• 인지과학
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• 제17권4호
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• pp.287-301
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• 2006

깊이정보가 이차원 자극의 형태 판단에 미치는 효과를 알아보기 위하여 Posner 등(1969)의 물리적 대응과제를 이용한 두 실험을 실시하였다. 두 실험 모두 연속적으로 제시되는 두 문자나 도형이 물리적으로 동일한 형태인지 여부를 신속 정확하게 판단하는데 있어서 배경의 깊이정보가 미치는 영향에 초점을 맞추었다. 실험 1에서는 인공적으로 구성한 선형조망 단서와 결기울기 단서를, 실험 2에서는 실제 장면인 도로를 이용한 단서들을 사용하였다. 두 실험의 결과는 모두 깊이단서가 제공하는 깊이정보가 이차원 자극의 형태지각에 영향을 미치는 것으로 나타났다. 즉, 물리적으로는 형태가 동일하더라도 두 번째 대상이 깊이단서에 의해 다른 형태로 지각될 가능성이 있는 경우에는 "같다"는 물리적 대응반응의 정확도가 낮아지고 반응시간이 증가하며, 물리적으로는 형태가 다르더라도 깊이단서에 의해 동일한 형태로 지각될 가능성이 있는 경우에는 '다르다'는 정확반응이 낮아지고 반응시간이 증가하는 것으로 나타났다. 이 결과를 모양 항등성에 대한 선행연구들의 개념적 방법론적 문제점 그리고 향후 수행해야 할 연구방향의 측면에서 논의하였다.

• The Journal of Asian Finance, Economics and Business
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• 제7권6호
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• pp.255-264
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• 2020

The fourth industrial revolution has attracted much academic attention in these past few years. However, research on systematic and extensive factors affecting adoption of Industry 4.0 by SMEs in developing countries, especially in Vietnam, has been unavailable. This study aims to explore the impact of factors that influence the actual adoption of Industry 4.0 by SMEs in Ho Chi Minh City. Mixed-method research was utilized in this study including in-depth interviews of 12 participants and quantitative research of 396 respondents who are representative of SMEs by both online and via paper surveys. The SPSS and SmartPLS 3 software were employed to help analyze the collected data. The results indicate that perceived development of the human resource, perceived on-time, perceived saving cost, perceived improve product quality, perceived saving time, perceived ease-of-use, business resources, and conditions of the business environment, perceived usefulness, perceived enhanced customer relationship, and adoption intention, all have a positive significant effect on actual adoption of Industry 4.0. The results seem to suggest that managerial efforts aimed at increasing the factors' perceptions of adoption of Industry 4.0 and personal relevance of the technology will contribute to implementation success, where success is defined as effectual usage of the Industry 4.0.

• 인지과학
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• 제14권1호
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• pp.17-28
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• 2003

입체 영상 시스템으로부터 정확하고 자연스러운 깊이를 지각할 수 있도록 하기 위해서는 가능한 한 실제 장면을 바라볼 때와 유사한 영상을 제공해 주어야 한다. 동일한 장면을 바라보는 경우에도 각 개인의 동공간 거리에 따라 주어지는 시차는 달라지게 된다. 본 연구에서는 입체 영상으로부터 삼차원 공간을 지각하는 과정에서 개인차 변인들이 어떠한 영향을 미치는 지를 알아보기 위해서 단 일상으로 지각되는 화면 시차와 양안 시차의 범위, 그리고 응시 대상의 지각된 깊이가 개인의 동공간 거리와 조절성 수렴 정도에 따라 어떻게 변화되는 지를 살펴보았다. 개인의 동공간 거리는 양의 화면 시차와 양안 시차 그리고 응시 대상의 지각된 깊이와 유의미한 상관이 있는 것으로 나타났다. 보다 구체적으로 동공간 거리가 커질수록 이중상으로 지각되는 화면 시차와 양안 시차의 한계는 작아졌으며, 지각되는 응시대상의 깊이도 줄어드는 것으로 나타났다. 이에 반해 조절성 수렴의 정도와 양의 화면 시차와 양안 시차 그리고 응시 대상의 지각된 깊이들 간에는 유의한 상관관계가 발전되지 않았다. 이러한 결과는 정확한 깊이가 포함된 자연스런 입체 영상을 제공하기 위해서는 각 개인의 동공간 거리가 고려되어야 함을 시사한다.

• 한국의류학회지
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• 제33권11호
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• pp.1755-1767
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• 2009

This article develops the perceived attributes of fashion goods and hierarchical structure among these attributes. In-depth interviews of 12 adult women in the exploratory research and a questionnaire survey of 472 adult women in the empirical research were conducted. The results of the research are as follows: First, a total of 5 perceived subjective attributes of fashion goods are composed of newness, mass fashionability, social compatibility, personal compatibility and self-expressiveness, and the dimensions of the five drawn attributes show a hierarchical causality rather than an equal level. Newness and mass fashionability, perception attributes effect social compatibility and personal compatibility as consequence attributes exert a direct influence on the self-expressiveness represented by value attributes. Personal compatibility and social compatibility as consequence attributes also directly effects self-expressiveness while mediating newness and mass fashionability.

• 한국정보시스템학회지:정보시스템연구
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• 제24권3호
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• pp.21-46
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• 2015

Purpose Social Network Service (SNS) users feel fatigue in process of using open type of SNS like Facebook and Twitter. Compared to the open SNS, the closed SNS takes an closed form to prevent privacy exposure, and they are more practical and advantageous to form deeper social relationships. This study attempt to examine the effects of the mobile closed SNS characteristics (such as usefulness, playfulness, perceived security, psychological privacy, social influence, and belonging) on the users' continuous SNS usage intention. Design/methodology/approach This study used a mixed methodology combining in-depth interviews and empirical validation to investigate the effects of the mobile closed SNS characteristics on the continuous SNS usage intention of users. Findings Analytical results from a survey of 210 mobile closed SNS users showed that except perceived security, the effects of the five SNS characteristics on continuous SNS usage intention were significant. These findings contribute to improving the quality of mobile closed SNS services and suggesting SNS related marketing strategies.

• 한국의류학회지
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• 제31권7호
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• pp.1020-1029
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• 2007

The objective of this research is to find out the BRQ(Brand Relationship Quality) construct perceived by fashion product consumers. BRQ, Fournier suggested in 1994, examines the depth and intensity of the enduring association formed by the pattern of interactions enjoining consumers and brands. As BRQ was supposed to reflect consumers' psychological process, qualitative research and literature review were conducted together. For qualitative research, two kinds of interviews were carried out in October and November 2005 to investigate consumers' cognitive, affective, and behavioral insight towards brands. One of them was in-depth interview with six people in different life situation. The other was focus group interview. Interviewees were asked to explain about two types of questions: (1) the brand name which interviewees had bought and (2) the description of interviewees' feeling and thought for the brand which the interviewees had bought assuming the brand was the person. All interviews were recorded and analyzed. Finally, it was proved that fashion product consumers had various kinds of relationship with brands, and BRQ facets including 'love', 'self-connection', 'nostalgia', 'intimacy', 'trust', 'commitment', 'symbol', and 'mystery' were identified.

• 가정과삶의질연구
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• 제19권6호
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• pp.51-66
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• 2001

The purpose of this study is to explore the mother and daughter-in-laws relationship perceived by married man playing the role of eldest son. This study relied on the qualitative research method in order to approach the most inside of the very complicate and delicate human relationship such as mother and daughter-in-laws one. The data for this study was collected by the depth interviews. The finding was that married man perceived mother and daughter-in-laws relationship as a competitive relationship between women.

• Journal of Sport and Applied Science
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• 제5권2호
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• pp.55-61
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• 2021

Purpose: This study aims to obtain basic data for conceptual establishment of sports participation and perceived benefits by considering prior research on the effects of sports participation to derive variables for perceived benefits of sports participants. Research design, data, and methodology: This study used an integrated literature review. A conceptual model is designed with reference to a prior study by adopting a guiding theory. Based on the key words. The literature collection was conducted online, and the reference period for the literature collection was for studies published between 2015 and 2020. Results: First, a total of seven related variables were derived from the literature analysis related to sports participation and physical benefits. Second, a total of six variables were derived from the literature analysis related to sports participation and mental benefits. Third, a total of four related variables were derived through a literature analysis related to sports participation and social benefits. Conclusions: Health fitness, objectified body consciousness, and social body shape anxiety, including body composition, approach physical benefits among perceived benefits through sports participation, and physical self-efficacy and physical self-concepts are related to physical benefits but are also shown to be related to mental benefits. And successful aging is seen to be close to social benefits and related to some mental benefits. Mental and social benefits can be seen as the variables derived from the results being related to the benefits, and more in-depth exploration of perceived benefits is needed.

• 유통과학연구
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• 제21권4호
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• pp.21-33
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• 2023

Purpose: To study, analyze, and investigate how to improve the service quality distribution and perceived value of passenger loyalty in low-cost airlines in Thailand. Research Design, data, and methodology: The data was collected from low-cost airline passengers who had used low-cost airlines within Thailand more than twice in the last 12 months. In total, 632 questionnaires were received, representing 97.32%, and in-depth interviews were done using the semi-structured technique. The key informants were either executives or representatives from 4 low-cost airlines operating in Thailand. We utilized structural modeling techniques to examine the data relevant to the investigation. Results: The results show that low-cost airline passengers in Thailand have strong opinions about the perceived value of the passenger loyalty of low-cost airlines within this sector of the Thai air travel industry. The variables were sorted in order of importance and included passenger loyalty, satisfaction, trust, perceived value, and service quality distribution. The relationship between the service quality distribution variables and the significance in relation to passenger loyalty according to low-cost airlines in Thailand showed that service quality distribution had a positive effect on perceived value and that passenger satisfaction has a direct positive effect on passenger loyalty. Conclusions: The 8 QPSTL strategy is successful in terms of service quality distribution and passenger satisfaction, therefore it is an important aspect of low-cost airlines in Thailand.

• 한국IT서비스학회지
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• 제22권6호
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• pp.37-53
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• 2023

With the development of the 4th industrial revolution, companies are trying to introduce new AI technologies and improve their performance. In particular, chatbot technology has developed and can not only communicate smoothly with humans, but also perform many complex tasks, so it has high market potential. However, there is still little research on chatbots in the field of e-commerce. Accordingly, this study aims to suggest ways to improve corporate performance through chatbot user satisfaction analysis. With the rapid development of China's e-commerce platform, In this study, through previous studies, the characteristics of chatbots were classified into accessibility, accuracy, empathy, reliability, and intimacy as factors influencing perceived usefulness, perceived ease, and perceived enjoyment of the Technology Acceptance Model (TAM). Five were selected and used as independent variables, and a model that affects customer satisfaction was set up. This paper sets user satisfaction as an important indicator of chatbot service and analyzes the path that affects user satisfaction, thereby improving chatbot service technology. It is important in that it provides a way to improve the smart chatbot service by understanding the degree of user acceptance in depth.