• Title/Summary/Keyword: motive

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A Study on Hair Art Design Shaped Flower Image (꽃의 이미지를 형상화한 헤어 아트 디자인 연구)

  • Jin, Young-Mi;Kim, Soung-Nam
    • Journal of the Korean Society of Fashion and Beauty
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    • v.5 no.1 s.12
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    • pp.51-55
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    • 2007
  • These days, hair design is recognized as a kind of molding arts which peform expression skill to create personal self as well as practical skill. Recently, the efforts to express hair design sublimating it to art works have continued. For these reasons, this study had purposes as follows; First, it developed creative and original design producing works to shape the flower image that was an important material of hair design. Second, it presented the possibility to express the field of hair design with art. In the flow of age, nature has provided design with unlimited creative motive. Flowers, among various materials, show the nature's change, combination and order and impose diverse symbolic meanings. Therefore, flowers are good materials to express the works. Through the process of decolorizing and dyeing with hair, five works of nature's fragrance, hope, reed flowers, windflower, magnolia blossom had been produced. The results of the process were as follows; First, the transformation of shape through the simple process taking the image of shaping flower as subject matter could be a motive of new hair design art. Second, if the various images of flowers were expressed as hair art with three-dimensional shape, it could be works with value of beauty. Through the process of this study, it was proved that nature could be endless subject matter for art. Therefore, with continuous studies, it can be motive of developing designs in producing work activities of many hair designers. In addition, academic development will be achieved through wide and diverse studies.

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A Study on Relationship between Usage Motivation and Usage Intentions according to Consumer Innovativeness - Focusing on Digital Photo Printing Service - (소비자혁신성에 따른 이용동기와 이용의도와의 관계 연구 - 디지털사진 인화서비스를 중심으로 -)

  • Jung, Chan-Koo;Chung, Jin-Do
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.9 no.1
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    • pp.202-213
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    • 2008
  • This study set up a relational model and an assumption concerning how consumer innovativeness could affect the usage motive of digital photos and the usage intention of digital photo printing service, by utilizing the theory of Uses and Gratification(U&G) and Technology Acceptance Model(TAM) so as to cope with the changes in market environment and to construct a new business model. The results fur the study were as below First, innovativeness had a positive effect on convenience, entertaining element and sociality in the relational model of overall innovativeness and usage motive of digital photos. Second, it has been noted that innovativeness had a positive effect on the usage intention of digital photo printing service in the relational model between overall innovativeness and its usage intention. Third, it has been demonstrated that convenience, entertaining element, economic feasibility and sociality had a positive effect on its usage intention in the relational model between overall usage motive of digital photos and the usage intention of digital printing service

Influence of Movie Promotion Exposure on Viewers' Satisfaction: Focusing on Motive and Involvement in the case of 'Snowpiercer' (영화 프로모션 노출이 영화 관람 만족도에 미치는 영향 : 봉준호의 <설국열차, 2013>에 대한 관람 동기와 관여도를 중심으로)

  • Choi, Bae Suk
    • The Journal of the Korea Contents Association
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    • v.13 no.12
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    • pp.92-107
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    • 2013
  • This study investigated whether individuals' exposure to movie-promotion activities offered by a movie-maker influence their satisfaction of viewing it. This study also explored whether individuals' motive for viewing a movie and personal involvement with it have an effect on their satisfaction of viewing it. The data from nationwide survey with a stratified sampling were analyzed (N = 451). This study found that (1) The more frequent exposure to movie-promotion activities, the greater satisfaction of viewing a movie; (2) The stronger motive to view a movie, the greater satisfaction of viewing it; (3) The higher involvement with a movie, the greater satisfaction of viewing it; (4) In the strong motivated group and the high involved group, the influence of individuals' exposure to the movie promotion activities is effective for individuals' satisfaction of viewing it. And theoretical and practical implications were discussed.

Play Motive Augmentation Research Method through Quest Understanding of MMORPG and Pluralistic Understanding of a Player (MMORPG의 퀘스트 이해와 플레이어의 다원주의적 이해를 통한 플레이 동기 증강 방안 모색)

  • Park, Yong-Hyun;Kyung, Byung-Pyo;Lee, Dong-Lyeor
    • The Journal of the Korea Contents Association
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    • v.9 no.10
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    • pp.122-129
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    • 2009
  • MMORPG Quest plays a strong role of motivation through compensation related with Avatar such as items and experience points rather than a role of story transfer. This situation finally made MMORPG become a difficult game that players should study the compensation of Quest for growth of a character, so it causes fixation of the user class. As a solving method of the fixation of the users, the possibility of Quest capable of strengthening play motive of various users through clarification of motivation structure of the Quest play and pluralistic understanding about players was investigated. This is a direct response to the user within the game system or how to use the player log information. The pluralistic understanding method of players will have values as a tool that can guarantee the objectivity and actual production of the data collected utilizing.

Mythological Imagination in Animation - Focusing on Animation (애니메이션에 나타난 신화적 상상력 - 애니메이션 <오늘이>를 중심으로)

  • Cho, Mi-Ra
    • The Journal of the Korea Contents Association
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    • v.7 no.2
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    • pp.237-245
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    • 2007
  • When reviewing animation based on a mythical motive, the mythical imaginary power has been dependent only on audio visual senses thereby resorting to a fantasy nature regardless of reality, or there has been too much emphasis on an educational message and animation has been utilized as a conflicting composition between good and evil. Therefore, this thesis reviewed 1) whether the author's consciousness was reflected in animation according to the contemporary interpretation of mythical imaginary power and 2) whether the author included an internal meaning of a universal subject by having a short animation that was produced by actively utilizing a mythical motive as a text. Also, based on the analysis, the study deduced the conclusion that the most important thing in animation based on a mythical motive is the author's consciousness that reinterprets the theme of 'universality' from a contemporary perspective before expressing the mythical objects through the senses such as by a brilliant image and sound. The products of such an analysis are supposed to solve the problem over how mythical factors need to be applied and utilized in creating animation.

The Process of Migration Among Ulleung Island Residents (울릉도민의 이주과정에 대한 인구사회학적 고찰)

  • Kim Tae Won
    • Korea journal of population studies
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    • v.27 no.1
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    • pp.147-169
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    • 2004
  • The paper examines migration and settlement process of the Ulleung Island residents. On the theoretical side, this paper analyzes migration and settlement process of the Ulleung Island residents in relation with a social, cultural, and political phenomenon of that island. And on the methodological side analyzes this paper historical literatures and output materials of field work. In order to achieve the purpose of this study, this paper approaches the issue on three dimensions. First, this article pursues the movement course of the Ulleung Island residents in the early Gaecheokryoung era. Second, it follows up their settlement process. Third, it tries to find out the factors of the population increase and decrease. The findings are as follows: The factors of migration of Ulleung Island residents are following three - first, social and political motive, second, economical motive, and third, criminal motive. The immigrants with these motives have constituted a unique society on the Ulreung Island.

The Impact of Social Media Use and Motive on Social Capital: Comparison of Open/Closed Social Media (소셜미디어 이용정도 및 이용동기가 사회자본에 미치는 영향: 개방형/폐쇄형 소셜미디어 비교)

  • Lee, Chang-Ho;Jung, Nak-Won
    • Korean journal of communication and information
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    • v.65
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    • pp.5-26
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    • 2014
  • This research investigated to what extent social media use and motivation contributed to the bridging/bonding social capital and social, political participation by using the national survey on high school and university students. In particular, this research divided social media into two groups: open and closed one. The result of analysis showed that the use of open social media reinforced bridging social capital and that of closed social media did bonding social capital. Motives for social media use affected both bridging social capital and bonding social capital. Social media use and motive all had a positive influence on social, political participation. In conclusion, the effect of social media on social capital may be decided by the characteristics of social media and the purpose of social media use.

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A Study on the Shoplifting Behavior and Its Influencing Factors in the Retail Shop (소매점내 상점절도 행위와 그 영향요인에 관한 연구)

  • Noh, Jung-Koo
    • Management & Information Systems Review
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    • v.32 no.2
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    • pp.315-338
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    • 2013
  • Recently as the economic circumstances have been getting worse, livelihood crimes like shoplifting have occurred considerably frequently. Shoplifting is the stealing behavior occurred in the retail shop such as department store, discount store, supermarket. Though there is economic and social risk of shoplifting, academic research of shoplifting has implemented scarcely. This study analyzes the shoplifting behavior in the retail store and its influencing factors, and aims to provide background of academic research of this field. So this study will give practical implication to reduce or prevent shoplifting behavior. As a result of this study, friend relationship and compulsive buying disposition influence the attitude of shoplifting behavior. But economic motive, stimulus pursuit disposition, and experience motive do not influence the attitude of shoplifting behavior. Finally to reduce or prevent shoplifting behavior, this study suggests the implications of this study and further research agenda.

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The Development and Application of Teaching Program to Utilize Emotional Intelligence Elements in Elementary School Science (초등학교 과학교과에서 정서지능 요소를 활용한 수업 프로그램의 개발과 적용)

  • Park, Jae-Keun;Moon, Bo-Ra
    • Journal of Korean Elementary Science Education
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    • v.33 no.1
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    • pp.82-94
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    • 2014
  • The purpose of this study is to develop teaching program which utilizes emotional intelligence elements as a measure to stimulate the motive and scientific attitude of learners and examine the effect of its application. The target unit for this study is 'world of plants' in the fourth grade of elementary school, and the teaching program is composed of 3 stages including I(encounter with myself), S(encounter with science), and U(encounter with friends). The teaching program is organized in the way to reflect 5 emotional intelligence elements including self-awareness, self-regulation, self-motivation, sympathy, and personal relations properly according to each stage of teaching program. The result of applying this program into actual classrooms is as follows. First, it is proven that the teaching program actually helps improving the motive of learners to study science. The emotional intelligence takes a role of positive motive for thinking, and the learners monitor their emotion and behavior patterns by using a mirror notebook to reduce their anxiety about science. Second, it is proven that the teaching program changes the science related attitude of learners positively. The emotional intelligence elements help the learners to create friendly feeling toward science subject and have a friendly attitude toward science and a sense of expectancy to science class. Third, it is proven that the teaching program contributes to the improvement of learners' science study achievement. The emotional intelligence takes an important role in improving the learners' science study achievement through the role of adjusting and controlling the recognition capability. However, emphasizing the emotional intelligence excessively also has a risk to break the balance between emotion and recognition, so it is considered that the balanced approach should be applied.

A Study on Purchase Motives at Internet Shopping Mall and Post-Purchase Satisfaction of Cosmetics (인터넷 쇼핑몰에서의 화장품 구매동기와 구매 후 만족에 관한 연구)

  • Kim, Hyun-Jeoung;Lee, Myoung-Hee
    • Journal of the Korean Society of Costume
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    • v.57 no.3 s.112
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    • pp.78-89
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    • 2007
  • The objectives of this research were to investigate the relationships between purchase motives and post-purchase satisfaction of cosmetics at internet shopping malls, and to reveal how cosmetic purchase motives and demographic variables influence to the post-purchase satisfaction. Subjects were 202 females in Seoul who had experiences of cosmetic shopping at internet. Five dimensions of cosmetic purchase motives at internet shopping malls were derived by factor analysis: 'information provision', 'service/quality', 'time saver', 'use convenience', and 'economical efficiency'. Consumers showed relatively high cosmetic purchase motives at internet shopping malls because the prices of on-line shopping mall products were cheaper than those of off-line, and because it was easy to compare various products at internet shopping malls. The motive of 'information provision' had significant positive relationships with the satisfaction of price, quality, color, volume, and skin suitability of cosmetics. The motive of 'time saver' and 'use convenience' had positive relationships with the satisfaction of price and quality. The motives of 'service/quality' and 'use convenience' were higher in career women than in college women. The middle class consumers and the consumers who use internet more had a high 'information provision' motive in shopping cosmetics at internet. The post-purchase satisfaction of cosmetics was influenced most by the experience postscripts and next by economical efficiency, frequency of access to the internet cosmetic malls, and social class(-) in order.