• 제목/요약/키워드: originality

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수학 창의성 평가에서 독창성의 점수화 방법 (A Scoring System for the Originality in Evaluation of Mathematical Creativity)

  • 이강섭
    • 한국수학교육학회지시리즈A:수학교육
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    • 제49권1호
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    • pp.111-118
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    • 2010
  • This paper attempts to establish a scoring system for the originality in evaluation of mathematical creativity. The scoring system is composed of three categories; fluency, flexibility and originality. In this paper, we proposed an evaluation method for originality as following based on relative frequency and standard normal distribution. (1) Fluency: It is judged on the basis of the number of correct answers a student made. If several correct answers are given for a single category, then its maximum score is set to 5 points. (2) Flexibility: We examined how many categories the students' responses can be classified into. If at most 15 answers are allowed for each question, the maximum score of flexibility is 15 points. (3) Originality: Originality score is given if a student made some original response that other students did not show. That is, it reflects relative rarity. The originality is measured according to the following steps: Step 1: Analyze the frequency of how many students made an answer to the response type categorized at low level, and calculate the relative frequency p of each category. Step 2: Find the originality point os for each response, that is, os = max{0,z} where z satisfies P(Z > z) = p with standard normal distributed random variable Z. For example, - p is greater than 0.5: 0 point - p is 0.1587: 1 point - p is 0.0228: 2 points - p is 0.0013: 3 points Step 3: Assign the one's originality score to the sum of originality point for each response. Remark. There is no upper limit of originality score.

패션 윈도우 디스플레이의 디자인 독창성이 브랜드 태도와 구매의도에 미치는 영향 (The Effect of Design Originality in Fashion Window Display on the Attitudes Toward Fashion Brands and the Purchasing Intention)

  • 최은영
    • 복식
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    • 제63권1호
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    • pp.120-134
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    • 2013
  • This study was intended to investigate the designs that are displayed on fashion windows, specifically the originality of its designs, from here on noted as "design originality", and the effects it has on the attitudes of consumers toward fashion brands and their purchasing intentions depending on their level of clothing involvement. For the purpose of this study, 10 pictures of creative fashion window display designs from Fifth Avenue in New York were selected and they were shown to 200 college students in Busan in order to collect data for the analysis. The results are as follows: 1) Factor analysis identified four factors that impacted how consumers judged design originality, uniqueness, humor, favorable impression and advanced design. 2) The four factors of design originality in fashion window display significantly affected consumer's evaluation on usefulness of information provided by the window display, attitudes toward fashion brands and purchase intention. 3) The respondents were separated into two groups depending on their level of clothing involvement. Consumers with high level of clothing involvement showed that they were influenced more by the design originality when making purchase decisions. Especially, the uniqueness factor and advanced design factor had more effect on brand attitudes and purchase intention in high level of clothing involvement group. The results revealed that creative fashion window display design are important marketing strategic tools that affect attitudes of consumers toward brands and their purchasing intentions.

AHP를 활용한 디자인 콘셉트의 창의성 평가에 관한 연구 (Creativity evaluation of design concepts using AHP)

  • 서창원;박영택
    • 품질경영학회지
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    • 제44권4호
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    • pp.855-867
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    • 2016
  • Purpose: Evaluation of the creativity level of design concepts. Methods: 14 winners of design concepts area of the 2015 Red dot Award are used to evaluate the creativity level of design concepts. Among the 14 winners, one is the highest award (; luminary) winner, 4 are the second highest award(; best of the best) winners, and the remaining 9 are winners. AHP model was developed to evaluate the creativity levels of design concepts, and applied to the 14 winners of the reddot award. Results: Originality and practicality have been used to evaluate creativity level of new product ideas in the previous study. In this study, it is identified that originality is composed of innovativeness and topicality, and practicality is composed of utility and realizability. The design concepts which won higher level awards have higher level of originality. Among the two dimensions of originality, topicality has more significant relationship than innovativeness. Conclusion: The design concepts with higher level of originality, especially higher level of topicality, have a fair chance to be recognized as creative. It is notable that higher level of originality does not guarantee higher profit. According to the previous studies on the commercial success of new products, practicality is more important than originality.

라인 드로잉에 의한 디자인 조형능력의 측정실험

  • 우흥룡
    • 디자인학연구
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    • 제14권
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    • pp.53-60
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    • 1996
  • The most remarkable and characteristic problem of design is that of creativity of design. Originality is a part of creativity. In the process of designing, we used to handle design thoughts that shows some patte군 of divergent and productive thoughts. During design thinking, for example 'Idea sketch', We also are under Pattern Recognition and Gestalt principles organization. In this study, it is reorganized that the 'Originality Test of Line Drawing(OTLD)'is a measurement system for personal originality. There is a regression on two tests of OTLD, which has 1 Semester Interval. From the regression data, Test2 = 7.763 + 0.643Test1, F value : 55.219, Prob : 0.0001. We would suggest a measurement system for an ability of originality in design fields, but we couldn't find any reliability and validity for Fine Art fields. In this point, OTLD could be a development tool for design creativity.

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라인드로잉에 의한 디자인 조형의 표현성향 (A Propensity of Formative Presentation by Line Drawing)

  • 우흥룡
    • 디자인학연구
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    • 제11권2호
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    • pp.95-103
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    • 1998
  • 본 연구는 형태적 사고에 의한 드로잉 표현을 바탕으로 조형적 독창력의 측정과 평가에 대한 근거를 구축하기 위한 연구이다. 조형사고의 전개를 이해하기 위해 점으로 구성된 자극 화면에 의한 OTLD테스트와 EMR 궤적을 통하여 형태의 지각과 인지 과정을 연구하였다. 연구결과로서, 조형표현의 객관적 관점으로서 자극화면에 의한 라인드로잉의 연결성과 표현대상 개념의 복합성이 영향을 미치는 요인으로 추출되었다. 디자인 사고의 핵심으로 창조성은 독창성을 에워싸고 있는 상위개념이 된다. 여기에서는 그 하위개념인 독창성 테스트(OTLD)를 통하여 실험한 결과, 1차 연구 결과-일정기간 경과 후 유의 성을 가지고 희귀 성향을 보이고 있음-과 본 연구결과-연결성과 표현대상 개념의 복합성의 관련성-을 토대로 디자인 조형 력 측정의 기초 실험 모델로 설정이 가능하다고 본다. 금후 이에 대한 보완연구를 통하여 디자인 분야의 조형적 독창력 측정방법이 실용화도 가능할 것으로 사료된다.

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인과지도를 통한 창의성검사 방안 탐색 (The Exploring of the Device for Creativity Estimating Applied Causal Maps)

  • 문병찬
    • 한국시스템다이내믹스연구
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    • 제12권1호
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    • pp.131-153
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    • 2011
  • The purpose of this study is to explore the applicability of the causal maps for estimating creativity. This study assumes that fluency, flexibility, originality and elaboration are elements of creativity; and there are common characteristics between systems and creative thinking. For this study, 30 students from the 5th grade create causal maps which are consisted of the contents of 'the water cycle in the earth'. The causal maps are analyzed and evaluated by focusing on the characteristics of creativity. In way of the marking causal maps based on creativity, each word is scored as 1 point on the basis of 30 points for fluency. Each word which is linked more than one word is scored 3 points for flexibility, but the maximum points are limited as 35 points. In originality, if it is approved each word is worthy as well as originality, it is scored as 10 points on the basis of 40 points. Lastly, each number of cycle loops is scored as 15 points for elaboration, and the maximum scores are limited as 45 points. As is stated above, the limiting of the maximum scores are designed based on corresponded to 10% students of participators. In the result of this study, the students' scores of evaluating creativity applied causal maps show similar patterns from relative point of view to the other results which were evaluated the creativity by credible organ. Consequently, it is recognized that the causal maps have the possibility of being able to estimate quantitatively the creativity.

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초등 수학 평가를 위한 개방형 문제의 활용 결과 분석 (A Study on the Results of Use of Open-ended Problems for Evaluation in Elementary Mathematics)

  • 이대현
    • 한국수학교육학회지시리즈A:수학교육
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    • 제47권4호
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    • pp.421-436
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    • 2008
  • Mathematics assessment doesn't mean examining in the traditional sense of written examination. Mathematics assessment has to give the various information of grade and development of students as well as teaching of teachers. To achieve this purpose of assessment, we have to search the methods of assessment. This paper is aimed to develop the open-ended problems that are the alternative to traditional test, apply them to classroom and analyze the result of assessment. 4-types open-ended problems are developed by criteria of development. It is open process problem, open result problem, problem posing problem, open decision problem. 6 grade elementary students who are picked in 2 schools participated in assessment using open-ended problems. Scoring depends on the fluency, flexibility, originality The result are as follows; The rate of fluency is 2.14, The rate of flexibility is 1.30, and The rate of originality is 0.11 Furthermore, the rate of originality is very low. Problem posing problem is the highest in the flexibility and open result problem is the highest in the flexibility. Between general mathematical problem solving ability and fluency, flexibility have the positive correlation. And Pearson correlational coefficient of between general mathematical problem solving ability and fluency is 0.437 and that of between general mathematical problem solving ability and flexibility is 0.573. So I conclude that open ended problems are useful and effective in mathematics assessment.

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플레어 팬츠의 바지부리 폭과 허리선 위치의 변화에 따른 시각적 평가 (A Study on the Visual Evaluation According to Changes in Width of Hem Line and Waistline Position of Flare Pants)

  • 이정순
    • 한국의상디자인학회지
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    • 제14권4호
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    • pp.127-137
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    • 2012
  • The purpose of this study is to recognize the differences of visual evaluation by variations in width of hem line and waistline position of the flare pants. The stimuli are 9 samples: One control group, 3 variations of the width of hem line and 3 variations of the waistline position. The data has been obtained from 44 fashion students. The data has been analyzed by Factor Analysis, Anova, Scheffe's Test and the MCA method. The results of the study are as follows: The visual evaluation by the width of hem line and waistline position of flare pants are composed of 5 factors : physical characteristics, elegance, originality, comfort, and stiffness. Among these factors, the physical characteristic is evaluated to be the most important factor. As a v isual evaluation result o f changes in the width o f hern l ine, 8 4 cm in width (the narrowest width) was highly evaluated in physical characteristics, elegance, and originality factors. For the result of changes in the waistline position, high-waisted flare pants were highly effective in physical characteristics, and also evaluated well in elegance, originality and stiffness factors. The flare pants did not show any interaction between the width of hem line and waistline position. The waistline position had more influence on visual evaluation in physical characteristics, originality and comfort factors while elegance and stiffness factors were affected by the width of hem line.

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3대문화권 사업 계획의 역사문화적 진정성 평가 - 한국문화테마파크 영주지구와 세계유교선비문화공원 봉화지구를 대상으로 - (The Evaluation of Historical and Cultural Authenticity of the Three Major Cultural Areas Projects - Targeting Korean culture theme park in Yeongju-Zone and World confucian scholar culture park in Bonghwa-Zone -)

  • 정경아;소현수
    • 농촌계획
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    • 제22권1호
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    • pp.25-35
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    • 2016
  • This study targets Korean culture theme park in Yeongju-Zone and World confucian scholar culture park in Bonghwa-Zone among the Three Major Cultural Areas Projects supervised by Ministry of Culture, Sports and Tourism. The study analyzes the Historical and Cultural Authenticity of each project on the basis of the reports and the report materials for meeting with related organizations. The results of the study are drawn as follows. First, through the theoretical consideration, this study drew the types of authenticity: originality, identity, specificity and visibility, which are evaluation items on the Historical and Cultural Authenticity. Second, Bonghwa-Zone succeeded in acquiring originality with tangible cultural properties but Yeongju-Zone chose a project site without it. Third, with originality, Bonghwa-zone was evaluated as having resources and concept with high traditional culture connectivity and fulfilled identity. It led the feature showing the high affinity between originality and identity. Fourth, compared to the projects of Andong-Zone in the Three Major Cultural Areas Projects, these two projects failed to acquire the distinctions since the primary and the secondary influence area and major facilities & programs coincided with those of the projects of Andong-Zone. Fifth, compared to Bonghwa-Zone, Yeongju-Zone realized visibility faithfully by the conceptual flexibility of "Korean Culture" and a large-scale development. Sixth, in terms of the Historical and Cultural Authenticity of project plan, it is evaluated that Yeongju-Zone and Bonghwa-Zone only fulfilled visibility and specificity respectively.

한국 시조문학의 존립기반과 그 본질에 관한 시고 (The originality in the basis and The Identity in Sijo)

  • 류해춘
    • 한국시조학회지:시조학논총
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    • 제19권1호
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    • pp.63-84
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    • 2003
  • 시조는 한국인의 주체성과 정체성을 가장 잘 지닌 우리 민족의 정형시라고 할 수 있다. 21세기에도 시조가 과거처럼 우리 문화에서 한국의 정형시로 주도적인 역할을 계속 유지할 수 있을까\ulcorner 이러한 시조의 존립기반에 대한 탐구를 확실하게 진행하기 위해서 본고는 첫째로 민족문화로서 시조가 지니고 있는 정체성을 살펴보았고, 둘째로 국어교육으로서 시조가 지닌 역사적 지평인 주체성을 수행시키는 정책과 그 학습현장을 살펴보았으며, 셋째로는 창작되는 현대시조가 지닌 현대시로서의 독창성을 찾아내어서 각각 그것들이 지니고 있는 기본적인 기능을 규명하고자 했다. 따라서 이 연구는 21세기 시조문학에 대한 새로운 시각을 열어주고 그 존재기반을 좀더 구체적으로 분석하여 시조에 관한 실용적 가치와 다양한 이해의 길을 온당하게 정립할 수 있는 토대를 마련하는데 그 목적이 있다.

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