• Journal of Distribution Science
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• v.20 no.7
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• pp.119-127
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• 2022

Purpose: The underdog effect refers to a positive attitude towards the underdog who lacks resources and opportunities but has passion and determination. Extensive research has been investigated how the underdog effect affects distributing consumer preference and purchase intention. The purpose of this study is to identify the theoretical basis on which the underdog effect is grounded by analysing the prior research in the underdog literature. Research design, data and methodology: This study organizes the literature on the underdog effect by analyzing a total of 33 journals published in the past 16 years. Constructs and variables were extracted from the selected articles through the content analysis on a systematic literature review. Results: This literature review reveals that identity theories served as an overarching theoretical lens when examining the underdog effect. Additionally, the underdog effect was rooted in theories of justice and equity to explain the relationship between underdog brand positioning and consumer preference. Conclusions: This paper paves the way for future research based on prior research and trend analysis of underdog brand positioning. This article also provides an insightful interpretation and synthesis of the theoretical underpinnings of the impact of underdog effects on consumers' overall brand evaluations.

• The Journal of Industrial Distribution & Business
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• v.15 no.4
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• pp.27-33
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• 2024

Purpose: Arts and cultural management are a field with unique meaning and significance. This study is uniquely based on the focus of arts and cultural management on social and cultural sustainability sets it apart from other related study fields. Through delving into arts and cultural management, one can quickly gain skills vis-à-vis creativity and innovation in traditional and emerging media platforms. Research design, data and methodology: The current researcher relied on the descriptive research design, arriving at and evaluating the findings. The descriptive research design was the most ideal because of the need to evaluate the various literature sources systematically and later describe them without undue influence. Results: This research's core finding of art and cultural management in the current literature may be split up four findings, such as (1) Art and Cultural Management is Fast Embracing Digital Innovations and Related Elements, (2) Data and Analytics in Art and Cultural Management, (3) Interdisciplinary Nature of Arts and Cultural Management Elements, and (4) Arts and Cultural Management Face Numerous Challenges that Define it and its Future. Conclusions: All in all, based on the literature findings, the present research concludes that It is incumbent upon the various stakeholders, such as the government, to prioritize the arts and cultural management field through adequate budgeting and allocation of money.

• Korean Journal of Oriental Medicine
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• v.18 no.1
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• pp.35-43
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• 2012

Objectives: Hypertension is the highest ratio among chronic disease in Korea, and the western medical information about hypertension is provided by many web sites. Advanced researches about hypertension have been conducted in Traditional Korean Medicine(TKM) for decades, but the research results are not arranged. So the results have not been utilized in following research nor contributed to the expansion of public knowledge. Methods : We did this study to improve this situation. In this study, we built database about advanced research articles related hypertension in TKM and implemented TKM information system of hypertension. Results : First, we benchmarked hypertension information systems and designed the TKM information system based on the benchmarking results and comments from TKM doctors. And it was composed of introduce, treatment, and etc. Second, we built prescription, herb, acumoxa, qigong, prevention/management, and pill database which is about 600 data extracted from papers and books. Third, we implemented JAVA/JSP based web information system which provides the database. And we created links for the each papers and books to use more easily. Conclusions : If we provide the research results about TKM hypertension diagnosis and combinational medication of western and oriental medicine, this information system will be more useful. And if we add internal and external project report about hypertension, it will be more worthy.

• Journal of Digital Convergence
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• v.14 no.4
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• pp.43-53
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• 2016

The purpose of this study is to examine the meaningfulness and the possibility of developing kinetic narrative educational contents based on English literature with convergent approaches. To accomplish the objective, this paper examines three areas of research such as kinetic education, English literature education, and total physical response-storytelling method. It introduces the following three stages of development procedure: 1) selecting and analyzing English literature, 2) designing a prototype including the story flow, the movement and the motion interaction design, and 3) constructing motion database using Laban movement analysis. Then, how to apply it to young learners is illustrated with 'the story of the three little pigs,' Finally, implication for the field of young learner English education and English literature is discussed.

• The Research Journal of the Costume Culture
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• v.11 no.2
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• pp.243-252
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• 2003

The study was designed to review the changes in designs and the manufacturing methods of french hood, one of the headdresses which play an important role in showing the appearance of costume, to understand design expression techniques through manufacturing of the head dress of the western costumes, and to provide materials to exert creativity for new designs. Based on literature review and portrait study, 1 manufactured a frenchhood. I set the study cope as from the late 15 century when frenchhood was used for the first time, to the mid 16 century. For the frenchhood selected, 1 examined the hair style, the characteristics of the french hood, and the pattern first, and proceeded to manufacturing. 1 used velvet and silk for the textile as explained in the literature. And, 1 purchased such similar ornaments as shown in the pictures, making the color so similar to the original to the most. Dimensions in manufacturing were those In the literature, since the study is focusing on the reproduction of the features of the portraits. Dimensions of detailed decoration were measured using the ratio of the headdress in the portraits.

• Journal of Korea Society of Digital Industry and Information Management
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• v.7 no.1
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• pp.95-110
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• 2011

Since the mid-1990s, the corporate social responsibility(adhere CSR) has risen as an important issue in Korean company. We have classified 3 effects of CSR activities on corporate performance. That is, this study investigates the relationship between CSR and corporate performance, which are financial performance, marketing performance, human resource and organization performance. Previous literatures discuss how CSR activities influence on corporate performance. But they have not reached at a clear conclusion and the issue is still debate. The relationship between CSR and corporate performance is actually more complicated, so this study is to review literature of various perspective. In this study, CSR management tool proposed for effective and efficiency CSR management by literature review. A right measure is fundamental factor for effective and efficiency CSR management. This study provide fundamental tip for CSR measure using of principles of ISO 26000.

• Management & Information Systems Review
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• v.5
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• pp.161-184
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• 2000

Accounting education research addresses a wide range of topics related to students, educational processes, educational outcomes, faculty, administrative structures, and the programs and constituents of accounting education. This study examines accounting education researches for the purpose of identifying changes in this research literature and opportunities for enhancing its development. The total number of accounting articles published each year has increased. More significant is the increase in the portion of articles based on empirical research and the decrease in the portion of non-empirical articles. And the empirical studies were classified by type of study, by type of statistics used in the study, and by whether the study referred to other accounting or non-accounting literature. These analysis suggests a number of opportunities for the development of future accounting education research: (1) review relevant non-accounting literature, (2) seek empirical tests of fundamental relationships, (3) design multi-institutional and longitudinal tests, (4) provide for aptitude-treatment interactions, and (5) focus on educational outcomes.

• Journal of the Korean housing association
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• v.9 no.2
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• pp.97-103
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• 1998

The purpose of this study is to scrutinize the change of Korean dwelling space terms, and confirm the value of literature as data for a study on dwelling space terms. The terms, which describe the dwelling space, were selected in 63 Korean literature. The terms about rooms, working spaces, space for physiology and hygienic, and storage spaces, were analyzed. The terms about rooms were classified by a constituent unit of traditional housing, location, size, function, and so on. Among them, the number of terms about function had increased more and more. These terms were changed by housing size, housing form, structure of house and household, family size, and so on. It was confirmed that literatures have utility values for a study on change of dwelling space terms. In next study, it is required to analyze the meaning and usage of Korean dwelling space terms, and to compare terms in floorplans with terms in literature.

• Journal of the Korean Society for Library and Information Science
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• v.4
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• pp.1-26
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• 1975

The present study is a literature survey aimed at . providing a means to improve the bibliographic apparatuses for Korean studies. The need for a study like this has proven urgent with the promotion of Korean studies both within and without in recent years. The study examines the social science literature on Korea produced in English between 1876 and 1945(A study is under way for literature since 1945 also). Selection of the titles for investigation was made on the basis of the relative importance of the works confirmed after reading book reviews and examining a variety of bibliographies. Each title selected was examined in terms of its subject matter, contribution to the discipline it belongs, references cited, relations with similar works in the field, and bibliographic features. Published books, dissertations both published or not published, and periodicals are included. Primarily a critical review it is also designed to provide background information on the present status of Korean studies and the historical development of Western studies on Korea. Special attenttion is given to the factors contributing to the foundations of the modern Western scholarchip on Korea in the late 19th century.

• The Journal of the Convergence on Culture Technology
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• v.5 no.1
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• pp.13-20
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• 2019

This study aims to study the codes that can code the Sijo's emotional codes into AI and use them in literature therapy. In this study, we conducted emotional coding of the Sijo Crying Cuckoo at the Empty Mountain. As a result, the Emotion Codon was able to indicate the state of sadness catharsis. This implanting of the Sijo's emotional codes into Emotion Codon is like implanting human emotions into AI. If the basic emotion codes are implanted in the Emotion Codon and induced of AI's self-learning, We think AI can combine various emotions that occur in the human body. AI can then replace human emotions, which can be useful in treating of human emotions. It is believed that continuing this study will induce human emotions to heal the mind and spirit.