• Journal of the Korean Society of Food Culture
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• v.20 no.1
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• pp.1-14
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• 2005

This study was conducted to develop and evaluate food menus after investigating eating behaviors and food preferences of preschool children. Parents of the preschool children In 2 Gumi City day-care centers completed questionnaires in July 2003, which were used to assess eating behaviors and food preferences of their preschool children. Analysis of the questionnaires led to the development of the menus. Menus (n=10) were developed for five different categories (two menus were developed for each category) including general menu, unbalanced menu, anemia menu, obese menu, and traditional menu. The preschool children(n=656) evaluated the menus as they were provided with each them throughout October 2003. The five score scale method was used to evaluate taste, smell, looks, texture and general preference of each menu. Results in eating behaviors showed that 70.7% of preschool children had unbalanced eating behaviors. No gender based differences in eating behaviors were found, but in regard to food preferences boys tended to prefer carbonated drinks more than girls. Results indicated that among all menus, fruit ranked highest $(3.97{\pm}0.65)$ for food preference, and vegetables ranked lowest for food preference $(2.46{\pm}0.68)$. Food preference in regard to cooking process indicated the highest preference was for fried foods $(3.80{\pm}0.68)$ and the lowest preference was for raw vegetables $(2.61{\pm}1.27)$ and namul $(2.85{\pm}1.13)$. Preference for taste ranked the highest $(4.30{\pm}0.91)$ but preference for looks recorded the lowest $(3.95{\pm}0.89)$. Of all the foods in the menus, steamed tofu rated the highest for individual food item preference, while tuna sesame leaf rice rated the lowest preference. Statistical analysis of interrelationships among food taste, smell, looks, texture and general preference were significant (p<0.0l). Results from this study suggest that various factors including food taste, smell, looks, and texture influence the food preferences of preschool children. Therefore, it is concluded that by developing a variety of appetizing menus for use at home and in day-care centers, containing varied food items and cooking methods, preschool children will be encouraged to increase their food preferences and to establish appropriate eating behaviors.

• Journal of the Korean Society of Food Science and Nutrition
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• v.23 no.4
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• pp.641-646
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• 1994

changes in HMF content, capsanthin content, Hunter tirstimulus values, color-preference, and pruchasing intent were investigated during storage of industry-produced kochujang packed with polyethylene and nylon complex film at 13, 27 and 37$^{\circ}C$. HMF content, which was very low at initial , did not showed significant increase during storage at 13$^{\circ}C$ for 180 days, but the accumulation of HMF was accelerated by higher temperature. Capsanthin content decreased more rapidly at higher temperature . L values decreased up to 60 days of storage and the storage temperature had little influence on the rate . But, after 60 days, L value decreased more slowly at 13 than at 27 and 37$^{\circ}C$ , a and b values showed linear decrease at 37$^{\circ}C$, but increase in a and b values at 13 and 27 $^{\circ}C$ during early storage was followed by decrease. ΔE decreased more rapidly at higher temperature . Color-preference and purchasing-intent for kochujang decreased during storage at 27 and 37 $^{\circ}C$, but did not show significant changes during storage at 13 $^{\circ}C$ for 180 days. L, and ΔE values of kochujang stored at 37 and 27Δ showed positive correlation with color-preference, but Hunter tristimulus values of Kochujang stored at 13$^{\circ}C$ did not show not any significant correlation with color preference.

• Korean journal of food and cookery science
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• v.22 no.4 s.94
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• pp.447-457
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• 2006

In this study, a survey was conducted to analyze the preference and conditions of consumption. A survey of 299 housewives from Seoul and the metropolitan area analyzedthe preference and the conditions of consumption, the general backgrounds and the actual state of diet and health management. According to the survey on the preference of Codonopsis lanceolata, 52.8% answered a traditional market place as the place they most commonly purchased Codonopsis lanceolata. When purchasing Codonopsis lanceolata, 49.2% purchased unwashed. For the frequency of intake, 38.5% of the housewives surveyed answered 1-2 times per year and 38.5% perceived Codonopsis lanceolata a very healthy food. Among the subjects, 46.2% answered their spouse as the person who most likes Codonopsis lanceolata in the family. Regarding the question of why they preferred Codonopsis lanceolata, 39% answered because it was healthy., compared to 36.0% who answered high cost as the reason why they did not prefer Codonopsis lanceolata. Codonopsis lanceolata preference showed a notable difference according to age, average income, interest in health, and intake frequency (p<0.01).

• The Korean Journal of Community Living Science
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• v.23 no.1
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• pp.79-88
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• 2012

To evaluate the possibility of low-salinity of traditional fermented food, we investigated quality characteristic of low-salted Yacon Jangachi using soybean sauce with sugar or vinegar for 50 days. Sugar content, titration acidity, and salinity of all Yacon Jangachi was increased as storage time increased. All of the Yacon Jangachi had less than 3.0% salinity. Especially, the salinity of the Yacon Jangachi with sugar and vinegar was the lowest during storage time. The L value was decreased as storage time increased but the results of the a and b values were reversed. Cutting force was not significant among samples and storage periods. In the results of sensory evaluation, preference of all samples were increased as storage time increased. The preference of color was not significant among samples from 30 days but the taste was reversed. The preference of flavor was significant between samples in 40 days, texture was not significant during storage time. Overall preference was not significant after 30 days, which suggested that Yacon Jangachi using soybean sauce retains overall preference in steady level from 30 days. Yacon Jangachi using soybean sauce showed the highest preference when produced with sugar and vinegar.

• Journal of the Korean Society of Physical Medicine
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• v.18 no.4
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• pp.47-55
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• 2023

PURPOSE: This study compared the preferences of students majoring in physical therapy (PT) and those of physical therapists regarding various PT fields. METHODS: Two hundred and sixty-two participants (students: 161, physical therapists: 101) were recruited, and their preferences for seven fields of the PT (musculoskeletal system, nervous system, children and adolescents, cardiopulmonary system, sports, and pelvic and women's health) were surveyed using a Likert five-point scale. An independent t-test was conducted to compare the preference scores of each field between the PT student and physical therapist groups. RESULTS: PT for the musculoskeletal system was the most preferred by PT students and physical therapists. In contrast, PT for children and adolescents had the lowest preference. A comparison of the preferences of various PT fields in the two groups revealed PT students to have a significantly higher preference for PT on the musculoskeletal system, children and adolescents, and the nervous system compared with the physical therapists. CONCLUSION: These results could provide the basic information for various PT fields.

• Journal of the Korean Applied Science and Technology
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• v.39 no.4
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• pp.507-516
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• 2022

The purpose of this study was to investigate the effect of rotational preference on body stability based on COP and EMG analysis in an quiet standing after turn in the left and right directions. The subjects of this study were 16 subjects with a high lateral preference for the right hand and foot. The subjects of this study were 16 subjects with high unilateral preference for the right hand and foot, and three rotational direction conditions (QS: quiet standing, LT: 10 turns on the left, RT: 10 turns on the right) were performed. In order to evaluate the stability in an quiet standing after turning, the results were derived and analyzed using a COP plate and an EMG. As a result of the study, LT and RT were larger than QS for all COP variables, but there was no difference according to the direction of turning. In EMG, RT showed larger muscle activity than the QS according to the rotational direction in left and right gastrocnemius. In conclusion, although all subjects had a high right lateral preference, there was no effect of rotational preference in COP, and gastrocnemius showed the effect of rotational preference.

• Journal of Community Nutrition
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• v.8 no.2
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• pp.107-113
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• 2006

Sensory factors are important determinants of appetite and food choices but little is known about factors affecting taste acuity and preference of Koreans. Any factors causing deficits in sweet taste perception may lead to over consumption of simple sugar, which is related to several chronic diseases. This study was conducted to determine factors affecting sweet taste sensitivity and preference. Subjects were 30 government employees who were serving as school dietitians or in the area of public health while they were studying in the program for the qualification to become nutrition teachers. Sweet taste threshold and the optimally-preferred sweetness of omija jelly were determined by a sensory evaluation and general characteristics, health-related lifestyles, dietary habits and food preferences were determined using a self-administered questionnaire. For the subjects of this study, detection threshold concentration of sucrose solution was $0.184{\pm}0.06%$ and optimally-preferred sucrose concentration of omija jelly was $13.88{\pm}2.28%$ and there was no significant correlation between the sweet taste sensitivity and preference. Subjects who had higher(${\ge}4$ out of 10) physical or psychological stress and who had late getting-up time (after 7am) tended to have lower sweet taste threshold (higher sensitivity) than their counterpart. The sweet taste preference determined by optimally-preferred sucrose concentration of omija jelly tended to be lower in the subjects who eat slowly. Those who answered in the questionnaire to prefer sweet foods did have significantly higher optimally-preferred sucrose concentration of omija jelly. Further research is required to determine whether decreased sensitivity and increased preference for sweetness can increase the actual intake of simple sugar. (J Community Nutrition 8(2): 107 -113, 2006)

• Food Science and Biotechnology
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• v.17 no.3
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• pp.495-500
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• 2008

This study assessed the role of fatty acids on beef preference of 2 consumer groups from South Korea and Australia. Three muscles (longissimus dorsi, triceps brachii, and semimembranosus) were obtained from 36 carcasses (18 Hanwoo steers and 18 Angus steers) and the cooked beef samples were evaluated by 1,080 consumers (720 Korean consumer panels and 360 Australian consumer panels). The cluster analysis showed that the Korean consumers had more significant relationship with fatty acid composition of beef than that of the Australian consumers when evaluated Australian Angus beef Only C20:5(n-3), and C22:5(n-3) affected preference clustering for Australian consumers; while saturated (C16:0 and C 18:0) as well as unsaturated fatty acids [C16:1(n-7), C18:2(n-6), C18:3(n-3), C20:3(n-6), C20:4(n-6), C20:5(n-3), C22:4(n-6), C22:5(n-3)] affected preference clustering for Korean consumers (p<0.05). In the discriminant analysis of Korean consumer's preference clustering, C20:5(n-3) was a significant fatty acid for Australian Angus beef while the C20:4(n-6) and C 18:0 for Korean Hanwoo beef to evaluate the palatability (p<0.05). Therefore, fatty acid compositions impact Korean consumer's preference of beef.

• Journal of the Korean Operations Research and Management Science Society
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• v.29 no.1
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• pp.71-85
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• 2004

Many online content providers who use the Internet to distribute contents, such as news, music, games, books, and other types of information, have been experiencing an extremely competitive business environment. To survive in this environment, they have started charging a fee for the contents that they provide. However, there have been very few success stories in commercializing online contents. One of the biggest hurdles may be customers' psychological resistance against paying a fee for the contents that have been free of charge previously. Without examining customers' perceived prices for online contents, many online content providers have tended to decide their prices by themselves. Online games are not exceptional cases. Although many online game-related research works have focused on psychological and technical aspects, very few works have examined online garners' preference carefully. This study alms at exploring online garners' preference by measuring their WTP (willingness to pay) for online games.

• Journal of Distribution Science
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• v.13 no.4
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• pp.55-64
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• 2015

Purpose - Multi-dimensional prices comprise multiple components such as monthly payments and a number of payments rather than a single lump-sum amount. According to previous studies, an increase in the number of price dimensions leads to a massive amount of cognitive stress resulting in incorrect calculation, and deterioration in the consistency of the price judgment. However, an increase only in the level of complexity of calculating multi-dimensional prices does not always result in a corresponding decrease in the accuracy of price evaluation. Since diverse variables could affect consumers' purchase-decision-making process, the results of price evaluation would be different. In this study, an empirical analysis was performed to determine how the accuracy of price evaluation varies depending on the extent of the complexity of price dimensions using product involvement and brand preference as moderating variables. Research design, data, and methodology - A survey was conducted on 260 students, and 252 effective responses were used for analysis. The data was analyzed using t-test, one-way ANOVA, and two-way ANOVA. In this study, six hypotheses were developed to examine the effect of product involvement and brand preference on consumers' evaluation effort of multi-dimensional prices. Results - As the number of price dimensions increased, accuracy of price evaluation appeared to be low in high involvement, as expected. However, it showed no differences in price evaluation effort when the level of complexity of calculating multi-dimensional prices is low. When a small number of price dimensions are presented in both cases of high and low involvement, accuracy of price evaluation is much higher in a weak brand preference. On the contrary, a strong brand preference enhances an accuracy of price evaluation only in case of low involvement when the number of price dimensions is increased. An interaction effect of product involvement and brand preference on consumers' evaluation of multi-dimensional prices did not exist irrespective of the level of complexity of calculating prices being high or low. Conclusions - When the number of price dimensions is small, consumers' effort for price evaluation shows almost no difference without the moderating effect of involvement, and a weak brand preference leads to a higher accuracy of price evaluation in an effort to make the best selection. No interaction effect of product involvement and brand preference was found except for a main effect of brand preference. When a price is composed of multiple dimensions rendering it more difficult to calculate the final price, the effort for price evaluation was expected to decrease only slightly in case of combination of high involvement and strong brand preference. This is because people have a higher purchase intentions and trust for that particular brand. However, the accuracy of price evaluation was much lower in cases of high involvement, and there was no interaction effect between product involvement and brand preference except for a main effect of involvement and brand preference, respectively.