• Title/Summary/Keyword: main color

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A Study of the Color Characteristics of the Websites of Sportswear Brands' (스포츠웨어 브랜드의 웹사이트 색채 특성 분석)

  • Moon, Ji-Young;Kim, Ji-Yeon;Cho, Ju-Yeon;Lee, Kyu-Hye
    • The Research Journal of the Costume Culture
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    • v.19 no.4
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    • pp.794-804
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    • 2011
  • With increases in the amount of spare time by many and with increased social interest in health, the sportswear market is steadily growing. Thus, sportswear companies are putting more effort into developing their websites for differentiation strategies. It is possible to deliver effective images with the use of proper colors in websites. This study aimed to analyze the colors of websites of sportswear brands' and to compare their characteristics. Thirty-seven brands were chosen and classified into three groups: active sportswear, outdoor wear and golf wear. 168 color samples in total as main colors, sub-colors and accent colors were collected from the first screen of each websites. The colors were analyzed by Musell's 10 hues and by the 12 tone classifications of PCCS. The results indicated that white is the color most often used as the main color and sub-color on these websites. There were differences among the colors of the three groups. Both active sportswear and outdoor wear have a similar tendency in terms of their use of colors and tones, while golf wear is different from these two groups. Active sportswear websites and outdoor wear websites frequently used red and vivid, bright tones for their accent colors. In comparison, Green Yellow and light grayish tones were most commonly used as accent colors in golf wear websites.

A Study on the Effects of Costume Styling, Color and Texture on Character Expression in Movies - Focusing on the Movie and - (영화에서 의상의 스타일링, 색채, 재질감이 캐릭터 표현에 미치는 영향에 대한 연구 -영화 <내 아내의 모든것>, <결혼전야>를 중심으로-)

  • Kim, Sojin
    • Journal of Fashion Business
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    • v.23 no.4
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    • pp.53-67
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    • 2019
  • This study investigated the effects of costume styling, color and texture on character expression in the movies "All About My Wife" and "Marriage Blue". As a study method, the main scenes were captured from the DVD image and the costumes of the main characters were analyzed to examine how the costumes express the personality change according to the story development of the characters. The characters in "All About My Wife" and "Marriage Blue" were studied to see how their personality changes as the story develops and how the costume supports the personality change of those characters. It was checked that costume contributes to effectively deliver the emotion of the characters to audience. In the movies, costume plays an important role in completing the character, and styling, color, and texture of the costume are one of the important means of expression. In a movie, costumes, styling, color, and texture contribute towards development of each character's character. And these elements act synergistically by acting simultaneously rather than independently, thus defining the image of the costume and playing a role in building characters. Movie directors persuade the audience by expressing their intentions in various ways. Among them, movie costume is one of the most effective expression tools. The styling, color, and texture of the clothes are practical and effective methodology that will create a character, so I hope that the field of film art will be researched extensively in the future.

A Study on the Exterior Color of Housing in Rural Area Comparing with Traditional Housing Color (농촌지역 전통, 개량 및 신축주택 외장색채 비교분석 연구)

  • Paik, Suk-Jong
    • Journal of the Korean housing association
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    • v.19 no.6
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    • pp.157-166
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    • 2008
  • Until 1960, the major housing type of rural area in Korea was traditional wooden frame building, which was made of natural materials. In the course of modernization and New Village Movement, most of traditional houses have been renovated focusing on changing roof material of rice straw into slate, keeping existing main wooden structure. And then from around 1980, by economical development the new houses have been constructed. On these three phases of traditional type, remodeling type and new construction type, the natural materials of housing facade as wood, soil, stone and plant changed into artificial materials as cement, chemical material and paint. At the same time the exterior color of housing also have been changed and varied. The purpose of this thesis is to find out the changing aspect of exterior color by comparing remodeled and new constructed housing with of traditional housing. The exterior color of one hundred and fifty seven houses were surveyed and the three color attributes of each part of facade, as roof, wall and window, were analyzed and compared. In case of traditional houses, 98.3% of color are concentrated on the warm color of Y and YR on HUE scale, and 88% of their color are low Chroma. And Value of their color has been varied and spreaded from low to high Value scale. From traditional types to remodeled and new constructed houses, the concentration ratio of warm color on Hue scale reduced from 98.3% to 68.7% and ratio of low Chroma was also changed from 88% to 73.2% and the ratio of low Value color reduced from 51.9% to 29.7%. The exterior color of houses in rural area varied on Hue, and the more saturated colors were used and they became brighter compared with color of traditional houses. It is expected that the results of this study can be used for basic data of exterior color planning and improvement into harmonized color with natural environment.

The Types of Color Coordination and Their Characteristics In Contemporary Women′s Fashion (현대 여성 패션에 나타난 색채 코디네이션의 유형과 유형별 특성 분석)

  • Kwon Hae-Sook;Shim Eun-A
    • Journal of the Korea Fashion and Costume Design Association
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    • v.6 no.3
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    • pp.139-152
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    • 2004
  • The main objective of this research is to investigate the color coordination types and their characteristics of contemporary female fashion by reviewing 'pre-a-porter Collections' of four collections (i.e., cities) - Paris, Milan, New York, London - from the periods of 2000 S/S to 2002/3 A/W. Through the review of various books and articles written on the subject, the color coordination types and their characteristics were categorized and defined. The data was collected by reviewing 'pre-a-porter Collections' magazine and total 4,269 observations were made. These in turn were categorized into eight color coordination and three color tone categories through the content analysis. Frequency analysis was used to analyse the data. The findings are as follows; First of all, there were 8 observable color coordination categories in contemporary women's fashion. The most used color coordination was chromatic & achromatic color coordination. It was followed by chromatic identical, and then by achromatic identical color coordination. These three color coordinations were the majority, comprizing 73.4% of the total. The rest were in the order of complementary, gradation, similarity, accent. And the most used tone type was contrasting tone and followed by similar and identical. Next, the analysis of each coordination categories shows that; The chromatic identical coordination focused on presenting its own unity or break it using the contrasting color tone. Meanwhile, the achromatic identical coordination project a clean and strong feeling through black and white combination or a subtle feeling through the different material combination. The chromatic & achromatic coordination showed strong colors and contrasting tones of clear and bright colors. Meanwhile, the characteristics of complementary coordinations are that these coordinations seem to free the colors and show the subtle changes in tones very clearly. The gradation coordination was used to create a cool and lively feeling. Next, the similarity coordination seems to create feminine and warm feeling by taking advantage of similar color feelings, often through the use of warm to warm, cool to cool color matching. Lastly, the accent coordination, through the use of contrasting tones emphasizes the differences in colors, while separation coordination mostly uses black and white on various color coordinations.

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A Study on Area Color of Gwangbok-ro Based on the Analysis of the Colors of the Facade Designs of Stores Along the Road (광복로 로드숍 파사드디자인의 색채분석을 통한 지역색 연구)

  • Yeo, Mi;Lee, Chang-No
    • Korean Institute of Interior Design Journal
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    • v.22 no.1
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    • pp.247-255
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    • 2013
  • In this study, the colors and characteristics of Gwangbok-ro of Busan were analyzed in the standpoint of local images based on the examination of the facade designs of stores along the road of Gwangbok-ro, Busan a main street with massive population flow. To that end, the facades of stores, correlation with the city, color and locality were examined, and after the status of facade designs in Gwangbok-ro were identified through case survey by it, color images were analyzed. For color analysis, Munsell color system was used as basic tool. As a result of examining the colors in Gwangbok-ro area, the following status could be analyzed on 3 attributes of hue, brightness and chroma: First, analysis results of hue indicated that dominant color that covers 70% or more of the area represented mid brightness and low chroma in GY(36.1%) series, subsidiary color which covers 25% or more of the area mid brightness and low chroma in YR(26.5%) series, and accent color that covers less than 5% of the area high brightness and low chroma of GY(40%) series. Second, in brightness analysis, dominant color mostly represented mid brightness, subsidiary color mid brightness and accent color high brightness respectively. In particular accent color showed more intensive crowding phenomenon in high brightness. Third, as for chroma, dominant color, subsidiary color and accent color all are gathered in low chroma, however in small number of accent colors, peculiar high chroma appeared notable. In conclusion, the colors of Gwangbok-ro area analyzed based on the facade design of the stores along the road in this study were superficial colors that reflect the life of people in the area, artificial colors by improvement of the local environment. This study is meaningful in that the image of Gwangbok-ro was found through building colors in one part of the city Busan. It is judged that the study results would become useful as reference document in planning out environment colors later on.

Moving Object Tracking Method in Video Data Using Color Segmentation (칼라 분할 방식을 이용한 비디오 영상에서의 움직이는 물체의 검출과 추적)

  • 이재호;조수현;김회율
    • Proceedings of the IEEK Conference
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    • 2001.06d
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    • pp.219-222
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    • 2001
  • Moving objects in video data are main elements for video analysis and retrieval. In this paper, we propose a new algorithm for tracking and segmenting moving objects in color image sequences that include complex camera motion such as zoom, pan and rotating. The Proposed algorithm is based on the Mean-shift color segmentation and stochastic region matching method. For segmenting moving objects, each sequence is divided into a set of similar color regions using Mean-shift color segmentation algorithm. Each segmented region is matched to the corresponding region in the subsequent frame. The motion vector of each matched region is then estimated and these motion vectors are summed to estimate global motion. Once motion vectors are estimated for all frame of video sequences, independently moving regions can be segmented by comparing their trajectories with that of global motion. Finally, segmented regions are merged into the independently moving object by comparing the similarities of trajectories, positions and emerging period. The experimental results show that the proposed algorithm is capable of segmenting independently moving objects in the video sequences including complex camera motion.

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Characteristics of Greenish Pigments from Silkwarm Excrement by Ethanol Extraction (누에 배설물에서 Ethanol 추출한 녹색색소의 일반적 성질)

  • 김용환
    • The Korean Journal of Food And Nutrition
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    • v.11 no.4
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    • pp.375-380
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    • 1998
  • A study of characteristics of greenish pigments from silkwarm excrement by ethanol extraction. Through visible absorption scanning, it showed two absorption peaks at 415 and 657nm, and it was shown to be greenish color. In the presence of light, the stability of pigments rapidly degraded, but in the presence of Al-foil, green and blue cover were very stable. It was shown to be stabilized at the temperature of 7$0^{\circ}C$ until 20days and presence of metal ions, such as Na+, K+, Ca2+, Mg2+ and Zn2+. The pigments was shown to be stabilized in 5% acetic acid solution, but in the presence of lactic acid, citric acid and tartaric acid solution were unstable. On the result of TLC analysis, pigments were shown to be composed of eight color fractions, and main color fractions were F-1, F-2 and F-3. In F-1, F-2 fractions were revealed green color and F-3 fraction were revealed yellow color.

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A Light Characteristics of Mixed-Color LED for the Variable Color Temperature Street Light (가변색온도 가로등 구현을 위한 혼색LED의 조명특성)

  • Jeong, Byeong-Ho;Lee, Kang-Yeon;Choi, Youn-Ok;Kim, Dae-Gon;Kim, Nam-Oh;Min, Wan-Ki
    • The Transactions of the Korean Institute of Electrical Engineers P
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    • v.58 no.2
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    • pp.142-147
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    • 2009
  • Conventional HP(high pressure) sodium or Metal-halide lamps have a life span of around one year requiring at least annual replacement and maintenance. High Power LED lights require no regular maintenance further increasing savings on replacement bulbs, access equipment and labour costs. New installations benefit from a substantial reduction in the cost of expensive heavy duty cable required for sodium lighting. Especially, LED light can achieve variable color temperature, high functional performance in the field of street light. There are two main method to achieve variable color temperature function of the street light. one method is using RGB multi-chip LED, the other is using Orange-White LED method. In this paper, it was compare RGB Multi-chip LED with white-orange LED for there characteristics performance.

A Study on the Device Independent Color Reproduction of CCD Input Devices based the ICC Profile (ICC Profile에 기반한 CCD 입력장치의 장치독립적 색재현에 관한 연구)

  • Song, Kyung-Chul;Shin , Chun-Bum;Kang, Sang-Hoon
    • Journal of the Korean Graphic Arts Communication Society
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    • v.23 no.1
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    • pp.27-36
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    • 2005
  • Most of flated scanners and digital cameras in prepress process utilize CCD technology. Device calibration and characterization process is needed to transform the device dependent color to the device independent color. ICC profiles for digital input devices encapsulated information relating the device values to CIELAB or CIEXYZ coordinates. The main purposes of this article is to evaluate some of the transformation methods based on ICC proposed device profiles and to propose optimal color transformation method for accurate color imaging in printing process.

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A Study on the Optimization of Inkjet Proofing for High Quality Offset Color Printing (고품질 오프셋 컬러인쇄를 위한 잉크젯 방식 교정인쇄에 최적화에 관한 연구)

  • Kim, Sung-Su;Kang, Sang-Hoon
    • Journal of the Korean Graphic Arts Communication Society
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    • v.24 no.2
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    • pp.69-78
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    • 2006
  • Proofing is one of the inspection operations of printing and can be considered a process control step. The three main kinds of proofs are press proofs, photomechanical proofs, and digital proofs. Photomechanical and digital proofs are also generally refered to as "off-press" proofs. Off-press color proofs are more economical than press proofs. Digital proofs offer fast production time along with a much lower cost per page. Hard-copy digital proofs can be output using thermal transfer printers, ink jet printers, and color laser copiers, as well as dye sublimation and electrophotographic technology. Ink jet method is commonly using because of the reasonal price. But ink jet system is difficult to reproduce an exact color proof. This research was carried out for the purpose of optimization of ink jet color proofing, using two kinds of ink jet printers with 6 colors (C, M, Y, K, mC, mM) and 4 colors (C, M, Y, K) system.

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