• Korean journal of communication and information
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• v.40
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• pp.249-286
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• 2007

This study examines the main characteristics and differences on people's page in selected four national dailies, such as Chosun Ilbo, Joongang Ilbo, Seoul Shinmum and Hankyoreh Shinmun. Both Chosun Ilbo and Joongang Ilbo are categorized as the conservatives; while Seoul Shinmum and Hankyoreh Shinmun as the progressive. This study has been done by applying methods of content analysis to reveal the differences in terms of people's occupations, types of reports, their philosophies, and standards of selecting people by the dailies for the people's pages. The results shows that the conservative newspapers are very similar to the progressive newspapers in terms of occupations and the types of reports, covering the people on people's pages. More specifically, both the conservative dailies and the progressive dailies report the people for whose jobs are related to both social and cultural works. However, the conservative newspapers have much more coverages than the progressive papers in terms of the publicity reporting on the people. The conservatives are also much more reports on the people who are eager to economic success than the progressive dailies; while the progressives papers have much coverages on those who are interesting in helping others than the conservatives papers. Finally, this study reveals that the conservative dailies mainly cover those who are in publicity activities and social elite groups, while the progressive newspapers are the social celebrities and persons of fame in society.

• Journal of Digital Convergence
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• v.14 no.9
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• pp.159-170
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• 2016

In this study, the authors examine the ways in which social media ultimately affects the attachment of individuals to their favorite brands. Through an analysis of data using multiple linear regression, this study finds that SNS (social networking site) users that post status updates for a wide audience have no bearing on the individual's use of socialization agents. Those who consume social news passively are, however, likely to depend on socialization agents for determining their final purchase decisions. Socialization agents, both personal and non-personal, also play a role in the formation of brand attachment among individuals who depend on these social sources. Based on these results, marketers are encouraged to establish an online footprint of a social nature to formulate brand awareness and to provide a means for users of social media to improve their brand attachments to their favored brands. As this research was conducted exclusively in the predominantly collective culture of South Korea, further studies could attempt to analyze social networking use and socialization agent use via a cross-culture study, particularly one including an individualistic culture.

• The Journal of Bigdata
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• v.1 no.1
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• pp.67-75
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• 2016

The study analyzed big data extracted from Google and social media to identify factors related to searches on cyber bullying in Korea and America. Korea's cyber bullying analysis was conducted social big data collected from online news sites, blogs, $caf{\acute{e}}s$, social network services and message for between January 1, 2011 and March 31, 2013. Google search trends for the search words of stress, exercise, drinking, and cyber bullying were obtained for January 1, 2004 and December 22, 2013. The main results of this study were as follows: first, the significant factors stress were cyber bullying that Korea more than America. Secondly, a positive relationship was found between stress and drinking, exercise and cyber bullying both Korea and America. Thirdly, significant differences were found all path both Korea and America. The study shows that both adults and teenagers are influenced in Korea. We need to develop online application that if cyber bullying behavior was predicted can intervene in real time because these actual cyber bullying-related exposure to psychological and behavioral characteristic.

• Korean Journal of Health Education and Promotion
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• v.20 no.4
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• pp.95-109
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• 2003

Tobacco use is the most readily preventable cause of premature death； it is a worldwide problem, with a significant impact on heath and well-being. In order to design an effective tobacco education program, it is important to understand smoking patterns and the underlying factors associated with smoking in different generations such as adults or young people. Despite a general decline in the prevalence of regular smoking among adults, recent surveys commissioned by the Ministry Heath ＆ Welfare for the Republic of Korea have shown no evidence of any decline in smoking rates among young women and adolescents. The Republic of Korea has the highest adult male smoking percentage (65.1%) in the world and smoking in adolescents is still an increasing trend. Smoking in adolescents and young women is especially more dangerous, thus health education of anti-smoking directed at these groups is an important area that will benefit from using internet content that they can easily access. The purpose of this study is the evaluation of visual perception and effectiveness analysis in smoking cessation websites in promoting smoking cessation in adolescents and young women through Internet content. As a result of this project, at first we evaluated the Internet content of cyber smoking cessation programs by the evaluation criteria of web design interface. The Internet site of http：//nosmokeguide.or.kr received the most superior evaluation in the domestic Internet content for smoking cessation and the Internet site of the National Center for Tobacco-Free Kids received the most superior evaluation in the foreign Internet content for smoking cessation. This evaluation was surveyed by an expert in Internet content and user. Secondly, we developed the Internet content for cyber smoking cessation program, namely, "Dr. Smoking" that contained several menus and a database regarding anti-smoking designed in accordance with the results of this evaluation. The domain address of Dr. Smoking is http：//www.dmosmoking.com and our webpage has assorted kinds of news, information, self-diagnosis, prescription, consulting, a no-smoking mall etc. In conclusion, this project is designed to develop Internet content for the most effective smoking cessation program and to contribute to eliminating smoking from our society. We also will try to develop and upgrade this web-site in order to help a smoker who want to quit smoking and diminish the physical and socioeconomic harm from smoking.m smoking.

• Journal of Intelligence and Information Systems
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• v.22 no.2
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• pp.13-31
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• 2016

Despite expectations of short- or long-term positive effects of corporate social responsibility (CSR) on firm performance, the results of existing research into this relationship are inconsistent partly due to lack of clarity about subordinate CSR concepts. In this study, keywords related to CSR concepts are extracted from atypical sources, such as newspapers, using text mining techniques to examine the relationship between CSR and firm performance. The analysis is based on data from the New York Times, a major news publication, and Google Scholar. We used text analytics to process unstructured data collected from open online documents to explore the effects of CSR on short- and long-term firm performance. The results suggest that the CSR index computed using the proposed text - online media - analytics predicts long-term performance very well compared to short-term performance in the absence of any internal firm reports or CSR institute reports. Our study demonstrates the text analytics are useful for evaluating CSR performance with respect to convenience and cost effectiveness.

• Journal of the Korea Society of Computer and Information
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• v.19 no.11
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• pp.137-147
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• 2014

The study aims at exploring motivation, rationale, and values in twitter users' retweet behavior. It proposes that diffusion of message is based on the complex interactional relationships among attributes of original message, user's rationale, and values. Based on a pilot study, we constructed a total of 34 questions asking message attributes, motivation, and values of retweeting. Then, twitter users participated in an online survey, in which they evaluate their own 5 retweet messages based on the constructed questions(5 messages ${\times}$ 34 questions = 170). Then, a factor analysis is done in order to see the dimensions of the concepts in retweet behavior; and understand how message attributes, motivations, and values are inter-related with each other. The main factors extracted were: (1) public fairness, (2) fun and playfulness, (3) communal help, (4) news and information, etc. Factor 2 and 4 show the traditional journalism characteristics; while factor 1 and 3 do alternative journalistic values. The latter may work as a rectifying factors for traditional journalism; however, backfiring mechanism for group polarization. In addition, (1) users' internal identities, (2) communal unity and (3) belongness were identified as rationales and values for retweet behavior.

• Journal of Digital Convergence
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• v.19 no.12
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• pp.11-20
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• 2021

This study extracts topics related to university education through newspaper articles and analyzes the characteristics of each topic and the reporting patterns of each newspaper. The 9 topics were discovered using LDA. Topic 1 and Topic 3 are related to university support projects for education, but Topic 3 is focused on local universities. Topic 2 is about university education after COVID-19, Topic 4 teaching-learning methods, Topic 5 government policies, Topic 6 the high school education contribution university support projects, Topic 7 the university education vision, Topic 8 internationalization, and Topic 9 the entrance exam. The Chosun Ilbo, Kyunghyang, and Hankyoreh reported a lot of articles associated to lectures after COVID-19, government policies, and comments on university education. Relevant articles since 2016 have been analyzed by newspaper type and before/after COVID-19 through which differences in the topics were studied and discussed. These findings would suggest a basic policy guideline for university education and imply that the positive and negative effects of the media need to be considered.

• Knowledge Management Research
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• v.22 no.3
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• pp.31-53
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• 2021

As a communication channel for individuals, social media is affecting various areas such as business, economy, politics, and society. One of the less-studied areas is the law. Therefore, this study collected various information from social media and analyzed its impacts on the legal decisions, especially the Supreme Court decisions in Korea. This study was conducted by compiling information from Internet news articles and public responses. We found that when the negative reactions from the public got higher, the trial duration until the supreme court making the final decisions became shorter. However, we were not able to find the significant relationship between social media reactions and dismissal of appeal nor annulment. Our study would contribute to the information systems and knowledge management research in a sense that the social analytics is applied to the area of legal decisions, instead of using conventional qualitative study methodology. Our study is also meaningful to the practitioners because that big data analytical business can be applied to the field of law by creating a new database for the emerging legal technology. Finally, law makers can think of a better way to standardize the legal decision process to minimize the reverse effects from social media.

• 한국노년학
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• v.38 no.3
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• pp.467-480
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• 2018

The purpose of this study is to examine the relationship between the cell phone utilization and depression among the Korean elderly living alone using '2014 Korean National Survey on Older Adults. A total of 2,493 survey data of the elders living alone 65 years or more was included in the analysis. The degree of the cell phone utilization were categorized into (1) No cell phone, (2) Only phone calls, (3) Phone calls and text messages, and (4) Searching news and information through the internet surfing. The results showed that 81.5% elderly living alone had a cell phone. The 'no cell phone' group was 19.5% while 'information search' group was 3.5% among the elderly living alone and has more probability of depression than 'information search' group (OR=0.064, 95% CI=0.018-0.227), which indicates that as elders living alone utilize their cell phone more, the probability of the depression decreased. This result implies that elders living alone who utilize their cell phone more are engaged in social interaction more and this can lead to decrease in depression.

• International Area Studies Review
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• v.14 no.1
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• pp.55-76
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• 2010

This paper analyses interaction between yen/dollar exchange rates and NIKKEI index using bivariate GJR-GARCH(1,1) model. The data employed for the study is daily data series for the period of Jan. 4, 1995 through Aug. 30, 2009. One of main findings is that market inefficiency appears in the periods of financial crisis. Second, the volatility of exchange rates and stock returns has more increased in the wake of the volatility shock of the previous period during financial crisis than during non-financial crisis. Third, interestingly, the asymmetric volatility shock by bad news in those markets is bigger in financial crisis period than in non financial crisis. Fourth, in the period of current global financial crisis triggered by subprime mortgage crisis in U.S, volatility shock at the previous period is bigger than that of Asian financial crisis that happened in 1997. Lastly, the correlation between both returns of exchange rates and stock prices turns up positive according to the empirical estimation. This result may come from the fact that Japanese stock market does not have much attraction for international financial investment compared to stock markets of neighbouring countries like China, Korea and so on, while real sector's contribution to the economy is considered more importantly.