• Title/Summary/Keyword: mobile business

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A Study On BI Module Implementation Based Hybrid App For Smart Mobile Office (중소기업 SMO를 위한 하이브리드 앱 기반의 BI 모듈 구축 및 활용방안)

  • Kim, Yeong-Real;Park, Geon-Wan
    • Journal of Korea Society of Industrial Information Systems
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    • v.19 no.5
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    • pp.103-115
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    • 2014
  • Mobile-Office is the IT office that enables people handle their business anywhere and anytime without going to head office. It has propagated rapidly in domestic and foreign companies as the users who use mobile terminal such as smartphone have increased sharply. Mobile-Office is emerging as a new way of conducting business. It requires business environment to be changed to improve business efficiency, as fast-growing mobile-based economies emerges. Small and medium-sized companies's utilization ability for advanced IT technology is insufficient, and limitations exist on capacity of building and investment. They need different development methodologies and utilization methods. The purpose of this study is not only to consider the previous business environment problem on accessibility, mobility, effectiveness, complexity and consolidation, but to search more efficient methods for introducing applications to utilize various smart devices and websites with minimum investment in R&D.

Framework for Developing Mobile Embedded Convergence Software using CBD (컴포넌트 기반 모바일 임베디드 컨버전스 소프트웨어 개발 프레임워크)

  • Kim, Haeng-Kon
    • Journal of Internet Computing and Services
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    • v.9 no.5
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    • pp.59-72
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    • 2008
  • Computing systems in the modern era are expanding rapidly to include mobile-based businesses that make us of the various convergence distributed business process. This has lead to growing interest in the field of mobile embedded software development methodology, which has in turn lead to the proliferation of the embedded mobility. The use of CBD (Component Based Development) provides reusability, maintainability and portability, all of which are very important and focus issues to the business process. It also comes with the inherent productivity, quality and reliability of CBD. To make efficient use of CBD, though, clarified interface definitions for component integration are necessary. These definitions should be made up of collaborative hierarchical and horizontal architecture layers. Successful definitions should apply an effective framework made up of the architecture and process. In this paper, we describe an interface specification for small grained mobile embedded components(MEC) for the mobile embedded domain to meet maximum user requirements. We build and deploy the reconfigurable design patterns and components (in business domain categories) to make a component hierarchy and business logics for mobile embedded software. Proposed components specification plays a major role in development of the software for handling inconsistency in existing specification. It also includes plenty of specification information, using semantics and modeling based mechanisms to support business processes. We propose a development model of mobile embedded software using CBD for very complex and dynamic mobile business. We can apply it in a plug and play manner to develop the software. We verify that our framework supports very good productivity, quality and maintainability to meet the user's requirements in mobile business.

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Changing the Business Model of Collection Mobile Games (수집형 모바일 게임의 비즈니스모델 변화)

  • Lee, Kuy-Bok;kim, Young-Jae
    • Journal of Korea Game Society
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    • v.21 no.2
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    • pp.67-78
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    • 2021
  • Since the release of and in 2017, business models for collection mobile games have been changing. Collection Mobile games are composed mainly of characters, and the business model is also highly related to user preference factors. The Delphi method and the AHP analysis were used on ten experts in each field of game production to identify preference factors, and five collection mobile games were selected for business model analysis. The result shows that 'moe' characters are a major preference factor, and accordingly, business models are also changing to focus on the completion of character collection and products such as character skins.

On the Effect of Perceived Security, Perceived Privacy, Perceived Enjoyment, Perceived Interactivity on Continual Usage Intention through Perceived Usefulness in Mobile Instant Messenger for business (업무용도로 이용되는 모바일 인스턴트 메신저에서 인지된 보안성, 인지된 프라이버시, 인지된 즐거움, 인지된 상호작용성이 지속이용의도에 미치는 영향에 관한 연구)

  • Lee, Jieun;Hwang, Changyu;Kwon, Dosoon
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.3
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    • pp.159-177
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    • 2015
  • As smart phones become more common nowadays, mobile instant messengers such as kakao talk and line are used as essential communication tools exchanging information between individuals. Also, the mobile instant messengers extend their use to business area beyond communication between individuals. This study is on how factors of mobile instant messenger such as perceived security, perceived privacy, perceived enjoyment and perceived interactivity affect business continual usage intention through perceived usefulness. The proposed model is based on Expectation-Confirmation Theory of Oliver and Technology Acceptance Mode of Bhattacherjee. For an analysis, 159 survey responses were collected from the office workers in Seoul and nearby cities, having experiences of mobile instant messengers. To validate the proposed research model, PLS analysis is performed with the valid 154 questionnaires. The path analysis results are as follows. First, perceived security has a positive effect on expectation-confirmation. Second, perceived enjoyment has a positive effect on perceived usefulness. Third, perceived interactivity has a positive effect on both perceived usefulness and expectation-confirmation. Fourth, perceived usefulness has a positive usefulness on satisfaction and continual usage intention of mobile instant messenger. Last, expectation-confirmation has a positive effect on perceived usefulness, and satisfaction has a positive effect on continual usage intention of mobile instant messenger. Since the mobile instant messenger may bring a pressure of work and a violation of privacy, it is necessary that the company provide a guideline for use of the mobile instant messenger and establish the in-house mobile instant messenger system.

Research on Use Motivations of Mobile Payment Adopters: A Case Study on Chinese Oversea Students in South Korea

  • Liu, Zi-Yang;Li, Hao;Chen, Yi
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.8
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    • pp.59-66
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    • 2018
  • In this paper we purposes to analyze the motivation of mobile payment adopters. In this study, with unified theory of acceptance and use of technology (UTAUT) model as the basis of research, we set up a structural equation model based on gender, age, experience and voluntary, collected data in the form of a questionnaire survey and analyzed drivers that affected mobile payers. In this study, The necessity of this paper is that the group of Korean students belongs to a special group with nearly 70,000 people. The penetration rate of mobile payment in China is 77%, ranking first in the world, but after the young people came to Korea. There are many obstacles and inconveniences when using mobile payment. We have proposed special subjects for special populations. the survey data were analyzed using SPSS22.0 and AMOS22.0 statistical software and the proposed model was modified. The results show that consumers' mobile payment is mainly motivated by social influence and performance expectancy. These results are of theoretical value and offer a new direction and implications to mobile payment developers. Besides, they also provide useful information and guidance for enterprises to aim at the market of Chinese oversea students in South Korea.

Examining Customers' Continuance Intentions towards E-wallet Usage: The Emergence of Mobile Payment Acceptance in Vietnam

  • PHUONG, Nguyen Ngoc Duy;LUAN, Ly Thien;DONG, Vu Van;KHANH, Nguyen Le Nhat
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.9
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    • pp.505-516
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    • 2020
  • The purpose of the research is to identify antecedents of mobile wallet continuance intention in Vietnam. A self-administered questionnaire was distributed to collect data from a total of 276 respondents. Partial least squares structural equation modeling was employed for analyzing the data. Five mobile wallet features - mobile application quality, mobile wallet familiarity, situational normality, payment security, and feedback mechanism - are introduced as fundamental elements, which influence customer' continuance intention to use mobile wallet in Vietnam. The results indicate that mobile quality application and familiarity can significantly influence perceived ease-of-use (PEOU) and perceived usefulness (PU), but situational normality has an impact only on PEOU. PEOU and PU are positively related to satisfaction. On the other hand, payment security and feedback mechanism affect positively customer' trust. As a result, the positive effects that satisfaction and trust have on electronic wallet continuance intention are confirmed. The findings can be used to advise mobile wallet providers to improve their platform design and services to retain users. As a theoretical contribution, this study combines the Technology Acceptance Model, Unified Theory of Acceptance and Use of Technology to investigate the key determinants on continuance intention in the context of electronic wallet in Vietnam.

Applying the Cloud Computing Technology for Mobile BIM based Project Management Information System (모바일 BIM 공사관리시스템을 위한 클라우드 컴퓨팅 기술 활용 방안)

  • Lee, Jong-Ho;Eom, Shin-Jo
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2011.05a
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    • pp.145-148
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    • 2011
  • As a futuristic construction model, building information model(BIM) based project management system(PMIS) and mobile PMIS have been showing visible sign. However, researches on the 3D BIM based PMIS using mobile device are hard to find, result from limitation of mobile device application(slow speed at huge BIM file, display size, and etc.) and undefined standard of business processes. Therefore, this research aims at studying feasibility of mobile BIM PMIS based on cloud computing as a business model. In case of applying mobile BIM PMIS, 3D drawings and integrated building informations are possible on mobile devices in real time. it would support increasing the productivity of project participants as designer, engineer, supervisor, and etc. Globally, BIM based PMIS and Mobile BIM system, cloud computing based mobile BIM simulator are in the concept or experimental phase, therefore it is possible to secure global leading technology of IT and construction merger in the mobile BIM.

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A Study on Efficient Business Model for Mobile Virtual Network Operator (MVNO 사업자의 경쟁력 강화를 위한 비즈니스 모델 연구)

  • Jang, Hee-Seon;Shin, Hyun-Cheul;Han, Sung-Su;Park, Gwang-Man
    • Convergence Security Journal
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    • v.6 no.1
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    • pp.65-74
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    • 2006
  • In this paper, the definition of mobile virtual network operator (MVNO), business situations of operators, regulations, and main benefits are analyzed to discuss the introduction of MVNO system in Korea. In addition to, the analytical hierarchy process (AHP) is performed to study the efficient business model for MVNO under the government's regulation. The three alternatives such as self-regulation, partial-regulation and full refutation are considered for the main criteria of competitiveness activation, investment increment, and economics.

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A Study of Customer Satisfaction on Mobile Banking Service

  • Ahn, Joong-Ho;Yang, Ji-Youn;Ahn, Jung-Hee
    • Proceedings of the CALSEC Conference
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    • 2005.03a
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    • pp.201-206
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    • 2005
  • Our goal is aimed at positive-analyzing how quality level of mobile banking service is composed of by 22 questions from SERVQUAL of existing PZB. As a result of positive-analysis, 4 different factors-reliability, empathy, tangibilities, assurance- were deduced, different with 5 levels. Responsiveness is absorbed other dimensions. Also, we tried to find out the appropriate method between SERVQUAL method, showing the difference between the consumers' expectations and the assessment of the actual performance, and model of SERVPERF, measuring performance recognized points while dealing with the concept of SERVQUAL to scale the service qualities of mobile banking.

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