• IEMEK Journal of Embedded Systems and Applications
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• v.3 no.4
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• pp.182-192
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• 2008

The personalized service becomes an important role in consuming the mobile broadcasting contents due to the lack of television watching time in the mobile environment. The paper discusses the technology development of ECG (electronic content guide) for personalized broadcasting service such as contents tracking, time shifting and contents scraping according to user preference.

• Proceedings of the Korea Society of Design Studies Conference
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• 2003.05a
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• pp.14-15
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• 2003

• Journal of the Korea Society of Computer and Information
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• v.17 no.8
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• pp.81-90
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• 2012

For digital TV, the recommendation of u-health personalized service of semantic environment should be done after evaluating individual physical condition, illness and health condition. The existing recommendation method of u-health personalized service of semantic environment had low user satisfaction because its recommendation was dependent on ontology for analyzing significance. We propose the personalized service recommendation method based on Naive Bayesian Classifier for u-health service of semantic environment in digital TV. In accordance with the proposed method, the condition data is inferred by using ontology, and the transaction is saved. By applying naive bayesian classifier that uses preference information, the service is provided after inferring based on user preference information and transaction formed from ontology. The service inferred based on naive bayesian classifier shows higher precision and recall ratio of the contents recommendation rather than the existing method.

• Journal of Broadcast Engineering
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• v.19 no.5
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• pp.631-639
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• 2014

Since digital broadcasting service has been begun, user's requirements have been increased for personalized broadcasting system that users can watch the part of programs which they want to watch in anytime. In personalized broadcasting system, metadata is important for searching program information based on user's input data. In this paper, an object-oriented media service metadata management module is implemented. Metadata used in this system is described by extending TV-Anytime specifications which is the International standard for personalized media service. For this, extended segments information is provided including object information which do not existing in previous personalized broadcasting standard. This system can provide better satisfaction to users by using object segmentation information.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.35 no.2B
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• pp.313-324
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• 2010

IPTV has been launched to provide a simple convergence service with broadcast and communication, and now it is evolving to support personalized service capabilities according to user's requirements. The paper presents DSON architecture and its control model to provide personalized features and user centric capability in IPTV services over service overlay network. Furthermore, the paper introduces DSON based service models on community IPTV and home IPTV service model.

• Asia pacific journal of information systems
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• v.22 no.4
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• pp.125-149
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• 2012

As the smart phone is propagating rapidly, the importance of mobile advertisement has also grown. One of the main characteristics of the Internet and smart phone advertising is that they can deliver personalized advertisements to each customer. The smart phone enables the identification of additional personalized information such as the customer's location and the accessibility to the site at any place any time. As the Internet platform becomes richer, firms that offer the ad services via the wired PC Internet and wireless smart phone are seeking various types of personalized ads. However, their service platform and Information and Communication Technology (ICT) platform should be suitable to the characteristics of personalized ads. This research explores various types of personalized ad methods and evaluates their adequacy encompassing four types of ad service platforms (such as search portal, news portal, e-mall servers, and SNS) and two types of ICT platforms (PC Internet and smart phone). To this end, we classified the personalized ads into seven types: three basic types and four composite types. The basic types of ad methods are identified by considering the current activity that the customer is engaged, the individual profile and log history, and the customer's current location or planning location. Four composite types of ad methods are constructed as the combination of these basic types. For those types of ad methods, we evaluate whether each ad method adequately maps with four types of ad service platforms and two types of ICT platforms. We proposed a metric of evaluation and demonstrated the concept with illustrative numbers. Specifically, we analyze and compare personalized ad methods in three ways. Firstly, the possibility of implementing a personalized ad method on the platform is analyzed to confirm the degree of suitability. Secondly, the value of personalized ad method is analyzed based on the customer accessibility. Lastly, expected effectiveness for each personalized ad method is computed by multiplying the possibility and the value. Through this kind of analysis, the ad service providers as well as advertising companies can evaluate what kinds of personalized ad methods and platforms are possible and suitable to maximize their ad effectiveness on the Internet and smart phone platforms.

• Journal of Convergence Society for SMB
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• v.6 no.4
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• pp.79-84
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• 2016

A novel diagnosis scheme PCADP(personalized computer aided diagnosis probability) is proposed to overcome the problems mentioned above. PCADP scheme is a personalized diagnosis method based on ontology and it makes the bio-data analysis just a 'process' in the Smart healthcare service system. In addition, we offer a semantics modeling of the smart healthcare ontology framework in order to describe smart healthcare data and service specifications as meaningful representations based on this PCADP. The PCADP scheme is a kind of statistical diagnosis method which has real-time processing, characteristics of flexible structure, easy monitoring of decision process, and continuous improvement.

• The KIPS Transactions:PartB
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• v.12B no.6 s.102
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• pp.655-660
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• 2005

The number of broadcasting channels and contents are increasing with the arrival of digital broadcast and various broadcasting medium. However, there is a limit on searching of the program by using conventional program guide. Therefore, personalized broadcasting service to provide the environment, that user is able to consume his/her customized broadcasting contents at anytime, is standardized by TV-Anytime Forum. Especially. the structure of data broadcasting contents have different from that of AV contents. Therefore, it is necessary to new structure of the metadata for personalized data broadcasting service and new mechanism for data flow of broadcasting system. In this paper, we introduce a method for personalized data broadcasting service using TV-Anytime metadata.

• Journal of Korean Library and Information Science Society
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• v.41 no.1
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• pp.149-165
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• 2010

In this research, we analyze about the general service provided by Society of Korean journal articles of science and technology. Personalized retrieval services which are suitable to the articles service were developed based on this. That is, there are personalized retrieval system based on user's keyword, authors navigation system, automatic topic recommendation system based on author's keyword, and similar user automatic recommendation system. In this research, personalized service methods being suitable to the articles service of Society tries to be considered through the user survey.

• The Journal of Information Systems
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• v.29 no.2
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• pp.243-263
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• 2020

Purpose The purpose of this study is to analyze the causal relationship between user satisfaction, expected satisfaction, quality of service, perceived value, and expertise that should be emphasized in personalized medical information services for the development of personalized medical information services based on big data analysis and the spread of their demand. Design/methodology/approach This study established research models and hypotheses on the basis of the theory of reuse intent, and applied the PLS methodology for analysis, the factors that make it applicable to personalized medical services in the theory of service quality and satisfaction. Findings According to the empirical analysis result, this study confirmed that it can be seen that the expertise, perceived value, and quality of medical services did not directly affect the user's intention to reuse, but formed a direct causal relationship through variables such as whether they met expectations.