• Korean journal of communication and information
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• v.21
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• pp.87-113
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• 2003

Despite the ubiquity of mobile phone, the medium has received far less scholarly attention than it should deserve. This study begin with the purpose of fair repositioning of mobile phone in Korean interpersonal communication. To accomplish this purpose, We examined the effect of communication values on perception of mobile phone as interpersonal communication medium, such as the appropriateness and effectiveness of mobile phone. The related raw data were collected from on-line survey process, and statistically analyzed. The result showed that the more effect the traditional communication values of our society have on the perception of mobile phone, the older users are. And Younger generations tend to have more positive attitude to mobile phone as interpersonal communication medium. Particularly when the seniors are interpersonal communication partner and impending task is advice or request, younger persons tend to perceive mobile phone more appropriate and effective than the elder persons do. Thus, it is plausible to predict that relative position of mobile phone will be gradually more important in Koreans' social communication when the younger generation become the mainstream of our society.

• Journal of Fashion Business
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• v.24 no.1
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• pp.88-101
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• 2020

The music videos of BTS go beyond the limit of media promoting music and shows their meaning in various ways and complete the visual message of music through fashion style. BTS' fashion style in the music videos shows a change in symbolic representation of the genre of each album and song, of which gender images are changing aligned with the music messages of BTS. The purpose of this study was to derive gender images of fashion style in BTS music videos and to interpret their meaning based on Judith Butler's theory that performativity creates discourse through iterative process. It is conducted as a research method, an analytical study was conducted in parallel with literature studies and empirical case analysis. The scope of the study was limited to 301 costumes that appeared in 21 official music videos from debut single album '2Cool 4 Skool' released in 2013 to the mini album 'Map of the Soul: Persona' released in 2019. As a result of the analysis, the controversial fashion style, challenging fashion style, boyish fashion style, hybrid fashion style, the playful fashion style were revealed. The conclusion of studying the gender image of BTS, interpreted by this analysis using Judith Butler's theory, is as follows. The gender image of BTS is the traditional image that identifies with the dominant gender discourse, the resistive gender image that intentionally distances mainstream culture, the eclectic image parodying the gender of the opposing term, and the deconstructive image that transcends the dominant gender discourse.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.26 no.2
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• pp.306-312
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• 2022

During the unprecedented COVID-19 outbreak, the public's information needs created an environment where they overwhelmingly consume information on the chronic disease. Given that news media affect the public's emotional well-being, the pandemic situation highlights the importance of paying particular attention to how news stories frame their coverage. In this study, COVID-19 news speech emotion from mainstream broadcasters in South Korea and the United States (US) were analyzed using convolutional neural networks. Results showed that neutrality was detected across broadcasters. However, emotions such as sadness and anger were also detected. This was evident in Korean broadcasters, whereas those emotions were not detected in the US broadcasters. This is the first quantitative vocal emotion analysis of COVID-19 news speech. Overall, our findings provide new insight into news emotion analysis and have broad implications for better understanding of the COVID-19 pandemic.

• International Journal of Advanced Culture Technology
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• v.10 no.3
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• pp.146-155
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• 2022

The purpose of this study is to investigate the recyclability of Shenlong in China using SWOT. The main analysis results are as follows. First, provided that the company's current capacity utilization rate is seriously insufficient, reducing staff is one among the effective ways. Second, Shenlong should open a web store to cater to young people's online shopping behavior, and further expand the brand visibility using national mainstream media and online shopping platforms like Taobao and JingDong to market Dongfeng Peugeot and Dongfeng Citroen on the whole network. Third, under the premise of maintaining the present best-selling models, Shenlong should appropriately reduce the amount of models, adjust the assembly capacity ratio of every model and every displacement in real time per the newest market trends, increase the agility of auto companies' production, and timely meet the wants of domestic consumers. Fourth, dual-brand coordination and channel integration are very necessary, and also the profitability and profitability of dealers are going to be further improved, thereby increasing sales. Fifth, target building new energy leading products of Shenlong, strive to attain the forefront of the industry within the sales of recent energy vehicles within 5 years, and gradually expand new energy vehicle products from passenger vehicles to passenger vehicles and commercial vehicles. Finally, the marketing field of Shenlong Automobile should achieve "three major changes", that is, change from a goal-driven type to a demand-driven type, cancel the bundling of outlet invoicing goals and delivery incentive tiers; start from basic capabilities, and set pragmatic and challenging goals; focus Channels, to realize following the activation of outlets, and single store sales increase.

• The Journal of the Convergence on Culture Technology
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• v.9 no.6
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• pp.443-451
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• 2023

Sound Art (Sonic Art) is a branch of contemporary art that has been practiced dominantly in Europe and the Americas since the mid-20th century; and in Korea, it tends to be regarded as a multiple art field or as a subgenre of contemporary music or media art. Since the 2000s, some leading universities in North America and Europe have been opened sound art majors, producing talented people who specialize in this field or work as practical artists, yet it is still considered a non-mainstream art field. It is difficult to find schools that have opened sound arts as their major program in domestic universities. Along with the introduction of a liberal arts curriculum model and teaching methods used in the <Sound Art of Modern Society> course operated in a four-year university in South Korea, this paper discusses the possibility of using sound art as a main subject in liberal arts learning in higher education as a creative fusion liberal arts subject.

• Korean journal of communication and information
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• v.43
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• pp.385-426
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• 2008

This paper focuses on how international marriages among Asians have been represented by the Korean media. Due to globalization, the so-called 'ethnoscape' has changed, and so ethnicity or racial identity within the boundaries of the nation-state changed. The recent diaspora of Asian women into Korea through international marriages has reflected how globalization has proceeded at a regional or local level. This paper attempts to analyze Koreanmedia discourses on the Asian female diaspora. This study analyzes what kind of generic forms TV dramas, other shows(TV reality programs, TV journalistic programs), movie and internet have employed to represent international marriages and how they have portrayed the subjectivities of the Asian female diaspora. This study discuss how this representation has been contested by the 'realities' of their international marriages. By examining how the Korean mainstream media have dealt with the conflicting issues of the Asian female diaspora, this paper intends to look critically at how local discursive practices have substantiated the changing ethnoscape. As a result of the study, this paper can find international marriages among Asians have been represented by Korean media still patriarchal system in male-oriented society. The otherness of Asian women justify the strong work of household affairs, and so justified life is standardized 'a kind of daughter- in-law', 'a complaisant daughter-in-law' in the process of migration. Also the otherness of Asian women standardized 'a victor' or 'a harmer' through international marriage of money that commercialized 'sexuality'. After all Korea media discourse on Asian women's international marriage, the gender issues on it have not been focused on a serious level.

• Korean journal of communication and information
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• v.38
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• pp.183-210
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• 2007

The study tried to explore ordinary people's press fairness concept being neglected by the mainstream of fairness research thus far. With empirical standpoint, this study first investigated (un)fairness concept held by general audience, and then compared it with existing ones long suggested by experts such as scholars and media workers. Also, the study examined audience's concept construct in terms of its characteristics and implications. A systematic sample of 300 adults in Seoul was interviewed and their answers (instances of press unfairness) were analyzed and categorized. The most serious problem in fairness, they pointed, was that the press's not neutral. Also, truth and balance were importantly raised as a press problem with regard to fairness. The result showed press ethics and commercial morals could be a significant element for people's view on press fairness. These elements are new to the literature and heuristic regarding how to approach toward fairness issue in our society. The study also discusses the implications of other findings.

• Korean journal of communication and information
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• v.58
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• pp.130-153
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• 2012

The purpose of this study is to examine how the $Dong-A$ $Ilbo$, a prevailing newspaper in Korea, has constructed 5.18 discourse. In the last thirty years or so in Korea, '5.18(the Gwangju Democratization Movement)', in both academic and social realm, has been one of the most disputed issues in the process of political change. However, little attention has been given to this topic in the field of communication study. Thus, we attempted to illuminate the construction of 5.18 dicourse by using terms analysis and discourse analysis of editorials during the period of May 18, 1980-December 31, 2010. From the study, it is found that the use of terms has changed from 'crisis' through 'resistance', 'slaughter', 'revolt' to 'democratization movement' in the $Dong-A$ $Ilbo$. And it is also found that 5.18 discourse has been developed in the order of 'tragic incident discourse', 'truth investigation discourse', 'rehabilitation discourse', 'deferment discourse', 'punishment discourse', 'political strife discourse' in the editorials of the $Dong-A$ $Ilbo$. These shifts of terms and discourse have been mostly led by socio-political changes. Based on the research results, the central characteristics of 5.18 discourse of the Korean mainstream press were elaborated and the implications of the results were discussed.

• Smart Media Journal
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• v.6 no.1
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• pp.61-67
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• 2017

A large number of people living in modern times prefer remaining unmarried or living alone independently for the reason of their own will or another person's will. This is because they dislike being interfered with by other persons or because there is a financial problem. This behavior has become mainstream in persons working for professional jobs, persons having a strong disposition toward individual activity or college students. In particular, career women pursuing their own comfortable life have the tendency to prefer single life. However, sometimes, they become a target of crime that targets and makes bad use of this point. For these reasons. Consequently, sometimes, they additionally install and use a security system such as door security guard at front door and so on. It is not so difficult to lock the door security guard at the front door. However, it is apt to be forgotten. And when they are on the bedspread before falling asleep, in case they should check whether the door security guard is locked or in case they should lock it, they should get up, go to the entrance, and check and lock the door security guard. They often don't lock the door security guard due to their feeling that it is all right because of annoyance and inconvenience. This paper is intended to work for safety from crime such as illegal housebreaking by more conveniently using the door security guard after designing and implementing a system that can remotely control the door security guard, using a smartphone as a method of resolving this annoyance and keeping life more safe.

• Journal of Popular Narrative
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• v.25 no.3
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• pp.143-180
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• 2019

This article aims to examine the manner in which the 'Byeongmat' discourse was constructed, and the mechanism of the 'Byeongmat' discourse. I claim that the constructed discourse excludes disabled persons and women. When the 'Byeongmat' first appeared in the mainstream, it was understood as being presented only by webtoons. Furthermore 'Byeongmat' and webtoons were understood as almost synonymous. In this sense, it is no exaggeration to say that the way in which the 'Byeongmat' discourse was constructed is the way in which 'Byeongmat webtoons' were interpreted. In this article, to find out how the 'Byeongmat' discourse was constructed, I examine two things. First, the reception of media of 'Byeongmat'. 'Byeongmat' was at first understood as 'kitsch' by the media, but soon after generational meaning was added. Second, the interpretation of 'Byeongmat' in academia. In academia, the 'Byeongmat' discourse is advanced as a refined generationalism. Regardless of the 'Byeongmat webtoon' itself, 'Byeongmat webtoon' is interpreted as a text which is destructing narrative and filled with parodies. Furthermore this characteristic of the 'Byeongmat webtoon' is interpreted as a resistance culture of the younger generation. However, this interpretation serves as a mechanism which excludes the disabled and women. Currently, Korean society faces the popularization of the 'Byeongmat' code, the decline of the 'Byeongmat webtoons' and the crack of the younger generation discourse. The current situation allows the 'Byeongmat' discourse to be criticized without losing its social context while securing a distance of critcism. I expect that this article can contribute to further diversifying interpretations of 'Byeongmat' and 'Byeongmat webtoons', and accelerating the crack on the younger generation discourse.