mobile phone and EasyShow for textile products, were discussed. It indicated that the integration of E-commerce with VR could provide consumers with virtual experience and intelligent service for business activities. Furthermore, the product presentation methods can be made available for use in different cases.

The experimental bias in person perception as results of presentation method of stimulus (자극물의 제시방법에 따른 대인지각에서의 편파)

  • 김재숙;김희숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.5
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    • pp.496-504
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    • 2003
  • The purpose of this study was (1) to identify the experimental bias which could appear person perception as results of presentation methods (2) to find out the most desirable method in presentation of stimulus. The research was a quasi experiment and the subjects were 773 male and female undergraduate students. The experimental instruments consisted of a set of stimulus and semantic differential scales of 7- point hi-polar adjectives. The collected data were analyzed by Factor Analysis, ANOVA(analysis of variance), Scheffe's multiple range test. The independent variables were presentation orders and presentation time of stimulus. The results were as follows: First, five factors which were potency, sociality, appearance, evaluation, activity impression dimensions emerged to account for the methods of development of stimulus. Second, the presentation order of stimulus in the combination of four stimuli sets had significant effects on the 3 impressional factors(sociality, appearance, evaluation). The presentation order of stimuli in the combination of eight stimuli set had significant effects on the 3 impressional factors(potency, sociality, appearance) and the presentation order of stimuli in the combination of eight stimuli set showed a significant effect on memorization of stimulus and the results support the recency effect. Third, the presentation time of stimuli had significant effects on the 2 impressional factors(potency, activity). 30 seconds presentation as well as free duration time resulted less experimental bias than 3 seconds presentation.

A Design of Integrated System for Real Time Multimedia Presentation and Content Authoring Tool (실시간 멀티미디어 프리젠테이션 및 컨텐트 제작을 위한 통합 시스템 설계)

  • 양종운;이규남;나인호
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2000.10a
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    • pp.426-432
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    • 2000
  • This paper presents methods to design an integrated system for supporting both multimedia contents creations and its presentation in a windows system. Especially, it describes methods for designing an integrated editor that can be used to crate and edit various media data including continuous media such as audio and video. And it also proposes a system model for systematically integrating multimedia creating tool with multimedia presentation system where the heeling and scenario-based presentation methods are included in the propose system for supporting effective multimedia presentation through a network Finally, we describe a threads processing technique based on event monitoring to satisfy effectively needs for presentation control, synchronization control, and user's input control during a multimedia presentation.

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Evaluation of Information Presentation Methods for a Wearable Braille Display

  • Jung, Ki-Hyo;Lee, Min-Jeong;Chang, Joon-Ho;You, Hee-Cheon
    • Journal of the Ergonomics Society of Korea
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    • v.30 no.6
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    • pp.739-747
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    • 2011
  • Objective: The present study evaluated information presentation methods applicable to a wearable Braille display in terms of performance and satisfaction measures. Background: A Braille display wearable at a finger can improve accessibility of information for the blind by presenting information in real time. Method: A Braille display with six pins operated by DC servomotors was developed to simulate four information presentation methods(active, stationary, simultaneous, and sequential methods). An evaluation experiment was conducted with 16 participants(8 normal and 8 blind participants) by using three objective measures(reaction time, RT, unit: sec; recognition time, CT, unit: sec; correct response percentage, CP) and two subjective measures(overall satisfaction, OS; perception easiness, PE) with a 7-point scale. Results: The average RTs and CTs of the active and stationary methods were significantly shorter than those of the simultaneous and sequential methods for the blind participants. Also, the average CPs, OSs, and PEs of the active and sequential methods were significantly higher than those of the stationary and simultaneous methods. Conclusion: The active and sequential methods were preferred to the other methods for the blind. Application: The performance characteristics identified in the present study for the four braille display methods can be utilized to develop an effective wearable Braille display system.

The Effect of On-line Product Presentation : A Comparative Study between 3D and General Product Presentation

  • liu, Shuo
    • The Journal of Industrial Distribution & Business
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    • v.8 no.5
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    • pp.15-21
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    • 2017
  • Purpose - This research aims to examine the effects of 3D online products presentation by comparing it with general presentation. Research design, data, and methodology - To rigorously investigate the differences of effects between 3D presentation and general presentation, this study examines the differences of the two presentations in vividness, informedness, entertainment, product trust, and purchase intention. This research designed two different forms of online product presentations, 3D and general presentation for an experiment. Results - The research findings indicate that 1) the vividness of online product presentation has a positive impact on the informedness and entertainment. While both vividness and informedness product presentation have a positive impact on product trust, the entertainment of online product presentation has no significant impact. 2) Vividness, informedness, entertainment, product trust, and purchasing intention showed significant differences between 3D and general product presentations. 3) Overall, 3D product presentation showed a stronger impact on purchasing intention than the general product presentation. Conclusions - This research expands the area of business presentation by comparing the differences of 3D and general presentation methods. This study made a great contribution to theory development, and also to guidelines for practice. These insights could be used by organizations in developing realistic environments for business presentations.

A Study on Presentation Methods for Formation Ideas of Interior Spaces (실내 공간 형상화를 위한 아이디어 표현 방법에 관한 연구)

  • Lee, Jong-Ran
    • Journal of The Korean Digital Architecture Interior Association
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    • v.6 no.2
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    • pp.17-23
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    • 2006
  • The purpose of this study was to investigate how student felt the strengths and shortness of presentation methods for formation of interior spaces. For this study, the process of the interior architecture design class was divided into three stages: the programming. the design development, and the design completion. In the design development stage, students used presentation methods: hand sketch, scale model, computer modeling, and virtual realty. The strengths of hand sketch was that quick expression. Models provided three-dimensional feelings. Computer modelling provide realistic color and texture. Virtual reality provided three-dimensional immersion and real scale. It is effective that students collect brain storm images using quick hand sketch in the beginning of design development stage. After that, they compose interior spaces in study models with small scale. Watching the models, they design details of spaces by using hand sketch and computer modelling. Using virtual reality, they can check the scale and circulation. Finally, they complete computer modelling by texture mapping and check the final design in virtual reality.

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