• Title/Summary/Keyword: logit model

Search Result 707, Processing Time 0.025 seconds

Simultaneous Optimization Model of Case-Based Reasoning for Effective Customer Relationship Management (효과적인 고객관계관리를 위한 사례기반추론 동시 최적화 모형)

  • Ahn, Hyun-Chul;Kim, Kyoung-Jae;Han, In-Goo
    • Journal of Intelligence and Information Systems
    • /
    • v.11 no.2
    • /
    • pp.175-195
    • /
    • 2005
  • 사례기반추론(case-based reasoning)은 사례간 유사도를 평가하여 유사한 이웃사례를 찾아내고, 이웃사례의 결과를 이용하여 새로운 사례에 대한 예측결과를 생성하는 전통적인 인공지능기법 중 하나다. 이러한 사례기반추론이 최근 적용이 쉽고 간단하다는 장점과 모형의 갱신이 실시간으로 이루어진다는 점 등으로 인해, 온라인 환경에서의 고객관계관리를 위한 도구로 학계와 실무에서 주목을 받고 있다 하지만, 전통적인 사례기반추론의 경우, 타 인공지능기법에 비해 정확도가 상대적으로 크게 떨어진다는 점이 종종 문제점으로 제기되어 왔다. 이에, 본 연구에서는 사례기반추론의 성과를 획기적으로 개선하기 위한 방법으로 유전자 알고리즘을 활용한 사례기반추론의 동시 최적화 모형을 제안하고자 한다. 본 연구가 제안하는 모형에서는 기존 연구에서 사례기반추론의 성과에 중대한 영향을 미치는 요소들로 제시된 바 있는 사례 특징변수의 상대적 가중치 선정(feature weighting)과 참조사례 선정(instance selection)을 유전자 알고리즘을 이용해 최적화함으로서, 사례간 유사도를 보다 정밀하게 도출하는 동시에 추론의 결과를 왜곡할 수 있는 오류사례의 영향을 최소화하고자 하였다. 제안모형의 유용성을 검증하기 위해, 본 연구에서는 국내 한 전문 인터넷 쇼핑몰의 구매예측모형 구축사례에 제안모형을 적용하여 그 성과를 살펴보았다. 그 결과, 제안모형이 지금까지 기존 연구에서 제안된 다른 사례기반추론 개선모형들은 물론, 로지스틱 회귀분석(LOGIT), 다중판별분석(MDA), 인공신경망(ANN), SVM 등 다른 인공지능 기법들에 비해서도 상대적으로 우수한 성과를 도출할 수 있음을 확인할 수 있었다.

  • PDF

The Cultural Similarity Effects on the Industry of Medical Tourism (문화적 유사성이 의료관광산업에 미치는 영향에 관한 연구)

  • Zhang, Jun;Lee, Hoon-Young
    • The Journal of Industrial Distribution & Business
    • /
    • v.9 no.1
    • /
    • pp.67-76
    • /
    • 2018
  • Purpose - With the worldwide aging problem and the development of globalization, customers prefer to seek affordable medical services with the higher quality overseas. This new trend has urged some destination countries to improve their services for the more competitive advantages over other countries. Literature research indicate that medical quality and cost may be the key factors influencing global patients' decisions. In the international environment, however, medical tourism destinations are selected due to cultural similarity between the hosting country and the customers' own country. The more similarity perceived between the two countries leads foreign patients to choose the considering country as the destination for medical tourism. However, little research has been conducted on this topic. Thus, we empirically investigate how cultural similarity influences Chinese medical customers' choice of the destinations. We also consider the factors related to medical competency and travel attribute which might affect customers' decisions along with some moderating roles of disease types. Research design, data, and methodology - We proposed a research model in order to confirm the relations among different variables of cultural similarity, medical competency, travel attractiveness, disease types, and destination choice. The questionnaire survey is processed in the more economically developed regions of China such as Beijing, Shanghai, and Jiangsu. Conditional logit regression is applied to analyze the data of 881. Results - Results indicate that cultural similarity is the important predictor of Chinese customers' decision to select a medical country. However, the effects of cultural similarity vary according to the disease types. We also find that medical competency and travel attractiveness influence their decisions with the moderating role of disease types. Conclusions - Cultural similarity is the important factor that influences Chinese potential medical tourists' decisions to select a destination. Marketing managers should consider the effects of cultural similarity when developing strategies for attracting Chinese medical tourists. Since medical competency and travel attractiveness are still the critical key elements for them to evaluate the destination countries, it is necessary to continuously improve medical service quality and facilities. The results also recommend that medical managers should sharpen their marketing strategies by segmenting Chinese potential customers in terms of disease types.

When Does Human Capital Facilitate the Corporate Innovation Performance?: The Moderating Effect of International Experience (인적자본은 언제 기업의 혁신성과를 향상시킬 수 있는가?: 국제화 경험의 조절효과를 중심으로)

  • Gwon, Sun-Hwan;Kwon, Jong-Wook;Shin, Mann-Soo
    • Asia-Pacific Journal of Business
    • /
    • v.11 no.3
    • /
    • pp.47-61
    • /
    • 2020
  • Purpose - This study investigates the relationship between firm-specific, general human capital and corporate innovation performance. Also, we examine when this relationship is more salient. Design/methodology/approach - We collected 1,195 survey data related to a sample of corporate innovation performance and human capital from 1) Korea Research for Vocational Education and Training and 2) NICE information service in Korea. In order to examine the corporate innovation performance, we use the ordered logit model. Findings - First, we find robust supports for our hypothesis that firm-specific and general human capital increase corporate innovation performance. Second, the effect of general human capital on corporate innovation performance is stronger when this relationship is combined with the firm international experience. Research implications or Originality - By integrating the human capital theory and corporate innovation literature, we propose that firm-specific and general human capital are the important determinant of innovation performance. The firm-specific human capital may increase innovation efficiencies. Also, retaining higher-quality general human capital is considered as an important innovation strategy since firms with higher-quality general human capital make greater innovation performance. Further, we show that the firm international experience is the crucial boundary condition. As a firm's experience in internationalization increases, firms can enhance the opportunities to develop new products by combining the skills and knowledge derived from general human capital with the experience gained through internationalization.

Empirical Analysis on Use of Mortgage Loan in Beijing of China (중국 베이징 도시가구의 주택담보대출 이용실태 분석)

  • Kim, Do-Hoon;Kim, Jin-Soo
    • International Area Studies Review
    • /
    • v.16 no.3
    • /
    • pp.135-155
    • /
    • 2012
  • The objective of this study was to empirically analyze how Chinese urban residents use mortgage loan in their purchase of houses. For the research purpose, 205 households were surveyed on use of housing finance in Beijing, using prepared questionnaires in advance. The survey result showed that 39.5% of the respondents used mortgage loan in their housing purchase in Beijing. Most of the mortgage loan users got their loans from four state-owned commercial banks. This implies that the government could effectively govern the housing market by managing qualifications and interest rates under the government control. The households who did not use mortgage loan raised the fund mostly from own capital and their parents' money. In general, it was found that the Chinese, besides mortgage loan from commercial banks, rarely depend on outside sources. The dichotomous logistic analysis by logit model showed that socio-economic variables such as age, income, housing price and entry into the housing provident fund had significantly positive effects on the use of mortgage loan in the purchase of housing.

Demand Analysis of Electric Vehicle by Household Type (전기자동차의 가구유형별 수요에 대한 고찰)

  • Kim, Won Suk;Jung, Hun Young
    • KSCE Journal of Civil and Environmental Engineering Research
    • /
    • v.38 no.6
    • /
    • pp.933-940
    • /
    • 2018
  • The conversion of the internal combustion engine vehicle to the electric vehicle is suggested as a solution to the problem of global climate change and environmental pollution. Accordingly, this study was started to promote the use of electric vehicles. The purpose of this study is to identify the basic background knowledge and current status of electric vehicles in Korea and abroad, and expand from previous understanding on which factors affect ones choice on electric vehicles by considering individual characteristics and context in detail. In the analysis, a set of demand forecasting models were constructed by grouping the respondents based on the household characteristics as well as the vehicle ownership. At the time in need for better understanding of the feasibility of electric vehicles, it is expected that the research can assist the promotion of electric vehicles. In the follow-up study, I would like to continue the research on the activation of electric vehicles.

The Determinants of the Turnover Intention of Korean Film Crews : Using Ordered Logit Model (한국 영화제작인력의 이직의도의 결정요인 : 순서형 로짓분석을 이용한 분석)

  • Lee, Hee-Jin;Lee, Won-June
    • Journal of the Korea Convergence Society
    • /
    • v.10 no.8
    • /
    • pp.255-264
    • /
    • 2019
  • This study focuses on the recent turnover of film crews in Korean film industry. Determinants that could have a significant impact on the turnover of film crews are identified through empirical research, in order to seek measures to prevent the loss of experienced film crews. In order for respondents to verify research questions regarding turnover of the film crews, ordered logistic and marginal effects analysis using SPSS and STATA are conducted with the data obtained by surveying 402 film crews in various areas. Data analysis revealed that the variables that have a significant effect on the turnover of film crews are artists' identity, job rank, career barrier and job satisfaction. The characteristics of risk groups with high turnover can be concluded that they are low in job rank and have many career problems, poor job satisfaction and strong identity as a labourer rather than artist's identity. Based on the main findings, practical implications are discussed.

Retention probability of trawl codend for silver croaker (Argyrosomus argentatus) (트롤 끝자루에 대한 보구치(Argyrosomus argentatus)의 망목 선택성)

  • KIM, Pyungkwan;PARK, Chang-Doo;LEE, Chun-Woo;KIM, Hyung-seok
    • Journal of the Korean Society of Fisheries and Ocean Technology
    • /
    • v.55 no.1
    • /
    • pp.1-6
    • /
    • 2019
  • The annual production of silver croaker (Argyrosomus argentatus) in Korean towed fishing gears has been increased in recent five years. In 2017, the annual production of silver croaker in metric ton was increased 99.2% compared to 2013. However, the research for silver croaker has been focused on ecology in Korea. There has not been enough research in terms of fishing gears. Therefore, the research for retention probability for towed gears was conducted on covered codend method from June, 2016 to July, 2018. During the experiments, the total catch of silver croaker was 1,563. The geometry of the experimental trawl gear was controlled by trawl monitoring system; net height was 3.3 m, distance of trawldoors was 59.8 m and distance of wing net was 17.3 m. The selection curve for silver croaker was estimated by a logit model. The analysis was applied with the confidence interval to reduce uncertainty of the estimation. The $l_{50}$ was 13.87 cm and its selection range was 2.71 cm. P-value was estimated at 0.99. The mesh size for silver croaker in towed gears needs to be adjusted by considering its minimum maturity length, stakeholder's interests and fisheries regulations.

Analysis of Per-Position Characteristics Recognized by Tenure Women Managers (근속 여성관리자가 인식하는 직위별 특성 분석)

  • Jeong, Ji-ae
    • Journal of Practical Engineering Education
    • /
    • v.11 no.1
    • /
    • pp.105-115
    • /
    • 2019
  • This study focused on the importance of job position as a role model for female career adaptation. To do this, we used the KWMP data to conduct a Multinomial logit analysis to examine the influence factors of the tenure women managers. As a result, first, section chief position showed a low level of life satisfaction and showed difficulty of beginner's manager. Second, it is predicted that the position of the Deputy Head of Department will establish the identity of work as an intermediate manager. Third, head of department Director showed a high age, target status, possibility of achieving the target, and duration of the next job. Fourth, executive level has the least average experience of discrimination on monthly average wage. It was suggested that it is important to develop individual career by recognizing that the organizational atmosphere and personnel management are lower than those of the other positions. It was found that age, organizational atmosphere and personnel management, goal status, possibility of achieving goals, next job tenure period, monthly average wage, welfare, and life satisfaction factors were the most influential factors in women career adjustment. Finally, implications and limitations were discussed based on the results of this study.

A Study on Walking Safety Satisfaction according to Vulnerable Pedestrians' Access to Public Facilities (교통약자의 공공시설 접근성에 따른 보행안전 만족도 연구)

  • Kwon, Yeon Hwa;Choi, Yeol
    • KSCE Journal of Civil and Environmental Engineering Research
    • /
    • v.41 no.1
    • /
    • pp.65-74
    • /
    • 2021
  • This study empirically analyzes the effect of pedestrians' personal and household characteristics and accessibility to public facilities on a walking safety satisfaction (WSS) level. The aim is to find ways to improve vulnerable pedestrians' WSS level and contribute to the creation of an inclusive urban environment. As a result of the analysis, age and gender variables were important for elderly people, and education was an important factor for disabled people. The WSS level was impacted by the factors of single-person households, income, and residential areas. In the case of accessibility to public facilities, the greater the satisfaction with accessibility to public institutions, urban parks and green areas, and public transport, the greater the WSS for the elderly and the disabled. And, the greater the satisfaction with accessibility to commercial facilities, the greater the WSS was for the elderly's WSS. However, the satisfaction with access to medical facilities was the opposite in the case of the elderly.

An Empirical Method Identifying Real-time Stagflation Pressure in Korea: Focusing on Activating Monthly Data (한국 스태그플레이션 평가기법에 관한 연구: 월별자료이용을 중심으로)

  • Lee, Jeong Wook;Kang, Sam Mo
    • International Area Studies Review
    • /
    • v.16 no.1
    • /
    • pp.147-171
    • /
    • 2012
  • Even though many people loosely term a period of high inflation combined with stagnation "stagflation", it has been very difficult for us to find a more detailed and theoretical definition for such a period. In addition, most economic policy makers have faced some uncertainty and difficulty in identifying stagflation periods through analyzing a lot of economic data. This paper deeply researches the literature on specific definitions of stagflation and provides an empirical method by which we can systematically identify real-time stagflation pressure. Under this method, real-time stagflation pressure can be evaluated as a complex index by using both extensive monthly economic data indicating economic conditions or inflation pressure and a logit regression model. As a result of applying this method to the first half of 2008 in Korea when there was much debate as to whether the Korean economy was experiencing a corresponding stagflation or not, this period is not now evaluated as having been a stagflation period. This paper provides some implications. Namely, we need to put more emphasis on stabilizing inflation expectations.