• 유통과학연구
• /
• 제21권9호
• /
• pp.103-114
• /
• 2023

Purpose: This paper aims to assess psychological heuristics' effectiveness on cumulative returns after significant stock price changes. Specifically, it compares availability and anchoring heuristics' empirical validity due to conflicting stock return predictions. Research Design, Data, and Methodology: This paper analyzes stock price changes of Korean distribution industry stocks in the KOSPI market from January 2004 to July 2022, where daily fluctuations exceed 10%. It evaluates availability heuristics using daily KOSPI index changes and tests anchoring heuristics using 52-week high and low stock prices as reference points. Results: As a result of the empirical analysis, stock price reversals did not consistently appear alongside changes in the daily KOSPI index. By contrast, stock price drifts consistently appeared around the 52-week highest stock price and 52-week lowest stock price. The result of the multiple regression analysis which controlled for both company-specific and event-specific variables supported the anchoring heuristics. Conclusions: For stocks related to the Korean distribution industry in the KOSPI market, the anchoring heuristics theory provides a consistent explanation for stock returns after large-scale stock price fluctuations that initially appear to be random movements.

• 복식문화연구
• /
• 제15권1호
• /
• pp.1-12
• /
• 2007

The purpose of this study is to identify the SPA(Specialty store retailer of Private label Apparel) characteristics and product supply process of Korean casual apparel brands. The research was conducted by questionnaire surveys to 63 casual apparel brands. SPA characteristics of each brand were measured with four SPA characteristic indices: short product supply cycle, spacious retail floor, single brand retail store, and low product price compared to the quality of the product. The 63 apparel brands were grouped by SPA index score. The brands belonged to group H had high index score and brands in group L had low index score. The results of this study showed that the most of the casual apparel brands' products were sold at department stores, especially the brands belonged to group L greatly depended on department stores. Few apparel brands have spacious retail floor. The retail product price of the brands belonged to group H was low price while the product price of the brands belonged to group L was in the medium-high price. The supply time of the new products was short in general. The most brands supplied new styles to the retail floor within 1 to 3 weeks. The information technology was heavily used. The brands belonged to group H highly used information technology including bar codes system, pas data analysis, and inventory control system. The current style trends were analyzed with street fashion and feedback from the shop managers.

• 한국식품조리과학회지
• /
• 제30권5호
• /
• pp.579-587
• /
• 2014

Korean food is being recognized for its excellence. This paper attempts to provide material for the popularization of Korean cuisine with respect to foreign nationals living in Korea who are vegetarian by studying their Korean cuisine knowledge and preferences. The results of an Importance-Performance Analysis showed that though the importance values of traditional spice use such as garlic and the consideration of ingredient price were high, their performance values were low. Thus, these were areas identified as needing major improvement. Repeated measured data analysis was performed to determine variations in the perception of major factors for the development of Korean cuisine. The results indicated that simplification of seasoning was the most important factor followed by diversification of food ingredients, resale of vegetables in small quantities, ease of obtaining Korean cuisine recipes, and popularization of herbal and temple food, in that order. The least important factor in developing Korean cuisine was determined to be the reduction in levels of salt. Conjoint analysis was performed on the choices affection the selection of Korean cuisine, and price was found to be the most important factor. It was also determined that the effectiveness in the combination of fusion style, health oriented, concurrently served, medium to low price Korean cuisine was highest in preference. The next highest preferred combination was traditional style, health oriented, concurrently served, medium to low price Korean cuisine. The most significant factor to keep in mind in developing Korean dishes for foreign vegetarians was determined to be price. Furthermore, it was important to not simply reduce caloric intake but to use healthy ingredients and cooking methods.

• 한국유기농업학회지
• /
• 제30권3호
• /
• pp.375-391
• /
• 2022

This study investigated the online transaction status of low-carbon certified fresh agricultural products and analyzed the low-carbon certified premium. For two months from March to April 2022, eight products (rice, apple, pear, sweet persimmons, paprika, tomatoes, cherry tomatoes, and lettuce) were surveyed at major online shopping malls. The low-carbon certification premium was analyzed using hedonic price analysis model. As a result of the online market survey, the low-carbon certified agricultural products were not traded in the case of rice, cherry tomatoes, and paprika. And the proportion of low-carbon certified agricultural products in the case of tomatoes and lettuce was low. As a result of the low-carbon premium analysis, of the five products that analyzed the low-carbon certification premium, four products excluding pear did not have a low-carbon certification premium. Thus, it is necessary to expand the sale of the low-carbon certified agricultural products by distributors, and various efforts to secure the premium of certified agricultural products are important.

• 토지주택연구
• /
• 제7권2호
• /
• pp.67-75
• /
• 2016

본 연구에서는 임대주택에 대한 수요가 많은 서울을 중심으로, 최저소득계층을 대상으로 하는 매입임대주택의 공급 현황과 문제점을 구체적으로 파악함으로써 이에 대한 개선 방안을 제시하고자 한다. 주거비 부담 문제의 심화로 매입임대주택의 공급 확대가 필요함에도 불구하고, LH공사와 SH공사에 의해 서울에 공급되는 신규 매입임대주택 호수는 2009년 이후 감소 추세를 보이고 있다. 매입임대주택은 지역 거주민을 입주 대상으로 하기 때문에, 지역별 공급 규모가 주거복지 수혜의 형평성 문제를 야기하게 되는데, 전반적으로 저소득층이 많이 거주하는 도심에 공급이 적고, 서울 외곽의 특정구에 공급이 편중되어 있다. 이와 같은 신규 공급 정체와 지역 편중 문제의 원인은 정부의 낮은 지원 기준단가로 인해 재원 구조가 취약하기 때문이다. 따라서 실거래가 기준으로 정부 기준단가를 인상하고, 실거래가 변동률과 정부 기준단가를 연계하는 것이 필요하다. 수요에 기반한 공급물량 배분을 위한 종합계획이 수립되어야 하며, 매입임대주택을 비롯한 저렴임대주택 공급이 많은 지역들에서는 차상위계층 및 저소득 청년으로 입주 대상이 확대되어야 한다.

• 지역연구
• /
• 제11권2호
• /
• pp.41-51
• /
• 1995

It has been estimated the total factor productivity(TFP)of the city of Seoul. Average TFP growth rate during 1974-1992 has been estimated as 0.0602. TFP growth rate has been decreased from 0.0804 of 1970's to 0.0561 of 1980 and 1990's Factsro affecting the TFP are found to be core infrastructure, capital stock and land price growth rate. High land price growth rate depresses the TFP growth rate. During 1989, due to the high land price growth rate and extremely low building costruction permit TFP rate has been estimated as negative.

• 한국경영과학회:학술대회논문집
• /
• 한국경영과학회 2004년도 추계학술대회 및 정기총회
• /
• pp.587-590
• /
• 2004

The present business environment has been incurred much competition by oversupply so that customers have been to have more opportunities in selection of firms to produce required product. Under this circumstance, companies have to provide attractive proposal (for example, low price and on time delivery) to customers as considering their capacity and risk for their survival. Therefore this paper proposes a method to select customer and to propose price and due date for maximum profit in the restricted situation.

• 한국전자거래학회지
• /
• 제7권3호
• /
• pp.159-170
• /
• 2002

As the Internet has been spread widely and rapidly in Korea since mid 1990s, the growth of electronic commerce was expected to be so at first. It was generally believed that the Internet and electronic commerce would increase the market efficiency and decrease the asymmetry of information. Electronic commerce seemed to replace the traditional market by lowering price and creating consumer-driven market, The actual situation of market, however, is not. The fact-finding research tells the different result that the amount of B2C electronic commerce in Korea is very small contrary to expectations. This study is for the analysis of low growth of B2C electronic commerce in Korea, and to find solutions.

• 동아시아식생활학회지
• /
• 제5권1호
• /
• pp.75-86
• /
• 1995

This study was undertaken to provide useful information to restaurant managers by analyzing eating out behavior and the diverse needs and wants of the people residing in the Seoul area. four hundred twenty-seven(427) people were sampled for this study and classified into three groups : housewives, salarymen and college students. The results of this study are as follows : (10 Among the groups, there were significant differences in general eating out behavior such as 'frequency' 'preferred food style' and 'who pays the check' among others. (2) The study showed housewives listing 'special occasion' as 'taking care of meal' (3) All groups considered 'price' as especially important. (4) When selecting a menu item, taste was considered most important by all groups. Housewives showed nutritional value to be important while salarymen chose the same item as companions an college students showed 'portions' and 'price' to be important. (5) degree of satisfaction of restaurants were found to be low with items such as ' price'. 'range of menu choices' and 'courteousness of employees' being relatively low.

• 한국정밀공학회:학술대회논문집
• /
• 한국정밀공학회 2002년도 추계학술대회 논문집
• /
• pp.958-961
• /
• 2002

The optical disk drive is a basic option on the PC now. So the lower price and higher read/write speed goods are now on market. These trends make many difficulties to produce more reliable drives, comparing when they are treated as high price stuff. In mechanical terms, the lower price and higher read/write speed drive make higher vibration and noise, lower stiffness, even severe fracture of cheap and low quality disk, problems. Due to the internal crash of P/U inside of the drive, the failure of drives, inferior drives, increase more and more by the careless transportation and the originated low stiffness parts. This report is the introduction of the FE simple model to decrease the internal P/U crash problems, and the results.