• Title/Summary/Keyword: origin of country

Search Result 449, Processing Time 0.025 seconds

Consumer Evaluation of Country Image and Brand Personality under Export Marketing (수출마케팅에서 국가이미지와 브랜드개성에 관한 소비자 평가)

  • Lee, Bong-Soo
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
    • /
    • v.28
    • /
    • pp.143-167
    • /
    • 2005
  • This study suggests the necessity of effort to develop representative brands a unique personality in connection with country image. That is, brand personality adds brand identity to reliability and makes for stronger brand in the international market. It also furnishes the differentiation for guilding effective brand marketing. In summary, it is clear that country image and brand personality are strategic factors which should be considered by world enterprises and government in this era of globalization. In addition, the cross-cultural examination of country of origin effect and brand personality in connection with foreign consumers' selection is worthy of study.

  • PDF

A Reference Study on International Literature of Classification Systems During the Period 1981-1990 (분류체계에 관한 인용분석 - 국제서지를 바탕으로 -)

  • Chung Yeon-Kyoung
    • Journal of the Korean Society for Library and Information Science
    • /
    • v.26
    • /
    • pp.187-212
    • /
    • 1994
  • The present study examines the characteristics of the international literature of classification systems published in the period 1981-1990. The references in the 'Classification Literature' sections of International Classification and the references in these source items were examined. The present study focused on analyzing each of the following characteristics: format, subject, language, geographical origin, age, authorship and number of references. The findings from the data analyses show clearly that in the literature of classification systems, I) books were the most frequently cited format; 2) library and information science was the most frequently cited subject; 3) English was the major language; 4) the literature of each classification system was written predominently in English except for Library Bibliographic Classification; 5) the language of each source item was the same as that of the greatest number of references of that source item: 6) the U.S., Germany, India, Russia, and the U.K. were the major geographic origin of publication; 7) there was a very close relationship between country of publication and language: 8) the country of origin of the documents was cited more than any other country except for the U.S.: 9) Price's Index of the literature revealed that the literature was a soft science and the half-life of the literature was about 7.5 years; 10) there was a preponderance of single authorships; 11) the literature was not a scholarly or scientific literature, according to the average number of references in source items and the percentage of unreferenced items. The findings of this reference study provide a better understanding of the characteristics of the classification systems literature. They prove useful for the collection development and assist classification systems researchers to prepare linguistically for their careers and encourage international communication efforts.

  • PDF

The Effect of Declaration of its Country of Origin on Consumers' Attitude to Beef (소고기 원산지 표시에 대한 소비자들의 지각도 평가)

  • Kang, Jong-Heon;Lee, Seong-Hee
    • Korean Journal of Human Ecology
    • /
    • v.15 no.5
    • /
    • pp.859-866
    • /
    • 2006
  • The aim of this survey is to examine factors that influence on the perceived helpfulness in consumers' predicting its quality and safety when the country of origin (COO) of beef is declared. The data were analyzed that had collected from a consumer survey done in March 2006. 250 consumers living in Suncheon, Jeollanamdo were randomly selected as respondents. Eleven of them did not complete the survey material, so the total number of available samples were 239. All samples were estimated using proc logistic procedure of SAS package. The results indicate as follows: first, the levels of perceived helpfulness of COO in consumers' predicting beef quality and safety depend significantly on he age, the occupation, and the education level of demographic variables. Second, when analysing attitude variables to beef, the levels are significantly correlated with the respondents' ability to acquire information, their trust of information about beef, nd their interest about bovine spongiform encephalopathy(BSE). The proportional odds assumptions of models are not violated at p<0.05. Third, it is the gender, the age, and the education level of the respondents, and the respondents' ability to acquire information which significantly effect on the level of the perceived helpfulness of COO in predicting beef quality. Fourth, it is the consumer's age, their education level, and their trust of information about beef which statistically have a significant effect on the level of perceived helpfulness of COO in predicting beef safety.

  • PDF

Differential Diagnosis of Acute Liver Failure in Children: A Systematic Review

  • Berardi, Giuliana;Tuckfield, Lynnia;DelVecchio, Michael T.;Aronoff, Stephen
    • Pediatric Gastroenterology, Hepatology & Nutrition
    • /
    • v.23 no.6
    • /
    • pp.501-510
    • /
    • 2020
  • Purpose: To develop a probability-based differential diagnosis for pediatric acute liver failure (PALF) based on age and socioeconomic status of the country of origin. Methods: Comprehensive literature search using PubMed, EMBASE, and SCOPUS databases was performed. Children 0-22 years of age who met PALF registry criteria were included. Articles included >10 children, and could not be a case report, review article, or editorial. No language filter was utilized, but an English abstract was required. Etiology of PALF, age of child, and country of origin was extracted from included articles. Results: 32 full text articles were reviewed in detail; 2,982 children were included. The top diagnosis of PALF in developed countries was acetaminophen toxicity (9.24%; 95% CredI 7.99-10.6), whereas in developing countries it was Hepatitis A (28.9%; 95% CredI 26.3-31.7). In developed countries, the leading diagnosis of PALF in children aged <1 year was metabolic disorder (17.2%; 95% CredI 10.3-25.5), whereas in developing countries it was unspecified infection (39.3%; CredI 27.6-51.8). In developed countries, the leading diagnosis in children aged >1 year was Non-A-B-C Hepatitis (8.18%; CredI 5.28-11.7), whereas in developing countries it was Hepatitis A (32.4%; CredI 28.6-36.3). Conclusion: The leading causes of PALF in children aged 0-22 years differ depending on the age and developmental status of their country of origin, suggesting that these factors must be considered in the evaluation of children with PALF.

A Study on the Preference Analysis according to the Usage Behavior of Grilled Beef Restaurant by Conjoint Analysis (컨조인트분석을 이용한 쇠고기 구이전문점의 이용행태에 따른 선호도분석에 관한 연구)

  • Kim, Heon-Chul
    • Culinary science and hospitality research
    • /
    • v.23 no.4
    • /
    • pp.93-104
    • /
    • 2017
  • This study aimed to investigate the preferences for the particular menu depend upon a purpose of the events and a time slot. The study set the 16 imaginary profile of 5 selective attributes by using Conjoint Analysis for the customers who ate out at the grilled beef restaurant. The result showed that most significant factors of preference were a sirloin, Korean beef, a traditional interior design, a rice menu and the amount of marbling, in that order. In addition, the study revealed a high level of relative importance depend on the parts of meat cuts and the most preferred factor of the general customers was a sirloin in selective attributes. Next, the country of origin was important. All events showed the highest preference in the parts of meat cuts like the whole consumer group and there was a high partial value in sirloin for the purpose of the events. However, the prime ribs showed a higher level of relative importance when the customers had light meals or they participated in conferences. At the preference analysis of the important attributes and the level of partial value, the most significant factors were a sirloin, a country of origin, a traditional interior design, a rice menu, and the amount of marbling, in that order both in lunch and dinner. In addition, the study found that the parts of meat, the atmosphere in the restaurant, the quality of beef, dessert, and the country of origin were significant in order at relative importance.

Exploring the health of female spouses from multicultural families: Examining the differences by their country of origin (다문화가족 여성 배우자의 건강에 대한 탐색연구: 출신국가에 따른 차이를 중심으로)

  • Kim, Hyemee
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.17 no.3
    • /
    • pp.252-261
    • /
    • 2016
  • This study examined the health status of female foreign spouses of multicultural families in Korea. More specifically, this study examined whether within-group difference exists depending on their country of origin in health status as well as determinants of their health status. For the analyses, data from the 2012 National Survey of Multicultural Families was used and a total of 165,451 spouses from China (both Korean-Chinese and Han Chinese), Vietnam, and The Philippines were included. The result showed that Vietnamese and Filipino women were healthier than Korean-Chinese and Han Chinese. The determinants and their size of the effect also varied across four groups of women. The results of this study highlight the importance of understanding immigrant women in the context of their ethnic background for interventions of their health. In addition, understanding their status and experiences in Korea must be in place for immigrant health studies, and potential differences by their country of origin must be considered in the development of health policies and practice.

The Use of Country of Origin Stereotypes: The Role of Product Specificity and Consumer Motivation (원산지 평가성향의 활용: 제품특성과 소비자 동기의 역할을 중심으로)

  • Lee, Han Joon;Park, Jong Chul;Oh, Hye Young
    • Asia Marketing Journal
    • /
    • v.13 no.4
    • /
    • pp.77-103
    • /
    • 2012
  • Two experiments examined how product evaluations were affected by country-of-origin information presented with varying amounts of product-specific information. Consistent with social judgeability theory, participants were more likely to make COO-based judgments, once they felt like they had product-specific information and they were motivated to conform their judgments to socially shared standards of validity. The results of each experiment revealed that the presentation of COO information alone was not sufficient to draw judgments based on COO stereotypes. The findings were discussed within the framework of social-psychological models of impression formation.

  • PDF

An empirical study of Chinese consumers' lifestyle by country of origin effect of mobile phone (중국소비자 조사에서 휴대폰의 원산국 효과에 따른 라이프스타일 실증 연구)

  • Kim, Seong-Ju
    • Journal of the Korean Data and Information Science Society
    • /
    • v.27 no.6
    • /
    • pp.1565-1571
    • /
    • 2016
  • This paper is an empirical study of chinese consumers' lifestyle by country of origin effect of mobile phone. The data we analyze in this paper was collected and studied in Kim et al. (2006, 2007). We classify the respondents into the four groups according to the responses of country of origin effect of mobile phone. The four groups are group K (preference in made in Korea), group J (preference in made in Japan), group U (preference in made in USA), and group C (preference in made in China). One-way ANOVA and stepwise discriminant analysis are applied to classify the training sample which consists of 89 lifestyle variables and two personnel information. It is observed that group K is more open-minded, out front, aggressive, and self-assertive compared to group C.

Influence of Country-of-Origin Image, Brand Attitude and Corporate Social Responsibility on Chinese Consumers' Perceived Quality and Purchase Intention (원산지 이미지, 브랜드 태도, 기업의 사회적 책임이 중국 소비자의 지각된 품질과 구매의도에 미치는 영향)

  • Kim, Bo-Young;Lee, Ga-Young;Song, Ni-Eun
    • Management & Information Systems Review
    • /
    • v.36 no.3
    • /
    • pp.1-16
    • /
    • 2017
  • As purchasing power of Chinese consumers has increased and their purchase channels have become more various, Chinese consumers are paying more attention to foreign products and purchasing more of them as well as the domestic goods. With great expectations, many companies in different nations are scrambling into the Chinese market. In this situation, Chinese consumers have a wider range of choices when selecting and purchasing goods, thereby trying to take several factors into account in order to choose the best one in a limited time. This study is about how much country-of-origin image, brand attitude and corporate social responsibility influence Chinese consumers' quality perception and their purchase decisions. The study result shows that country-of-origin image, brand attitude and corporate social responsibility all have a positive effect on perceived quality of the consumers, and among those three, the brand attitude is found to be the most influential factor. It also shows that perceived quality brings a positive effect on purchase intention. Also, in terms of difference in product categories, the influence of corporate social responsibility on perceived quality and the influence of perceived quality on purchase intention are shown greater in dairy products than in PC. This study has academic significance as it has investigated consumer behavior, considering each different factor above. Also it has practical significance since it offers an implication on the marketing strategies of the companies that are planning to advance into the Chinese market in the future.

  • PDF

The Effects of Country-Of-Online Retailer on Consumer's Purchase Decision-Making in a Foreign Internet Shopping Mall

  • Hong, Sungjun;Park, Jongchul;Jeon, Seungwon
    • Journal of Korea Trade
    • /
    • v.25 no.6
    • /
    • pp.20-33
    • /
    • 2021
  • Purpose - The growth in consumers' online shopping has even been accelerated by the COVID-19 pandemic. While the purchase can be made from any countries online, the purpose is to examine the effect of the country of the online retailer (COOR) on consumers' perceived risk and purchase motivation, focusing on the retailer not on the brand. Design/methodology - Survey data from online shoppers are analized using the structural equation model. Findings - COOR, like COO of the brand manufacturer, positively affect consumer's purchase intension. First, the images and the perceived psychic distances of the COOR affects both perceived risk and purchase confidence. Secondly, this perceived risk and confidence they put on the transaction then affect the purchase intension of the consumer. Originality/value - We show that the quality of the signal comes not only from the manufacturer-branded product item itself with a certain COO, but also from the retailer who carries it.