• 제목/요약/키워드: platform satisfaction

검색결과 291건 처리시간 0.021초

메타버스 플랫폼 게더타운 기반 비대면수업의 학습만족도와 지속이용의도에 미치는 요인 연구 (A Study on Factors Affecting Learning Satisfaction and Continuous Use Intention in Non-face-to-face Classes based on Metaverse Platform Gather.Town)

  • 김나랑;김연국
    • 한국산업정보학회논문지
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    • 제28권2호
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    • pp.77-94
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    • 2023
  • 본 연구의 목적은 메타버스 기반 비대면 수업에서 학습만족도와 지속이용의도에 영향을 미치는 요인을 찾아내는데 있다. 이를 위해 기술수용모형과 정보시스템 성공모형을 토대로 가설을 세우고, 메타버스 플랫폼 중 게더타운을 이용한 수업 경험이 있는 학생을 대상으로 2021년 11월 22일에서 2022년 1월 3일까지 온라인과 오프라인을 기반으로 설문조사를 실시하여 불성실한 응답을 한 설문지를 제외하고 122부를 대상으로 PLS 구조방정식을 이용하여 분석 하였다. 분석결과 플랫폼 품질요인 모두 용이성에 영향을 미치지만, 유용성에서는 콘텐츠 품질만 영향을 가지고 있었다. 용이성은 유용성에 영향을 미치고, 유용성과 용이성이 학습만족도에, 유용성과 학습만족도가 지속이 용의도에 정(+)의 영향을 가지고 있었다. 본 연구의 의의는 메타버스 기반 비대면 수업에서 학습만족도와 지속이용의도에 영향을 미치는 변수를 실증적으로 분석하였다는 점에 있다. 후속 연구에서는 게더타운을 비롯한 다양한 메타버스 기반 플랫폼을 대상으로 학습만족도와 지속이용의도에 영향을 미치는 변수들에 대한 추가 연구가 필요하다.

Modeling study on repeat purchase intention on silk products based on the electronic commercial platform

  • Shi, Rui;Li, Gaihang;Liu, Guolian
    • 복식문화연구
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    • 제20권6호
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    • pp.937-941
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    • 2012
  • Based on the literature on customer's repeat purchase intention, customer's repeat purchase intention was explored, customer's repeat purchase intention has been a crucial factor influencing consumer behaviors, In this research, the development of models on repeat purchase intention repurchase was indicated. Based on the electronic commerce platform, we focus on the customer's repeat purchase intention on silk products, This paper mainly explores the e-commerce purchase frequency (EPF), customer perceived value (CPV), perceived risk of e-commerce (EPR), and customer satisfaction (CS). The influence of the four factors on repeat purchase intention (RPI) is investigated. In the results, we found that CPV and CS have positive correlations with repeat purchase intention, The EPR has a negative correlation with RPI and has no significant influence on RPI. The result can provide meaningful suggestions for silk product retailers.

지식경영을 위한 웹사이트 신뢰의 조절효과에 대한 연구: 정보화마을 웹사이트를 대상으로 (The Empirical Test of Moderating Effect of Website's Trust for Knowledge Managment: Applying for e-Village's Website)

  • 구철모;정수현;정남호
    • 지식경영연구
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    • 제17권2호
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    • pp.187-204
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    • 2016
  • In this study, we investigated the repeated vist of the e-village shopping mall as an online agricultural business platform. We applied Pine and Gilmore (1998) theory for the e-village website information systems. We hypothesized that 4 dimensions such as entertainment experience, educational experience, esthetic experience, and escapist experience toward satisfaction and, moreover, we investigated the moderating trust effect of satisfaction and repeated visit website. We set those independent variables (entertainment experience, educational experience, esthetic experience, and escapist experience) and dependent variable as experience satisfaction. The results indicated that the 4 experiences factors had a positive effect on the experiential satisfaction, and the trust moderating effect has a negative effection between the experiential satisfaction and the repeated visit. The experiential satisfaction had a positive effect on the repeated visit of e-village websites.

토픽 모델링을 활용한 전동킥보드 공유 서비스의 사용자 리뷰 분석 (Analysis of User Reviews of Electric Kickboard Sharing Service Using Topic Modeling )

  • 이정승
    • Journal of Information Technology Applications and Management
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    • 제31권1호
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    • pp.163-175
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    • 2024
  • This study conducts topic modeling analysis on four electric scooter sharing platforms: Alpaca, SingSing, Kickgoing, and Beam. Using user review data, the study aims to identify key topics and issues associated with each platform, as well as uncover common themes across platforms. The analysis reveals that users primarily express concerns and preferences related to application usability, service mobility, and parking/accessibility. Additionally, each platform exhibits unique characteristics and challenges. Alpaca users generally appreciate convenience and enjoyment but express concerns about safety and service areas. SingSing faces issues with application functionality, while Kickgoing users encounter connectivity problems and device usability issues. Beam receives overall positive feedback, but users express dissatisfaction with application usability and parking. Based on these findings, scooter sharing service providers should focus on enhancing application features, stability, and expanding service coverage to meet user expectations and improve customer satisfaction. Furthermore, highlighting platform-specific strengths and providing tailored services can enhance competitiveness and foster continuous service growth and development.

A Memory Configuration Method for Virtual Machine Based on User Preference in Distributed Cloud

  • Liu, Shukun;Jia, Weijia;Pan, Xianmin
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제12권11호
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    • pp.5234-5251
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    • 2018
  • It is well-known that virtualization technology can bring many benefits not only to users but also to service providers. From the view of system security and resource utility, higher resource sharing degree and higher system reliability can be obtained by the introduction of virtualization technology in distributed cloud. The small size time-sharing multiplexing technology which is based on virtual machine in distributed cloud platform can enhance the resource utilization effectively by server consolidation. In this paper, the concept of memory block and user satisfaction is redefined combined with user requirements. According to the unbalanced memory resource states and user preference requirements in multi-virtual machine environments, a model of proper memory resource allocation is proposed combined with memory block and user satisfaction, and at the same time a memory optimization allocation algorithm is proposed which is based on virtual memory block, makespan and user satisfaction under the premise of an orderly physical nodes states also. In the algorithm, a memory optimal problem can be transformed into a resource workload balance problem. All the virtual machine tasks are simulated in Cloudsim platform. And the experimental results show that the problem of virtual machine memory resource allocation can be solved flexibly and efficiently.

The Information Distribution Role of Facebook in Universities

  • NGUYEN, Thi Nguyet Dung;NGUYEN, Thi Thu Huong;NGUYEN, Thi Phuong Anh;NGUYEN, Thi Thu Huong;VU, Thi Phuong Thao
    • 유통과학연구
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    • 제20권5호
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    • pp.75-84
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    • 2022
  • Purpose: The paper employs the theory of planned behaviour, social identity theory, social presence theory, and social exchange theory to propose a model for using the social media platform Facebook in distributing information in universities. Research design, data and methodology: Data were obtained from 618 students at Hanoi University of Industry (HaUI) in Vietnam. The study used structural equation modeling in SPSS and the statistical analysis software AMOS version 24 to explore the information distribution role of Facebook. Results: Findings reveal that subjective norms and social presence play a key role in driving students to use Facebook for studying. In addition, university administrators can boost student satisfaction and academic achievement through Facebook. Interestingly, students who strongly identify with the brand name of the university have a strong connection with the university are more likely to engage in behaviors supportive toward the university. Conclusions: These findings show that Facebook had played a key information distribution role in universities. Thus, the study provides the executive board of the university and teachers can gain new understanding of why students employ Facebook for studying as well as capitalize on the platform to improve several operational metrics such as brand identification, student satisfaction, and academic achievement.

SNS 기반 토털 해양관광 "플랫폼 컴퍼니" 구축에 관한 연구 (A study on the total marine tour "Platform Company" based on Social Network Service)

  • 이남규
    • 한국항해항만학회:학술대회논문집
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    • 한국항해항만학회 2011년도 추계학술대회
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    • pp.78-79
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    • 2011
  • 해양관광 수요가 지속적으로 증가할 것이 예상됨에 따라, 수요에 적극적으로 대응하고 고객요구에 최적화 및 차별화된 수요자 기반 컨텐츠 개발과 공급을 조정 통합하는 주체의 필요성이 높아지고 있다. 스마트폰과 인터넷으로 대표되는 SNS를 기반으로 고객의 정보를 수집하고, 고객이 요구하는 차별화된 컨텐츠를 공급함으로서 비용 및 만족도 모두를 충족시킬 수 있는 토털 해양관광 Platform 구축이 필요한 실정이다. 경영전문 토털 해양관광 "Platform Company" 설립을 통하여 부산에 산재하고 있는 다양하고 특색있는 어촌 해양 부존자원 활용의 극대화, 해양관광 고객수요 창조, 어촌경제의 안정적 고수익 기반마련과 고용창출 등 지역경제 활성화에 기여하고자 한다.

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온라인 실시간 수업에서의 학습자의 수업 만족도 연구 (A Study on the Learners' Class Satisfaction in Synchronous Online Classes)

  • 한진희
    • 문화기술의 융합
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    • 제7권3호
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    • pp.173-178
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    • 2021
  • 이 연구는 코로나19 이후 진행된 실시간 온라인 수업에 대한 학습자의 만족도를 조사하고 분석하여 효과성을 알아보고자 한다. 이를 위해 경상남도 C대학교에서 2020학년도 2학기 말에 온라인 설문조사에 응답한 188명의 학습자를 대상으로 결과 분석을 진행한 결과, 학습자는 실시간 온라인 수업에 대해 만족하지 않았으며, 온라인 수업을 부정적으로 인식하고 있음을 알 수 있었다. 또한 전체 만족도에 가장 큰 영향을 미치는 변수는 수업내용이며, 그 다음으로 수업 운영, 플랫폼 순이었다. 따라서 교수자는 학습자가 만족하는 실시간 온라인 수업을 위해 만족도에 가장 큰 영향을 미치는 변수인 수업내용을 고려하여 효과적으로 수업내용을 구성함으로써 학습자의 이해를 높일 필요가 있다. 또한 학습자에게 익숙하지 않은 온라인 수업 환경에서 효과적인 학습이 이루어지도록, 교수자는 체계적이고 충실한 수업 설계를 통해 학습자가 수업에 사용되는 플랫폼에 익숙해져 원활한 사용이 가능하여지도록 해야 할 것이다. 이에 더해, 학습자의 요구와 어려움을 파악하여 학습에 차질이 생기지 않도록 수업을 계획하고 운영할 필요가 있다. 본 연구는 한 개 대학 학습자를 대상으로 이루어졌다는 점과 한정된 변수만을 측정하였다는 한계가 있다.

모바일 플랫폼 경쟁과 모바일 생태계에 관한 고찰 : 스마트폰 운영 플랫폼의 지속사용 의도를 중심으로 (An Analysis on Competition and Ecology of Mobile Platform : Based on the Continuous Usage Intention of Smart-Phone OS Platform)

  • 이보경;심선영
    • 한국IT서비스학회지
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    • 제11권2호
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    • pp.19-47
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    • 2012
  • Contemporary smartphone competition is generally described as the battle between Apple's proprietary platform and Google's open platform. However, this competition is not limited within smartphone adoption itself. User's pre-adoption of one mobile platform via smartphone can be connected to the post-adoption of the same mobile platform based on the other smart devices (e.g. smart pad). In this study, we investigate whether user's preference to a certain platform is persistent over mobile ecology, from the pre-adoption of one smart device to the post-adoption of following devices. For this investigation, we adopt the dual-model as the ground theory, where post-adoption of IT product is explained by both dedication and constraint factors. The empirical testing first evidences that dual model works well as our research model for identifying the reasons of post-adoption. Next, we group our data into two parts in order to compare the switching behavior of iPhone users and Android phone users. iPhone users show much lower switching rate to Android based smart pads, while Android phone users show higher churn rate to iPad (49.3% : 96.3%). Especially, satisfaction showed much stronger effect than switching cost on the continuing intention of existing platform, when the analysis is given to the iPhone user's group. From this result, we can conjecture the relatively stronger loyalty of iPhone users. More managerial implications on the mobile platform strategy are driven.

일부 치위생과 신입생의 학과 선택 동기와 학과 SNS 이용 만족도에 관한 연구 (A Study on the Motivation to Choose a Major and Satisfaction with Social Media Usage in Dental Hygiene Freshman)

  • 장성연;오현경
    • 대한치위생과학회지
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    • 제5권2호
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    • pp.97-104
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    • 2022
  • Background: Due to the declining number of students preparing for university entrance exams , the quota of universities has been decreasing continuously. This situation became increasingly diverse as new media used online, mobile, and PR tools to continuously invite students. This study is aimed at offering the helpful data to plan an effective PR strategy by analyzing the correlation between the major selection and satisfaction of the department's social media usage among freshmen majoring in dental hygiene. Methods: The collected data from the self-reported survey with freshmen were analyzed using the SPSS 22.0 program. The survey items were motive to select the major, social media platform that subjects used, reasons to use the media, time to visit the department's social media platform, and satisfaction level on the department's social media platform, using a 5-point Likert Scale. Results: The reasons for choosing a major were given by 32.2% and 15.9% respondents, respectively, as the vision after graduation and practice facilities. 39.9% and 31.4% used Instagram and YouTube for social media platforms, respectively, for using social media platform; 26.9% and 26.3% visited the department's social media before and after entering the university, respectively; 46.4% and 24.9% used Instagram and YouTube for department social media; and they generally satisfied with the contents of the department's social media. 40.9% of them said that information from the department's social media was useful. 33.8% of them said the information from the department's social media exceeded their expectations. 46.8% of them answered that the department's social media made the department's image positive. 33.4% got interested in the major more due to the department's social media. According to 32.1% of respondents, the department's social media was helpful in deciding on a major. With 35.4%, a positive correlation was discovered between the department's practice facilities and satisfaction on the department's social media. Conclusion: It is thought that the department's social media should try continuously by uploading the contents to meet the users' needs on a regular basis and seeking the plans to be able to collect various opinions using surveys through the related social media so that students can select the major and, moreover, lead the positive direction to adapt the university life under the unfamiliar environment after admission.